American Alpha Advisors, LLC — 13F Holdings & Portfolio
CIK 2041441 · latest 13F-HR filed 2026-08-14
American Alpha Advisors, LLC manages $185.1M in 13F-reported U.S. long-equity assets across 95 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are EFA (6.93%), SCHD (6.63%), QQQ (5.97%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 6 new positions and exited 6; 45 existing positions rose in reported value and 24 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-08-14
vs 2026-03-31
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q2 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q1 26 → Q2 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
3 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 44.6%Cumulative share of the portfolio held in the largest N positions.
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| Haddad, Sam Control | MANAGING MEMBER, CHIEF COMPLIANCE OFFICER, CEO | 75% or more | Individual |
| Tawil, Ricky Control | MEMBER, COO | 10–25% | Individual |
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- ADVANCED MICRO DEVICES INC$3.9M +188.2%
- VANGUARD INDEX FDS$2.5M +45.7%
- E L F BEAUTY INC$1.4M +41.0%
- INVESCO EXCHANGE TRADED FD T$1.3M +67.3%
- IONQ INC$1.2M +84.7%
Top Trims
- GLOBALSTAR INC-$24.7M -85.9%
- BERKSHIRE HATHAWAY INC DEL-$687.4K -47.9%
- UBER TECHNOLOGIES INC-$369.6K -31.1%
- TARGET CORP-$285.6K -54.2%
- AT&T INC-$168.9K -27.9%
New Positions
- ETF SER SOLUTIONS$1.7M
- ISHARES TR$1.1M
- CORECIVIC INC$279.5K
- KLA CORP$247.4K
- CISCO SYS INC$237.0K
Exited Positions
- CROWDSTRIKE HLDGS INC$1.6M
- BOSTON SCIENTIFIC CORP$627.5K
- ODDITY TECH LTD$535.2K
- ACCENTURE PLC IRELAND$367.6K
- LAUDER ESTEE COS INC$358.9K
American Alpha Advisors, LLC Holdings (2026-06-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | ISHARES TR | EFA | 464287465 | $12.8M | 6.93% | 123,459 | SH |
| 2 | SCHWAB STRATEGIC TR | SCHD | 808524797 | $12.3M | 6.63% | 386,969 | SH |
| 3 | INVESCO QQQ TR Put | QQQ | 46090E103 | $11.0M | 5.97% | 15,000 | SH |
| 4 | VANGUARD INDEX FDS | VTV | 922908744 | $7.9M | 4.26% | 36,198 | SH |
| 5 | PACER FDS TR | ECOW | 69374H865 | $6.3M | 3.41% | 237,822 | SH |
| 6 | ALPS ETF TR | IDOG | 00162Q718 | $6.2M | 3.34% | 149,954 | SH |
| 7 | GOLDMAN SACHS ETF TR | GPIX | 38149W622 | $6.1M | 3.28% | 109,221 | SH |
| 8 | ADVANCED MICRO DEVICES INC | AMD | 007903107 | $6.0M | 3.24% | 10,321 | SH |
| 9 | WISDOMTREE TR | DTH | 97717W802 | $6.0M | 3.22% | 110,320 | SH |
| 10 | LEGG MASON ETF INVT | LVHI | 52468L505 | $5.9M | 3.21% | 146,533 | SH |
| 11 | VANGUARD INDEX FDS | VB | 922908751 | $5.9M | 3.19% | 19,479 | SH |
| 12 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $5.8M | 3.13% | 7,769 | SH |
| 13 | PACER FDS TR | ICOW | 69374H873 | $5.8M | 3.13% | 139,003 | SH |
| 14 | PGIM ETF TR | PHYL | 69344A206 | $5.3M | 2.88% | 153,056 | SH |
| 15 | PACER FDS TR | COWZ | 69374H881 | $5.2M | 2.80% | 83,311 | SH |
| 16 | E L F BEAUTY INC | ELF | 26856L103 | $5.0M | 2.68% | 66,979 | SH |
| 17 | VANGUARD INTL EQUITY INDEX F | VWO | 922042858 | $4.6M | 2.46% | 76,294 | SH |
| 18 | GLOBALSTAR INC | GSAT | 378973507 | $4.1M | 2.20% | 50,000 | SH |
| 19 | BNY MELLON ETF TRUST II | BKDV | 05613H100 | $3.5M | 1.89% | 104,319 | SH |
| 20 | INVESCO EXCHANGE TRADED FD T | RSP | 46137V357 | $3.3M | 1.78% | 15,477 | SH |
| 21 | ETF SER SOLUTIONS | DSTL | 26922A321 | $2.9M | 1.55% | 48,041 | SH |
| 22 | IONQ INC | IONQ | 46222L108 | $2.7M | 1.44% | 50,000 | SH |
| 23 | SERVICENOW INC | NOW | 81762P102 | $2.5M | 1.34% | 25,000 | SH |
| 24 | AMAZON COM INC Call | AMZN | 023135106 | $2.4M | 1.29% | 10,000 | SH |
| 25 | ALPHABET INC | GOOG | 02079K107 | $1.8M | 0.99% | 5,197 | SH |
| 26 | ALPHABET INC Put | GOOG | 02079K107 | $1.8M | 0.95% | 5,000 | SH |
| 27 | ISHARES TR | TLT | 464287432 | $1.8M | 0.95% | 20,294 | SH |
| 28 | ETF SER SOLUTIONS | QTUM | 26922A420 | $1.7M | 0.89% | 10,000 | SH |
| 29 | VANGUARD TAX-MANAGED FDS | VEA | 921943858 | $1.6M | 0.88% | 22,826 | SH |
| 30 | STATE STR SPDR DOW JONES IND | DIA | 78467X109 | $1.5M | 0.84% | 2,966 | SH |
| 31 | CENTRUS ENERGY CORP | LEU | 15643U104 | $1.4M | 0.74% | 8,120 | SH |
| 32 | FIRST TR EXCHNG TRADED FD VI | GFEB | 33740U737 | $1.4M | 0.73% | 30,719 | SH |
| 33 | FIRST TR EXCHNG TRADED FD VI | FSEP | 33740U307 | $1.2M | 0.67% | 22,437 | SH |
| 34 | SHOPIFY INC | SHOP | 82509L107 | $1.2M | 0.64% | 10,300 | SH |
| 35 | ISHARES TR | SGOV | 46436E718 | $1.1M | 0.62% | 11,385 | SH |
| 36 | SELECT SECTOR SPDR TR | XLU | 81369Y886 | $1.0M | 0.54% | 22,126 | SH |
| 37 | THE ALGER ETF TRUST | CNEQ | 015564404 | $999.4K | 0.54% | 24,216 | SH |
| 38 | JOHN HANCOCK EXCHANGE TRADED | JHMU | 47804J743 | $900.1K | 0.49% | 34,200 | SH |
| 39 | VANGUARD WORLD FD | VDC | 92204A207 | $898.6K | 0.49% | 3,985 | SH |
| 40 | INVESCO QQQ TR Call | QQQ | 46090E103 | $883.7K | 0.48% | 1,200 | SH |
| 41 | UBER TECHNOLOGIES INC | UBER | 90353T100 | $819.1K | 0.44% | 11,351 | SH |
| 42 | BERKSHIRE HATHAWAY INC DEL | BRK.A | 084670108 | $748.9K | 0.40% | 1 | SH |
| 43 | MERCK & CO INC | MRK | 58933Y105 | $733.4K | 0.40% | 5,707 | SH |
| 44 | EXXON MOBIL CORP | XOM | 30231G102 | $726.3K | 0.39% | 5,312 | SH |
| 45 | ALTRIA GROUP INC | MO | 02209S103 | $668.4K | 0.36% | 9,290 | SH |
| 46 | AMGEN INC | AMGN | 031162100 | $665.9K | 0.36% | 1,839 | SH |
| 47 | SPDR SERIES TRUST | HYMB | 78464A284 | $661.4K | 0.36% | 26,000 | SH |
| 48 | BRISTOL-MYERS SQUIBB CO | BMY | 110122108 | $650.1K | 0.35% | 11,283 | SH |
| 49 | MCKESSON CORP | MCK | 58155Q103 | $647.5K | 0.35% | 857 | SH |
| 50 | FIRST TR EXCHNG TRADED FD VI | GSEP | 33740U711 | $647.5K | 0.35% | 15,809 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-08-14 | $185.1M | 95 | 0002041441-26-000004 |
| 2026-03-31 | 2026-05-15 | $188.1M | 96 | 0002041441-26-000003 |
| 2025-12-31 | 2026-02-17 | $169.1M | 87 | 0002041441-26-000002 |
| 2025-12-31 | 2026-02-17 | $158.6M | 87 | 0002041441-26-000001 |
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