Demars Financial Group, LLC — 13F Holdings & Portfolio

CIK 1723115 · latest 13F-HR filed 2026-07-21

Demars Financial Group, LLC manages $360.9M in 13F-reported U.S. long-equity assets across 113 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are SPHQ (18.32%), XLG (13.17%), FLOT (11.90%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 23 new positions and exited 13; 57 existing positions rose in reported value and 14 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM
$360.9M

Long-equity book

Holdings
113

Distinct positions

Period
2026-06-30

Filed 2026-07-21

Q/Q Activity
+23 / −13 / ↑57 / ↓14

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 68%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People
Assets Under Management
$374.0M
Discretionary
$373.8M
Employees
3
Accounts
1,250
Address
420 N EVERGREEN
STE 300
SPOKANE VALLEY, WA 99216
Phone
(509) 536-9556
Name Title / Status Ownership Type
DEMARS, DAVID, THEODORE ControlMANAGING MEMBER/CHIEF COMPLIANCE OFFICER75% or moreIndividual

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Demars Financial Group, LLC Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 INVESCO EXCHANGE TRADED FD T SPHQ 46137V241 $66.1M 18.32% 733,638 SH
2 INVESCO EXCHANGE TRADED FD T XLG 46137V233 $47.5M 13.17% 776,421 SH
3 ISHARES TR FLOT 46429B655 $42.9M 11.90% 841,052 SH
4 ISHARES TR OEF 464287101 $26.8M 7.43% 73,270 SH
5 VANECK ETF TRUST FLTR 92189F486 $16.9M 4.68% 660,006 SH
6 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $15.4M 4.27% 30,785 SH
7 NVIDIA CORPORATION NVDA 67066G104 $10.2M 2.83% 50,999 SH
8 APPLE INC AAPL 037833100 $7.1M 1.97% 24,556 SH
9 PROSHARES TR TQQQ 74347X831 $6.2M 1.72% 76,499 SH
10 BWX TECHNOLOGIES INC BWXT 05605H100 $6.1M 1.69% 31,422 SH
11 MARATHON PETE CORP MPC 56585A102 $6.1M 1.68% 23,731 SH
12 ELI LILLY & CO LLY 532457108 $5.7M 1.59% 4,778 SH
13 JACOBS SOLUTIONS INC J 46982L108 $5.4M 1.50% 43,007 SH
14 SPDR INDEX SHS FDS FEZ 78463X202 $5.1M 1.40% 73,730 SH
15 EA SERIES TRUST STXG 02072L615 $3.9M 1.07% 69,970 SH
16 SPROTT ASSET MANAGEMENT LP CEF 85208R101 $3.8M 1.06% 95,014 SH
17 SPDR SERIES TRUST SPYV 78464A508 $3.2M 0.90% 53,147 SH
18 AMAZON COM INC AMZN 023135106 $3.2M 0.88% 13,371 SH
19 EA SERIES TRUST SHOC 02072L672 $2.8M 0.78% 22,977 SH
20 ALPHABET INC GOOG 02079K107 $2.8M 0.77% 7,907 SH
21 TAIWAN SEMICONDUCTOR MANUFAC TSM 874039100 $2.5M 0.68% 5,165 SH
22 CHUBB LIMITED CB H1467J104 $2.2M 0.61% 6,442 SH
23 DELL TECHNOLOGIES INC DELL 24703L202 $2.0M 0.57% 4,728 SH
24 SALESFORCE INC CRM 79466L302 $2.0M 0.56% 12,920 SH
25 S&P GLOBAL INC SPGIW 78409V112 $1.8M 0.51% 4,487 SH
26 BRISTOL-MYERS SQUIBB CO BMY 110122108 $1.8M 0.49% 30,977 SH
27 INTUIT INTU 461202103 $1.7M 0.47% 6,466 SH
28 AUTOMATIC DATA PROCESSING IN ADP 053015103 $1.7M 0.46% 7,467 SH
29 WP CAREY INC WPC 92936U109 $1.7M 0.46% 23,259 SH
30 MICRON TECHNOLOGY INC MU 595112103 $1.6M 0.45% 1,413 SH
31 INTERCONTINENTAL EXCHANGE IN ICE 45866F104 $1.6M 0.45% 13,222 SH
32 ACCENTURE PLC IRELAND ACN G1151C101 $1.6M 0.43% 12,590 SH
33 GLOBAL X FDS MLPA 37954Y343 $1.6M 0.43% 29,292 SH
34 CHEVRON CORPORATION CVX 166764100 $1.5M 0.42% 9,067 SH
35 MICROSOFT CORP MSFT 594918104 $1.4M 0.39% 3,817 SH
36 GLOBAL PMTS INC GPN 37940X102 $1.3M 0.37% 18,176 SH
37 ALPHABET INC GOOGL 02079K305 $1.3M 0.36% 3,605 SH
38 EOG RES INC EOG 26875P101 $1.3M 0.35% 9,668 SH
39 RELX PLC RELX 759530108 $1.2M 0.33% 38,053 SH
40 CLOROX CO DEL CLX 189054109 $1.2M 0.33% 12,590 SH
41 AMERICAN WTR WKS CO INC NEW AWK 030420103 $1.1M 0.32% 8,677 SH
42 MASTERCARD INCORPORATED MA 57636Q104 $1.1M 0.32% 2,214 SH
43 TESLA INC TSLA 88160R101 $1.1M 0.31% 2,702 SH
44 BROADCOM INC AVGO 11135F101 $1.1M 0.30% 2,895 SH
45 CME GROUP INC CME 12572Q105 $1.1M 0.30% 4,939 SH
46 ISHARES TR IJH 464287507 $1.0M 0.29% 13,492 SH
47 HUNT J B TRANS SVCS INC JBHT 445658107 $1.0M 0.29% 3,575 SH
48 POWELL INDS INC POWL 739128106 $1.0M 0.28% 3,588 SH
49 ISHARES TR IWF 464287614 $1.0M 0.28% 8,236 SH
50 KEURIG DR PEPPER INC KDP 49271V100 $1.0M 0.28% 30,904 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-21 $360.9M 113 0001723115-26-000004
2026-03-31 2026-04-30 $303.7M 103 0001723115-26-000003
2025-12-31 2026-01-22 $298.8M 89 0001723115-26-000001
Filer Information
Address
420 N EVERGREEN RD, STE 300
SPOKANE VALLEY, WA 99216
Phone
(509) 536-9556
Filing Manager
Demars Financial Group, LLC
SPOKANE VALLEY, WA
Signatory
David Demars
MR