Sonora Investment Management Group, LLC — 13F Holdings & Portfolio
CIK 1907552 · latest 13F-HR filed 2025-10-07
Sonora Investment Management Group, LLC manages $1.41B in 13F-reported U.S. long-equity assets across 304 reported positions as of its 2025-09-30 13F-HR filing. Its largest disclosed positions are MSFT (4.76%), AAPL (4.70%), ORCL (3.63%). Quarter over quarter (versus its 2025-06-30 filing) the fund opened 19 new positions and exited 22; 129 existing positions rose in reported value and 67 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
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AUM
$1.41B
Long-equity book
Holdings
304
Distinct positions
Period
2025-09-30
Filed 2025-10-07
Q/Q Activity
+19 / −22 / ↑129 / ↓67
vs 2025-06-30
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q3 25MSFT4.8% · -2%AAPL4.7% · -3%ORCL3.6% · -2%GOOG3.6% · -2%AVGO2.9% · -2%JPM2.5% · -4%KLAC2.4% · -2%WMT2.2% · -2%META2.2% · -1%COST2.1% · -5%IBM2.1% · -1%AJG2.0% · -1%RSG2.0% · -1%VLO1.9% · -1%AMZN1.8% · -0%QCOM1.8% · -0%CSCO1.7% · -0%BX1.7% · -5%HD1.6% · -1%LMT1.4% · -0%JNJ1.4% · -0%NVDA1.3% · -4%IONS1.3% · +0%V1.3% · -1%TXN1.2% · -1%EVRG1.2% · -1%ABBV1.2% · +1%UNP1.2% · -0%TFC1.1% · -1%PNC1.1% · -0%RTX1.1% · -3%MCD1.0% · -2%CVX1.0% · +2%PEP1.0% · +0%MDT1.0% · +0%INN1.0% · -4%PAYX0.9% · +1%WPC0.9% · -0%GOOGL0.9% · -0%PG0.8% · -3%VICI0.8% · -5%ACN0.8% · -0%PFE0.8% · -2%CAT0.8% · +4%DIS0.7% · +1%USB0.7% · -4%CRM0.7% · +0%EMR0.7% · -3%IRM0.6% · -2%VZ0.6% · -9%KMB0.5% · -4%CLF0.5% · -5%LYB0.5% · -3%ADBE0.5% · -1%XOM0.5% · -1%AMGN0.5% · -4%KO0.5% · -2%KMI0.4% · -2%HON0.4% · -11%MLPA0.4% · +13%
Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q2 25 → Q3 25Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
2 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 31%Cumulative share of the portfolio held in the largest N positions.
Firm Profile & Key People
As of the firm’s regulatory filing dated Mar 13, 2025.
Assets Under Management
$2.44B
Discretionary
$2.37B
Employees
17
Accounts
3,940
Address
2343 E. BROADWAY BLVD, SUITE 116
TUCSON, AZ 85719
TUCSON, AZ 85719
Phone
(520) 624-4554
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| ALEXANDER, SARA, SUZANN Control | CHIEF COMPLIANCE OFFICER since Jun 2021 | Less than 5% | Individual |
| ARKO, MICHAEL, H Control | PRINCIPAL since Jun 2021 | Less than 5% | Individual |
| FOCUS OPERATING, LLC Control | MEMBER (MANAGER) since Jun 2021 | 75% or more | Domestic Entity |
| GAINES, LUDWELL, GRAHAM Control | PRINCIPAL since Jun 2021 | Less than 5% | Individual |
| WILCOX, TIMOTHY, DUANE Control | PRINCIPAL since Jun 2021 | Less than 5% | Individual |
| CD&R ASSOCIATES XII, L.P. Control Indirect owner via CD&R FERDINAND CO-INVESTOR, L.P. | GENERAL PARTNER since Aug 2023 | General partner, trustee or manager | Foreign Entity |
| CD&R ASSOCIATES XII, L.P. Control Indirect owner via CLAYTON, DUBILIER & RICE FUND XII, L.P. | GENERAL PARTNER since Aug 2023 | General partner, trustee or manager | Foreign Entity |
| CD&R FERDINAND CO-INVESTOR, L.P. Control Indirect owner via CD&R FERDINAND HOLDINGS, L.P. | PARTNER since Aug 2023 | 25–50% | Foreign Entity |
| CD&R FERDINAND HOLDINGS, L.P. Control Indirect owner via FERDINAND FFP ULTIMATE HOLDINGS, LP | PARTNER since Aug 2023 | 50–75% | Domestic Entity |
| CD&R INVESTMENT ASSOCIATES XII, LTD. Control Indirect owner via CD&R FERDINAND HOLDINGS, L.P. | GENERAL PARTNER since Aug 2023 | General partner, trustee or manager | Foreign Entity |
| CLAYTON, DUBILIER & RICE FUND XII, L.P. Control Indirect owner via CD&R FERDINAND CO-INVESTOR, L.P. | PARTNER since Aug 2023 | 50–75% | Foreign Entity |
| FERDINAND FFP ACQUISITION, LLC Control Indirect owner via FOCUS FINANCIAL PARTNERS, INC. | SHAREHOLDER, CLASS A COMMON STOCK since Aug 2023 | 75% or more | Domestic Entity |
| FERDINAND FFP INTERMEDIATE HOLDINGS, LLC Control Indirect owner via FERDINAND FFP ACQUISITION, LLC | MEMBER since Aug 2023 | 75% or more | Domestic Entity |
| FERDINAND FFP PARENT, INC. Control Indirect owner via FERDINAND FFP INTERMEDIATE HOLDINGS, LLC | MEMBER since Aug 2023 | 75% or more | Domestic Entity |
| FERDINAND FFP ULTIMATE HOLDINGS, LP Control Indirect owner via FOCUS FINANCIAL PARTNERS, INC. | SHAREHOLDER CLASS B COMMON STOCK since Aug 2023 | 75% or more | Domestic Entity |
| FERDINAND FFP ULTIMATE HOLDINGS, LP Control Indirect owner via FERDINAND FFP PARENT, INC. | SHAREHOLDER since Aug 2023 | 75% or more | Domestic Entity |
| FOCUS FINANCIAL PARTNERS, INC. Control Indirect owner via FOCUS FINANCIAL PARTNERS, LLC | MEMBER since Jul 2018 | 75% or more | Domestic Entity |
| FOCUS FINANCIAL PARTNERS, LLC Control Indirect owner via FOCUS OPERATING, LLC | MEMBER since Jan 2007 | 75% or more | Domestic Entity |
Ownership & leadership changes · 6 filings with changes since Jun 18, 2021
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
Mar 28, 2024 filing
- ChangedFOCUS FINANCIAL PARTNERS, INC. · indirect via FOCUS FINANCIAL PARTNERS, LLC: title MANAGING MEMBER → MEMBER
Oct 12, 2023 filing
- AddedCD&R ASSOCIATES XII, L.P. · GENERAL PARTNER · General partner, trustee or manager · indirect via CD&R FERDINAND CO-INVESTOR, L.P. · control person
- AddedCD&R ASSOCIATES XII, L.P. · GENERAL PARTNER · General partner, trustee or manager · indirect via CLAYTON, DUBILIER & RICE FUND XII, L.P. · control person
- AddedCD&R INVESTMENT ASSOCIATES XII, LTD. · GENERAL PARTNER · General partner, trustee or manager · indirect via CD&R FERDINAND HOLDINGS, L.P. · control person
Sep 22, 2023 filing
- AddedCD&R FERDINAND CO-INVESTOR, L.P. · PARTNER · 25–50% · indirect via CD&R FERDINAND HOLDINGS, L.P. · control person
- AddedCD&R FERDINAND HOLDINGS, L.P. · PARTNER · 50–75% · indirect via FERDINAND FFP ULTIMATE HOLDINGS, LP · control person
- AddedCLAYTON, DUBILIER & RICE FUND XII, L.P. · PARTNER · 50–75% · indirect via CD&R FERDINAND CO-INVESTOR, L.P. · control person
- AddedFERDINAND FFP ACQUISITION, LLC · SHAREHOLDER, CLASS A COMMON STOCK · 75% or more · indirect via FOCUS FINANCIAL PARTNERS, INC. · control person
- AddedFERDINAND FFP INTERMEDIATE HOLDINGS, LLC · MEMBER · 75% or more · indirect via FERDINAND FFP ACQUISITION, LLC · control person
- AddedFERDINAND FFP PARENT, INC. · MEMBER · 75% or more · indirect via FERDINAND FFP INTERMEDIATE HOLDINGS, LLC · control person
- AddedFERDINAND FFP ULTIMATE HOLDINGS, LP · SHAREHOLDER CLASS B COMMON STOCK · 75% or more · indirect via FOCUS FINANCIAL PARTNERS, INC. · control person
- AddedFERDINAND FFP ULTIMATE HOLDINGS, LP · SHAREHOLDER · 75% or more · indirect via FERDINAND FFP PARENT, INC. · control person
- ChangedFOCUS FINANCIAL PARTNERS, INC. · indirect via FOCUS FINANCIAL PARTNERS, LLC: title MEMBER → MANAGING MEMBER
Sep 12, 2023 filing
- No longer listedROGERS, DOUGLAS, R. · PRINCIPAL · Less than 5% · control person · listed since Jun 2021
- No longer listedTOLAND, HUGH, BRADLEY · PRINCIPAL · Less than 5% · control person · listed since Jun 2021
Mar 28, 2023 filing
- ChangedARKO, MICHAEL, H · title CHIEF PORTFOLIO OFFICER → PRINCIPAL
- ChangedGAINES, LUDWELL, GRAHAM · title CHIEF MARKETING OFFICER → PRINCIPAL
- ChangedROGERS, DOUGLAS, R. · title CHIEF FINANCIAL OFFICER → PRINCIPAL
- ChangedTOLAND, HUGH, BRADLEY · title CHIEF RESEARCH OFFICER → PRINCIPAL
- ChangedWILCOX, TIMOTHY, DUANE · title CHIEF INVESTMENT OFFICER → PRINCIPAL
Aug 13, 2021 filing
- ChangedFOCUS OPERATING, LLC · title MEMBER → MEMBER (MANAGER)
Jun 18, 2021 filing (earliest on record)
- ListedALEXANDER, SARA, SUZANN · CHIEF COMPLIANCE OFFICER · Less than 5% · control person
- ListedARKO, MICHAEL, H · CHIEF PORTFOLIO OFFICER · Less than 5% · control person
- ListedFOCUS FINANCIAL PARTNERS, INC. · MEMBER · 75% or more · indirect via FOCUS FINANCIAL PARTNERS, LLC · control person
- ListedFOCUS FINANCIAL PARTNERS, LLC · MEMBER · 75% or more · indirect via FOCUS OPERATING, LLC · control person
- ListedFOCUS OPERATING, LLC · MEMBER · 75% or more · control person
- ListedGAINES, LUDWELL, GRAHAM · CHIEF MARKETING OFFICER · Less than 5% · control person
- ListedROGERS, DOUGLAS, R. · CHIEF FINANCIAL OFFICER · Less than 5% · control person
- ListedTOLAND, HUGH, BRADLEY · CHIEF RESEARCH OFFICER · Less than 5% · control person
- ListedWILCOX, TIMOTHY, DUANE · CHIEF INVESTMENT OFFICER · Less than 5% · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- ALPHABET INC$13.0M +34.9%
- APPLE INC$11.4M +20.8%
- ORACLE CORP$10.7M +26.4%
- BROADCOM INC$6.2M +17.8%
- VALERO ENERGY CORP$5.5M +25.0%
Top Trims
- COSTCO WHSL CORP NEW-$3.7M -10.9%
- REPUBLIC SVCS INC-$2.5M -8.3%
- ACCENTURE PLC IRELAND-$2.5M -17.9%
- TEXAS INSTRS INC-$2.4M -12.3%
- CRACKER BARREL OLD CTRY STOR-$1.9M -97.4%
New Positions
- UNITI GROUP LLC$1.4M
- ASML HOLDING N V$1.1M
- AGNICO EAGLE MINES LTD$427.0K
- APPLOVIN CORP$415.3K
- NEWMONT CORP$402.2K
Exited Positions
- UNITEDHEALTH GROUP INC$7.8M
- INTEL CORP$2.2M
- UNITI GROUP INC$1.4M
- EXELIXIS INC$1.4M
- UBER TECHNOLOGIES INC$932.5K
Sonora Investment Management Group, LLC Holdings (2025-09-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | MICROSOFT CORP | MSFT | 594918104 | $67.3M | 4.76% | 129,887 | SH |
| 2 | APPLE INC | AAPL | 037833100 | $66.3M | 4.70% | 260,565 | SH |
| 3 | ORACLE CORP | ORCL | 68389X105 | $51.2M | 3.63% | 182,166 | SH |
| 4 | ALPHABET INC | GOOG | 02079K107 | $50.2M | 3.55% | 206,009 | SH |
| 5 | BROADCOM INC | AVGO | 11135F101 | $41.1M | 2.91% | 124,552 | SH |
| 6 | JPMORGAN CHASE & CO. | JPM | 46625H100 | $35.2M | 2.50% | 111,734 | SH |
| 7 | KLA CORP | KLAC | 482480100 | $33.9M | 2.40% | 31,437 | SH |
| 8 | WALMART INC | WMT | 931142103 | $31.3M | 2.21% | 303,403 | SH |
| 9 | META PLATFORMS INC | META | 30303M102 | $30.8M | 2.18% | 41,885 | SH |
| 10 | COSTCO WHSL CORP NEW | COST | 22160K105 | $30.3M | 2.14% | 32,707 | SH |
| 11 | INTERNATIONAL BUSINESS MACHS | IBM | 459200101 | $29.3M | 2.07% | 103,767 | SH |
| 12 | GALLAGHER ARTHUR J & CO | AJG | 363576109 | $28.5M | 2.01% | 91,858 | SH |
| 13 | REPUBLIC SVCS INC | RSG | 760759100 | $28.2M | 2.00% | 122,781 | SH |
| 14 | VALERO ENERGY CORP | VLO | 91913Y100 | $27.4M | 1.94% | 161,033 | SH |
| 15 | AMAZON COM INC | AMZN | 023135106 | $25.9M | 1.83% | 117,866 | SH |
| 16 | QUALCOMM INC | QCOM | 747525103 | $25.2M | 1.78% | 151,312 | SH |
| 17 | CISCO SYS INC | CSCO | 17275R102 | $24.4M | 1.73% | 356,406 | SH |
| 18 | BLACKSTONE INC | BX | 09260D107 | $24.2M | 1.72% | 141,761 | SH |
| 19 | HOME DEPOT INC | HD | 437076102 | $22.1M | 1.56% | 54,432 | SH |
| 20 | LOCKHEED MARTIN CORP | LMT | 539830109 | $20.1M | 1.42% | 40,213 | SH |
| 21 | JOHNSON & JOHNSON | JNJ | 478160104 | $20.0M | 1.42% | 108,096 | SH |
| 22 | NVIDIA CORPORATION | NVDA | 67066G104 | $18.8M | 1.33% | 100,961 | SH |
| 23 | VISA INC | V | 92826C839 | $18.2M | 1.29% | 53,413 | SH |
| 24 | TEXAS INSTRS INC | TXN | 882508104 | $17.2M | 1.22% | 93,676 | SH |
| 25 | EVERGY INC | EVRG | 30034W106 | $17.0M | 1.21% | 223,924 | SH |
| 26 | ABBVIE INC | ABBV | 00287Y109 | $16.9M | 1.20% | 72,887 | SH |
| 27 | UNION PAC CORP | UNP | 907818108 | $16.4M | 1.16% | 69,212 | SH |
| 28 | TRUIST FINL CORP | TFC | 89832Q109 | $16.2M | 1.15% | 354,672 | SH |
| 29 | PNC FINL SVCS GROUP INC | PNC | 693475105 | $16.1M | 1.14% | 80,228 | SH |
| 30 | RTX CORPORATION | RTX | 75513E101 | $15.6M | 1.10% | 92,969 | SH |
| 31 | MCDONALDS CORP | MCD | 580135101 | $14.8M | 1.05% | 48,737 | SH |
| 32 | CHEVRON CORP NEW | CVX | 166764100 | $14.4M | 1.02% | 92,877 | SH |
| 33 | PEPSICO INC | PEP | 713448108 | $13.8M | 0.98% | 98,545 | SH |
| 34 | MEDTRONIC PLC | MDT | G5960L103 | $13.8M | 0.98% | 144,945 | SH |
| 35 | SUMMIT HOTEL PPTYS | INN | 866082AA8 | $13.6M | 0.96% | 13,920,000 | SH |
| 36 | PAYCHEX INC | PAYX | 704326107 | $12.5M | 0.89% | 98,696 | SH |
| 37 | WP CAREY INC | WPC | 92936U109 | $12.3M | 0.87% | 182,282 | SH |
| 38 | ALPHABET INC | GOOGL | 02079K305 | $12.0M | 0.85% | 49,463 | SH |
| 39 | PROCTER AND GAMBLE CO | PG | 742718109 | $11.8M | 0.84% | 76,872 | SH |
| 40 | VICI PPTYS INC | VICI | 925652109 | $11.5M | 0.82% | 353,586 | SH |
| 41 | ACCENTURE PLC IRELAND | ACN | G1151C101 | $11.3M | 0.80% | 45,865 | SH |
| 42 | PFIZER INC | PFE | 717081103 | $11.2M | 0.79% | 439,149 | SH |
| 43 | IONIS PHARMACEUTICALS INC | IONS | 462222100 | $11.1M | 0.79% | 169,808 | SH |
| 44 | CATERPILLAR INC | CAT | 149123101 | $10.9M | 0.78% | 22,938 | SH |
| 45 | DISNEY WALT CO | DIS | 254687106 | $10.4M | 0.74% | 91,112 | SH |
| 46 | US BANCORP DEL | USB | 902973304 | $10.3M | 0.73% | 212,183 | SH |
| 47 | SALESFORCE INC | CRM | 79466L302 | $9.4M | 0.66% | 39,561 | SH |
| 48 | EMERSON ELEC CO | EMR | 291011104 | $9.3M | 0.66% | 70,916 | SH |
| 49 | IRON MTN INC DEL | IRM | 46284V101 | $8.9M | 0.63% | 87,250 | SH |
| 50 | VERIZON COMMUNICATIONS INC | VZ | 92343V104 | $7.9M | 0.56% | 180,592 | SH |
Filing History
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2025-09-30 | 2025-10-07 | $1.41B | 304 | 0001725547-25-004090 |
| 2025-06-30 | 2025-07-17 | $1.35B | 304 | 0001725547-25-003449 |