Sterling Financial Planning, Inc. — 13F Holdings & Portfolio
CIK 1844278 · latest 13F-HR filed 2026-08-11
Sterling Financial Planning, Inc. manages $367.7M in 13F-reported U.S. long-equity assets across 123 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are IJJ (6.29%), IJT (6.22%), IJK (5.84%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 8 new positions, exited 2, added to 74, and trimmed 12.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
SPARTA, NJ 07871
$367.7M
Long-equity book
123
Distinct positions
2026-06-30
Filed 2026-08-11
+8 / −2 / ↑74 / ↓12
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- ISHARES TR$4.1M +21.7%
- ISHARES TR$3.6M +21.2%
- ISHARES TR$2.8M +15.0%
- ISHARES TR$2.7M +13.4%
- SCHWAB STRATEGIC TR$1.2M +10.1%
Top Trims
- ISHARES GOLD TR-$3.1M -14.9%
- SPDR GOLD TR-$797.4K -17.4%
- EXXON MOBIL CORP-$635.9K -28.9%
- ISHARES TR-$241.6K -7.5%
- ABBOTT LABORATORIES-$93.3K -20.8%
New Positions
- GE VERNOVA INC$311.3K
- INTEL CORP$237.3K
- VANGUARD INDEX FDS$229.5K
- DIMENSIONAL ETF TRUST$223.3K
- ISHARES TR$217.8K
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | ISHARES TR | IJJ | 464287705 | $23.1M | 6.29% | 156,530 | SH |
| 2 | ISHARES TR | IJT | 464287887 | $22.9M | 6.22% | 128,012 | SH |
| 3 | ISHARES TR | IJK | 464287606 | $21.5M | 5.84% | 182,653 | SH |
| 4 | ISHARES TR | IVW | 464287309 | $20.4M | 5.54% | 148,229 | SH |
| 5 | ISHARES GOLD TR | IAU | 464285204 | $17.6M | 4.80% | 233,678 | SH |
| 6 | DIMENSIONAL ETF TRUST | DFIV | 25434V807 | $16.8M | 4.56% | 310,296 | SH |
| 7 | VANGUARD WHITEHALL FDS | VYM | 921946406 | $13.1M | 3.57% | 83,032 | SH |
| 8 | SCHWAB STRATEGIC TR | FNDX | 808524771 | $13.0M | 3.54% | 418,339 | SH |
| 9 | DIMENSIONAL ETF TRUST | DISV | 25434V781 | $12.2M | 3.31% | 302,926 | SH |
| 10 | VANGUARD BD INDEX FDS | BIV | 921937819 | $11.8M | 3.21% | 153,913 | SH |
| 11 | DIMENSIONAL ETF TRUST | DFSV | 25434V815 | $11.3M | 3.08% | 292,001 | SH |
| 12 | ISHARES TR | IJS | 464287879 | $10.0M | 2.73% | 73,343 | SH |
| 13 | INNOVATOR ETFS TRUST | XBJA | 45783Y780 | $9.8M | 2.65% | 288,650 | SH |
| 14 | ISHARES TR | IVV | 464287200 | $9.2M | 2.50% | 12,282 | SH |
| 15 | DIMENSIONAL ETF TRUST | DFIP | 25434V856 | $7.4M | 2.02% | 179,710 | SH |
| 16 | DIMENSIONAL ETF TRUST | DFEV | 25434V740 | $7.4M | 2.01% | 173,234 | SH |
| 17 | DIMENSIONAL ETF TRUST | DFGR | 25434V658 | $7.2M | 1.95% | 247,263 | SH |
| 18 | ISHARES TR | IJH | 464287507 | $5.1M | 1.40% | 66,771 | SH |
| 19 | INVESCO QQQ TR | QQQ | 46090E103 | $5.0M | 1.36% | 6,768 | SH |
| 20 | ISHARES TR | EFG | 464288885 | $5.0M | 1.35% | 39,975 | SH |
| 21 | ISHARES TR | IVE | 464287408 | $4.9M | 1.34% | 21,679 | SH |
| 22 | VANGUARD SCOTTSDALE FDS | VCSH | 92206C409 | $4.9M | 1.33% | 61,984 | SH |
| 23 | VANGUARD BD INDEX FDS | BSV | 921937827 | $4.8M | 1.31% | 61,799 | SH |
| 24 | APPLE INC | AAPL | 037833100 | $4.7M | 1.27% | 16,124 | SH |
| 25 | ISHARES TR | GOVT | 46429B267 | $4.5M | 1.23% | 198,231 | SH |
| 26 | VANGUARD INDEX FDS | VOE | 922908512 | $4.3M | 1.16% | 21,586 | SH |
| 27 | VANGUARD MUN BD FDS | VTEB | 922907746 | $4.0M | 1.09% | 78,977 | SH |
| 28 | SPDR GOLD TR | GLD | 78463V107 | $3.8M | 1.03% | 10,288 | SH |
| 29 | VANGUARD INDEX FDS | VOT | 922908538 | $3.5M | 0.96% | 11,514 | SH |
| 30 | VANGUARD WELLINGTON FD | VTES | 921935870 | $3.5M | 0.95% | 34,648 | SH |
| 31 | VANGUARD INDEX FDS | VBK | 922908595 | $3.1M | 0.84% | 8,480 | SH |
| 32 | VANGUARD MALVERN FDS | VTIP | 922020805 | $3.1M | 0.83% | 61,111 | SH |
| 33 | VANGUARD INDEX FDS | VNQ | 922908553 | $3.0M | 0.82% | 31,228 | SH |
| 34 | VANGUARD CHARLOTTE FDS | BNDX | 92203J407 | $3.0M | 0.82% | 61,896 | SH |
| 35 | ISHARES TR | IDV | 464288448 | $3.0M | 0.81% | 71,635 | SH |
| 36 | WISDOMTREE TR | DGS | 97717W281 | $2.5M | 0.69% | 39,294 | SH |
| 37 | VANGUARD INDEX FDS | VBR | 922908611 | $2.5M | 0.69% | 10,385 | SH |
| 38 | JOHNSON & JOHNSON | JNJ | 478160104 | $2.5M | 0.67% | 9,653 | SH |
| 39 | SCHWAB STRATEGIC TR | FNDC | 808524748 | $2.4M | 0.65% | 48,976 | SH |
| 40 | VANGUARD TAX-MANAGED FDS | VEA | 921943858 | $2.0M | 0.55% | 28,535 | SH |
| 41 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $1.9M | 0.53% | 2,598 | SH |
| 42 | ISHARES TR | MUB | 464288414 | $1.8M | 0.50% | 17,094 | SH |
| 43 | ISHARES TR | IJR | 464287804 | $1.6M | 0.43% | 10,706 | SH |
| 44 | ISHARES TR | TIP | 464287176 | $1.6M | 0.43% | 14,505 | SH |
| 45 | INVESCO EXCHANGE TRADED FD T | PRF | 46137V613 | $1.6M | 0.43% | 29,316 | SH |
| 46 | EXXON MOBIL CORP | XOM | 30231G102 | $1.6M | 0.43% | 11,444 | SH |
| 47 | ISHARES TR | SCZ | 464288273 | $1.3M | 0.36% | 15,997 | SH |
| 48 | DIMENSIONAL ETF TRUST | DFAR | 25434V823 | $1.3M | 0.35% | 49,877 | SH |
| 49 | MICROSOFT CORP | MSFT | 594918104 | $1.2M | 0.33% | 3,276 | SH |
| 50 | DIMENSIONAL ETF TRUST | DFLV | 25434V666 | $1.1M | 0.31% | 29,060 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-08-11 | $367.7M | 123 | 0001844278-26-000004 |
| 2026-03-31 | 2026-05-06 | $337.3M | 117 | 0001844278-26-000003 |
| 2025-12-31 | 2026-01-27 | $331.8M | 120 | 0001844278-26-000001 |