GERALD J RUBIN

CIK 936675 · Chairman, CEO & President · last filed 2013-10-31

"Disclosed insider exposure" sums this person's most-recently-reported share counts across each company they're an insider in, multiplied by the current underlying price. It is not net worth — it misses retail holdings, private investments, real estate, index funds, and any company where the person isn't an SEC-reporting insider. For informational purposes only.

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Disclosed Exposure

$43.75M

Companies

1

Total Filings

29

Lifetime Open-Market Net

-$56.03M

Holdings By Company

Latest on-record share count from this person's most recent non-derivative Form 4 transaction in each company. Disclosed exposure = shares × current underlying price.
Symbol Role Shares Price Disclosed Exposure Lifetime OM Net Filings Latest Filed
HELE Chairman, CEO & President 1,536,748 $28.47 $43.75M -$56.03M 29 2013-10-31

Recent Filings · Page 2 of 3

29 filings
Insider activity across all companies, newest first. Form 4 rows are post-trade confirmations (buys, sells, grants, exercises). Notice (144) rows are pre-trade notices of intent to sell restricted or control stock under Rule 144 — they may not all execute. Compare adjacent dates to see which notices became actual sales.
Filed Symbol Action Net Shares Net $ Link
2012-02-10 HELE Sell (S) −18,475 -$623.7K EDGAR
2012-02-09 HELE Mixed +57,168 $1.70M EDGAR
2012-02-03 HELE Sell (S) −67,964 -$2.28M EDGAR
2012-01-31 HELE Sell (S) −159,734 -$5.20M EDGAR
2012-01-26 HELE Sell (S) −163,867 -$5.33M EDGAR
2012-01-19 HELE Sell (S) −50,817 -$1.63M EDGAR
2012-01-13 HELE Sell (S) −25,912 -$829.4K EDGAR
2012-01-10 HELE Sell (S) −108,879 -$3.51M EDGAR
2011-07-11 HELE Mixed +534,076 -$15.19M EDGAR
2011-05-13 HELE Sell (S) −14,206 -$473.4K EDGAR
Showing 1120 of 29
Page 2 of 3
Form 4 codes: P = open-market purchase · S = open-market sale · A = grant/award · M = option exercise · F = tax withholding at vest · G = bona-fide gift · D = disposition to issuer · J = other (see filing footnote). Only P / S codes carry directional signal.
Notice (144 / 144/A): Form 144 is a notice of intent to sell restricted/control stock under Rule 144, filed before the sale; 144/A is an amendment. Many notices are pre-scheduled under Rule 10b5-1 plans. A Form 4 with code S typically follows within a few days when the planned sale executes; missing follow-up Form 4s suggest the notice was cancelled or modified.