Kelman-Lazarov, Inc. — 13F Holdings & Portfolio
CIK 1672067 · latest 13F-HR filed 2026-04-27
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
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AUM
$697.6M
Long-equity book
Holdings
140
Distinct positions
Period
2026-03-31
Filed 2026-04-27
Q/Q Activity
+11 / −5 / ↑29 / ↓37
vs 2025-12-31
Firm Profile & Key People
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- AMERICAN CENTY ETF TR$3.2M +11.9%
- SCHWAB STRATEGIC TR$1.9M +8.8%
- PIMCO ETF TR$1.2M +16.6%
- ISHARES TR$1.0M +5.6%
- PGIM ETF TR$519.2K +19.0%
Top Trims
- SCHWAB STRATEGIC TR-$5.4M -8.9%
- VANECK ETF TRUST-$3.3M -5.8%
- GOLDMAN SACHS ETF TR-$2.5M -8.7%
- MICROSOFT CORP-$877.0K -35.9%
- BERKSHIRE HATHAWAY INC DEL-$820.7K -5.1%
New Positions
- AMERICAN CENTY ETF TR$1.0M
- INVESCO EXCHANGE TRADED FD T$311.9K
- COSTCO WHOLESALE CORPORATION$311.9K
- EA SERIES TRUST$309.2K
- ELI LILLY & CO$270.4K
Exited Positions
- 1ST SOURCE CORP$1.5M
- SELECT SECTOR SPDR TR$314.1K
- UNITEDHEALTH GROUP INC$291.6K
- ABBVIE INC$282.9K
- 3M CO$220.0K
All Holdings
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | SCHWAB STRATEGIC TR | FNDX | 808524771 | $66.0M | 9.47% | 2,371,188 | SH |
| 2 | SCHWAB STRATEGIC TR | SCHG | 808524300 | $54.5M | 7.81% | 1,870,926 | SH |
| 3 | VANECK ETF TRUST | MOAT | 92189F643 | $54.3M | 7.78% | 561,025 | SH |
| 4 | SPDR SERIES TRUST | SPYM | 78464A854 | $32.2M | 4.62% | 421,242 | SH |
| 5 | ISHARES TR | STIP | 46429B747 | $32.2M | 4.62% | 311,471 | SH |
| 6 | AMERICAN CENTY ETF TR | AVDE | 025072703 | $30.1M | 4.31% | 354,431 | SH |
| 7 | SCHWAB STRATEGIC TR | SCHX | 808524201 | $26.5M | 3.79% | 1,032,101 | SH |
| 8 | ISHARES TR | IJR | 464287804 | $26.4M | 3.78% | 212,193 | SH |
| 9 | GOLDMAN SACHS ETF TR | GSLC | 381430503 | $25.8M | 3.70% | 206,054 | SH |
| 10 | PIMCO ETF TR | BOND | 72201R775 | $24.2M | 3.47% | 262,289 | SH |
| 11 | ISHARES TR | MBB | 464288588 | $23.7M | 3.40% | 249,955 | SH |
| 12 | SCHWAB STRATEGIC TR | FNDC | 808524748 | $23.0M | 3.30% | 496,936 | SH |
| 13 | SCHWAB STRATEGIC TR | FNDE | 808524730 | $22.8M | 3.26% | 594,759 | SH |
| 14 | VANGUARD BD INDEX FDS | BSV | 921937827 | $20.9M | 3.00% | 267,060 | SH |
| 15 | GOLDMAN SACHS ETF TR | GSIE | 381430107 | $19.6M | 2.80% | 453,455 | SH |
| 16 | ISHARES TR | IJH | 464287507 | $19.0M | 2.73% | 281,560 | SH |
| 17 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $15.4M | 2.21% | 32,124 | SH |
| 18 | GMO ETF TRUST | QLTY | 90139K100 | $13.8M | 1.97% | 380,573 | SH |
| 19 | PIMCO ETF TR | PYLD | 72201R585 | $13.1M | 1.87% | 498,134 | SH |
| 20 | SCHWAB STRATEGIC TR | SCHF | 808524805 | $9.3M | 1.33% | 375,677 | SH |
| 21 | PIMCO ETF TR | SMMU | 72201R874 | $8.1M | 1.17% | 161,103 | SH |
| 22 | VANGUARD INDEX FDS | VUG | 922908736 | $7.4M | 1.06% | 16,959 | SH |
| 23 | PIMCO ETF TR | STPZ | 72201R205 | $7.1M | 1.01% | 130,364 | SH |
| 24 | AMERICAN CENTY ETF TR | AVEM | 025072604 | $5.4M | 0.78% | 67,140 | SH |
| 25 | PIMCO ETF TR | MUNI | 72201R866 | $4.7M | 0.67% | 89,347 | SH |
| 26 | VANGUARD MUN BD FDS | VTEB | 922907746 | $4.2M | 0.60% | 83,338 | SH |
| 27 | ALPHABET INC | GOOGL | 02079K305 | $3.9M | 0.56% | 13,518 | SH |
| 28 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $3.9M | 0.55% | 5,924 | SH |
| 29 | INVESCO EXCH TRADED FD TR II | RWL | 46138G698 | $3.7M | 0.54% | 32,518 | SH |
| 30 | AMERICAN CENTY ETF TR | AVDS | 025072190 | $3.5M | 0.51% | 49,358 | SH |
| 31 | VANGUARD INDEX FDS | VV | 922908637 | $3.5M | 0.51% | 11,826 | SH |
| 32 | VANGUARD MUN BD FDS | VCRM | 922907712 | $3.4M | 0.49% | 45,400 | SH |
| 33 | APPLE INC | AAPL | 037833100 | $3.3M | 0.47% | 13,053 | SH |
| 34 | PGIM ETF TR | PAAA | 69344A800 | $3.3M | 0.47% | 78,482 | SH |
| 35 | VANGUARD INDEX FDS | VTV | 922908744 | $3.1M | 0.44% | 15,777 | SH |
| 36 | VANGUARD BD INDEX FDS | BIV | 921937819 | $3.0M | 0.42% | 38,355 | SH |
| 37 | SCHWAB STRATEGIC TR | FNDA | 808524763 | $2.2M | 0.32% | 68,219 | SH |
| 38 | MASTERCARD INCORPORATED | MA | 57636Q104 | $2.0M | 0.29% | 4,038 | SH |
| 39 | STATE STR SPDR S&P MIDCAP 40 | MDY | 78467Y107 | $1.9M | 0.27% | 3,039 | SH |
| 40 | SCHWAB STRATEGIC TR | SCHA | 808524607 | $1.9M | 0.27% | 64,394 | SH |
| 41 | ISHARES TR | IVV | 464287200 | $1.8M | 0.25% | 2,703 | SH |
| 42 | VANGUARD INDEX FDS | VOO | 922908363 | $1.7M | 0.24% | 2,832 | SH |
| 43 | SPDR SERIES TRUST | SPMD | 78464A847 | $1.7M | 0.24% | 28,125 | SH |
| 44 | VANGUARD SPECIALIZED FUNDS | VIG | 921908844 | $1.6M | 0.23% | 7,622 | SH |
| 45 | WALMART INC | WMT | 931142103 | $1.6M | 0.23% | 12,877 | SH |
| 46 | MICROSOFT CORP | MSFT | 594918104 | $1.6M | 0.22% | 4,239 | SH |
| 47 | AMERICAN CENTY ETF TR | AVSU | 025072281 | $1.6M | 0.22% | 21,059 | SH |
| 48 | SCHWAB STRATEGIC TR | SCHM | 808524508 | $1.6M | 0.22% | 50,238 | SH |
| 49 | BERKSHIRE HATHAWAY INC DEL | BRK.A | 084670108 | $1.4M | 0.21% | 2 | SH |
| 50 | ISHARES TR | IYY | 464287846 | $1.4M | 0.20% | 8,850 | SH |
Filing History
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-04-27 | $697.6M | 140 | 0001398344-26-007296 |
| 2025-12-31 | 2026-01-26 | $700.3M | 134 | 0001398344-26-001181 |