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N.E.W. Advisory Services LLC — 13F Holdings & Portfolio

CIK 1803456 · latest 13F-HR filed 2026-08-06

Backtest portfolio

N.E.W. Advisory Services LLC manages $1.50B in 13F-reported U.S. long-equity assets across 980 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VTI (18.78%), SPYM (5.15%), IAGG (4.42%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 112 new positions, exited 46, added to 501, and trimmed 186.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
2200 DICKINSON RD
UNIT 17A
DE PERE, WI 54115
Phone
(920) 712-7800
Filing Manager
N.E.W. Advisory Services LLC
DE PERE, WI
Signatory
Dean Rager
COO
Loading holdings…
AUM

$1.50B

Long-equity book

Holdings

980

Distinct positions

Period

2026-06-30

Filed 2026-08-06

Q/Q Activity

+112 / −46 / ↑501 / ↓186

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • VANGUARD INDEX FDS$37.2M +15.3%
  • SPDR SER TR$6.8M +19.0%
  • DIMENSIONAL ETF TRUST$6.6M +14.6%
  • VANGUARD STAR FDS$5.8M +13.9%
  • J P MORGAN EXCHANGE TRADED F$5.6M +9.6%
Show all 501 →

Top Trims

  • J P MORGAN EXCHANGE TRADED F-$1.8M -20.4%
  • T ROWE PRICE ETF INC-$841.3K -69.9%
  • NVIDIA CORPORATION-$807.6K -18.1%
  • J P MORGAN EXCHANGE TRADED F-$738.9K -8.5%
  • PALANTIR TECHNOLOGIES INC-$718.4K -19.7%
Show all 186 →

New Positions

  • INNOVATOR ETFS TRUST$574.1K
  • AMEREN CORP$57.8K
  • ARK ETF TR$54.7K
  • FIRST TR EXCHNG TRADED FD VI$36.2K
  • ISHARES TR$35.3K
Show all 112 →

Exited Positions

  • HONEYWELL INTL INC$538.9K
  • L3HARRIS TECHNOLOGIES INC$132.9K
  • HUMANA INC$97.1K
  • HOLOGIC INC$69.9K
  • CBOE GLOBAL MKTS INC$62.4K
Show all 46 →
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD INDEX FDS VTI 922908769 $280.7M 18.78% 758,657 SH
2 SPDR SER TR SPYM 78464A854 $77.1M 5.15% 876,954 SH
3 ISHARES TR IAGG 46435G672 $66.1M 4.42% 1,307,184 SH
4 J P MORGAN EXCHANGE TRADED F JPST 46641Q837 $64.3M 4.30% 1,272,405 SH
5 SPDR SER TR SPYV 78464A508 $59.4M 3.97% 977,108 SH
6 SPDR SER TR SPAB 78464A649 $56.3M 3.76% 2,205,265 SH
7 DIMENSIONAL ETF TRUST DFAX 25434V880 $51.5M 3.45% 1,399,265 SH
8 VANGUARD STAR FDS VXUS 921909768 $47.6M 3.18% 556,568 SH
9 SPDR SER TR SPTM 78464A805 $42.9M 2.87% 472,621 SH
10 VANGUARD BD INDEX FDS BND 921937835 $40.2M 2.69% 547,549 SH
11 AMERICAN CENTY ETF TR AVLV 025072349 $37.1M 2.48% 406,520 SH
12 AMERICAN CENTY ETF TR AVUV 025072877 $36.7M 2.45% 293,796 SH
13 VANGUARD ADMIRAL FDS INC VIOV 921932778 $31.4M 2.10% 267,584 SH
14 SPDR INDEX SHS FDS SPDW 78463X889 $30.1M 2.02% 598,000 SH
15 DIMENSIONAL ETF TRUST DFAC 25434V708 $26.7M 1.78% 600,995 SH
16 VANGUARD INDEX FDS VOO 922908363 $21.9M 1.46% 31,862 SH
17 APPLE INC AAPL 037833100 $21.4M 1.43% 73,976 SH
18 VANGUARD INDEX FDS VXF 922908652 $20.7M 1.39% 84,163 SH
19 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $19.9M 1.33% 39,712 SH
20 SPDR INDEX SHS FDS SPEM 78463X509 $18.6M 1.24% 358,906 SH
21 T ROWE PRICE ETF INC TSPA 87283Q503 $16.3M 1.09% 343,427 SH
22 PROCTER AND GAMBLE CO PG 742718109 $14.0M 0.94% 95,468 SH
23 VANGUARD INTL EQUITY INDEX F VSS 922042718 $13.8M 0.92% 89,587 SH
24 J P MORGAN EXCHANGE TRADED F JIVE 46654Q757 $13.2M 0.88% 143,330 SH
25 VANGUARD INDEX FDS VUG 922908736 $12.1M 0.81% 140,879 SH
26 FIRST TR EXCHANGE TRADED FD AIRR 33738R704 $12.0M 0.80% 89,828 SH
27 ISHARES TR EFV 464288877 $11.0M 0.74% 144,126 SH
28 SPDR SER TR SLYV 78464A300 $10.8M 0.72% 99,101 SH
29 SCHWAB STRATEGIC TR SCHG 808524300 $10.8M 0.72% 318,535 SH
30 FIRST TR EXCHANGE TRADED FD RDVY 33738R506 $10.5M 0.70% 129,308 SH
31 T ROWE PRICE ETF INC TMSL 87283Q826 $9.9M 0.66% 225,342 SH
32 SPDR INDEX SHS FDS GWX 78463X871 $9.8M 0.65% 223,623 SH
33 J P MORGAN EXCHANGE TRADED F JPIE 46641Q159 $8.0M 0.53% 172,933 SH
34 VANGUARD INDEX FDS VV 922908637 $7.7M 0.51% 22,382 SH
35 PUTNAM ETF TRUST PVAL 746729300 $7.3M 0.49% 143,278 SH
36 J P MORGAN EXCHANGE TRADED F JCPB 46641Q670 $7.0M 0.47% 149,815 SH
37 SPDR INDEX SHS FDS EWX 78463X756 $6.7M 0.45% 89,770 SH
38 VANGUARD INDEX FDS VTV 922908744 $6.7M 0.45% 30,590 SH
39 DIMENSIONAL ETF TRUST DFIV 25434V807 $6.5M 0.44% 120,406 SH
40 NICOLET BANKSHARES INC NIC 65406E102 $6.4M 0.43% 38,566 SH
41 VANGUARD WORLD FD VGT 92204A702 $6.3M 0.42% 52,766 SH
42 AMAZON COM INC AMZN 023135106 $6.0M 0.40% 25,344 SH
43 DNP SELECT INCOME FD INC DNP 23325P104 $5.9M 0.39% 544,615 SH
44 FIRST TR EXCHANGE TRADED FD GRID 33737A108 $5.7M 0.38% 29,643 SH
45 J P MORGAN EXCHANGE TRADED F JEPI 46641Q332 $5.6M 0.38% 99,777 SH
46 WEC ENERGY GROUP INC WEC 92939U106 $4.9M 0.33% 42,320 SH
47 INTERNATIONAL BUSINESS MACHS IBM 459200101 $4.8M 0.32% 17,203 SH
48 SPDR SER TR SPSB 78464A474 $4.7M 0.32% 158,062 SH
49 INVESCO QQQ TR QQQ 46090E103 $4.6M 0.31% 6,249 SH
50 SPDR SER TR IBND 78464A151 $4.5M 0.30% 143,210 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-06 $1.50B 980 0001803456-26-000003
2026-03-31 2026-05-05 $1.34B 914 0001803456-26-000002
2025-12-31 2026-01-28 $1.35B 892 0001803456-26-000001