Top Institutional Investors

Investment Advisory Group, LLC — 13F Holdings & Portfolio

CIK 1910273 · latest 13F-HR filed 2026-08-06

Backtest portfolio

Investment Advisory Group, LLC manages $461.0M in 13F-reported U.S. long-equity assets across 220 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VUG (7.38%), VYM (6.50%), DFAC (5.85%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 27 new positions and exited 1; 129 existing positions rose in reported value and 18 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM
$461.0M

Long-equity book

Holdings
220

Distinct positions

Period
2026-06-30

Filed 2026-08-06

Q/Q Activity
+27 / −1 / ↑129 / ↓18

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26
VUG7.4% · +548%VYM6.5% · +1%DFAC5.9% · +1%IVV4.3% · +10%DFUS3.8% · +5%IJR3.7% · +1%IVW2.8% · +5%AAPL2.0% · +4%VTV2.0% · +0%ITOT1.8% · +0%AOM1.7% · +8%IJH1.5% · +1%AOK1.4% · +8%DFAX1.4% · -1%VIG1.4% · +0%AVLV1.4% · +1%USMV1.3% · -4%VYMI1.3% · +2%VTI1.3% · +8%AMZN1.3% · -0%DFUV1.2% · -0%FBND1.1% · +12%DCOR1.1% · +4%QQQ1.1% · +4%MSFT1.0% · +7%VPLS1.0% · +28%VOO1.0% · -8%IVE0.9% · +4%CGDV0.9% · +40%IGSB0.9% · +7%DFAS0.9% · -1%ISTB0.9% · +0%VB0.8% · -0%SHY0.7% · -0%NVDA0.7% · +13%SCHD0.7% · -2%IUSB0.6% · +2%PG0.6% · -0%GOOG0.6% · +1%DFIV0.6% · +12%IEFA0.6% · -0%IWF0.6% · +301%SCHF0.6% · +57%MDY0.6% · 0%BND0.5% · +2%GOOGL0.5% · +6%HDV0.5% · +390%SPY0.5% · +24%VTHR0.5% · +9%TSLA0.5% · -2%VGSH0.5% · -6%BRK.B0.5% · +19%VXUS0.5% · +8%VNQ0.5% · +2%IYW0.5% · +1%VGIT0.5% · +46%DFIC0.5% · +25%VCSH0.4% · +2%DVY0.4% · -3%META0.4% · +6%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 40%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

Name Title / Status Ownership Type

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Top Adds (vs prior quarter)

Show all 129 →

Top Trims

Show all 18 →

New Positions

Show all 27 →

Exited Positions

Show all 1 →

Investment Advisory Group, LLC Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD INDEX FDS VUG 922908736 $34.0M 7.38% 394,770 SH
2 VANGUARD WHITEHALL FDS VYM 921946406 $30.0M 6.50% 189,527 SH
3 DIMENSIONAL ETF TRUST DFAC 25434V708 $27.0M 5.85% 608,039 SH
4 ISHARES TR IVV 464287200 $19.9M 4.32% 26,592 SH
5 DIMENSIONAL ETF TRUST DFUS 25434V401 $17.3M 3.76% 211,439 SH
6 ISHARES TR IJR 464287804 $17.2M 3.72% 115,689 SH
7 ISHARES TR IVW 464287309 $12.8M 2.79% 93,411 SH
8 APPLE INC AAPL 037833100 $9.2M 2.01% 31,944 SH
9 VANGUARD INDEX FDS VTV 922908744 $9.1M 1.97% 41,595 SH
10 ISHARES TR ITOT 464287150 $8.2M 1.77% 49,620 SH
11 ISHARES TR AOM 464289875 $8.1M 1.75% 161,473 SH
12 ISHARES TR IJH 464287507 $6.8M 1.48% 88,254 SH
13 ISHARES TR AOK 464289883 $6.6M 1.43% 158,398 SH
14 DIMENSIONAL ETF TRUST DFAX 25434V880 $6.4M 1.40% 174,934 SH
15 VANGUARD SPECIALIZED FUNDS VIG 921908844 $6.3M 1.37% 26,689 SH
16 AMERICAN CENTY ETF TR AVLV 025072349 $6.2M 1.35% 68,422 SH
17 ISHARES TR USMV 46429B697 $6.1M 1.33% 63,504 SH
18 VANGUARD WHITEHALL FDS VYMI 921946794 $5.9M 1.29% 60,410 SH
19 VANGUARD INDEX FDS VTI 922908769 $5.8M 1.26% 15,714 SH
20 AMAZON COM INC AMZN 023135106 $5.8M 1.26% 24,304 SH
21 DIMENSIONAL ETF TRUST DFUV 25434V724 $5.4M 1.17% 98,096 SH
22 FIDELITY MERRIMACK STR TR FBND 316188309 $5.0M 1.09% 110,309 SH
23 DIMENSIONAL ETF TRUST DCOR 25434V625 $5.0M 1.09% 61,020 SH
24 INVESCO QQQ TR QQQ 46090E103 $4.9M 1.06% 6,664 SH
25 MICROSOFT CORP MSFT 594918104 $4.8M 1.03% 12,771 SH
26 VANGUARD MALVERN FDS VPLS 922020755 $4.7M 1.01% 60,243 SH
27 VANGUARD INDEX FDS VOO 922908363 $4.4M 0.95% 6,403 SH
28 ISHARES TR IVE 464287408 $4.2M 0.92% 18,659 SH
29 CAPITAL GROUP DIVIDEND VALUE CGDV 14020W106 $4.2M 0.90% 84,213 SH
30 ISHARES TR IGSB 464288646 $4.1M 0.89% 78,511 SH
31 DIMENSIONAL ETF TRUST DFAS 25434V500 $4.1M 0.89% 49,574 SH
32 ISHARES TR ISTB 46432F859 $4.0M 0.88% 83,817 SH
33 VANGUARD INDEX FDS VB 922908751 $3.6M 0.78% 11,793 SH
34 ISHARES TR SHY 464287457 $3.1M 0.67% 37,887 SH
35 NVIDIA CORPORATION NVDA 67066G104 $3.1M 0.67% 15,515 SH
36 SCHWAB STRATEGIC TR SCHD 808524797 $3.1M 0.66% 96,577 SH
37 ISHARES TR IUSB 46434V613 $3.0M 0.65% 64,863 SH
38 PROCTER & GAMBLE CO PG 742718109 $2.8M 0.61% 19,315 SH
39 ALPHABET INC GOOG 02079K107 $2.8M 0.61% 7,978 SH
40 DIMENSIONAL ETF TRUST DFIV 25434V807 $2.7M 0.59% 49,974 SH
41 ISHARES TR IEFA 46432F842 $2.7M 0.58% 27,831 SH
42 ISHARES TR IWF 464287614 $2.7M 0.58% 21,642 SH
43 SCHWAB STRATEGIC TR SCHF 808524805 $2.6M 0.56% 92,477 SH
44 STATE STR SPDR S&P MIDCAP 40 MDY 78467Y107 $2.6M 0.55% 3,637 SH
45 VANGUARD BD INDEX FDS BND 921937835 $2.5M 0.54% 34,104 SH
46 ALPHABET INC GOOGL 02079K305 $2.5M 0.54% 6,968 SH
47 ISHARES TR HDV 46429B663 $2.4M 0.51% 86,195 SH
48 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $2.4M 0.51% 3,152 SH
49 VANGUARD SCOTTSDALE FDS VTHR 92206C599 $2.3M 0.51% 7,084 SH
50 TESLA INC TSLA 88160R101 $2.3M 0.50% 5,530 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-06 $461.0M 220 0001951757-26-001112
2026-03-31 2026-04-22 $393.4M 194 0001951757-26-000704
2025-12-31 2026-01-23 $388.7M 194 0001951757-26-000283
Filer Information
Address
51 MILL STREET
BUILDING D, SUITE 101
HANOVER, MA 02339
Phone
(781) 826-1235
Filing Manager
Investment Advisory Group, LLC
HANOVER, MA
Signatory
Jay Richards
Chief Compliance Officer