Rule One Partners, LLC — 13F Holdings & Portfolio

CIK 2040263 · latest 13F-HR filed 2026-05-15

Rule One Partners, LLC manages $100.7M in 13F-reported U.S. long-equity assets across 12 reported positions as of its 2026-03-31 13F-HR filing. Its largest disclosed positions are NFLX (36.77%), CRM (16.13%), SFM (16.01%). Quarter over quarter (versus its 2025-12-31 filing) the fund opened 3 new positions, exited 2, added to 2, and trimmed 3.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM

$100.7M

Long-equity book

Holdings

12

Distinct positions

Period

2026-03-31

Filed 2026-05-15

Q/Q Activity

+3 / −2 / ↑2 / ↓3

vs 2025-12-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • SPROUTS FARMERS MARKET, INC.$5.8M +56.9%
  • ASML HOLDING N V$1.8M +23.5%
Show all 2

Top Trims

  • LULULEMON ATHLETICA INC.-$5.7M -26.3%
  • NIKE INC-$2.3M -95.5%
  • PAYPAL HOLDINGS, INC.-$460.3K -22.5%
Show all 3

New Positions

  • SALESFORCE, INC$16.2M
  • LOWE'S COMPANIES, INC.$2.4M
  • CHIPOTLE MEXICAN GRILL INC$32.0K
Show all 3

Exited Positions

  • HOWARD HUGHES HOLDINGS INC$957.3K
  • TEXAS ROADHOUSE INC$249.2K
Show all 2
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 NETFLIX, INC. NFLX 64110L106 $37.0M 36.77% 385,000 SH
2 SALESFORCE, INC CRM 79466L302 $16.2M 16.13% 87,000 SH
3 SPROUTS FARMERS MARKET, INC. SFM 85208M102 $16.1M 16.01% 209,000 SH
4 LULULEMON ATHLETICA INC. LULU 550021109 $16.0M 15.84% 104,200 SH
5 ASML HOLDING N V ASML N07059210 $9.4M 9.32% 7,101 SH
6 LOWE'S COMPANIES, INC. LOW 548661107 $2.4M 2.35% 10,001 SH
7 POOL CORPORATION POOL 73278L105 $1.7M 1.71% 8,501 SH
8 PAYPAL HOLDINGS, INC. PYPL 70450Y103 $1.6M 1.57% 35,001 SH
9 NIKE INC NKE 654106103 $105.8K 0.11% 2,001 SH
10 INVESCO QQQ TR Put QQQ 46090E953 $95.9K 0.10% 1,054 SH
11 POOL CORPORATION Call POOL 73278L905 $76.4K 0.08% 220 SH
12 CHIPOTLE MEXICAN GRILL INC CMG 169656105 $32.0K 0.03% 1,000 SH
Filing History
Period Filed AUM Holdings Accession
2026-03-31 2026-05-15 $100.7M 12 0002040263-26-000003
2025-12-31 2026-02-11 $684.8M 14 0002040263-26-000001
2025-09-30 2025-11-13 $710.9M 11 0002040263-25-000006