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KELLY FINANCIAL GROUP LLC — 13F Holdings & Portfolio

CIK 1128066 · latest 13F-HR filed 2026-04-09

Backtest portfolio

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM

$397.7M

Long-equity book

Holdings

100

Distinct positions

Period

2026-03-31

Filed 2026-04-09

Q/Q Activity

+6 / −2 / ↑29 / ↓18

vs 2025-12-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • J P MORGAN EXCHANGE TRADED F$4.5M +21.9%
  • DIMENSIONAL ETF TRUST$1.0M +5.2%
  • J P MORGAN EXCHANGE TRADED F$954.4K +35.2%
  • SCHWAB STRATEGIC TR$600.1K +27.4%
  • INNOVATOR ETFS TRUST$416.1K +113.4%
Show all 29 →

Top Trims

  • J P MORGAN EXCHANGE TRADED F-$34.4M -87.8%
  • J P MORGAN EXCHANGE TRADED F-$5.2M -8.2%
  • ISHARES TR-$1.9M -9.2%
  • MICROSOFT CORP-$1.2M -23.7%
  • APPLE INC-$767.9K -9.0%
Show all 18 →

New Positions

  • J P MORGAN EXCHANGE TRADED F$37.6M
  • INNOVATOR ETFS TRUST$532.2K
  • INNOVATOR ETFS TRUST$417.3K
  • J P MORGAN EXCHANGE TRADED F$384.2K
  • ISHARES TR$240.4K
Show all 6 →

Exited Positions

  • BLACKROCK ETF TRUST$211.0K
  • AMERICAN EXPRESS CO$202.3K
Show all 2 →
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 J P MORGAN EXCHANGE TRADED F BBUS 46641Q399 $58.3M 14.67% 497,791 SH
2 J P MORGAN EXCHANGE TRADED F JIRE 46641Q134 $37.6M 9.46% 496,488 SH
3 J P MORGAN EXCHANGE TRADED F JCPB 46641Q670 $30.8M 7.74% 653,344 SH
4 PIMCO ETF TR LDUR 72201R718 $27.1M 6.81% 282,777 SH
5 J P MORGAN EXCHANGE TRADED F JEMA 46641Q266 $25.2M 6.33% 483,823 SH
6 ISHARES TR IWF 464287614 $20.7M 5.20% 48,539 SH
7 DIMENSIONAL ETF TRUST DFAT 25434V609 $20.4M 5.14% 327,391 SH
8 ISHARES TR AGG 464287226 $19.0M 4.77% 191,117 SH
9 J P MORGAN EXCHANGE TRADED F BBIB 46654Q849 $18.3M 4.60% 185,130 SH
10 J P MORGAN EXCHANGE TRADED F JQUA 46641Q761 $16.6M 4.17% 270,353 SH
11 DIMENSIONAL ETF TRUST DFLV 25434V666 $15.1M 3.79% 422,016 SH
12 DIMENSIONAL ETF TRUST DFIS 25434V773 $9.6M 2.42% 286,288 SH
13 ISHARES TR USMV 46429B697 $8.5M 2.15% 92,037 SH
14 APPLE INC AAPL 037833100 $7.8M 1.96% 31,049 SH
15 J P MORGAN EXCHANGE TRADED F JPIE 46641Q159 $5.5M 1.38% 119,351 SH
16 DIMENSIONAL ETF TRUST DFIV 25434V807 $5.0M 1.25% 94,184 SH
17 J P MORGAN EXCHANGE TRADED F BBIN 46641Q373 $4.8M 1.20% 65,383 SH
18 VOYA FINANCIAL INC VOYA 929089100 $4.1M 1.03% 4,077,462 SH
19 MICROSOFT CORP MSFT 594918104 $3.7M 0.94% 10,107 SH
20 J P MORGAN EXCHANGE TRADED F JMOM 46641Q779 $3.7M 0.92% 53,942 SH
21 ISHARES TR IWY 464289438 $3.5M 0.89% 14,206 SH
22 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $3.3M 0.83% 17,110 SH
23 J P MORGAN EXCHANGE TRADED F BBAG 46641Q241 $3.1M 0.78% 67,535 SH
24 ISHARES TR IXUS 46432F834 $2.8M 0.70% 32,334 SH
25 SCHWAB STRATEGIC TR SCHR 808524854 $2.8M 0.70% 111,870 SH
26 ISHARES TR GBF 464288596 $2.5M 0.64% 24,423 SH
27 J P MORGAN EXCHANGE TRADED F BBEU 46641Q191 $1.5M 0.39% 21,252 SH
28 ISHARES TR IWM 464287655 $1.5M 0.38% 6,167 SH
29 SCHWAB STRATEGIC TR SCHV 808524409 $1.4M 0.35% 45,280 SH
30 AMAZON COM INC AMZN 023135106 $1.3M 0.33% 6,440 SH
31 INVESCO EXCHANGE TRADED FD T PDP 46137V837 $1.3M 0.33% 10,913 SH
32 SPDR SERIES TRUST SLYV 78464A300 $1.2M 0.31% 12,959 SH
33 ISHARES TR SCZ 464288273 $1.1M 0.28% 14,101 SH
34 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $966.7K 0.24% 2,018 SH
35 PROCTER & GAMBLE CO PG 742718109 $962.9K 0.24% 6,667 SH
36 ISHARES TR IUSB 46434V613 $919.2K 0.23% 19,900 SH
37 ISHARES TR QUAL 46432F339 $903.2K 0.23% 4,710 SH
38 ISHARES INC IEMG 46434G103 $853.3K 0.21% 12,236 SH
39 SELECT SECTOR SPDR TR XLV 81369Y209 $819.6K 0.21% 5,591 SH
40 INNOVATOR ETFS TRUST BALT 45783Y855 $783.2K 0.20% 23,404 SH
41 SPDR SERIES TRUST SPSB 78464A474 $763.4K 0.19% 25,388 SH
42 J P MORGAN EXCHANGE TRADED F JPEM 46641Q308 $728.3K 0.18% 11,723 SH
43 ISHARES TR IVV 464287200 $696.7K 0.18% 1,067 SH
44 MASTERCARD INCORPORATED MA 57636Q104 $655.9K 0.16% 1,327 SH
45 NVIDIA CORPORATION NVDA 67066G104 $614.2K 0.15% 3,679 SH
46 J P MORGAN EXCHANGE TRADED F JPUS 46641Q407 $611.9K 0.15% 4,699 SH
47 DIMENSIONAL ETF TRUST DFUS 25434V401 $601.2K 0.15% 8,479 SH
48 ISHARES TR ISCV 464288703 $596.8K 0.15% 8,586 SH
49 ISHARES TR SLQD 46434V100 $596.5K 0.15% 11,815 SH
50 INNOVATOR ETFS TRUST JAJL 45783Y244 $568.5K 0.14% 19,555 SH
Filing History
Period Filed AUM Holdings Accession
2026-03-31 2026-04-09 $397.7M 100 0002085853-26-000313
2025-12-31 2026-01-23 $393.4M 96 0002085853-26-000075