Curtis Advisory Group, LLC — 13F Holdings & Portfolio

CIK 1664656 · latest 13F-HR filed 2026-07-29

Curtis Advisory Group, LLC manages $514.9M in 13F-reported U.S. long-equity assets across 117 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are NVDA (11.29%), SPY (9.19%), SCHG (8.27%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 6 new positions, exited 7, added to 66, and trimmed 16.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
735 STATE STREET
SUITE 214
SANTA BARBARA, CA 93101
Phone
(805) 963-6181
Filing Manager
Curtis Advisory Group, LLC
SANTA BARBARA, CA
Signatory
Joshua D. Hayes
CCO
Loading holdings…
AUM

$514.9M

Long-equity book

Holdings

117

Distinct positions

Period

2026-06-30

Filed 2026-07-29

Q/Q Activity

+6 / −7 / ↑66 / ↓16

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • SCHWAB STRATEGIC TR$7.8M +22.5%
  • NVIDIA CORPORATION$7.5M +14.7%
  • VANGUARD WORLD FD$6.6M +42.6%
  • STATE STR SPDR S&P 500 ETF T$6.1M +14.7%
  • J P MORGAN EXCHANGE TRADED F$3.8M +973.0%
Show all 66

Top Trims

  • SSGA ACTIVE ETF TR-$3.8M -74.3%
  • J P MORGAN EXCHANGE TRADED F-$3.2M -22.9%
  • ISHARES TR-$2.1M -38.9%
  • ISHARES TR-$2.0M -84.1%
  • INVESCO EXCHANGE TRADED FD T-$1.9M -64.6%
Show all 16

New Positions

  • INVESCO EXCH TRADED FD TR II$2.5M
  • INVESCO EXCHANGE TRADED FD T$2.2M
  • HONEYWELL INTL INC$313.5K
  • HONEYWELL AEROSPACE INC$309.5K
  • INVESCO EXCH TRADED FD TR II$291.9K
Show all 6

Exited Positions

  • VANGUARD MALVERN FDS$2.5M
  • ISHARES TR$2.1M
  • HONEYWELL INTL INC$644.2K
  • SSGA ACTIVE ETF TR$454.7K
  • 3M CO$450.2K
Show all 7
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 NVIDIA CORPORATION NVDA 67066G104 $58.1M 11.29% 290,601 SH
2 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $47.3M 9.19% 63,354 SH
3 SCHWAB STRATEGIC TR SCHG 808524300 $42.6M 8.27% 1,258,702 SH
4 AMAZON COM INC AMZN 023135106 $27.2M 5.27% 113,913 SH
5 VANGUARD WORLD FD VGT 92204A702 $22.1M 4.29% 184,664 SH
6 ISHARES TR IWF 464287614 $19.7M 3.83% 158,913 SH
7 SPDR SERIES TRUST SPYM 78464A854 $17.9M 3.47% 203,168 SH
8 INVESCO QQQ TR QQQ 46090E103 $11.6M 2.26% 15,785 SH
9 INVESCO EXCHANGE TRADED FD T PKW 46137V308 $11.5M 2.24% 81,437 SH
10 J P MORGAN EXCHANGE TRADED F JEPI 46641Q332 $10.8M 2.10% 191,292 SH
11 J P MORGAN EXCHANGE TRADED F HELO 46654Q724 $10.2M 1.99% 151,272 SH
12 GLOBAL X FDS AIQ 37954Y632 $9.4M 1.82% 142,798 SH
13 SCHWAB STRATEGIC TR SCHD 808524797 $9.1M 1.76% 285,569 SH
14 GLOBAL X FDS CLIP 37960A438 $8.7M 1.70% 86,990 SH
15 ISHARES TR SHYG 46434V407 $8.7M 1.69% 205,212 SH
16 VANGUARD SCOTTSDALE FDS VCSH 92206C409 $7.8M 1.51% 98,116 SH
17 SCHWAB STRATEGIC TR SCHV 808524409 $7.3M 1.43% 210,894 SH
18 VANGUARD SCOTTSDALE FDS VONG 92206C680 $7.3M 1.41% 56,834 SH
19 VANGUARD SCOTTSDALE FDS VONV 92206C714 $7.0M 1.36% 65,985 SH
20 STATE STR SPDR DOW JONES IND DIA 78467X109 $6.7M 1.30% 12,826 SH
21 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $6.3M 1.22% 12,537 SH
22 JANUS DETROIT STR TR JAAA 47103U845 $6.2M 1.21% 123,384 SH
23 SCHWAB STRATEGIC TR SCHZ 808524839 $6.1M 1.18% 262,624 SH
24 ALPHABET INC GOOG 02079K107 $5.6M 1.09% 15,816 SH
25 BLACKROCK ETF TRUST DYNF 09290C103 $5.4M 1.04% 79,012 SH
26 SCHWAB STRATEGIC TR SCHF 808524805 $5.4M 1.04% 193,154 SH
27 COSTCO WHOLESALE CORPORATION COST 22160K105 $5.0M 0.97% 5,317 SH
28 VANGUARD INDEX FDS VXF 922908652 $4.9M 0.95% 19,923 SH
29 PACER FDS TR PTLC 69374H105 $4.8M 0.93% 82,068 SH
30 J P MORGAN EXCHANGE TRADED F JEPQ 46654Q203 $4.2M 0.81% 68,005 SH
31 MICROSOFT CORP MSFT 594918104 $4.0M 0.78% 10,722 SH
32 VANGUARD SCOTTSDALE FDS VTWO 92206C664 $4.0M 0.77% 32,853 SH
33 APPLE INC AAPL 037833100 $3.9M 0.76% 13,563 SH
34 CAPITAL GROUP DIVIDEND VALUE CGDV 14020W106 $3.5M 0.68% 71,394 SH
35 BROADCOM INC AVGO 11135F101 $3.5M 0.68% 9,243 SH
36 ISHARES TR USMV 46429B697 $3.4M 0.65% 34,772 SH
37 VANGUARD CHARLOTTE FDS BNDX 92203J407 $3.3M 0.65% 68,589 SH
38 SCHWAB STRATEGIC TR FNDF 808524755 $3.0M 0.59% 57,335 SH
39 FIDELITY COVINGTON TRUST FESM 31609A206 $2.9M 0.57% 60,402 SH
40 HOME DEPOT INC HD 437076102 $2.8M 0.55% 8,029 SH
41 JPMORGAN CHASE & CO JPM 46625H100 $2.8M 0.54% 8,500 SH
42 AMERICAN CENTY ETF TR AVLV 025072349 $2.8M 0.54% 30,467 SH
43 VANGUARD INDEX FDS VBK 922908595 $2.6M 0.51% 7,165 SH
44 META PLATFORMS INC META 30303M102 $2.6M 0.50% 4,604 SH
45 SCHWAB STRATEGIC TR FNDX 808524771 $2.5M 0.49% 81,603 SH
46 VANGUARD INDEX FDS VTI 922908769 $2.5M 0.49% 6,809 SH
47 INVESCO EXCH TRADED FD TR II QQQM 46138G649 $2.5M 0.49% 8,273 SH
48 VANGUARD INDEX FDS VBR 922908611 $2.3M 0.45% 9,529 SH
49 INVESCO EXCHANGE TRADED FD T XLG 46137V233 $2.2M 0.42% 35,698 SH
50 VISA INC V 92826C839 $2.1M 0.41% 6,130 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-29 $514.9M 117 0001664656-26-000004
2026-03-31 2026-05-08 $464.0M 118 0001664656-26-000003
2025-12-31 2026-01-23 $476.7M 116 0001664656-26-000002