SimpliFi, Inc. — 13F Holdings & Portfolio

CIK 1716983 · latest 13F-HR filed 2026-04-23

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM

$238.2M

Long-equity book

Holdings

43

Distinct positions

Period

2026-03-31

Filed 2026-04-23

Q/Q Activity

+0 / −0 / ↑9 / ↓3

vs 2025-12-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • WISDOMTREE TR$635.5K +6.0%
  • VERIZON COMMUNICATIONS INC$303.8K +25.3%
  • ISHARES TR$84.3K +6.9%
  • INVESCO EXCHANGE TRADED FD T$43.8K +6.9%
  • ISHARES TR$34.2K +8.6%
Show all 9

Top Trims

  • ISHARES U S ETF TR-$58.3K -5.2%
  • GRANITESHARES ETF TR-$29.5K -15.9%
  • INVESCO EXCH TRADED FD TR II-$27.5K -6.5%
Show all 3

New Positions

  • No new positions this quarter.
Show all 0

Exited Positions

  • No exits this quarter.
Show all 0
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD BD INDEX FDS BND 921937835 $50.9M 21.38% 691,501 SH
2 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $32.8M 13.79% 171,135 SH
3 SPDR INDEX SHS FDS QEFA 78463X434 $22.8M 9.57% 244,333 SH
4 VANGUARD SPECIALIZED FUNDS VIG 921908844 $22.8M 9.56% 105,848 SH
5 ISHARES TR IEF 464287440 $22.2M 9.30% 232,095 SH
6 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $13.7M 5.77% 21,137 SH
7 WISDOMTREE TR DGRE 97717W323 $11.2M 4.71% 338,964 SH
8 VANGUARD SCOTTSDALE FDS VGIT 92206C706 $10.5M 4.41% 176,374 SH
9 PIMCO ETF TR BOND 72201R775 $9.8M 4.13% 106,584 SH
10 VANGUARD MALVERN FDS VTIP 922020805 $9.4M 3.95% 188,484 SH
11 ISHARES TR IWM 464287655 $7.8M 3.26% 31,308 SH
12 ISHARES TR QUAL 46432F339 $3.4M 1.45% 17,959 SH
13 INVESCO EXCH TRADED FD TR II PWZ 46138E206 $2.1M 0.86% 86,140 SH
14 ISHARES TR CMF 464288356 $1.9M 0.78% 32,842 SH
15 VANGUARD INDEX FDS VTI 922908769 $1.7M 0.71% 5,239 SH
16 VERIZON COMMUNICATIONS INC VZ 92343V104 $1.5M 0.63% 29,987 SH
17 ISHARES TR AOR 464289867 $1.3M 0.55% 20,351 SH
18 BLACKROCK ETF TRUST II INMU 092528207 $1.1M 0.45% 44,487 SH
19 ISHARES U S ETF TR LQDI 46431W580 $1.1M 0.44% 40,308 SH
20 VANECK ETF TRUST XMPT 92189F460 $829.9K 0.35% 38,599 SH
21 SPDR SERIES TRUST HYMB 78464A284 $746.9K 0.31% 30,116 SH
22 INVESCO EXCHANGE TRADED FD T PWV 46137V738 $676.2K 0.28% 9,700 SH
23 ISHARES TR AOA 464289859 $624.3K 0.26% 7,055 SH
24 VANGUARD STAR FDS VXUS 921909768 $569.3K 0.24% 7,384 SH
25 ETF SER SOLUTIONS DSTL 26922A321 $525.0K 0.22% 9,071 SH
26 INVESCO EXCHANGE TRADED FD T PID 46137V548 $506.0K 0.21% 22,744 SH
27 SPDR SERIES TRUST SPYD 78468R788 $462.7K 0.19% 10,164 SH
28 J P MORGAN EXCHANGE TRADED F JEPI 46641Q332 $441.2K 0.19% 7,784 SH
29 ISHARES TR AOM 464289875 $430.4K 0.18% 9,085 SH
30 ISHARES TR TLT 464287432 $427.6K 0.18% 4,932 SH
31 FIRST TR EXCHNG TRADED FD VI BUFR 33740F755 $416.8K 0.17% 12,341 SH
32 INVESCO EXCH TRADED FD TR II QQQM 46138G649 $392.6K 0.16% 1,652 SH
33 ISHARES TR LQD 464287242 $387.8K 0.16% 3,558 SH
34 SPDR SERIES TRUST SPSB 78464A474 $342.1K 0.14% 11,377 SH
35 NORTHROP GRUMMAN CORP NOC 666807102 $341.0K 0.14% 500 SH
36 DIMENSIONAL ETF TRUST DFAC 25434V708 $330.9K 0.14% 8,516 SH
37 SEMPRA SRE 816851109 $319.5K 0.13% 3,288 SH
38 INVESCO EXCH TRADED FD TR II PVI 46138G862 $304.5K 0.13% 12,244 SH
39 VANGUARD INDEX FDS VTV 922908744 $297.3K 0.12% 1,515 SH
40 SPDR SERIES TRUST BIL 78468R663 $264.9K 0.11% 2,891 SH
41 ISHARES TR SHY 464287457 $221.6K 0.09% 2,683 SH
42 ISHARES TR IGSB 464288646 $218.2K 0.09% 4,152 SH
43 GRANITESHARES ETF TR HIPS 38747R306 $156.5K 0.07% 13,549 SH
Filing History
Period Filed AUM Holdings Accession
2026-03-31 2026-04-23 $238.2M 43 0001716983-26-000002
2025-12-31 2026-01-23 $236.4M 43 0001716983-26-000001