True Wealth Design, LLC — 13F Holdings & Portfolio
CIK 1966033 · latest 13F-HR filed 2026-10-13
True Wealth Design, LLC manages $425.7M in 13F-reported U.S. long-equity assets across 2,586 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are DFAC (15.35%), BOXX (13.11%), DFIC (10.18%). Quarter over quarter (versus its 2026-06-30 filing) the fund opened 184 new positions and exited 254; 1,054 existing positions rose in reported value and 987 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-10-13
vs 2026-06-30
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q3 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q2 26 → Q3 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
4 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 70.1%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Jul 30, 2026.
SUITE 100
AKRON, OH 44333
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| Kroskey, Kevin, Keith Control | MANAGING PARTNER since Jul 2005 | Less than 5% | Individual |
| TRUE WEALTH HOLDINGS, LLC Control | MEMBER since Apr 2023 | 75% or more | Domestic Entity |
| EMRICK, JONATHAN, TYLER | MEMBER & PARTNER since Apr 2023 | 5–10% | Individual |
| Seil, Aaron, Winfield | MEMBER, PARTNER, CCO since Apr 2023 | Less than 5% | Individual |
| KROSKEY, KEVIN, KEITH Control Indirect owner via TRUE WEALTH HOLDINGS, LLC | MEMBER since Apr 2023 | 75% or more | Individual |
Ownership & leadership changes · 5 filings with changes since Apr 23, 2018
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- ChangedKroskey, Kevin, Keith · title MANAGING PARTNER, CCO → MANAGING PARTNER
- ChangedSeil, Aaron, Winfield · title MEMBER & PARTNER → MEMBER, PARTNER, CCO
- ChangedEMRICK, JONATHAN, TYLER · title PARTNER → MEMBER & PARTNER
- ChangedKROSKEY, KEVIN, KEITH · indirect via TRUE WEALTH HOLDINGS, LLC: title MANAGING PARTNER → MEMBER
- ChangedSeil, Aaron, Winfield · title PARTNER → MEMBER & PARTNER
- ChangedTRUE WEALTH HOLDINGS, LLC · title PARTNER → MEMBER
- ChangedKroskey, Kevin, Keith · title CCO → MANAGING PARTNER, CCO
- AddedEMRICK, JONATHAN, TYLER · PARTNER · 5–10%
- AddedKROSKEY, KEVIN, KEITH · MANAGING PARTNER · 75% or more · indirect via TRUE WEALTH HOLDINGS, LLC · control person
- AddedSeil, Aaron, Winfield · PARTNER · Less than 5%
- AddedTRUE WEALTH HOLDINGS, LLC · PARTNER · 75% or more · control person
- ChangedKroskey, Kevin, Keith · title MANAGING PARTNER/CCO → CCO; ownership 75% or more → Less than 5%
- ChangedKroskey, Kevin, Keith · title PRESIDENT/MANAGING MEMBER/CCO → MANAGING PARTNER/CCO
- ListedKroskey, Kevin, Keith · PRESIDENT/MANAGING MEMBER/CCO · 75% or more · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- PIMCO ETF TR$2.1M +44.1%
- PIMCO ETF TR$1.0M +45.6%
- VANGUARD INDEX FDS$672.9K +1493.7%
- APPLE INC$517.6K +19.5%
- NVIDIA CORPORATION$481.2K +30.4%
Top Trims
- SIMPLIFY EXCHANGE TRADED FUN-$2.1M -19.5%
- CATERPILLAR INC-$342.2K -32.8%
- AMERICAN CENTY ETF TR-$293.8K -5.6%
- DIMENSIONAL ETF TRUST-$282.9K -10.1%
- PG&E CORP-$282.5K -76.3%
New Positions
- DFA INVT DIMENSIONS GROUP IN$33.5M
- SIMPLIFY EXCHANGE TRADED FUN$25.7M
- DFA INVT DIMENSIONS GROUP IN$2.1M
- VANGUARD WHITEHALL FDS$594.3K
- VANGUARD INDEX FDS$129.7K
Exited Positions
- DIMENSIONAL ETF TRUST$32.7M
- SIMPLIFY EXCHANGE TRADED FUN$19.0M
- SIMPLIFY EXCHANGE TRADED FUN$6.6M
- DIMENSIONAL ETF TRUST$2.3M
- JANUS HENDERSON GROUP PLC$111.7K
True Wealth Design, LLC Holdings (2026-09-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | DIMENSIONAL ETF TRUST | DFAC | 25434V708 | $65.3M | 15.35% | 1,470,124 | SH |
| 2 | EA SERIES TRUST | BOXX | 02072L565 | $55.8M | 13.11% | 471,207 | SH |
| 3 | DIMENSIONAL ETF TRUST | DFIC | 25434V799 | $43.3M | 10.18% | 1,152,052 | SH |
| 4 | DFA INVT DIMENSIONS GROUP IN | DUHP | 25239Y196 | $33.5M | 7.87% | 790,224 | SH |
| 5 | DIMENSIONAL ETF TRUST | DFEV | 25434V740 | $29.4M | 6.91% | 694,070 | SH |
| 6 | SIMPLIFY EXCHANGE TRADED FUN | TUA | 82889N657 | $25.7M | 6.05% | 1,352,087 | SH |
| 7 | DIMENSIONAL ETF TRUST | DIHP | 25434V765 | $16.9M | 3.97% | 501,027 | SH |
| 8 | AMERICAN CENTY ETF TR | AVUV | 025072877 | $12.8M | 3.02% | 109,008 | SH |
| 9 | SIMPLIFY EXCHANGE TRADED FUN | MTBA | 82889N525 | $8.7M | 2.04% | 186,107 | SH |
| 10 | PIMCO ETF TR | PMBS | 72201R569 | $7.0M | 1.65% | 151,412 | SH |
| 11 | AMERICAN CENTY ETF TR | AVDE | 025072703 | $5.2M | 1.21% | 57,168 | SH |
| 12 | AMERICAN CENTY ETF TR | AVUS | 025072885 | $4.9M | 1.16% | 38,394 | SH |
| 13 | PIMCO ETF TR | PYLD | 72201R585 | $3.3M | 0.79% | 131,877 | SH |
| 14 | APPLE INC | AAPL | 037833100 | $3.2M | 0.75% | 9,528 | SH |
| 15 | VANGUARD INDEX FDS | VTI | 922908769 | $3.2M | 0.74% | 8,464 | SH |
| 16 | DIMENSIONAL ETF TRUST | DFUS | 25434V401 | $2.9M | 0.69% | 35,244 | SH |
| 17 | DIMENSIONAL ETF TRUST | DFAT | 25434V609 | $2.5M | 0.59% | 37,945 | SH |
| 18 | DFA INVT DIMENSIONS GROUP IN | DFSV | 25239Y170 | $2.1M | 0.49% | 56,193 | SH |
| 19 | NVIDIA CORPORATION | NVDA | 67066G104 | $2.1M | 0.48% | 9,032 | SH |
| 20 | AMERICAN CENTY ETF TR | AVUQ | 02507A507 | $1.7M | 0.40% | 24,857 | SH |
| 21 | T ROWE PRICE EXCHANGE-TRADED | TFLR | 87283Q883 | $1.4M | 0.32% | 27,026 | SH |
| 22 | MICROSOFT CORP | MSFT | 594918104 | $1.2M | 0.29% | 2,399 | SH |
| 23 | ALPHABET INC | GOOGL | 02079K305 | $1.2M | 0.29% | 3,544 | SH |
| 24 | AMAZON COM INC | AMZN | 023135106 | $1.0M | 0.25% | 4,206 | SH |
| 25 | AMERICAN CENTY ETF TR | AVES | 025072372 | $931.2K | 0.22% | 14,298 | SH |
| 26 | PIMCO ETF TR | LONZ | 72201R627 | $910.0K | 0.21% | 18,515 | SH |
| 27 | MICRON TECHNOLOGY INC | MU | 595112103 | $908.5K | 0.21% | 853 | SH |
| 28 | ISHARES TR | IVV | 464287200 | $846.3K | 0.20% | 1,105 | SH |
| 29 | VANGUARD INDEX FDS | VUG | 922908736 | $718.0K | 0.17% | 7,968 | SH |
| 30 | CATERPILLAR INC | CAT | 149123101 | $701.9K | 0.16% | 866 | SH |
| 31 | JPMORGAN CHASE & CO | JPM | 46625H100 | $700.4K | 0.16% | 2,117 | SH |
| 32 | VANGUARD WHITEHALL FDS | VYM | 921946406 | $594.3K | 0.14% | 3,829 | SH |
| 33 | DIMENSIONAL ETF TRUST | DFEM | 25434V732 | $573.5K | 0.13% | 14,438 | SH |
| 34 | INTEL CORP | INTC | 458140100 | $546.9K | 0.13% | 4,549 | SH |
| 35 | COMFORT SYS USA INC | FIX | 199908104 | $539.2K | 0.13% | 326 | SH |
| 36 | CITIGROUP INC | C | 172967424 | $495.1K | 0.12% | 3,824 | SH |
| 37 | GE AEROSPACE | GE | 369604301 | $485.3K | 0.11% | 1,554 | SH |
| 38 | BROADCOM INC | AVGO | 11135F101 | $483.9K | 0.11% | 1,378 | SH |
| 39 | JOHNSON & JOHNSON | JNJ | 478160104 | $483.7K | 0.11% | 1,827 | SH |
| 40 | MCDONALDS CORP | MCD | 580135101 | $483.6K | 0.11% | 2,094 | SH |
| 41 | ELI LILLY & CO | LLY | 532457108 | $480.2K | 0.11% | 415 | SH |
| 42 | DIMENSIONAL ETF TRUST | DFSU | 25434V716 | $475.5K | 0.11% | 10,081 | SH |
| 43 | CENTENE CORP DEL | CNC | 15135B101 | $471.2K | 0.11% | 7,586 | SH |
| 44 | AMPHENOL CORP | APH | 032095101 | $460.2K | 0.11% | 5,459 | SH |
| 45 | AIRBNB INC | ABNB | 009066101 | $455.8K | 0.11% | 2,837 | SH |
| 46 | BRISTOL-MYERS SQUIBB CO | BMY | 110122108 | $454.5K | 0.11% | 7,283 | SH |
| 47 | MERCK & CO INC | MRK | 58933Y105 | $454.1K | 0.11% | 3,125 | SH |
| 48 | AMERICAN CENTY ETF TR | AVSU | 025072281 | $442.9K | 0.10% | 5,032 | SH |
| 49 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $427.7K | 0.10% | 859 | SH |
| 50 | ALPHABET INC | GOOG | 02079K107 | $426.9K | 0.10% | 1,253 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-09-30 | 2026-10-13 | $425.7M | 2,586 | 0001966033-26-000007 |
| 2026-06-30 | 2026-07-16 | $420.5M | 2,656 | 0001966033-26-000004 |
| 2026-03-31 | 2026-04-13 | $360.4M | 2,699 | 0001966033-26-000003 |
| 2025-12-31 | 2026-01-08 | $341.1M | 2,556 | 0001966033-26-000001 |
SUITE 100
AKRON, OH 44333