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Southland Equity Partners LLC — 13F Holdings & Portfolio

CIK 2006517 · latest 13F-HR filed 2026-07-13

Backtest portfolio

Southland Equity Partners LLC manages $571.0M in 13F-reported U.S. long-equity assets across 306 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are AAPL (6.12%), PMAR (5.64%), FDL (4.78%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 39 new positions, exited 6, added to 160, and trimmed 35.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
1443 WESTHAMPTON VIEW LANE
WILDWOOD, MO 63005
Phone
(770) 998-5879
Filing Manager
Southland Equity Partners LLC
WILDWOOD, MO
Signatory
PETER KRUSSEL
CCO
Loading holdings…
AUM

$571.0M

Long-equity book

Holdings

306

Distinct positions

Period

2026-06-30

Filed 2026-07-13

Q/Q Activity

+39 / −6 / ↑160 / ↓35

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • FIRST TR EXCHANGE-TRADED FD$7.2M +55.4%
  • APPLE INC$4.3M +14.0%
  • INTEL CORP$2.7M +219.0%
  • INVESCO QQQ TR$1.9M +26.5%
  • INNOVATOR ETFS TRUST$1.8M +5.8%
Show all 160 →

Top Trims

  • VANGUARD INDEX FDS-$1.8M -55.2%
  • SPDR SERIES TRUST-$771.2K -78.0%
  • CHEVRON CORPORATION-$753.0K -20.5%
  • EXXON MOBIL CORP-$699.4K -24.8%
  • MCDONALDS CORP-$629.2K -10.4%
Show all 35 →

New Positions

  • VANGUARD INDEX FDS$1.7M
  • VANGUARD WORLD FD$1.4M
  • INNOVATOR ETFS TRUST$810.8K
  • TRANSPORTADORA DE GAS DEL SU$768.6K
  • ISHARES TR$763.1K
Show all 39 →

Exited Positions

  • ISHARES INC$1.2M
  • HONEYWELL INTL INC$238.7K
  • CENTRAL PUERTO S A$217.0K
  • YUM CHINA HLDGS INC$205.8K
  • LYONDELLBASELL INDUSTRIES NV$205.4K
Show all 6 →
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 APPLE INC AAPL 037833100 $35.0M 6.12% 120,820 SH
2 INNOVATOR ETFS TRUST PMAR 45782C383 $32.2M 5.64% 673,835 SH
3 FIRST TR EXCHANGE-TRADED FD FDL 336917109 $27.3M 4.78% 561,017 SH
4 PIMCO ETF TR BOND 72201R775 $24.9M 4.36% 270,271 SH
5 SCHWAB STRATEGIC TR SCHD 808524797 $22.4M 3.92% 706,182 SH
6 FIRST TR EXCHANGE-TRADED FD QTEC 337345102 $20.3M 3.55% 60,558 SH
7 INNOVATOR ETFS TRUST PJAN 45782C508 $18.5M 3.23% 373,075 SH
8 INNOVATOR ETFS TRUST SFLR 45783Y673 $11.7M 2.06% 304,474 SH
9 INNOVATOR ETFS TRUST PMAY 45782C318 $9.4M 1.65% 228,425 SH
10 INVESCO QQQ TR QQQ 46090E103 $9.3M 1.63% 12,603 SH
11 INNOVATOR ETFS TRUST PAPR 45782C870 $8.9M 1.56% 211,374 SH
12 FIRST TR EXCHANGE TRADED FD SDVY 33741X102 $8.9M 1.55% 205,509 SH
13 FIRST TR EXCHANGE-TRADED FD FDN 33733E302 $8.3M 1.46% 31,421 SH
14 FIRST TR EXCHANGE-TRADED FD FTCS 33733E104 $7.7M 1.35% 82,310 SH
15 INNOVATOR ETFS TRUST PJUL 45782C813 $7.2M 1.26% 147,610 SH
16 ABBVIE INC ABBV 00287Y109 $7.1M 1.24% 28,242 SH
17 INNOVATOR ETFS TRUST PFEB 45782C417 $6.8M 1.20% 158,521 SH
18 T ROWE PRICE EXCHANGE-TRADED TCAF 87283Q867 $6.7M 1.17% 162,958 SH
19 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $6.6M 1.15% 13,108 SH
20 PROCTER & GAMBLE CO PG 742718109 $6.1M 1.06% 41,347 SH
21 VANGUARD INDEX FDS VOO 922908363 $6.0M 1.04% 8,669 SH
22 AMAZON COM INC AMZN 023135106 $5.7M 1.00% 24,064 SH
23 MCDONALDS CORP MCD 580135101 $5.4M 0.95% 20,026 SH
24 JOHNSON & JOHNSON JNJ 478160104 $5.2M 0.91% 20,549 SH
25 NVIDIA CORPORATION NVDA 67066G104 $4.8M 0.84% 24,008 SH
26 JPMORGAN CHASE & CO JPM 46625H100 $4.7M 0.83% 14,489 SH
27 ISHARES TR MTUM 46432F396 $4.7M 0.83% 13,809 SH
28 MICROSOFT CORP MSFT 594918104 $4.6M 0.80% 12,256 SH
29 ALPHABET INC GOOG 02079K107 $4.4M 0.77% 12,493 SH
30 FIRST TR EXCHANGE-TRADED FD FVD 33734H106 $4.3M 0.76% 89,772 SH
31 FIRST TR EXCHANGE TRADED FD RDVY 33738R506 $4.2M 0.74% 52,128 SH
32 INNOVATOR ETFS TRUST POCT 45782C797 $4.1M 0.72% 88,714 SH
33 INTEL CORP INTC 458140100 $3.9M 0.69% 28,157 SH
34 INNOVATOR ETFS TRUST PJUN 45782C748 $3.8M 0.67% 88,151 SH
35 INNOVATOR ETFS TRUST PAUG 45782C680 $3.8M 0.66% 82,461 SH
36 PIMCO ETF TR BILZ 72201R577 $3.7M 0.66% 37,076 SH
37 INVESCO EXCH TRADED FD TR II SPMO 46138E339 $3.7M 0.64% 22,642 SH
38 INNOVATOR ETFS TRUST DDFL 45784N536 $3.6M 0.63% 169,864 SH
39 INNOVATOR ETFS TRUST QFLR 45783Y681 $3.4M 0.60% 93,918 SH
40 INNOVATOR ETFS TRUST DDTL 45784N510 $3.4M 0.60% 154,592 SH
41 FIRST TR EXCHNG TRADED FD VI BUFR 33740F755 $3.3M 0.58% 90,911 SH
42 INVESCO EXCHANGE TRADED FD T XMMO 46137V464 $3.3M 0.57% 19,184 SH
43 REALTY INCOME CORP O 756109104 $3.0M 0.53% 49,030 SH
44 VANGUARD TAX-MANAGED FDS VEA 921943858 $3.0M 0.52% 42,028 SH
45 TESLA INC TSLA 88160R101 $2.9M 0.51% 6,974 SH
46 CHEVRON CORPORATION CVX 166764100 $2.9M 0.51% 17,618 SH
47 T ROWE PRICE EXCHANGE-TRADED TCAL 87283Q784 $2.8M 0.50% 128,083 SH
48 INNOVATOR ETFS TRUST PDEC 45782C540 $2.7M 0.48% 59,748 SH
49 WISDOMTREE TR DGRW 97717X669 $2.7M 0.47% 28,008 SH
50 INNOVATOR ETFS TRUST BUFF 45783Y814 $2.6M 0.46% 50,291 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-13 $571.0M 306 0001214659-26-008454
2026-03-31 2026-04-14 $513.1M 273 0001214659-26-004622
2025-12-31 2026-01-14 $506.7M 256 0001214659-26-000455