Southland Equity Partners LLC — 13F Holdings & Portfolio
CIK 2006517 · latest 13F-HR filed 2026-04-14
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
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AUM
$513.1M
Long-equity book
Holdings
273
Distinct positions
Period
2026-03-31
Filed 2026-04-14
Q/Q Activity
+26 / −9 / ↑74 / ↓66
vs 2025-12-31
Firm Profile & Key People
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- FIRST TR EXCHANGE-TRADED FD$5.9M +26.1%
- SCHWAB STRATEGIC TR$2.2M +11.4%
- FIRST TR EXCHNG TRADED FD VI$2.0M +574.3%
- VANGUARD SCOTTSDALE FDS$1.9M +779.9%
- PIMCO ETF TR$1.3M +58.8%
Top Trims
- APPLE INC-$2.5M -7.6%
- INNOVATOR ETFS TRUST-$1.8M -5.7%
- VANGUARD INTL EQUITY INDEX F-$1.5M -74.6%
- AGNC INVT CORP-$1.4M -87.1%
- INNOVATOR ETFS TRUST-$1.4M -11.1%
New Positions
- VANGUARD INDEX FDS$1.5M
- INNOVATOR ETFS TRUST$1.4M
- ISHARES INC$1.2M
- SPDR SERIES TRUST$988.1K
- INNOVATOR ETFS TRUST$649.0K
Exited Positions
- VANGUARD INDEX FDS$1.6M
- ABRDN PLATINUM ETF TRUST$1.4M
- SELECT SECTOR SPDR TR$792.5K
- VANECK ETF TRUST$752.1K
- ISHARES TR$486.3K
All Holdings
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | APPLE INC | AAPL | 037833100 | $30.7M | 5.98% | 120,880 | SH |
| 2 | INNOVATOR ETFS TRUST | PMAR | 45782C383 | $30.4M | 5.93% | 681,790 | SH |
| 3 | FIRST TR EXCHANGE-TRADED FD | FDL | 336917109 | $28.3M | 5.52% | 557,532 | SH |
| 4 | PIMCO ETF TR | BOND | 72201R775 | $25.2M | 4.91% | 273,026 | SH |
| 5 | SCHWAB STRATEGIC TR | SCHD | 808524797 | $21.2M | 4.12% | 689,657 | SH |
| 6 | INNOVATOR ETFS TRUST | PJAN | 45782C508 | $17.7M | 3.45% | 384,166 | SH |
| 7 | FIRST TR EXCHANGE-TRADED FD | QTEC | 337345102 | $13.0M | 2.54% | 60,384 | SH |
| 8 | INNOVATOR ETFS TRUST | SFLR | 45783Y673 | $11.1M | 2.16% | 313,667 | SH |
| 9 | INNOVATOR ETFS TRUST | PMAY | 45782C318 | $9.2M | 1.79% | 229,831 | SH |
| 10 | INNOVATOR ETFS TRUST | PAPR | 45782C870 | $8.4M | 1.64% | 211,773 | SH |
| 11 | FIRST TR EXCHANGE TRADED FD | SDVY | 33741X102 | $8.1M | 1.57% | 204,902 | SH |
| 12 | FIRST TR EXCHANGE-TRADED FD | FTCS | 33733E104 | $7.5M | 1.46% | 80,924 | SH |
| 13 | FIRST TR EXCHANGE-TRADED FD | FDN | 33733E302 | $7.4M | 1.43% | 31,444 | SH |
| 14 | INVESCO QQQ TR | QQQ | 46090E103 | $7.3M | 1.43% | 12,712 | SH |
| 15 | INNOVATOR ETFS TRUST | PJUL | 45782C813 | $6.9M | 1.34% | 149,468 | SH |
| 16 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $6.8M | 1.33% | 14,277 | SH |
| 17 | INNOVATOR ETFS TRUST | PFEB | 45782C417 | $6.5M | 1.26% | 161,134 | SH |
| 18 | MCDONALDS CORP | MCD | 580135101 | $6.0M | 1.18% | 19,442 | SH |
| 19 | ABBVIE INC | ABBV | 00287Y109 | $5.9M | 1.16% | 27,285 | SH |
| 20 | PROCTER & GAMBLE CO | PG | 742718109 | $5.9M | 1.15% | 40,877 | SH |
| 21 | T ROWE PRICE ETF INC | TCAF | 87283Q867 | $5.8M | 1.14% | 163,913 | SH |
| 22 | AMAZON COM INC | AMZN | 023135106 | $5.0M | 0.97% | 23,979 | SH |
| 23 | JOHNSON & JOHNSON | JNJ | 478160104 | $4.8M | 0.94% | 19,771 | SH |
| 24 | VANGUARD INDEX FDS | VOO | 922908363 | $4.8M | 0.93% | 7,999 | SH |
| 25 | MICROSOFT CORP | MSFT | 594918104 | $4.4M | 0.86% | 11,948 | SH |
| 26 | JPMORGAN CHASE & CO | JPM | 46625H100 | $4.2M | 0.82% | 14,336 | SH |
| 27 | FIRST TR EXCHANGE-TRADED FD | FVD | 33734H106 | $4.2M | 0.82% | 89,468 | SH |
| 28 | NVIDIA CORPORATION | NVDA | 67066G104 | $4.1M | 0.80% | 23,449 | SH |
| 29 | INNOVATOR ETFS TRUST | POCT | 45782C797 | $3.8M | 0.75% | 88,714 | SH |
| 30 | INNOVATOR ETFS TRUST | PJUN | 45782C748 | $3.8M | 0.73% | 89,720 | SH |
| 31 | CHEVRON CORPORATION | CVX | 166764100 | $3.7M | 0.72% | 17,754 | SH |
| 32 | ALPHABET INC | GOOG | 02079K107 | $3.6M | 0.71% | 12,684 | SH |
| 33 | INNOVATOR ETFS TRUST | PAUG | 45782C680 | $3.6M | 0.71% | 85,042 | SH |
| 34 | FIRST TR EXCHANGE TRADED FD | RDVY | 33738R506 | $3.5M | 0.68% | 51,321 | SH |
| 35 | ISHARES TR | MTUM | 46432F396 | $3.5M | 0.68% | 14,559 | SH |
| 36 | INNOVATOR ETFS TRUST | DDFL | 45784N536 | $3.5M | 0.68% | 169,864 | SH |
| 37 | PIMCO ETF TR | BILZ | 72201R577 | $3.5M | 0.67% | 34,265 | SH |
| 38 | VANGUARD INDEX FDS | VUG | 922908736 | $3.3M | 0.65% | 7,608 | SH |
| 39 | VANGUARD TAX-MANAGED FDS | VEA | 921943858 | $3.2M | 0.63% | 50,094 | SH |
| 40 | INNOVATOR ETFS TRUST | DDTL | 45784N510 | $3.2M | 0.62% | 154,592 | SH |
| 41 | REALTY INCOME CORP | O | 756109104 | $3.1M | 0.61% | 51,095 | SH |
| 42 | INNOVATOR ETFS TRUST | QFLR | 45783Y681 | $3.1M | 0.60% | 92,620 | SH |
| 43 | T ROWE PRICE ETF INC | TCAL | 87283Q784 | $2.9M | 0.56% | 127,679 | SH |
| 44 | EXXON MOBIL CORP | XOM | 30231G102 | $2.8M | 0.55% | 16,643 | SH |
| 45 | INVESCO EXCHANGE TRADED FD T | XMMO | 46137V464 | $2.8M | 0.54% | 19,273 | SH |
| 46 | INNOVATOR ETFS TRUST | PDEC | 45782C540 | $2.6M | 0.50% | 60,123 | SH |
| 47 | TESLA INC | TSLA | 88160R101 | $2.5M | 0.50% | 6,857 | SH |
| 48 | INNOVATOR ETFS TRUST | BUFF | 45783Y814 | $2.5M | 0.48% | 50,291 | SH |
| 49 | INVESCO EXCH TRADED FD TR II | SPMO | 46138E339 | $2.5M | 0.48% | 22,069 | SH |
| 50 | WISDOMTREE TR | DGRW | 97717X669 | $2.4M | 0.48% | 27,828 | SH |
Filing History
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-04-14 | $513.1M | 273 | 0001214659-26-004622 |
| 2025-12-31 | 2026-01-14 | $506.7M | 256 | 0001214659-26-000455 |