True Blue Financial, LLC — 13F Holdings & Portfolio

CIK 2010212 · latest 13F-HR filed 2026-10-15

True Blue Financial, LLC manages $270.4M in 13F-reported U.S. long-equity assets across 58 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are SPYG (10.57%), SPYV (10.50%), SPTI (8.36%). Quarter over quarter (versus its 2026-06-30 filing) the fund opened 4 new positions and exited 7; 17 existing positions rose in reported value and 26 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

AUM

$270.4M

Long-equity book

Holdings

Distinct positions

Period

2026-09-30

Filed 2026-10-15

Q/Q Activity

+4 / −7 / ↑17 / ↓26

vs 2026-06-30

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q3 26

SPYG10.6% · +30%SPYV10.5% · +44%SPTI8.4% · +73%SPSM4.9% · +38%FMB4.6% · -8%SPDW4.5% · +45%SPIB4.1% · +2%SPMB3.9% · +71%DFAX3.0% · -8%SPTM2.9% · -3%SPEM2.5% · +45%DFAC2.4% · -6%NULV2.2% · -10%DSI2.0% · +19%NULG1.8% · -4%CGGR1.8% · -2%FSMB1.8% · +4%CGDV1.7% · -5%QUAL1.6% · new ESGD1.5% · -20%EAGG1.5% · new CGUS1.4% · -5%SLYV1.4% · +39%SLYG1.4% · +39%FTSL1.3% · +6%CGXU1.1% · -4%FRI1.1% · -21%FPEI1.0% · +18%EMLP0.9% · -12%ESGE0.9% · -20%NUSC0.9% · -20%HYLS0.8% · -2%CGCB0.8% · -24%RDVY0.8% · -2%TIP0.7% · -2%SUSB0.7% · new FVD0.7% · -6%LMBS0.6% · -4%CGCP0.6% · -13%LQD0.5% · -1%IXUS0.5% · +85%GRNB0.4% · +52%CGNG0.4% · -4%GOVT0.3% · +67%FIIG0.3% · -12%FPXI0.3% · -4%CGMS0.3% · -14%SCHB0.3% · -5%FLMI0.3% · +91%ABBV0.2% · 0%SPIP0.2% · +5%MBB0.2% · -45%SCHG0.1% · new RKLB0.1% · 0%LLY0.1% · +2%VTI0.1% · +7%ORI0.1% · +1%GOOG0.1% · -3%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q2 26 → Q3 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

4 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 57.3%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Sep 11, 2026.

Assets Under Management

$271.5M

Discretionary

$271.5M

Employees

Accounts

993

Address

7889 RED ARROW HIGHWAY
STEVENSVILLE, MI 49127

Phone

(269) 982-2710

Website

linkedin.com/company/18439957
facebook.com/TrueBlueFinancialUSA
www.trueblue.financial

Mailing Address

P.O. BOX 198, STEVENSVILLE, MI, 49127-0198

Name	Title / Status	Ownership	Type
BROWN, LUCAS, M Control	MEMBER, PRESIDENT, & CHIEF COMPLIANCE OFFICER since Feb 2009	75% or more	Individual
MARTIN, RICHARD, P. Control	VICE PRESIDENT since Jan 2019	Less than 5%	Individual

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Top Adds (vs prior quarter)

SPDR SERIES TRUST$9.0M +65.9%
SPDR SERIES TRUST$8.8M +44.6%
SPDR SERIES TRUST$7.4M +35.0%
SPDR SERIES TRUST$4.0M +61.7%
SPDR INDEX SHS FDS$3.8M +44.9%

Show all 17 →

Top Trims

FIRST TR EXCH TRADED FD III-$2.1M -14.2%
FIRST TR EXCHANGE-TRADED FD-$1.0M -26.2%
ISHARES TR-$1.0M -19.7%
NUSHARES ETF TR-$826.1K -25.3%
CAPITAL GRP FIXED INCM ETF T-$795.3K -27.2%

Show all 26 →

New Positions

Exited Positions

Show all 7 →

Loading…

#	Issuer	Symbol	CUSIP	Value	Δ

True Blue Financial, LLC Holdings (2026-09-30)

#	Issuer	Symbol	CUSIP	Value	Weight	Shares	Type
1	SPDR SERIES TRUST	SPYG	78464A409	$28.6M	10.57%	232,117	SH
2	SPDR SERIES TRUST	SPYV	78464A508	$28.4M	10.50%	464,470	SH
3	SPDR SERIES TRUST	SPTI	78464A672	$22.6M	8.36%	828,681	SH
4	SPDR SERIES TRUST	SPSM	78468R853	$13.3M	4.92%	251,912	SH
5	FIRST TR EXCH TRADED FD III	FMB	33739N108	$12.4M	4.59%	259,546	SH
6	SPDR INDEX SHS FDS	SPDW	78463X889	$12.2M	4.51%	242,688	SH
7	SPDR SERIES TRUST	SPIB	78464A375	$11.1M	4.12%	344,771	SH
8	SPDR SERIES TRUST	SPMB	78464A383	$10.4M	3.86%	493,596	SH
9	DIMENSIONAL ETF TRUST	DFAX	25434V880	$8.1M	3.01%	219,705	SH
10	SPDR SERIES TRUST	SPTM	78464A805	$7.8M	2.87%	84,327	SH
11	SPDR INDEX SHS FDS	SPEM	78463X509	$6.7M	2.46%	128,501	SH
12	DIMENSIONAL ETF TRUST	DFAC	25434V708	$6.4M	2.35%	143,014	SH
13	NUSHARES ETF TR	NULV	67092P300	$6.0M	2.23%	114,280	SH
14	ISHARES TR	DSI	464288570	$5.4M	2.00%	36,916	SH
15	NUSHARES ETF TR	NULG	67092P201	$5.0M	1.85%	43,968	SH
16	CAPITAL GROUP GROWTH ETF	CGGR	14020G101	$4.9M	1.81%	103,233	SH
17	FIRST TR EXCH TRADED FD III	FSMB	33739P830	$4.8M	1.78%	247,082	SH
18	CAPITAL GROUP DIVIDEND VALUE	CGDV	14020W106	$4.6M	1.69%	93,619	SH
19	ISHARES TR	QUAL	46432F339	$4.3M	1.60%	19,519	SH
20	ISHARES TR	ESGD	46435G516	$4.1M	1.53%	40,099	SH
21	ISHARES TR	EAGG	46435U549	$4.1M	1.51%	90,164	SH
22	CAPITAL GROUP CORE EQUITY ET	CGUS	14020V108	$3.8M	1.41%	85,911	SH
23	SPDR SERIES TRUST	SLYV	78464A300	$3.8M	1.40%	36,968	SH
24	SPDR SERIES TRUST	SLYG	78464A201	$3.7M	1.39%	35,029	SH
25	FIRST TR EXCHANGE-TRADED FD	FTSL	33738D309	$3.6M	1.34%	81,280	SH
26	CAPITAL GROUP INTL FOCUS EQT	CGXU	14019W109	$2.9M	1.09%	85,789	SH
27	FIRST TR EXCHANGE-TRADED FD	FRI	33734G108	$2.9M	1.07%	97,497	SH
28	FIRST TR EXCH TRADED FD III	FPEI	33739P855	$2.7M	1.01%	147,412	SH
29	FIRST TR EXCHANGE-TRADED FD	EMLP	33738D101	$2.6M	0.95%	62,377	SH
30	ISHARES INC	ESGE	46434G863	$2.5M	0.93%	46,487	SH
31	NUSHARES ETF TR	NUSC	67092P607	$2.4M	0.90%	50,268	SH
32	FIRST TR EXCHANGE-TRADED FD	HYLS	33738D408	$2.3M	0.84%	57,771	SH
33	CAPITAL GRP FIXED INCM ETF T	CGCB	14020Y508	$2.1M	0.79%	85,418	SH
34	FIRST TR EXCHANGE TRADED FD	RDVY	33738R506	$2.1M	0.78%	27,047	SH
35	ISHARES TR	TIP	464287176	$2.0M	0.73%	18,884	SH
36	ISHARES TR	SUSB	46435G243	$1.8M	0.67%	74,032	SH
37	FIRST TR EXCHANGE-TRADED FD	FVD	33734H106	$1.8M	0.66%	38,249	SH
38	FIRST TR EXCHANGE-TRADED FD	LMBS	33739Q200	$1.7M	0.65%	36,091	SH
39	CAPITAL GRP FIXED INCM ETF T	CGCP	14020Y102	$1.6M	0.60%	77,080	SH
40	ISHARES TR	LQD	464287242	$1.2M	0.46%	12,156	SH
41	ISHARES TR	IXUS	46432F834	$1.2M	0.46%	12,980	SH
42	VANECK ETF TRUST	GRNB	92189F171	$1.2M	0.44%	51,419	SH
43	CAPITAL GROUP NEW GEOGRAPHY	CGNG	14021N105	$1.0M	0.37%	27,625	SH
44	ISHARES TR	GOVT	46429B267	$882.2K	0.33%	40,340	SH
45	FIRST TR EXCHANGE-TRADED FD	FIIG	33738D796	$821.4K	0.30%	41,845	SH
46	FIRST TR EXCHANGE-TRADED FD	FPXI	33734X853	$821.4K	0.30%	12,179	SH
47	CAPITAL GRP FIXED INCM ETF T	CGMS	14020Y300	$785.1K	0.29%	29,931	SH
48	SCHWAB STRATEGIC TR	SCHB	808524102	$776.2K	0.29%	26,481	SH
49	FRANKLIN TEMPLETON ETF TR	FLMI	35473P868	$680.4K	0.25%	29,177	SH
50	ABBVIE INC	ABBV	00287Y109	$569.2K	0.21%	2,176	SH

Filing History

Period	Filed	AUM	Holdings	Accession
2026-09-30	2026-10-15	$270.4M	58	0002010212-26-000008
2026-06-30	2026-07-17	$236.9M	61	0002010212-26-000007
2026-03-31	2026-04-24	$126.9M	52	0002010212-26-000005
2025-12-31	2026-02-05	$121.1M	51	0002010212-26-000002

Filer Information

Address

7889 RED ARROW HIGHWAY
STEVENSVILLE, MI 49127

Phone

(269) 982-2710

Filing Manager

True Blue Financial, LLC

STEVENSVILLE, MI

Signatory

Lucas M. Brown

CCO