Kelly Financial Services LLC — 13F Holdings & Portfolio
CIK 2023336 · latest 13F-HR filed 2026-07-14
Kelly Financial Services LLC manages $467.2M in 13F-reported U.S. long-equity assets across 141 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are IVV (15.16%), CORO (7.10%), IVW (5.48%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 19 new positions, exited 6, added to 68, and trimmed 28.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
SUITE 130
BRAINTREE, MA 02184
$467.2M
Long-equity book
141
Distinct positions
2026-06-30
Filed 2026-07-14
+19 / −6 / ↑68 / ↓28
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- ISHARES TR$31.8M +81.4%
- ISHARES TR$7.4M +180.3%
- BLACKROCK ETF TRUST$4.6M +16.1%
- SCHWAB STRATEGIC TR$4.4M +51.9%
- ISHARES TR$4.1M +19.1%
Top Trims
- ISHARES TR-$11.1M -93.0%
- ISHARES TR-$10.1M -81.6%
- ISHARES TR-$5.2M -60.4%
- ISHARES TR-$4.2M -16.6%
- ISHARES INC-$3.1M -21.8%
New Positions
- BLACKROCK ETF TRUST$10.3M
- BLACKROCK ETF TRUST II$9.0M
- BLACKROCK ETF TRUST II$5.9M
- DIREXION SHARES ETF TRUST$523.6K
- SPDR SERIES TRUST$464.0K
Exited Positions
- ISHARES TR$11.6M
- ISHARES TR$1.7M
- ISHARES TR$586.9K
- PACER FDS TR$302.8K
- PEPSICO INC$260.9K
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | ISHARES TR | IVV | 464287200 | $70.8M | 15.16% | 94,579 | SH |
| 2 | BLACKROCK ETF TRUST | CORO | 09290C764 | $33.2M | 7.10% | 906,269 | SH |
| 3 | ISHARES TR | IVW | 464287309 | $25.6M | 5.48% | 186,168 | SH |
| 4 | BLACKROCK ETF TRUST | DYNF | 09290C103 | $24.2M | 5.19% | 356,559 | SH |
| 5 | ISHARES TR | IVE | 464287408 | $20.9M | 4.47% | 92,005 | SH |
| 6 | BLACKROCK ETF TRUST II | BINC | 092528603 | $18.1M | 3.88% | 346,715 | SH |
| 7 | ISHARES TR | GOVT | 46429B267 | $14.7M | 3.15% | 646,386 | SH |
| 8 | BLACKROCK ETF TRUST | BAI | 09290C780 | $14.2M | 3.03% | 268,572 | SH |
| 9 | ISHARES TR | TLH | 464288653 | $13.2M | 2.83% | 131,731 | SH |
| 10 | SCHWAB STRATEGIC TR | SCHR | 808524854 | $13.0M | 2.78% | 527,022 | SH |
| 11 | ISHARES TR | MBB | 464288588 | $12.1M | 2.59% | 127,863 | SH |
| 12 | ISHARES TR | IGEB | 46435G219 | $11.4M | 2.45% | 253,415 | SH |
| 13 | ISHARES INC | IEMG | 46434G103 | $11.2M | 2.39% | 135,016 | SH |
| 14 | ISHARES TR | MTUM | 46432F396 | $11.1M | 2.38% | 32,473 | SH |
| 15 | BLACKROCK ETF TRUST | IALT | 09290C665 | $10.3M | 2.20% | 366,056 | SH |
| 16 | BLACKROCK ETF TRUST | THRO | 09290C806 | $9.8M | 2.10% | 227,677 | SH |
| 17 | GLOBAL X FDS | SHLD | 37960A529 | $9.4M | 2.01% | 157,258 | SH |
| 18 | BLACKROCK ETF TRUST II | GGOV | 092528835 | $9.0M | 1.93% | 179,662 | SH |
| 19 | BLACKROCK ETF TRUST | BLCR | 09290C855 | $8.2M | 1.76% | 163,282 | SH |
| 20 | ISHARES TR | LMUB | 46438G448 | $6.7M | 1.44% | 131,465 | SH |
| 21 | JANUS DETROIT STR TR | JAAA | 47103U845 | $6.5M | 1.40% | 129,226 | SH |
| 22 | ISHARES TR | SYSB | 46435U796 | $6.0M | 1.29% | 67,728 | SH |
| 23 | BLACKROCK ETF TRUST II | SECU | 092528819 | $5.9M | 1.25% | 117,403 | SH |
| 24 | ISHARES TR | OEF | 464287101 | $5.5M | 1.17% | 14,938 | SH |
| 25 | SHERWIN WILLIAMS CO | SHW | 824348106 | $4.8M | 1.03% | 13,945 | SH |
| 26 | ISHARES TR | LQDW | 46436E288 | $4.3M | 0.93% | 180,681 | SH |
| 27 | APPLE INC | AAPL | 037833100 | $4.3M | 0.92% | 14,919 | SH |
| 28 | ISHARES GOLD TR | IAU | 464285204 | $4.0M | 0.86% | 53,485 | SH |
| 29 | ISHARES INC | EUHY | 464286210 | $3.6M | 0.78% | 67,238 | SH |
| 30 | VANECK ETF TRUST | EMLC | 92189H300 | $3.5M | 0.76% | 138,426 | SH |
| 31 | ISHARES TR | EFV | 464288877 | $3.4M | 0.72% | 44,238 | SH |
| 32 | ISHARES TR | ITOT | 464287150 | $3.4M | 0.72% | 20,518 | SH |
| 33 | BLACKROCK ETF TRUST | BALI | 09290C863 | $2.8M | 0.60% | 82,596 | SH |
| 34 | J P MORGAN EXCHANGE TRADED F | JEPI | 46641Q332 | $2.7M | 0.58% | 48,256 | SH |
| 35 | ISHARES TR | IYW | 464287721 | $2.3M | 0.49% | 9,089 | SH |
| 36 | ISHARES TR | QUAL | 46432F339 | $2.3M | 0.49% | 10,392 | SH |
| 37 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $1.9M | 0.41% | 2,595 | SH |
| 38 | FRANKLIN TEMPLETON ETF TR | DIVI | 35473P108 | $1.9M | 0.41% | 44,422 | SH |
| 39 | INDEPENDENT BK CORP MASS | INDB | 453836108 | $1.7M | 0.37% | 20,771 | SH |
| 40 | ISHARES TR | IUSB | 46434V613 | $1.7M | 0.36% | 36,806 | SH |
| 41 | MICROSOFT CORP | MSFT | 594918104 | $1.6M | 0.34% | 4,306 | SH |
| 42 | APPLIED MATLS INC | AMAT | 038222105 | $1.6M | 0.34% | 2,199 | SH |
| 43 | DIREXION SHARES ETF TRUST | SPXL | 25459W862 | $1.5M | 0.32% | 5,553 | SH |
| 44 | RTX CORPORATION | RTX | 75513E101 | $1.4M | 0.30% | 7,380 | SH |
| 45 | INVESCO EXCH TRADED FD TR II | PBTP | 46138E495 | $1.3M | 0.28% | 50,618 | SH |
| 46 | AMAZON COM INC | AMZN | 023135106 | $1.2M | 0.26% | 5,005 | SH |
| 47 | ISHARES TR | LQD | 464287242 | $929.9K | 0.20% | 8,526 | SH |
| 48 | KLA CORP | KLAC | 482480100 | $913.2K | 0.20% | 3,027 | SH |
| 49 | ISHARES TR | ICVT | 46435G102 | $885.1K | 0.19% | 7,271 | SH |
| 50 | ISHARES TR | QLTA | 46429B291 | $833.3K | 0.18% | 17,536 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-07-14 | $467.2M | 141 | 0001754960-26-000499 |
| 2026-03-31 | 2026-04-13 | $413.9M | 128 | 0001754960-26-000221 |
| 2025-12-31 | 2026-01-13 | $399.0M | 123 | 0001754960-26-000039 |