Frankly Finances, LLC — 13F Holdings & Portfolio

CIK 2096338 · latest 13F-HR filed 2026-04-29

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM

$110.5M

Long-equity book

Holdings

64

Distinct positions

Period

2026-03-31

Filed 2026-04-29

Q/Q Activity

+2 / −1 / ↑22 / ↓8

vs 2025-12-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • AVANTIS US EQUITY ETF$677.4K +79.9%
  • VANGUARD$578.1K +5.0%
  • VANGUARD TOTAL STOCK$324.4K +10.4%
  • DIMENSIONAL$313.4K +5.9%
  • AVANTIS EMERGING MARKETS$248.9K +5.7%
Show all 22

Top Trims

  • DIMENSIONAL U.S. CORE-$209.1K -54.7%
  • ISHARES U.S. TECHNOLOGY-$35.8K -9.1%
  • APPLE INC-$23.9K -6.6%
  • ISHARES S&P 500 GROWTH-$9.3K -8.2%
  • VAN ULTRA SHRT BND-$5.1K -6.1%
Show all 8

New Positions

  • JPMORGAN ULTRA-SHORT$72.1K
  • WISDOMTREE FLOATING RATE$49.3K
Show all 2

Exited Positions

  • EXXON MOBIL CORP$101.1K
Show all 1
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD SHORT-TERM BOND BSV 921937827 $13.4M 12.16% 171,370 SH
2 DIMENSIONAL US DFUV 25434V724 $13.0M 11.76% 268,240 SH
3 VANGUARD BIV 921937819 $12.1M 10.96% 156,920 SH
4 DIMENSIONAL DFIV 25434V807 $5.6M 5.06% 105,851 SH
5 DIMENSIONAL U.S. SMALL DFAS 25434V500 $5.3M 4.76% 73,891 SH
6 DIMENSIONAL U.S. EQUITY DFUS 25434V401 $4.8M 4.33% 67,435 SH
7 AVANTIS ALL EQUITY AVGE 025072232 $4.7M 4.23% 53,059 SH
8 AVANTIS EMERGING MARKETS AVEM 025072604 $4.6M 4.16% 57,033 SH
9 DIMENSIONAL U.S. DFAT 25434V609 $4.5M 4.05% 71,580 SH
10 AVANTIS INTERNATIONAL AVIV 025072364 $3.9M 3.53% 52,180 SH
11 VANGUARD FTSE DEVELOPED VEA 921943858 $3.6M 3.27% 56,420 SH
12 VANGUARD TOTAL STOCK VTI 922908769 $3.4M 3.11% 10,723 SH
13 AVANTIS US LARGE CAP AVLV 025072349 $3.4M 3.10% 42,474 SH
14 AVANTIS INTERNATIONAL AVDV 025072802 $2.6M 2.31% 25,578 SH
15 VANGUARD REAL ESTATE VNQ 922908553 $2.2M 2.01% 25,084 SH
16 VANGUARD SHORT-TERM VTES 921935870 $2.2M 1.96% 21,401 SH
17 VANGUARD FTSE ALL-WORLD VEU 922042775 $1.7M 1.58% 23,294 SH
18 AVANTIS US SMALL CAP AVUV 025072877 $1.7M 1.51% 15,054 SH
19 DIMENSIONAL DFIS 25434V773 $1.7M 1.50% 49,312 SH
20 ALPHA ARCHITECT US AAUS 02072Q853 $1.6M 1.49% 31,331 SH
21 AVANTIS US EQUITY ETF AVUS 025072885 $1.5M 1.38% 13,720 SH
22 VANGUARD VTEI 922907738 $1.5M 1.34% 14,819 SH
23 ISHARES GOLD TRUST IAU 464285204 $1.4M 1.27% 15,868 SH
24 AVANTIS US SMALL CAP AVSC 025072323 $1.2M 1.12% 19,930 SH
25 AVANTIS INTERNATIONAL AVDE 025072703 $806.0K 0.73% 9,500 SH
26 DIMENSIONAL WORLD EX DFAX 25434V880 $728.6K 0.66% 21,449 SH
27 ISHARES S&P SMALL-CAP IJS 464287879 $697.6K 0.63% 5,889 SH
28 DIMENSIONAL US REAL DFAR 25434V823 $579.3K 0.52% 24,493 SH
29 DIMENSIONAL DISV 25434V781 $455.2K 0.41% 11,542 SH
30 SCHWAB FUNDAMENTAL FNDF 808524755 $450.8K 0.41% 9,214 SH
31 DIMENSIONAL EMERGING DFAE 25434V302 $405.7K 0.37% 11,983 SH
32 ISHARES MSCI USA QUALITY QUAL 46432F339 $395.5K 0.36% 2,062 SH
33 DIMENSIONAL US SMALL CAP DFSV 25434V815 $382.0K 0.35% 10,901 SH
34 ISHARES U.S. TECHNOLOGY IYW 464287721 $355.6K 0.32% 1,960 SH
35 STATE STREET SPDR S&P SPY 78462F103 $354.4K 0.32% 545 SH
36 APPLE INC AAPL 037833100 $335.7K 0.30% 1,323 SH
37 VANGUARD TOTAL WORLD VT 922042742 $278.9K 0.25% 2,016 SH
38 IMGP DBI MANAGED FUTURES DBMF 53700T827 $230.3K 0.21% 7,640 SH
39 DIMENSIONAL EMERGING DFEM 25434V732 $218.0K 0.20% 6,310 SH
40 AVANTIS ALL AVNM 025072174 $208.9K 0.19% 2,742 SH
41 SCHWAB U.S. BROAD MARKET SCHB 808524102 $192.9K 0.17% 7,686 SH
42 DIMENSIONAL U.S. CORE DFAC 25434V708 $173.3K 0.16% 4,460 SH
43 DIMENSIONAL WORLD EQUITY DFAW 25434V617 $169.7K 0.15% 2,300 SH
44 VANGUARD INTER-TERM VGIT 92206C706 $167.3K 0.15% 2,810 SH
45 PLAINS ALL AMERICAN P LP PAA 726503105 $165.2K 0.15% 7,400 SH
46 ENERGY TRANSFER L P LP ET 29273V100 $151.5K 0.14% 7,850 SH
47 VANGUARD S&P 500 ETF VOO 922908363 $131.5K 0.12% 220 SH
48 WISDOMTREE U.S. LARGECAP DLN 97717W307 $115.2K 0.10% 1,290 SH
49 VANGUARD TOTAL VXUS 921909768 $104.1K 0.09% 1,350 SH
50 ISHARES S&P 500 GROWTH IVW 464287309 $103.2K 0.09% 912 SH
Filing History
Period Filed AUM Holdings Accession
2026-03-31 2026-04-29 $110.5M 64 0002096338-26-000003
2025-12-31 2026-04-29 $105.5M 63 0002096338-26-000002