Lion Street Advisors, LLC — 13F Holdings & Portfolio
CIK 1801991 · latest 13F-HR filed 2025-11-10
Lion Street Advisors, LLC manages $289.0M in 13F-reported U.S. long-equity assets across 224 reported positions as of its 2025-09-30 13F-HR filing. Its largest disclosed positions are GIS (34.78%), DRI (2.86%), VV (2.01%). Quarter over quarter (versus its 2025-06-30 filing) the fund opened 67 new positions and exited 117; 67 existing positions rose in reported value and 71 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2025-11-10
vs 2025-06-30
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q3 25Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q2 25 → Q3 25Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
2 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 50.3%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Apr 1, 2025.
SUITE 2600
AUSTIN, TX 78701
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| BURMEISTER, JOHN, FREDRICK Control | PRESIDENT & CEO since Nov 2013 | Less than 5% | Individual |
| HECKLER, CARIE, MARIE Control | CCO since May 2013 | Less than 5% | Individual |
| LION STREET, LLC Control | HOLDING COMPANY since Jan 2022 | 75% or more | Domestic Entity |
| RATAJCZAK, KARI Control | CHIEF ACCOUNTING OFFICER since May 2020 | Less than 5% | Individual |
| INTEGRITY MARKETING ACQUISITION, LLC Control Indirect owner via INTEGRITY MARKETING PARTNERS, LLC | INDIRECT OWNER since Jun 2016 | 75% or more | Domestic Entity |
| INTEGRITY MARKETING INTERMEDIATE, LLC Control Indirect owner via INTEGRITY MARKETING ACQUISITION, LLC | INDIRECT OWNER since Jun 2016 | 75% or more | Domestic Entity |
| INTEGRITY MARKETING PARENT, LLC Control Indirect owner via INTEGRITY MARKETING INTERMEDIATE, LLC | INDIRECT OWNER since Nov 2018 | 75% or more | Foreign Entity |
| INTEGRITY MARKETING PARTNERS, LLC Control Indirect owner via LION STREET, LLC | INDIRECT OWNER since Jan 2022 | 75% or more | Domestic Entity |
| INTEGRITY, LLC Control Indirect owner via INTEGRITY MARKETING PARENT, LLC | INDIRECT OWNER since Nov 2018 | 75% or more | Domestic Entity |
Ownership & leadership changes · 9 filings with changes since Apr 26, 2013
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- No longer listedINTEGRITY MARKETING GROUP, LLC · MEMBER · 75% or more · indirect via INTEGRITY MARKETING PARENT, LLC · control person · listed since Nov 2018
- AddedINTEGRITY, LLC · INDIRECT OWNER · 75% or more · indirect via INTEGRITY MARKETING PARENT, LLC · control person
- AddedRATAJCZAK, KARI · CHIEF ACCOUNTING OFFICER · Less than 5% · control person
- ChangedHECKLER, CARIE, MARIE · now a control person
- ChangedINTEGRITY MARKETING ACQUISITION, LLC · indirect via INTEGRITY MARKETING PARTNERS, LLC: title MEMBER → INDIRECT OWNER
- ChangedINTEGRITY MARKETING INTERMEDIATE, LLC · indirect via INTEGRITY MARKETING ACQUISITION, LLC: title MEMBER → INDIRECT OWNER
- ChangedINTEGRITY MARKETING PARENT, LLC · indirect via INTEGRITY MARKETING INTERMEDIATE, LLC: title MEMBER → INDIRECT OWNER
- ChangedINTEGRITY MARKETING PARTNERS, LLC · indirect via LION STREET, LLC: title HOLDING COMPANY → INDIRECT OWNER
- No longer listedINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · control person · listed since Jan 2022
- No longer listedINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · indirect via INTEGRITY MARKETING PARTNERS, LLC · control person · listed since Jan 2022
- Listed againINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · indirect via LION STREET, LLC · control person
- Listed againLION STREET, LLC · HOLDING COMPANY · 75% or more · control person
- No longer listedINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · indirect via LION STREET, LLC · listed since Jan 2022
- No longer listedLION STREET, LLC · HOLDING COMPANY · 75% or more · control person · listed since Jan 2022
- AddedINTEGRITY MARKETING ACQUISITION, LLC · MEMBER · 75% or more · indirect via INTEGRITY MARKETING PARTNERS, LLC · control person
- AddedINTEGRITY MARKETING GROUP, LLC · MEMBER · 75% or more · indirect via INTEGRITY MARKETING PARENT, LLC · control person
- AddedINTEGRITY MARKETING INTERMEDIATE, LLC · MEMBER · 75% or more · indirect via INTEGRITY MARKETING ACQUISITION, LLC · control person
- AddedINTEGRITY MARKETING PARENT, LLC · MEMBER · 75% or more · indirect via INTEGRITY MARKETING INTERMEDIATE, LLC · control person
- AddedINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · control person
- AddedINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · indirect via INTEGRITY MARKETING PARTNERS, LLC · control person
- No longer listedAUSTIN VENTURES FUND X, LP · OWNER · 25–50% · indirect via LION STREET, INC. · listed since Aug 2010
- No longer listedLION STREET, INC. · HOLDING COMPANY · 75% or more · control person · listed since May 2013
- AddedINTEGRITY MARKETING PARTNERS, LLC · HOLDING COMPANY · 75% or more · indirect via LION STREET, LLC
- AddedLION STREET, LLC · HOLDING COMPANY · 75% or more · control person
- ChangedBURMEISTER, JOHN, FREDRICK · title PRESIDENT/COO → PRESIDENT & CEO
- No longer listedWARDLAW, KYLE, NEWT · DIRECTOR OF SALES SUPERVISION · Less than 5% · listed since Mar 2014
- AddedWARDLAW, KYLE, NEWT · DIRECTOR OF SALES SUPERVISION · Less than 5%
- No longer listedLIONSTREET, INC. · HOLDING COMPANY · 75% or more · control person · listed since May 2013
- AddedLION STREET, INC. · HOLDING COMPANY · 75% or more · control person
- No longer listedLEFFERTS, JOHN, MICHAEL · PRESIDENT/CEO · Less than 5% · control person · listed since May 2013
- AddedBURMEISTER, JOHN, FREDRICK · PRESIDENT/COO · Less than 5% · control person
- ListedAUSTIN VENTURES FUND X, LP · OWNER · 25–50% · indirect via LION STREET, INC.
- ListedHECKLER, CARIE, MARIE · CCO · Less than 5%
- ListedLEFFERTS, JOHN, MICHAEL · PRESIDENT/CEO · Less than 5% · control person
- ListedLIONSTREET, INC. · HOLDING COMPANY · 75% or more · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- GENERAL MLS INC$44.7M +80.2%
- DARDEN RESTAURANTS INC$3.9M +89.4%
- VANGUARD INDEX FDS$1.8M +50.2%
- VANGUARD BD INDEX FDS$1.4M +149.7%
- VANGUARD INDEX FDS$1.3M +209.5%
Top Trims
- VANGUARD INDEX FDS-$6.5M -75.0%
- INVESCO QQQ TR-$5.7M -53.0%
- NVIDIA CORPORATION-$3.1M -77.7%
- COSTCO WHSL CORP NEW-$3.0M -36.4%
- ISHARES TR-$2.4M -64.5%
New Positions
- VANGUARD STAR FDS$2.5M
- FIRST TR EXCHANGE-TRADED FD$1.2M
- ISHARES TR$1.0M
- ARCHER DANIELS MIDLAND CO$982.2K
- FIRST TR EXCHNG TRADED FD VI$864.3K
Exited Positions
- SCHWAB STRATEGIC TR$7.1M
- PGIM ETF TR$7.1M
- AMERICAN CENTY ETF TR$3.0M
- TRUST FOR PROFESSIONAL MANAG$2.7M
- FIRST TR EXCHANGE-TRADED FD$2.3M
Lion Street Advisors, LLC Holdings (2025-09-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | GENERAL MLS INC | GIS | 370334104 | $100.5M | 34.78% | 1,626,426 | SH |
| 2 | DARDEN RESTAURANTS INC | DRI | 237194105 | $8.3M | 2.86% | 57,370 | SH |
| 3 | VANGUARD INDEX FDS | VV | 922908637 | $5.8M | 2.01% | 27,006 | SH |
| 4 | APPLE INC | AAPL | 037833100 | $5.7M | 1.97% | 38,070 | SH |
| 5 | VANGUARD INDEX FDS | VTI | 922908769 | $5.4M | 1.86% | 22,634 | SH |
| 6 | COSTCO WHSL CORP NEW | COST | 22160K105 | $5.2M | 1.80% | 10,558 | SH |
| 7 | INVESCO QQQ TR | QQQ | 46090E103 | $5.0M | 1.73% | 12,975 | SH |
| 8 | AMAZON COM INC | AMZN | 023135106 | $3.9M | 1.36% | 1,167 | SH |
| 9 | EXXON MOBIL CORP | XOM | 30231G102 | $3.1M | 1.07% | 48,063 | SH |
| 10 | SELECT SECTOR SPDR TR | XLK | 81369Y803 | $2.6M | 0.90% | 16,077 | SH |
| 11 | VANGUARD STAR FDS | VXUS | 921909768 | $2.5M | 0.86% | 38,258 | SH |
| 12 | ISHARES TR | IVV | 464287200 | $2.5M | 0.85% | 5,347 | SH |
| 13 | MICROSOFT CORP | MSFT | 594918104 | $2.4M | 0.85% | 7,375 | SH |
| 14 | VANGUARD BD INDEX FDS | BND | 921937835 | $2.4M | 0.84% | 28,294 | SH |
| 15 | ISHARES TR | IWD | 464287598 | $2.2M | 0.76% | 13,343 | SH |
| 16 | VANGUARD INDEX FDS | VOO | 922908363 | $2.2M | 0.75% | 5,143 | SH |
| 17 | SCHWAB STRATEGIC TR | SCHF | 808524805 | $2.0M | 0.70% | 50,465 | SH |
| 18 | VANGUARD INDEX FDS | VBR | 922908611 | $1.9M | 0.67% | 10,937 | SH |
| 19 | VANGUARD INDEX FDS | VO | 922908629 | $1.9M | 0.66% | 7,511 | SH |
| 20 | JPMORGAN CHASE & CO. | JPM | 46625H100 | $1.9M | 0.65% | 10,991 | SH |
| 21 | EATON CORP PLC | ETN | G29183103 | $1.7M | 0.60% | 10,569 | SH |
| 22 | SPDR S&P 500 ETF TR | SPY | 78462F103 | $1.7M | 0.59% | 3,711 | SH |
| 23 | CHEVRON CORP NEW | CVX | 166764100 | $1.7M | 0.58% | 14,657 | SH |
| 24 | ALPHABET INC | GOOGL | 02079K305 | $1.7M | 0.58% | 564 | SH |
| 25 | VANGUARD WHITEHALL FDS | VYM | 921946406 | $1.6M | 0.56% | 14,913 | SH |
| 26 | COCA COLA CO | KO | 191216100 | $1.6M | 0.56% | 28,617 | SH |
| 27 | VANGUARD TAX-MANAGED FDS | VEA | 921943858 | $1.6M | 0.55% | 30,292 | SH |
| 28 | ISHARES TR | IWP | 464287481 | $1.6M | 0.55% | 13,140 | SH |
| 29 | VANGUARD CHARLOTTE FDS | BNDX | 92203J407 | $1.5M | 0.53% | 26,786 | SH |
| 30 | VANGUARD INDEX FDS | VTV | 922908744 | $1.5M | 0.50% | 10,170 | SH |
| 31 | SPDR SERIES TRUST | SDY | 78464A763 | $1.5M | 0.50% | 11,777 | SH |
| 32 | CISCO SYS INC | CSCO | 17275R102 | $1.4M | 0.48% | 24,603 | SH |
| 33 | VANGUARD SCOTTSDALE FDS | VCIT | 92206C870 | $1.4M | 0.47% | 14,535 | SH |
| 34 | KIMBERLY-CLARK CORP | KMB | 494368103 | $1.4M | 0.47% | 10,474 | SH |
| 35 | ISHARES TR | EFA | 464287465 | $1.3M | 0.46% | 16,457 | SH |
| 36 | JOHNSON & JOHNSON | JNJ | 478160104 | $1.3M | 0.45% | 8,023 | SH |
| 37 | ISHARES TR | IWM | 464287655 | $1.3M | 0.45% | 5,647 | SH |
| 38 | ONEOK INC NEW | OKE | 682680103 | $1.3M | 0.43% | 19,732 | SH |
| 39 | UNION PAC CORP | UNP | 907818108 | $1.2M | 0.43% | 5,166 | SH |
| 40 | FORTINET INC | FTNT | 34959E109 | $1.2M | 0.43% | 3,690 | SH |
| 41 | FIRST TR EXCHANGE-TRADED FD | FTSL | 33738D309 | $1.2M | 0.41% | 24,531 | SH |
| 42 | ISHARES TR | USIG | 464288620 | $1.2M | 0.40% | 19,197 | SH |
| 43 | PEPSICO INC | PEP | 713448108 | $1.1M | 0.39% | 7,027 | SH |
| 44 | ISHARES TR | IWF | 464287614 | $1.1M | 0.39% | 3,804 | SH |
| 45 | TRANE TECHNOLOGIES PLC | TT | G8994E103 | $1.1M | 0.39% | 6,228 | SH |
| 46 | VANGUARD SPECIALIZED FUNDS | VIG | 921908844 | $1.1M | 0.39% | 6,794 | SH |
| 47 | FIRST TR EXCH TRADED FD III | FPE | 33739E108 | $1.1M | 0.38% | 54,172 | SH |
| 48 | INTERNATIONAL BUSINESS MACHS | IBM | 459200101 | $1.1M | 0.38% | 8,812 | SH |
| 49 | VANGUARD INDEX FDS | VUG | 922908736 | $1.1M | 0.38% | 3,474 | SH |
| 50 | FIRST TR EXCHANGE-TRADED FD | FVD | 33734H106 | $1.1M | 0.37% | 26,256 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2025-09-30 | 2025-11-10 | $289.0M | 224 | 0001801991-25-000002 |
| 2025-06-30 | 2025-07-25 | $329.7M | 274 | 0001085146-25-004168 |