Paradigm, Strategies in Wealth Management, LLC — 13F Holdings & Portfolio
CIK 1859579 · latest 13F-HR filed 2026-10-16
Paradigm, Strategies in Wealth Management, LLC manages $156.1M in 13F-reported U.S. long-equity assets across 56 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are SCHG (13.32%), IJR (11.13%), SCHD (10.56%). Quarter over quarter (versus its 2026-06-30 filing) the fund opened 1 new position and exited 6; 9 existing positions rose in reported value and 29 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-10-16
vs 2026-06-30
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q3 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q2 26 → Q3 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
4 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 68.7%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Feb 26, 2026.
MAPLE GROVE, MN 55369
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| BENTZEN, KRISTINA, MARIE Control | MANAGING MEMBER, PRESIDENT since Apr 2020 | 25–50% | Individual |
| BENTZEN, KRISTINA, MARIE Control | CHIEF COMPLIANCE OFFICER since Jul 2024 | 25–50% | Individual |
| Grote, Sean, F. Control | MANAGING MEMBER, AND VICE PRESIDENT OF INVESTMENTS AND CLIENT SERVICES since Jan 2024 | 10–25% | Individual |
| STRAND, WILLIAM, OLSON Control | BOARD OF DIRECTORS since Mar 2025 | 25–50% | Individual |
| STRAND, WILLIAM, OLSON Control | OWNER since Apr 1995 | 25–50% | Individual |
Ownership & leadership changes · 9 filings with changes since Feb 2, 2012
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- ChangedSTRAND, WILLIAM, OLSON · title BOARD OF DIRECTORS / MANAGING MEMBER, OWNER → BOARD OF DIRECTORS / OWNER
- ChangedBENTZEN, KRISTINA, MARIE · title MANAGING MEMBER, PRESIDENT, CHIEF COMPLIANCE OFFICER → CHIEF COMPLIANCE OFFICER / MANAGING MEMBER, PRESIDENT
- ChangedGrote, Sean, F. · title MEMBER → MANAGING MEMBER, AND VICE PRESIDENT OF INVESTMENTS AND CLIENT SERVICES
- ChangedSTRAND, WILLIAM, OLSON · title MANAGING MEMBER/VICE-PRESIDENT → BOARD OF DIRECTORS / MANAGING MEMBER, OWNER
- ChangedBENTZEN, KRISTINA, MARIE · title MANAGING MEMBER, PRESIDENT → MANAGING MEMBER, PRESIDENT, CHIEF COMPLIANCE OFFICER
- ChangedSTRAND, WILLIAM, OLSON · title MANAGING MEMBER,CHIEF COMPLIANCE OFFICER/VICE-PRESIDENT → MANAGING MEMBER/VICE-PRESIDENT
- ChangedGrote, Sean, F. · ownership Less than 5% → 10–25%
- ChangedSTRAND, WILLIAM, OLSON · ownership 50–75% → 25–50%
- AddedGrote, Sean, F. · MEMBER · Less than 5% · control person
- ChangedSTRAND, WILLIAM, OLSON · ownership 75% or more → 50–75%
- No longer listedJohnson, Samuel, Alexander · MANAGING MEMBER · 10–25% · control person · listed since Sep 2022
- ChangedSTRAND, WILLIAM, OLSON · ownership 50–75% → 75% or more
- AddedJohnson, Samuel, Alexander · MANAGING MEMBER · 10–25% · control person
- ChangedBENTZEN, KRISTINA, MARIE · title MEMBER, PRESIDENT → MANAGING MEMBER, PRESIDENT; ownership 5–10% → 25–50%
- ChangedSTRAND, WILLIAM, OLSON · title MEMBER,CHIEF COMPLIANCE OFFICER/VICE-PRESIDENT → MANAGING MEMBER,CHIEF COMPLIANCE OFFICER/VICE-PRESIDENT; ownership 75% or more → 50–75%
- ChangedSTRAND, WILLIAM, OLSON · title MEMBER,CHIEF COMPLIANCE OFFICER → MEMBER,CHIEF COMPLIANCE OFFICER/VICE-PRESIDENT
- AddedBENTZEN, KRISTINA, MARIE · MEMBER, PRESIDENT · 5–10% · control person
- ListedSTRAND, WILLIAM, OLSON · MEMBER,CHIEF COMPLIANCE OFFICER · 75% or more · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- INVESCO EXCHANGE TRADED FD T$2.9M +143.5%
- J P MORGAN EXCHANGE TRADED F$2.9M +156.7%
- J P MORGAN EXCHANGE TRADED F$2.3M +168.2%
- APPLE INC$450.3K +10.5%
- CROWDSTRIKE HLDGS INC$116.1K +26.8%
Top Trims
- ISHARES TR-$3.4M -19.0%
- SCHWAB STRATEGIC TR-$2.9M -14.8%
- ISHARES TR-$2.1M -10.6%
- J P MORGAN EXCHANGE TRADED F-$1.9M -15.7%
- ISHARES TR-$1.6M -39.2%
Exited Positions
- ISHARES TR$627.0K
- ISHARES TR$513.6K
- ISHARES TR$512.1K
- ISHARES TR$429.1K
- ELI LILLY & CO$209.9K
Paradigm, Strategies in Wealth Management, LLC Holdings (2026-09-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | SCHWAB STRATEGIC TR | SCHG | 808524300 | $20.8M | 13.32% | 578,342 | SH |
| 2 | ISHARES TR | IJR | 464287804 | $17.4M | 11.13% | 127,683 | SH |
| 3 | SCHWAB STRATEGIC TR | SCHD | 808524797 | $16.5M | 10.56% | 506,446 | SH |
| 4 | ISHARES TR | HEFA | 46434V803 | $14.5M | 9.27% | 312,001 | SH |
| 5 | J P MORGAN EXCHANGE TRADED F | JPST | 46641Q837 | $10.4M | 6.69% | 207,396 | SH |
| 6 | SCHWAB STRATEGIC TR | SCHF | 808524805 | $8.3M | 5.30% | 301,231 | SH |
| 7 | ISHARES TR | IBCB | 46438G166 | $5.0M | 3.22% | 212,505 | SH |
| 8 | INVESCO EXCHANGE TRADED FD T | EQWL | 46137V449 | $4.9M | 3.14% | 38,000 | SH |
| 9 | APPLE INC | AAPL | 037833100 | $4.7M | 3.04% | 14,257 | SH |
| 10 | J P MORGAN EXCHANGE TRADED F | JIVE | 46654Q757 | $4.7M | 3.00% | 49,164 | SH |
| 11 | ISHARES TR | IBCA | 46438G372 | $4.5M | 2.89% | 187,270 | SH |
| 12 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $4.3M | 2.77% | 5,669 | SH |
| 13 | PROCTER & GAMBLE CO | PG | 742718109 | $3.8M | 2.44% | 26,220 | SH |
| 14 | J P MORGAN EXCHANGE TRADED F | JTEK | 46654Q732 | $3.7M | 2.36% | 34,979 | SH |
| 15 | SCHWAB STRATEGIC TR | SCHM | 808524508 | $3.4M | 2.20% | 100,994 | SH |
| 16 | ISHARES TR | IBDZ | 46438G653 | $2.5M | 1.58% | 100,123 | SH |
| 17 | ISHARES TR | IBDX | 46436E312 | $2.1M | 1.33% | 86,339 | SH |
| 18 | STATE STR SPDR S&P MIDCAP 40 | MDY | 78467Y107 | $1.8M | 1.17% | 2,773 | SH |
| 19 | J P MORGAN EXCHANGE TRADED F | JEPQ | 46654Q203 | $1.5M | 0.98% | 24,840 | SH |
| 20 | J P MORGAN EXCHANGE TRADED F | JEPI | 46641Q332 | $1.4M | 0.87% | 24,250 | SH |
| 21 | ISHARES TR | IBDY | 46436E130 | $1.2M | 0.75% | 47,847 | SH |
| 22 | ISHARES TR | IBDW | 46436E486 | $1.1M | 0.72% | 55,727 | SH |
| 23 | ISHARES TR | IBDT | 46435U515 | $1.0M | 0.67% | 41,614 | SH |
| 24 | GLOBAL X FDS | AIQ | 37954Y632 | $991.2K | 0.64% | 15,212 | SH |
| 25 | ISHARES TR | IBDV | 46436E726 | $987.1K | 0.63% | 46,694 | SH |
| 26 | AMAZON COM INC | AMZN | 023135106 | $949.8K | 0.61% | 3,812 | SH |
| 27 | SCHWAB STRATEGIC TR | SCHA | 808524607 | $916.7K | 0.59% | 28,095 | SH |
| 28 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $851.0K | 0.55% | 1,709 | SH |
| 29 | J P MORGAN EXCHANGE TRADED F | JMST | 46641Q654 | $819.1K | 0.52% | 16,200 | SH |
| 30 | NVIDIA CORPORATION | NVDA | 67066G104 | $811.7K | 0.52% | 3,554 | SH |
| 31 | ISHARES TR | IBDU | 46436E205 | $752.8K | 0.48% | 33,177 | SH |
| 32 | VANGUARD INDEX FDS | VOO | 922908363 | $719.1K | 0.46% | 1,026 | SH |
| 33 | ISHARES TR | IWB | 464287622 | $654.2K | 0.42% | 1,572 | SH |
| 34 | CROWDSTRIKE HLDGS INC | CRWD | 22788C105 | $548.8K | 0.35% | 2,073 | SH |
| 35 | SELECT SECTOR SPDR TR | XLU | 81369Y886 | $531.1K | 0.34% | 13,465 | SH |
| 36 | COSTCO WHOLESALE CORPORATION | COST | 22160K105 | $523.1K | 0.34% | 575 | SH |
| 37 | STATE STR SPDR DOW JONES IND | DIA | 78467X109 | $499.9K | 0.32% | 983 | SH |
| 38 | ISHARES TR | IBDS | 46435UAA9 | $490.4K | 0.31% | 20,333 | SH |
| 39 | ALPHABET INC | GOOGL | 02079K305 | $459.4K | 0.29% | 1,335 | SH |
| 40 | ISHARES TR | IVW | 464287309 | $405.4K | 0.26% | 2,850 | SH |
| 41 | LEGACY ED INC | LGCY | 52474R207 | $395.5K | 0.25% | 40,900 | SH |
| 42 | INVESCO EXCH TRD SLF IDX FD | BSCY | 46139W783 | $392.3K | 0.25% | 20,100 | SH |
| 43 | ISHARES TR | IVE | 464287408 | $372.6K | 0.24% | 1,632 | SH |
| 44 | ISHARES TR | IWF | 464287614 | $338.7K | 0.22% | 2,704 | SH |
| 45 | MICROSOFT CORP | MSFT | 594918104 | $332.3K | 0.21% | 648 | SH |
| 46 | INVESCO QQQ TR | QQQ | 46090E103 | $328.0K | 0.21% | 443 | SH |
| 47 | TESLA INC | TSLA | 88160R101 | $293.4K | 0.19% | 827 | SH |
| 48 | UNITEDHEALTH GROUP INC | UNH | 91324P102 | $284.3K | 0.18% | 774 | SH |
| 49 | SPDR SERIES TRUST | SLYV | 78464A300 | $273.4K | 0.18% | 2,676 | SH |
| 50 | ALPHABET INC | GOOG | 02079K107 | $262.0K | 0.17% | 769 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-09-30 | 2026-10-16 | $156.1M | 56 | 0001172661-26-004563 |
| 2026-06-30 | 2026-07-21 | $164.1M | 61 | 0001172661-26-002719 |
| 2026-03-31 | 2026-05-07 | $147.4M | 55 | 0001172661-26-001615 |
| 2025-12-31 | 2026-01-22 | $152.4M | 49 | 0001172661-26-000261 |
MAPLE GROVE, MN 55369