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Planning Center, Inc. — 13F Holdings & Portfolio

CIK 1910966 · latest 13F-HR filed 2026-07-30

Backtest portfolio

Planning Center, Inc. manages $1.06B in 13F-reported U.S. long-equity assets across 84 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are DUSB (17.63%), DFSD (13.09%), DFAX (8.31%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 10 new positions, exited 4, added to 49, and trimmed 5.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
1615 5TH AVENUE
MOLINE, IL 61265
Phone
(309) 797-4030
Filing Manager
Planning Center, Inc.
MOLINE, IL
Signatory
Brett Lee
Chief Compliance Officer
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AUM

$1.06B

Long-equity book

Holdings

84

Distinct positions

Period

2026-06-30

Filed 2026-07-30

Q/Q Activity

+10 / −4 / ↑49 / ↓5

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • DIMENSIONAL ETF TRUST$9.9M +13.6%
  • DIMENSIONAL ETF TRUST$9.1M +15.0%
  • DIMENSIONAL ETF TRUST$5.4M +6.6%
  • DIMENSIONAL ETF TRUST$4.7M +8.0%
  • DIMENSIONAL ETF TRUST$4.1M +5.0%
Show all 49 →

Top Trims

  • VANGUARD INSTL INDEX FD-$310.5K -16.9%
  • INTUITIVE SURGICAL INC-$75.6K -13.7%
  • T-MOBILE US INC-$69.1K -20.1%
  • WALMART INC-$56.5K -7.4%
  • SPDR GOLD TR-$45.6K -11.7%
Show all 5 →

New Positions

  • INTEL CORP$579.7K
  • COMMUNITY WEST BANCSHARES NE$437.4K
  • INVESCO QQQ TR$343.9K
  • SELECT SECTOR SPDR TR$238.7K
  • HOWMET AEROSPACE INC$231.8K
Show all 10 →

Exited Positions

  • UNITED SEC BANCSHARES CALIF$378.6K
  • AMGEN INC$242.4K
  • META PLATFORMS INC$201.0K
  • GILEAD SCIENCES INC$200.3K
Show all 4 →
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 DIMENSIONAL ETF TRUST DUSB 25434V591 $186.8M 17.63% 3,678,554 SH
2 DIMENSIONAL ETF TRUST DFSD 25434V864 $138.7M 13.09% 2,904,314 SH
3 DIMENSIONAL ETF TRUST DFAX 25434V880 $88.1M 8.31% 2,391,457 SH
4 DIMENSIONAL ETF TRUST DFGX 25434V575 $85.5M 8.07% 1,595,524 SH
5 DIMENSIONAL ETF TRUST DFAC 25434V708 $82.9M 7.82% 1,868,514 SH
6 DIMENSIONAL ETF TRUST DUHP 25434V831 $69.8M 6.59% 1,673,148 SH
7 DIMENSIONAL ETF TRUST DIHP 25434V765 $63.6M 6.00% 1,864,060 SH
8 DIMENSIONAL ETF TRUST DFIP 25434V856 $44.8M 4.23% 1,085,533 SH
9 DIMENSIONAL ETF TRUST DFUV 25434V724 $38.5M 3.63% 699,135 SH
10 DIMENSIONAL ETF TRUST DFIV 25434V807 $36.4M 3.43% 673,128 SH
11 DIMENSIONAL ETF TRUST DFAT 25434V609 $32.7M 3.08% 467,301 SH
12 DIMENSIONAL ETF TRUST DISV 25434V781 $28.0M 2.64% 697,483 SH
13 DIMENSIONAL ETF TRUST DFAS 25434V500 $24.7M 2.33% 300,501 SH
14 DIMENSIONAL ETF TRUST DFEM 25434V732 $18.3M 1.73% 450,063 SH
15 DIMENSIONAL ETF TRUST DFGR 25434V658 $16.0M 1.51% 551,990 SH
16 DIMENSIONAL ETF TRUST DFIS 25434V773 $14.5M 1.37% 413,172 SH
17 DIMENSIONAL ETF TRUST DFSB 25434V674 $10.1M 0.95% 193,316 SH
18 DEERE & CO DE 244199105 $9.0M 0.85% 14,238 SH
19 APPLE INC AAPL 037833100 $9.0M 0.85% 31,138 SH
20 DIMENSIONAL ETF TRUST DFSU 25434V716 $8.7M 0.82% 186,762 SH
21 DIMENSIONAL ETF TRUST DFSI 25434V690 $8.4M 0.79% 185,179 SH
22 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $3.4M 0.32% 6,819 SH
23 VANGUARD INSTL INDEX FD VBIL 922040845 $2.9M 0.27% 38,435 SH
24 NVIDIA CORPORATION NVDA 67066G104 $2.0M 0.18% 9,752 SH
25 VANGUARD SPECIALIZED FUNDS VIG 921908844 $1.9M 0.18% 8,163 SH
26 MICROSOFT CORP MSFT 594918104 $1.8M 0.17% 4,803 SH
27 CATERPILLAR INC CAT 149123101 $1.8M 0.17% 1,666 SH
28 DIMENSIONAL ETF TRUST DFSE 25434V682 $1.7M 0.17% 35,784 SH
29 AMAZON COM INC AMZN 023135106 $1.6M 0.15% 6,889 SH
30 VANGUARD INSTL INDEX FD VGUS 922040852 $1.5M 0.14% 20,119 SH
31 JPMORGAN CHASE & CO JPM 46625H100 $1.4M 0.13% 4,214 SH
32 HOME DEPOT INC HD 437076102 $1.1M 0.11% 3,248 SH
33 ISHARES TR IVV 464287200 $1.1M 0.11% 1,501 SH
34 SCHWAB STRATEGIC TR SCHG 808524300 $1.1M 0.10% 31,759 SH
35 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $1.1M 0.10% 1,420 SH
36 VANGUARD WELLINGTON FD VTES 921935870 $1.0M 0.10% 10,169 SH
37 ORACLE CORP ORCL 68389X105 $934.5K 0.09% 6,377 SH
38 PROCTER & GAMBLE CO PG 742718109 $889.1K 0.08% 6,063 SH
39 JOHNSON & JOHNSON JNJ 478160104 $780.9K 0.07% 3,075 SH
40 VANGUARD INDEX FDS VTV 922908744 $767.7K 0.07% 3,523 SH
41 VANGUARD INDEX FDS VTI 922908769 $711.3K 0.07% 1,922 SH
42 WALMART INC WMT 931142103 $708.0K 0.07% 6,251 SH
43 ISHARES TR IVW 464287309 $706.4K 0.07% 5,136 SH
44 ALPHABET INC GOOG 02079K107 $693.5K 0.07% 1,963 SH
45 ELI LILLY & CO LLY 532457108 $671.7K 0.06% 560 SH
46 VISA INC V 92826C839 $629.2K 0.06% 1,834 SH
47 ALPHABET INC GOOGL 02079K305 $610.1K 0.06% 1,707 SH
48 INTEL CORP INTC 458140100 $579.7K 0.05% 4,152 SH
49 INTERNATIONAL BUSINESS MACHS IBM 459200101 $554.0K 0.05% 1,970 SH
50 TEREX CORP NEW TEX 880779103 $497.2K 0.05% 6,868 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-30 $1.06B 84 0001910966-26-000005
2026-03-31 2026-04-28 $987.1M 78 0001910966-26-000003
2025-12-31 2026-02-02 $979.3M 76 0001910966-26-000001