Financial Concepts Unlimited, Inc. — 13F Holdings & Portfolio
CIK 2112099 · latest 13F-HR filed 2026-08-06
Financial Concepts Unlimited, Inc. manages $127.5M in 13F-reported U.S. long-equity assets across 44 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are QQQ (15.66%), DIA (14.98%), SPY (9.08%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 3 new positions and exited 3; 28 existing positions rose in reported value and 5 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-08-06
vs 2026-03-31
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q2 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q1 26 → Q2 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
2 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 79.6%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Mar 29, 2026.
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| TAYLOR, JOHN, RUSSELL Control | CEO, CHIEF COMPLIANCE OFFICER since Sep 2011 | 75% or more | Individual |
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- INVESCO QQQ TRUST$4.3M +27.6%
- SPDR DJ INDL AVG ETF TR$2.5M +15.3%
- FEDERATED HME MDT SML COR$1.6M +26.4%
- FED HME MDT LAR VAL ETF NAV$1.2M +12.7%
- SPDR S&P 500 ETF$1.2M +11.8%
Top Trims
- TESLA INC-$357.2K -31.8%
- EXXON MOBIL CORP-$86.8K -25.0%
- SPDR GOLD SHARES ETF-$48.4K -14.4%
- MICROSOFT CORP-$44.0K -11.2%
- WALMART INC-$34.7K -8.7%
New Positions
- CISCO SYSTEMS INC$219.8K
- SCHWAB US LG CAP ETF$208.9K
- ALPHABET INC. CLASS C$200.7K
Exited Positions
- CATERPILLAR INC$323.1K
- AMERICAN EXPRESS CO$230.5K
- SPONGETECH DELIVERY XXX REGISTRATION REV$0
Financial Concepts Unlimited, Inc. Holdings (2026-06-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | INVESCO QQQ TRUST | QQQ | 46090E103 | $20.0M | 15.66% | 27,121 | SH |
| 2 | SPDR DJ INDL AVG ETF TR | DIA | 78467X109 | $19.1M | 14.98% | 36,569 | SH |
| 3 | SPDR S&P 500 ETF | SPY | 78462F103 | $11.6M | 9.08% | 15,504 | SH |
| 4 | FED HME MDT LAR VAL ETF NAV | FLCV | 31423L701 | $11.0M | 8.65% | 307,724 | SH |
| 5 | NVIDIA CORP | NVDA | 67066G104 | $9.2M | 7.21% | 45,956 | SH |
| 6 | FEDERATED HME MDT SML COR | FSCC | 31423L602 | $7.5M | 5.91% | 201,958 | SH |
| 7 | ISHARES CORE S&P 500 ETF | IVV | 464287200 | $6.6M | 5.20% | 8,849 | SH |
| 8 | SPDR S&P 600 SM CAP GR | SLYG | 78464A201 | $5.9M | 4.65% | 49,817 | SH |
| 9 | FEDERATED HERMES ETF TR | MKTN | 31423L875 | $5.3M | 4.13% | 202,773 | SH |
| 10 | SPDR S&P 400 MID CAP GR | MDYG | 78464A821 | $5.2M | 4.09% | 46,591 | SH |
| 11 | FED HERMS U S STRG DIV ETF | FDV | 31423L305 | $3.8M | 3.01% | 122,172 | SH |
| 12 | ISHARES TR CORE DIV GR | DGRO | 46434V621 | $3.4M | 2.66% | 44,808 | SH |
| 13 | ISHARES S&P 100 ETF | OEF | 464287101 | $2.3M | 1.77% | 6,169 | SH |
| 14 | FEDERATED HERMES SHT DUR | FCSH | 31423L107 | $2.0M | 1.55% | 81,965 | SH |
| 15 | APPLE INC | AAPL | 037833100 | $1.9M | 1.49% | 6,570 | SH |
| 16 | VANGUARD BD INDC FDS ST BD | BSV | 921937827 | $1.8M | 1.38% | 22,601 | SH |
| 17 | AMAZON.COM INC | AMZN | 023135106 | $777.7K | 0.61% | 3,263 | SH |
| 18 | TESLA INC | TSLA | 88160R101 | $765.5K | 0.60% | 1,820 | SH |
| 19 | VANGUARD S&P 500 ETF | VOO | 922908363 | $747.3K | 0.59% | 1,088 | SH |
| 20 | ISHARES NASDAQ BIOTEC | IBB | 464287556 | $661.3K | 0.52% | 3,477 | SH |
| 21 | CHARLES SCH US MC ETF | SCHM | 808524508 | $627.4K | 0.49% | 17,017 | SH |
| 22 | SCHWAB US SMALL CAP ETF | SCHA | 808524607 | $532.9K | 0.42% | 14,749 | SH |
| 23 | J P MORGAN CHASE & CO | JPM | 46625H100 | $507.0K | 0.40% | 1,549 | SH |
| 24 | LILLY ELI & CO | LLY | 532457108 | $487.0K | 0.38% | 406 | SH |
| 25 | FIDELITY 500 INDEX FD | FNCL | 315911750 | $410.5K | 0.32% | 1,571 | SH |
| 26 | VANGUARD VAL INDX SH | VTV | 922908678 | $382.0K | 0.30% | 4,492 | SH |
| 27 | SCHWAB INTL EQUITY ETF | SCHF | 808524805 | $375.6K | 0.29% | 13,560 | SH |
| 28 | HOME DEPOT INC | HD | 437076102 | $373.8K | 0.29% | 1,060 | SH |
| 29 | WALMART INC | WMT | 931142103 | $365.6K | 0.29% | 3,228 | SH |
| 30 | MICROSOFT CORP | MSFT | 594918104 | $351.0K | 0.28% | 941 | SH |
| 31 | MARRIOTT INTL INC CLASS A | MAR | 571903202 | $311.3K | 0.24% | 840 | SH |
| 32 | ALPHABET INC. CLASS A | GOOGL | 02079K305 | $297.4K | 0.23% | 832 | SH |
| 33 | SPDR GOLD SHARES ETF | GLD | 78463V107 | $287.7K | 0.23% | 781 | SH |
| 34 | SCHWAB INTL SM CAP EQY | SCHC | 808524888 | $276.4K | 0.22% | 5,743 | SH |
| 35 | VANGUARD SPEC F DIV APP | VIG | 921908844 | $275.7K | 0.22% | 1,165 | SH |
| 36 | INVESCO AERO & DEF ETF | PPA | 46137V100 | $261.4K | 0.20% | 1,480 | SH |
| 37 | FIDELITY HIGH DIVD ETF | FDVV | 316092840 | $260.9K | 0.20% | 4,328 | SH |
| 38 | EXXON MOBIL CORP | XOM | 30231G102 | $259.9K | 0.20% | 1,901 | SH |
| 39 | META PLATFORMS, INC. | META | 30303M102 | $256.8K | 0.20% | 456 | SH |
| 40 | SPDR SER TR S&P DIVID ETF | SDY | 78464A763 | $235.4K | 0.18% | 1,547 | SH |
| 41 | DEMENSIONAL US TG VAL | DFAT | 25434V609 | $224.0K | 0.18% | 3,204 | SH |
| 42 | CISCO SYSTEMS INC | CSCO | 17275R102 | $219.8K | 0.17% | 1,871 | SH |
| 43 | SCHWAB US LG CAP ETF | SCHX | 808524201 | $208.9K | 0.16% | 7,097 | SH |
| 44 | ALPHABET INC. CLASS C | GOOG | 02079K107 | $200.7K | 0.16% | 568 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-08-06 | $127.5M | 44 | 0002112099-26-000002 |
| 2026-03-31 | 2026-05-05 | $111.6M | 44 | 0002112099-26-000001 |
CENTREVILLE, ME 21617