HBW ADVISORY SERVICES LLC — 13F Holdings & Portfolio
CIK 1790525 · latest 13F-HR filed 2026-07-16
HBW ADVISORY SERVICES LLC manages $1.11B in 13F-reported U.S. long-equity assets across 463 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VOO (5.20%), SPMO (3.85%), QQQ (3.82%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 58 new positions, exited 39, added to 249, and trimmed 84.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
STE 250
SIMI VALLEY, CA 93065
$1.11B
Long-equity book
463
Distinct positions
2026-06-30
Filed 2026-07-16
+58 / −39 / ↑249 / ↓84
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- INVESCO EXCH TRADED FD TR II$15.2M +55.9%
- INVESCO QQQ TR$11.2M +36.2%
- VANECK ETF TRUST$7.7M +96.5%
- VANGUARD INDEX FDS$7.0M +13.8%
- FIRST TR EXCHANGE TRADED FD$5.0M +51.0%
Top Trims
- ULTIMUS MANAGERS TR-$19.7M -91.8%
- AMGEN COMMON-$1.5M -66.0%
- SELECT SECTOR SPDR TR-$1.4M -48.0%
- GLOBAL X FDS-$993.1K -17.7%
- AT&T INC-$966.8K -27.7%
New Positions
- FIRST TR EXCHANGE-TRADED FD$24.6M
- PGIM ETF TR$4.5M
- SPACE EXPLORATION TECHN CORP$1.4M
- FIRST TR EXCHANGE-TRADED FD$888.4K
- FIRST TR EXCHNG TRADED FD VI$834.7K
Exited Positions
- WISDOMTREE TR$2.9M
- FIRST TR EXCHNG TRADED FD VI$909.3K
- VANGUARD WORLD FD$524.6K
- ISHARES TR$457.6K
- SPDR SERIES TRUST$426.3K
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | VANGUARD INDEX FDS | VOO | 922908363 | $57.5M | 5.20% | 83,738 | SH |
| 2 | INVESCO EXCH TRADED FD TR II | SPMO | 46138E339 | $42.5M | 3.85% | 263,212 | SH |
| 3 | INVESCO QQQ TR | QQQ | 46090E103 | $42.3M | 3.82% | 57,393 | SH |
| 4 | FIRST TR EXCHNG TRADED FD VI | BUFR | 33740F755 | $24.8M | 2.24% | 679,297 | SH |
| 5 | FIRST TR EXCHANGE-TRADED FD | ACYN | 33733E690 | $24.6M | 2.22% | 1,182,086 | SH |
| 6 | J P MORGAN EXCHANGE TRADED F | JEPI | 46641Q332 | $23.4M | 2.12% | 414,559 | SH |
| 7 | J P MORGAN EXCHANGE TRADED F | JPIE | 46641Q159 | $18.8M | 1.70% | 408,821 | SH |
| 8 | SPDR SERIES TRUST | SPTM | 78464A805 | $18.8M | 1.70% | 206,830 | SH |
| 9 | PACER FDS TR | COWZ | 69374H881 | $17.0M | 1.53% | 272,584 | SH |
| 10 | GLOBAL X FDS | PAVE | 37954Y673 | $16.9M | 1.53% | 287,085 | SH |
| 11 | VANECK ETF TRUST | SMH | 92189F676 | $15.6M | 1.41% | 23,791 | SH |
| 12 | VANECK ETF TRUST | MOAT | 92189F643 | $15.6M | 1.41% | 149,886 | SH |
| 13 | FIRST TR EXCHANGE TRADED FD | AIRR | 33738R704 | $14.7M | 1.33% | 110,606 | SH |
| 14 | APPLE INC | AAPL | 037833100 | $14.5M | 1.31% | 49,943 | SH |
| 15 | SELECT SECTOR SPDR TR | XLK | 81369Y803 | $14.4M | 1.30% | 75,364 | SH |
| 16 | FIRST TR EXCHANGE TRADED FD | RDVY | 33738R506 | $14.1M | 1.28% | 174,558 | SH |
| 17 | SCHWAB STRATEGIC TR | SCHG | 808524300 | $13.6M | 1.23% | 403,078 | SH |
| 18 | AMAZON COM INC | AMZN | 023135106 | $12.4M | 1.13% | 52,234 | SH |
| 19 | INVESCO EXCH TRADED FD TR II | QQQM | 46138G649 | $12.1M | 1.10% | 39,990 | SH |
| 20 | CAPITAL GROUP GROWTH ETF | CGGR | 14020G101 | $11.8M | 1.06% | 249,288 | SH |
| 21 | J P MORGAN EXCHANGE TRADED F | JPST | 46641Q837 | $11.5M | 1.04% | 226,942 | SH |
| 22 | NVIDIA CORPORATION | NVDA | 67066G104 | $11.4M | 1.03% | 56,976 | SH |
| 23 | FIRST TR EXCHNG TRADED FD VI | UCON | 33740F888 | $10.7M | 0.97% | 432,069 | SH |
| 24 | SCHWAB STRATEGIC TR | SCHD | 808524797 | $10.6M | 0.95% | 332,830 | SH |
| 25 | FIRST TR EXCHANGE-TRADED FD | FTCB | 33738D788 | $10.6M | 0.95% | 506,037 | SH |
| 26 | VANGUARD WHITEHALL FDS | VYM | 921946406 | $10.2M | 0.93% | 64,715 | SH |
| 27 | PACER FDS TR | COWG | 69374H360 | $10.2M | 0.92% | 254,073 | SH |
| 28 | MICROSOFT CORP | MSFT | 594918104 | $10.1M | 0.91% | 27,028 | SH |
| 29 | SPDR SERIES TRUST | XAR | 78464A631 | $9.0M | 0.81% | 31,696 | SH |
| 30 | ALPHABET INC | GOOGL | 02079K305 | $8.8M | 0.80% | 24,736 | SH |
| 31 | PACER FDS TR | GCOW | 69374H709 | $8.5M | 0.77% | 196,919 | SH |
| 32 | BROADCOM INC | AVGO | 11135F101 | $7.9M | 0.72% | 21,012 | SH |
| 33 | PACER FDS TR | TRFK | 69374H386 | $7.5M | 0.68% | 70,560 | SH |
| 34 | FIRST TR EXCHANGE-TRADED FD | GRID | 33737A108 | $7.3M | 0.66% | 37,812 | SH |
| 35 | META PLATFORMS INC | META | 30303M102 | $6.8M | 0.61% | 12,006 | SH |
| 36 | FIRST TR EXCHNG TRADED FD VI | ILDR | 33740F565 | $6.7M | 0.61% | 171,316 | SH |
| 37 | EXCHANGE TRADED CONCEPTS TRU | NUKZ | 301505475 | $6.6M | 0.60% | 96,731 | SH |
| 38 | CAPITAL GROUP DIVIDEND VALUE | CGDV | 14020W106 | $6.1M | 0.55% | 123,224 | SH |
| 39 | TESLA INC | TSLA | 88160R101 | $5.8M | 0.53% | 13,904 | SH |
| 40 | INVESCO EXCHANGE TRADED FD T | XLG | 46137V233 | $5.6M | 0.51% | 91,730 | SH |
| 41 | SPDR SERIES TRUST | SPAB | 78464A649 | $5.6M | 0.51% | 219,883 | SH |
| 42 | FIRST TR EXCHANGE TRADED FD | FTHI | 33738R308 | $5.4M | 0.49% | 226,905 | SH |
| 43 | ALPHABET INC | GOOG | 02079K107 | $5.4M | 0.49% | 15,300 | SH |
| 44 | INVESCO EXCHANGE TRADED FD T | XMMO | 46137V464 | $5.4M | 0.49% | 31,622 | SH |
| 45 | NEOS ETF TRUST | SPYI | 78433H303 | $5.4M | 0.49% | 101,141 | SH |
| 46 | VANECK ETF TRUST | REMX | 92189H805 | $5.3M | 0.48% | 60,399 | SH |
| 47 | FIRST TR EXCHANGE-TRADED FD | EMLP | 33738D101 | $5.3M | 0.48% | 121,932 | SH |
| 48 | VANGUARD INDEX FDS | VTI | 922908769 | $5.1M | 0.46% | 13,689 | SH |
| 49 | ULTA BEAUTY INC | ULTA | 90384S303 | $4.8M | 0.43% | 11,519 | SH |
| 50 | UNITEDHEALTH GROUP INC | UNH | 91324P102 | $4.8M | 0.43% | 11,519 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-07-16 | $1.11B | 463 | 0001790525-26-000003 |
| 2026-03-31 | 2026-05-04 | $948.8M | 444 | 0001790525-26-000002 |
| 2025-12-31 | 2026-01-23 | $920.3M | 424 | 0001790525-26-000001 |