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Falcon Wealth Planning — 13F Holdings & Portfolio

CIK 1839850 · latest 13F-HR filed 2026-11-06

Backtest portfolio

Falcon Wealth Planning manages $1.62B in 13F-reported U.S. long-equity assets across 264 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are AVLV (12.23%), MGK (7.20%), AAPL (5.80%). Quarter over quarter (versus its 2026-06-30 filing) the fund opened 27 new positions and exited 13; 74 existing positions rose in reported value and 66 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

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AUM
$1.62B

Long-equity book

Holdings
264

Distinct positions

Period
2026-09-30

Filed 2026-11-06

Q/Q Activity
+27 / −13 / ↑74 / ↓66

vs 2026-06-30

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q3 26
AVLV12.3% · +6%MGK7.2% · +5%AAPL5.8% · +1%KRMN5.2% · 0%DFIV4.7% · +5%FBND4.5% · +3%BINC4.3% · +8%PYLD4.2% · +7%AVEM4.0% · +8%VGSH3.9% · +7%IHDG3.4% · +7%QNDX3.3% · newVNQ2.8% · +7%AVUV2.1% · +6%IJT1.9% · +5%AVDV1.9% · +4%FPE1.7% · +5%QQQ1.7% · -64%AVMV1.6% · +6%IWP1.4% · +5%VUG1.3% · -3%VTV1.2% · -2%NVDA1.0% · +10%DFAE1.0% · -1%COST0.7% · -2%MSFT0.6% · +12%GOOG0.5% · +1%VOE0.4% · -1%AMZN0.4% · +18%IVE0.4% · -1%SPCX0.4% · +1223%IWS0.3% · +4%IDHQ0.3% · -2%TSLA0.3% · +2%MU0.3% · +10%VEA0.3% · +12%GOOGL0.3% · +5%BNY0.3% · newVBR0.3% · -3%JPM0.3% · +3%META0.2% · +4%BUFR0.2% · +14%PFF0.2% · +46%VTI0.2% · +7%AVDE0.2% · -2%IEMG0.2% · 0%DWM0.2% · +22%BND0.2% · +467%VWO0.2% · +6%QQQM0.2% · +3%VBK0.2% · -6%IVV0.2% · -2%RWR0.2% · -4%VEU0.2% · +0%VOO0.2% · -7%VSS0.2% · +1%AVGO0.2% · +31%AMD0.2% · +84%SPY0.2% · -1%BAC0.1% · -1%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q2 26 → Q3 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

4 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 56.1%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Sep 25, 2026.

Assets Under Management
$1.96B
Discretionary
$1.93B
Employees
40
Accounts
5,567
Address
3400 INLAND EMPIRE BLVD.
SUITE 100
ONTARIO, CA 91764
Phone
(855) 963-2526
Website
Name Title / Status Ownership Type
FALCON WEALTH HOLDING CO. ControlOWNER
since Apr 2026
75% or moreDomestic Entity
SHAHIN, GABRIEL, ABRAHAM ControlCEO
since Sep 2022
Less than 5%Individual
Vonbank, Rachel, Anne ControlCHIEF COMPLIANCE OFFICER
since Aug 2024
Less than 5%Individual
BARTOLOME, RAY, RAMOSCHIEF OPERATING OFFICER
since Oct 2021
Less than 5%Individual
Gautreau, Peter, FredrickCFO
since Sep 2018
Less than 5%Individual
FALCON WEALTH MANAGERS, INC. Control
Indirect owner via FALCON WEALTH HOLDING CO.
OWNER
since Apr 2026
75% or moreDomestic Entity
Ownership & leadership changes · 6 filings with changes since Feb 16, 2018

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Aug 28, 2026 filing
  • No longer listedSHAHIN, GABRIEL, ABRAHAM · OWNER · 75% or more · indirect via THE FALCON FAMILY REVOCABLE LIVING TRUS · control person · listed since Jan 2018
  • No longer listedTHE FALCON FAMILY REVOCABLE LIVING TRUS · OWNER · 75% or more · listed since Jan 2018
  • AddedFALCON WEALTH HOLDING CO. · OWNER · 75% or more · control person
  • AddedFALCON WEALTH MANAGERS, INC. · OWNER · 75% or more · indirect via FALCON WEALTH HOLDING CO. · control person
Aug 14, 2024 filing
  • Listed againVonbank, Rachel, Anne · CHIEF COMPLIANCE OFFICER · Less than 5% · control person
  • ChangedBARTOLOME, RAY, RAMOS · title CHIEF COMPLIANCE OFFICER AND CHIEF OPERATING OFFICER → CHIEF OPERATING OFFICER
Jan 20, 2023 filing
  • ChangedBARTOLOME, RAY, RAMOS · title CHIEF OPERATING OFFICER → CHIEF COMPLIANCE OFFICER AND CHIEF OPERATING OFFICER
  • ChangedSHAHIN, GABRIEL, ABRAHAM · title CCO → CEO
Sep 19, 2022 filing
  • No longer listedVonbank, Rachel, Anne · CHIEF COMPLIANCE OFFICER · Less than 5% · listed since Jan 2018
  • ChangedSHAHIN, GABRIEL, ABRAHAM · title PRINCIPAL → CCO
Oct 21, 2021 filing
  • AddedBARTOLOME, RAY, RAMOS · CHIEF OPERATING OFFICER · Less than 5%
Feb 20, 2019 filing
  • AddedGautreau, Peter, Fredrick · CFO · Less than 5%
  • AddedSHAHIN, GABRIEL, ABRAHAM · OWNER · 75% or more · indirect via THE FALCON FAMILY REVOCABLE LIVING TRUS · control person
  • AddedTHE FALCON FAMILY REVOCABLE LIVING TRUS · OWNER · 75% or more
  • ChangedSHAHIN, GABRIEL, ABRAHAM · ownership 75% or more → Less than 5%
Feb 16, 2018 filing (earliest on record)
  • ListedSHAHIN, GABRIEL, ABRAHAM · PRINCIPAL · 75% or more · control person
  • ListedVonbank, Rachel, Anne · CHIEF COMPLIANCE OFFICER · Less than 5%

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Falcon Wealth Planning Holdings (2026-09-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 AMERICAN CENTY ETF TR AVLV 025072349 $198.3M 12.23% 2,192,652 SH
2 VANGUARD WORLD FD MGK 921910816 $116.7M 7.20% 1,259,676 SH
3 APPLE INC AAPL 037833100 $94.1M 5.80% 282,496 SH
4 KARMAN HLDGS INC KRMN 485924104 $83.3M 5.14% 2,569,438 SH
5 DIMENSIONAL ETF TRUST DFIV 25434V807 $75.7M 4.67% 1,355,679 SH
6 FIDELITY MERRIMACK STR TR FBND 316188309 $73.1M 4.51% 1,688,213 SH
7 BLACKROCK ETF TRUST II BINC 092528603 $70.1M 4.32% 1,379,379 SH
8 PIMCO ETF TR PYLD 72201R585 $68.7M 4.24% 2,706,396 SH
9 AMERICAN CENTY ETF TR AVEM 025072604 $63.9M 3.95% 680,164 SH
10 VANGUARD SCOTTSDALE FDS VGSH 92206C102 $63.4M 3.91% 1,100,919 SH
11 WISDOMTREE TR IHDG 97717X594 $55.3M 3.41% 1,066,194 SH
12 SPDR SERIES TRUST QNDX 78468R390 $54.1M 3.34% 2,160,175 SH
13 VANGUARD INDEX FDS VNQ 922908553 $44.6M 2.75% 497,544 SH
14 AMERICAN CENTY ETF TR AVUV 025072877 $33.7M 2.08% 285,966 SH
15 ISHARES TR IJT 464287887 $30.8M 1.90% 192,318 SH
16 AMERICAN CENTY ETF TR AVDV 025072802 $30.6M 1.89% 279,333 SH
17 FIRST TR EXCH TRADED FD III FPE 33739E108 $27.5M 1.70% 1,614,722 SH
18 INVESCO QQQ TR QQQ 46090E103 $27.3M 1.69% 36,941 SH
19 AMERICAN CENTY ETF TR AVMV 025072133 $26.5M 1.64% 347,641 SH
20 ISHARES TR IWP 464287481 $21.9M 1.35% 158,830 SH
21 VANGUARD INDEX FDS VUG 922908736 $21.8M 1.35% 242,186 SH
22 VANGUARD INDEX FDS VTV 922908744 $19.5M 1.20% 90,361 SH
23 NVIDIA CORPORATION NVDA 67066G104 $16.1M 0.99% 70,486 SH
24 DIMENSIONAL ETF TRUST DFAE 25434V302 $15.6M 0.97% 397,937 SH
25 COSTCO WHOLESALE CORPORATION COST 22160K105 $10.5M 0.65% 11,585 SH
26 MICROSOFT CORP MSFT 594918104 $9.2M 0.57% 18,016 SH
27 ALPHABET INC GOOG 02079K107 $8.4M 0.52% 24,666 SH
28 VANGUARD INDEX FDS VOE 922908512 $7.2M 0.44% 36,761 SH
29 AMAZON COM INC AMZN 023135106 $7.0M 0.43% 28,223 SH
30 ISHARES TR IVE 464287408 $6.1M 0.38% 26,801 SH
31 SPACE EXPLORATION TECHN CORP SPCX 84615Q103 $5.9M 0.36% 38,820 SH
32 ISHARES TR IWS 464287473 $5.4M 0.33% 33,638 SH
33 INVESCO EXCH TRADED FD TR II IDHQ 46138E214 $4.5M 0.28% 105,056 SH
34 TESLA INC TSLA 88160R101 $4.5M 0.28% 12,698 SH
35 MICRON TECHNOLOGY INC MU 595112103 $4.4M 0.27% 4,131 SH
36 VANGUARD TAX-MANAGED FDS VEA 921943858 $4.3M 0.26% 60,433 SH
37 ALPHABET INC GOOGL 02079K305 $4.3M 0.26% 12,359 SH
38 BANK OF NY MELLON CORP BNY 064058100 $4.2M 0.26% 28,862 SH
39 VANGUARD INDEX FDS VBR 922908611 $4.1M 0.25% 17,796 SH
40 JPMORGAN CHASE & CO JPM 46625H100 $4.1M 0.25% 12,375 SH
41 META PLATFORMS INC META 30303M102 $4.0M 0.25% 5,554 SH
42 FIRST TR EXCHNG TRADED FD VI BUFR 33740F755 $3.9M 0.24% 104,534 SH
43 ISHARES TR PFF 464288687 $3.9M 0.24% 132,200 SH
44 VANGUARD INDEX FDS VTI 922908769 $3.9M 0.24% 10,412 SH
45 AMERICAN CENTY ETF TR AVDE 025072703 $3.8M 0.23% 42,177 SH
46 ISHARES INC IEMG 46434G103 $3.8M 0.23% 46,569 SH
47 WISDOMTREE TR DWM 97717W703 $3.6M 0.23% 49,527 SH
48 VANGUARD BD INDEX FDS BND 921937835 $3.6M 0.22% 51,768 SH
49 VANGUARD INTL EQUITY INDEX F VWO 922042858 $3.4M 0.21% 57,960 SH
50 INVESCO EXCH TRADED FD TR II QQQM 46138G649 $3.3M 0.21% 10,962 SH
Filing History
Period Filed AUM Holdings Accession
2026-09-30 2026-11-06 $1.62B 264 0002085853-26-001356
2026-06-30 2026-07-13 $1.58B 248 0002085853-26-000706
2026-03-31 2026-04-21 $1.47B 236 0002085853-26-000431
2025-12-31 2026-02-03 $1.19B 216 0002085853-26-000176
Filer Information
Address
3400 INLAND EMPIRE BLVD.
SUITE 100
ONTARIO, CA 91764
Phone
(855) 963-2526
Filing Manager
Falcon Wealth Planning
Ontario, CA
Signatory
Rachel Vonbank
CCO