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Swisher Financial Concepts, Inc. — 13F Holdings & Portfolio

CIK 1947503 · latest 13F-HR filed 2026-08-06

Backtest portfolio

Swisher Financial Concepts, Inc. manages $158.8M in 13F-reported U.S. long-equity assets across 107 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VTI (11.16%), VXUS (10.14%), CGDV (7.81%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 10 new positions and exited 5; 16 existing positions rose in reported value and 73 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

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AUM
$158.8M

Long-equity book

Holdings
107

Distinct positions

Period
2026-06-30

Filed 2026-08-06

Q/Q Activity
+10 / −5 / ↑16 / ↓73

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26
VTI11.2% · -0%VXUS10.1% · -1%CGDV7.8% · -9%ABBV7.1% · -14%EUSA6.0% · -0%CGGR5.4% · -4%CGDG5.2% · -1%BND5.1% · +2%CGMS4.6% · -3%CGCP4.4% · -3%CGIC3.1% · +1%ABT2.6% · -13%AAPL2.0% · -56%XOM1.8% · -22%AMZN1.5% · -45%MSFT1.4% · -43%COWZ1.0% · -40%CGXU1.0% · -44%GOOGL0.9% · -29%GEV0.8% · -22%AVGO0.8% · -35%QQQ0.7% · -6%NVDA0.6% · -36%LLY0.6% · -35%CNC0.6% · -1%VOOG0.6% · +620%GOOG0.6% · -34%TSM0.5% · -34%IAU0.5% · -37%BRK.A0.5% · 0%IDEQ0.5% · +2%FNDF0.4% · -45%GE0.3% · -48%VRT0.3% · -60%PYLD0.3% · -12%JPM0.3% · -42%GRC0.3% · +25%CINF0.3% · -1%GLD0.3% · -53%WMT0.3% · -37%CSCO0.3% · -62%XMMO0.3% · -31%SLV0.3% · -57%VO0.2% · +116%JPRE0.2% · -22%IVV0.2% · +2%SCHI0.2% · 0%SCHX0.2% · 0%PG0.2% · -68%COST0.2% · -56%AMD0.2% · newTCHP0.2% · -60%RWJ0.2% · -54%VIGI0.2% · -54%HBAN0.2% · -6%V0.2% · -22%SMLV0.2% · -34%INTC0.2% · newTSLA0.2% · -57%BRK.B0.2% · -20%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 66.9%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Mar 12, 2026.

Assets Under Management
$317.0M
Discretionary
$198.5M
Employees
8
Accounts
1,455
Address
612 OFFICE PARKWAY
SUITE B
WESTERVILLE, OH 43082
Phone
(614) 890-1930
Website
Name Title / Status Ownership Type
VANDERVORT, BRETT, SCOTT ControlDIRECTOR OF OPERATIONS AND CHIEF COMPLIANCE OFFICER
since Jan 2020
5–10%Individual
WOLFORD, DANIEL, EDWARD ControlPRESIDENT
since Jan 2004
75% or moreIndividual
HENN, MICHAEL, ADIRECTOR OF INVESTMENTS
since Jan 2019
10–25%Individual
KOUNTZ, ZACHARY, AllenVICE PRESIDENT AND SECRETARY
since Jan 2024
5–10%Individual
Ownership & leadership changes · 3 filings with changes since Apr 2, 2019

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Feb 12, 2024 filing
  • ChangedKOUNTZ, ZACHARY, Allen · title FINANCIAL ADVISOR → VICE PRESIDENT AND SECRETARY
Feb 16, 2023 filing
  • ChangedHENN, MICHAEL, A · ownership 5–10% → 10–25%
  • ChangedKOUNTZ, ZACHARY, Allen · ownership Less than 5% → 5–10%
  • ChangedVANDERVORT, BRETT, SCOTT · title DIRECTOR OF OPERATIONS → DIRECTOR OF OPERATIONS AND CHIEF COMPLIANCE OFFICER; ownership Less than 5% → 5–10%; now a control person
  • ChangedWOLFORD, DANIEL, EDWARD · title PRESIDENT AND CHIEF COMPLIANCE OFFICER → PRESIDENT
Mar 15, 2021 filing
  • AddedKOUNTZ, ZACHARY, Allen · FINANCIAL ADVISOR · Less than 5%
  • AddedVANDERVORT, BRETT, SCOTT · DIRECTOR OF OPERATIONS · Less than 5%
Apr 2, 2019 filing (earliest on record)
  • ListedHENN, MICHAEL, A · DIRECTOR OF INVESTMENTS · 5–10%
  • ListedWOLFORD, DANIEL, EDWARD · PRESIDENT AND CHIEF COMPLIANCE OFFICER · 75% or more · control person

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Swisher Financial Concepts, Inc. Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD INDEX FDS VTI 922908769 $17.7M 11.16% 47,901 SH
2 VANGUARD STAR FDS VXUS 921909768 $16.1M 10.14% 188,279 SH
3 CAPITAL GROUP DIVIDEND VALUE CGDV 14020W106 $12.4M 7.81% 251,460 SH
4 ABBVIE INC ABBV 00287Y109 $11.2M 7.08% 44,678 SH
5 ISHARES INC EUSA 464286681 $9.5M 6.01% 83,605 SH
6 CAPITAL GROUP GROWTH ETF CGGR 14020G101 $8.5M 5.38% 180,904 SH
7 CAPITAL GROUP DIVIDEND GROWE CGDG 14021L109 $8.3M 5.22% 220,758 SH
8 VANGUARD BD INDEX FDS BND 921937835 $8.1M 5.08% 109,922 SH
9 CAPITAL GRP FIXED INCM ETF T CGMS 14020Y300 $7.3M 4.62% 268,461 SH
10 CAPITAL GRP FIXED INCM ETF T CGCP 14020Y102 $6.9M 4.37% 310,986 SH
11 CAPITAL GROUP INTERNATIONAL CGIC 14021T102 $5.0M 3.13% 136,445 SH
12 ABBOTT LABORATORIES ABT 002824100 $4.1M 2.56% 44,737 SH
13 APPLE INC AAPL 037833100 $3.2M 2.03% 11,163 SH
14 EXXON MOBIL CORP XOM 30231G102 $2.9M 1.84% 21,312 SH
15 AMAZON COM INC AMZN 023135106 $2.3M 1.47% 9,794 SH
16 MICROSOFT CORP MSFT 594918104 $2.2M 1.38% 5,881 SH
17 PACER FDS TR COWZ 69374H881 $1.6M 1.02% 25,921 SH
18 CAPITAL GROUP INTL FOCUS EQT CGXU 14019W109 $1.6M 1.01% 46,460 SH
19 ALPHABET INC GOOGL 02079K305 $1.5M 0.93% 4,154 SH
20 GE VERNOVA INC GEV 36828A101 $1.2M 0.78% 1,052 SH
21 BROADCOM INC AVGO 11135F101 $1.2M 0.78% 3,259 SH
22 INVESCO QQQ TR QQQ 46090E103 $1.1M 0.66% 1,430 SH
23 NVIDIA CORPORATION NVDA 67066G104 $937.0K 0.59% 4,683 SH
24 ELI LILLY & CO LLY 532457108 $932.0K 0.59% 777 SH
25 CENTENE CORP DEL CNC 15135B101 $922.0K 0.58% 14,364 SH
26 VANGUARD ADMIRAL FDS INC VOOG 921932505 $896.8K 0.56% 10,855 SH
27 ALPHABET INC GOOG 02079K107 $875.2K 0.55% 2,477 SH
28 TAIWAN SEMICONDUCTOR MANUFAC TSM 874039100 $794.7K 0.50% 1,664 SH
29 ISHARES GOLD TR IAU 464285204 $760.5K 0.48% 10,071 SH
30 BERKSHIRE HATHAWAY INC DEL BRK.A 084670108 $748.9K 0.47% 1 SH
31 LAZARD ACTIVE ETF TR IDEQ 52110K400 $719.4K 0.45% 20,513 SH
32 SCHWAB STRATEGIC TR FNDF 808524755 $683.5K 0.43% 12,955 SH
33 GE AEROSPACE GE 369604301 $554.3K 0.35% 1,483 SH
34 VERTIV HOLDINGS CO VRT 92537N108 $527.4K 0.33% 1,575 SH
35 PIMCO ETF TR PYLD 72201R585 $511.4K 0.32% 19,284 SH
36 JPMORGAN CHASE & CO JPM 46625H100 $495.9K 0.31% 1,515 SH
37 GORMAN RUPP CO GRC 383082104 $486.4K 0.31% 5,302 SH
38 CINCINNATI FINL CORP CINF 172062101 $481.7K 0.30% 2,602 SH
39 SPDR GOLD TR GLD 78463V107 $474.8K 0.30% 1,289 SH
40 WALMART INC WMT 931142103 $463.8K 0.29% 4,095 SH
41 CISCO SYS INC CSCO 17275R102 $461.9K 0.29% 3,932 SH
42 INVESCO EXCHANGE TRADED FD T XMMO 46137V464 $460.9K 0.29% 2,709 SH
43 ISHARES SILVER TR SLV 46428Q109 $404.7K 0.25% 7,569 SH
44 VANGUARD INDEX FDS VO 922908629 $378.7K 0.24% 4,700 SH
45 J P MORGAN EXCHANGE TRADED F JPRE 46641Q126 $335.5K 0.21% 6,429 SH
46 ISHARES TR IVV 464287200 $331.8K 0.21% 443 SH
47 SCHWAB STRATEGIC TR SCHI 808524698 $318.4K 0.20% 14,065 SH
48 SCHWAB STRATEGIC TR SCHX 808524201 $308.2K 0.19% 10,472 SH
49 PROCTER & GAMBLE CO PG 742718109 $305.2K 0.19% 2,081 SH
50 COSTCO WHOLESALE CORPORATION COST 22160K105 $305.0K 0.19% 326 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-06 $158.8M 107 0002063364-26-000275
2026-03-31 2026-04-16 $178.7M 102 0002063364-26-000097
2025-12-31 2026-02-10 $176.1M 97 0002063364-26-000066
Filer Information
Address
612 OFFICE PARKWAY, SUITE B
WESTERVILLE, OH 43082
Phone
(614) 890-1930
Filing Manager
Swisher Financial Concepts, Inc.
WESTERVILLE, OH
Signatory
Jim Cullen
Filing Agent