Swisher Financial Concepts, Inc. — 13F Holdings & Portfolio

CIK 1947503 · latest 13F-HR filed 2026-08-06

Swisher Financial Concepts, Inc. manages $158.8M in 13F-reported U.S. long-equity assets across 107 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VTI (11.16%), VXUS (10.14%), CGDV (7.81%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 10 new positions, exited 5, added to 16, and trimmed 73.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
612 OFFICE PARKWAY, SUITE B
WESTERVILLE, OH 43082
Phone
(614) 890-1930
Filing Manager
Swisher Financial Concepts, Inc.
WESTERVILLE, OH
Signatory
Jim Cullen
Filing Agent
Loading holdings…
AUM

$158.8M

Long-equity book

Holdings

107

Distinct positions

Period

2026-06-30

Filed 2026-08-06

Q/Q Activity

+10 / −5 / ↑16 / ↓73

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • VANGUARD INDEX FDS$2.3M +15.2%
  • VANGUARD STAR FDS$1.4M +9.7%
  • ISHARES INC$1.0M +12.1%
  • CAPITAL GROUP GROWTH ETF$945.7K +12.5%
  • CAPITAL GROUP DIVIDEND VALUE$671.1K +5.7%
Show all 16

Top Trims

  • APPLE INC-$3.1M -49.2%
  • EXXON MOBIL CORP-$1.7M -37.3%
  • MICROSOFT CORP-$1.6M -42.7%
  • AMAZON COM INC-$1.4M -37.6%
  • PHILIP MORRIS INTL INC-$1.4M -99.7%
Show all 73

New Positions

  • ADVANCED MICRO DEVICES INC$303.8K
  • INTEL CORP$262.2K
  • VANGUARD INTL EQUITY INDEX F$212.8K
  • SCHWAB STRATEGIC TR$201.0K
  • APPLIED MATLS INC$186.5K
Show all 10

Exited Positions

  • VANGUARD MUN BD FDS$248.7K
  • VANGUARD MALVERN FDS$248.0K
  • VANGUARD MALVERN FDS$247.1K
  • LUMENTUM HLDGS INC$218.6K
  • CAPITAL GRP FIXED INCM ETF T$203.4K
Show all 5
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD INDEX FDS VTI 922908769 $17.7M 11.16% 47,901 SH
2 VANGUARD STAR FDS VXUS 921909768 $16.1M 10.14% 188,279 SH
3 CAPITAL GROUP DIVIDEND VALUE CGDV 14020W106 $12.4M 7.81% 251,460 SH
4 ABBVIE INC ABBV 00287Y109 $11.2M 7.08% 44,678 SH
5 ISHARES INC EUSA 464286681 $9.5M 6.01% 83,605 SH
6 CAPITAL GROUP GROWTH ETF CGGR 14020G101 $8.5M 5.38% 180,904 SH
7 CAPITAL GROUP DIVIDEND GROWE CGDG 14021L109 $8.3M 5.22% 220,758 SH
8 VANGUARD BD INDEX FDS BND 921937835 $8.1M 5.08% 109,922 SH
9 CAPITAL GRP FIXED INCM ETF T CGMS 14020Y300 $7.3M 4.62% 268,461 SH
10 CAPITAL GRP FIXED INCM ETF T CGCP 14020Y102 $6.9M 4.37% 310,986 SH
11 CAPITAL GROUP INTERNATIONAL CGIC 14021T102 $5.0M 3.13% 136,445 SH
12 ABBOTT LABORATORIES ABT 002824100 $4.1M 2.56% 44,737 SH
13 APPLE INC AAPL 037833100 $3.2M 2.03% 11,163 SH
14 EXXON MOBIL CORP XOM 30231G102 $2.9M 1.84% 21,312 SH
15 AMAZON COM INC AMZN 023135106 $2.3M 1.47% 9,794 SH
16 MICROSOFT CORP MSFT 594918104 $2.2M 1.38% 5,881 SH
17 PACER FDS TR COWZ 69374H881 $1.6M 1.02% 25,921 SH
18 CAPITAL GROUP INTL FOCUS EQT CGXU 14019W109 $1.6M 1.01% 46,460 SH
19 ALPHABET INC GOOGL 02079K305 $1.5M 0.93% 4,154 SH
20 GE VERNOVA INC GEV 36828A101 $1.2M 0.78% 1,052 SH
21 BROADCOM INC AVGO 11135F101 $1.2M 0.78% 3,259 SH
22 INVESCO QQQ TR QQQ 46090E103 $1.1M 0.66% 1,430 SH
23 NVIDIA CORPORATION NVDA 67066G104 $937.0K 0.59% 4,683 SH
24 ELI LILLY & CO LLY 532457108 $932.0K 0.59% 777 SH
25 CENTENE CORP DEL CNC 15135B101 $922.0K 0.58% 14,364 SH
26 VANGUARD ADMIRAL FDS INC VOOG 921932505 $896.8K 0.56% 10,855 SH
27 ALPHABET INC GOOG 02079K107 $875.2K 0.55% 2,477 SH
28 TAIWAN SEMICONDUCTOR MANUFAC TSM 874039100 $794.7K 0.50% 1,664 SH
29 ISHARES GOLD TR IAU 464285204 $760.5K 0.48% 10,071 SH
30 BERKSHIRE HATHAWAY INC DEL BRK.A 084670108 $748.9K 0.47% 1 SH
31 LAZARD ACTIVE ETF TR IDEQ 52110K400 $719.4K 0.45% 20,513 SH
32 SCHWAB STRATEGIC TR FNDF 808524755 $683.5K 0.43% 12,955 SH
33 GE AEROSPACE GE 369604301 $554.3K 0.35% 1,483 SH
34 VERTIV HOLDINGS CO VRT 92537N108 $527.4K 0.33% 1,575 SH
35 PIMCO ETF TR PYLD 72201R585 $511.4K 0.32% 19,284 SH
36 JPMORGAN CHASE & CO JPM 46625H100 $495.9K 0.31% 1,515 SH
37 GORMAN RUPP CO GRC 383082104 $486.4K 0.31% 5,302 SH
38 CINCINNATI FINL CORP CINF 172062101 $481.7K 0.30% 2,602 SH
39 SPDR GOLD TR GLD 78463V107 $474.8K 0.30% 1,289 SH
40 WALMART INC WMT 931142103 $463.8K 0.29% 4,095 SH
41 CISCO SYS INC CSCO 17275R102 $461.9K 0.29% 3,932 SH
42 INVESCO EXCHANGE TRADED FD T XMMO 46137V464 $460.9K 0.29% 2,709 SH
43 ISHARES SILVER TR SLV 46428Q109 $404.7K 0.25% 7,569 SH
44 VANGUARD INDEX FDS VO 922908629 $378.7K 0.24% 4,700 SH
45 J P MORGAN EXCHANGE TRADED F JPRE 46641Q126 $335.5K 0.21% 6,429 SH
46 ISHARES TR IVV 464287200 $331.8K 0.21% 443 SH
47 SCHWAB STRATEGIC TR SCHI 808524698 $318.4K 0.20% 14,065 SH
48 SCHWAB STRATEGIC TR SCHX 808524201 $308.2K 0.19% 10,472 SH
49 PROCTER & GAMBLE CO PG 742718109 $305.2K 0.19% 2,081 SH
50 COSTCO WHOLESALE CORPORATION COST 22160K105 $305.0K 0.19% 326 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-06 $158.8M 107 0002063364-26-000275
2026-03-31 2026-04-16 $178.7M 102 0002063364-26-000097
2025-12-31 2026-02-10 $176.1M 97 0002063364-26-000066