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NorthStar Asset Management LLC /NJ/ — 13F Holdings & Portfolio

CIK 2011587 · latest 13F-HR filed 2026-08-05

Backtest portfolio

NorthStar Asset Management LLC /NJ/ manages $246.0M in 13F-reported U.S. long-equity assets across 106 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are IUSG (12.36%), GSLC (10.58%), NVDA (6.17%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 14 new positions and exited 4; 60 existing positions rose in reported value and 14 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

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AUM
$246.0M

Long-equity book

Holdings
106

Distinct positions

Period
2026-06-30

Filed 2026-08-05

Q/Q Activity
+14 / −4 / ↑60 / ↓14

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26
IUSG12.4% · +8%GSLC10.6% · +6%NVDA6.2% · -0%VOT5.9% · +8%VEA3.7% · +4%AAPL3.4% · -1%ILCV3.1% · +3%GBIL3.0% · -1%ISCG3.0% · +7%SCZ2.8% · +7%AVEM2.4% · +18%IVV2.2% · -1%VUG2.2% · +500%VTV2.1% · +0%QQQ2.0% · +0%GOOG1.7% · 0%BRK.B1.7% · -2%CEMB1.6% · +9%AMZN1.6% · -1%SPY1.4% · +5%COST1.4% · -1%LLY1.3% · +6%JPM1.2% · -0%MSFT1.2% · +2%PANW1.0% · -9%GOOGL0.9% · +6%AOA0.9% · 0%SOXX0.9% · -3%META0.9% · -3%VBK0.7% · +3%IDHQ0.7% · +8%MU0.6% · -1%JNJ0.6% · +3%PM0.6% · +0%VB0.6% · +2%SHYG0.5% · +18%IEFA0.5% · +1%CAT0.5% · -0%AMD0.5% · +0%AVGO0.5% · -4%VWO0.4% · +0%MO0.4% · -0%SCHG0.4% · -1%SCHV0.4% · -0%V0.4% · -12%OKE0.4% · +0%XOM0.4% · +5%ABBV0.3% · -2%AKRE0.3% · -27%CVX0.3% · +6%IRM0.3% · 0%PEG0.2% · -0%VBR0.2% · +3%ACWI0.2% · newSPHY0.2% · +42%MA0.2% · -14%WMB0.2% · +1%AMLP0.2% · -0%GS0.2% · -0%ADP0.2% · 0%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 54%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Sep 30, 2026.

Assets Under Management
$1.02B
Discretionary
$1.02B
Employees
17
Accounts
6
Address
311 N 7TH AVE
SUITE 100
MINNEAPOLIS, MN 55401-1237
Phone
(612) 371-5700
Website
Name Title / Status Ownership Type
DUFFY, TIMOTHY, SCOTT ControlCHIEF FINANCIAL OFFICER, CHIEF COMPLIANCE OFFICER
since Sep 2017
Less than 5%Individual
KOCOUREK, CHRISTOPHER, JOHN ControlMANAGING PARTNER, MEMBER, CLASS C
since Jan 2020
25–50%Individual
MARK, DOUGLAS, EDWIN ControlMANAGING PARTNER; MEMBER, CLASS C
since Jul 2004
25–50%Individual
SCHNEIDER, BRIAN, JAMES ControlMANAGING PARTNER; MEMBER, CLASS C
since Jan 2015
25–50%Individual
Ownership & leadership changes · 10 filings with changes since Feb 13, 2012

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Mar 31, 2023 filing
  • ChangedKOCOUREK, CHRISTOPHER, JOHN · ownership 10–25% → 25–50%
Mar 29, 2021 filing
  • No longer listedBECKER, SCOTT, LEE · ADVISING PARTNER; MEMBER · Less than 5% · listed since Dec 2017
  • No longer listedSCHROEDER, CHARLES, LEE · ADVISING PARTNER; MEMBER · Less than 5% · listed since Dec 2015
Mar 30, 2020 filing
  • AddedKOCOUREK, CHRISTOPHER, JOHN · MANAGING PARTNER, MEMBER, CLASS C · 10–25% · control person
  • ChangedMARK, DOUGLAS, EDWIN · ownership 50–75% → 25–50%
  • ChangedSCHNEIDER, BRIAN, JAMES · ownership 50–75% → 25–50%
Mar 29, 2019 filing
  • ChangedBECKER, SCOTT, LEE · title ADVISING PARTNER; MEMBER, CLASS C → ADVISING PARTNER; MEMBER; ownership 10–25% → Less than 5%
  • ChangedMARK, DOUGLAS, EDWIN · ownership 25–50% → 50–75%
  • ChangedSCHNEIDER, BRIAN, JAMES · ownership 25–50% → 50–75%
Mar 29, 2018 filing
  • ChangedBECKER, SCOTT, LEE · title MANAGING PARTNER; MEMBER, CLASS C → ADVISING PARTNER; MEMBER, CLASS C; ownership 25–50% → 10–25%; no longer a control person
Sep 21, 2017 filing
  • ChangedBECKER, SCOTT, LEE · title MANAGING PARTNER, CLASS C → MANAGING PARTNER; MEMBER, CLASS C
  • ChangedMARK, DOUGLAS, EDWIN · title MANAGING PARTNER, CLASS C → MANAGING PARTNER; MEMBER, CLASS C
  • ChangedSCHNEIDER, BRIAN, JAMES · title MANAGING PARTNER, CLASS C → MANAGING PARTNER; MEMBER, CLASS C
  • ChangedSCHROEDER, CHARLES, LEE · title ADVISING PARTNER → ADVISING PARTNER; MEMBER
Sep 5, 2017 filing
  • No longer listedLARSEN, KENNETH, RICHARD · CHIEF FINANCIAL OFFICER, CHIEF COMPLIANCE OFFICER, PARTNER · Less than 5% · control person · listed since May 2007
  • AddedDUFFY, TIMOTHY, SCOTT · CHIEF FINANCIAL OFFICER, CHIEF COMPLIANCE OFFICER · Less than 5% · control person
Mar 28, 2017 filing
  • ChangedBECKER, SCOTT, LEE · title MANAGING PARTNER, CLASS B → MANAGING PARTNER, CLASS C; ownership 10–25% → 25–50%
  • ChangedMARK, DOUGLAS, EDWIN · title MANAGING PARTNER, CLASS B → MANAGING PARTNER, CLASS C; ownership 10–25% → 25–50%
  • ChangedSCHNEIDER, BRIAN, JAMES · title MANAGING PARTNER, CLASS B → MANAGING PARTNER, CLASS C; ownership 10–25% → 25–50%
  • ChangedSCHROEDER, CHARLES, LEE · title MANAGING PARTNER, CLASS B → ADVISING PARTNER; ownership 10–25% → Less than 5%
Mar 22, 2016 filing
  • ChangedBECKER, SCOTT, LEE · ownership 25–50% → 10–25%
  • ChangedMARK, DOUGLAS, EDWIN · ownership 25–50% → 10–25%
  • ChangedSCHROEDER, CHARLES, LEE · ownership 25–50% → 10–25%; no longer a control person
Mar 26, 2015 filing
  • AddedSCHNEIDER, BRIAN, JAMES · MANAGING PARTNER, CLASS B · 10–25% · control person
  • ChangedLARSEN, KENNETH, RICHARD · title CHIEF FINANCIAL OFFICER, CHIEF COMPLIANCE OFFICER → CHIEF FINANCIAL OFFICER, CHIEF COMPLIANCE OFFICER, PARTNER
Older changes (1 more filing)
Feb 13, 2012 filing (earliest on record)
  • ListedBECKER, SCOTT, LEE · MANAGING PARTNER, CLASS B · 25–50% · control person
  • ListedLARSEN, KENNETH, RICHARD · CHIEF FINANCIAL OFFICER, CHIEF COMPLIANCE OFFICER · Less than 5% · control person
  • ListedMARK, DOUGLAS, EDWIN · MANAGING PARTNER, CLASS B · 25–50% · control person
  • ListedSCHROEDER, CHARLES, LEE · MANAGING PARTNER, CLASS B · 25–50% · control person

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Top Adds (vs prior quarter)

Show all 60 →

Top Trims

Show all 14 →

New Positions

Show all 14 →

Exited Positions

Show all 4 →

NorthStar Asset Management LLC /NJ/ Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 ISHARES TR IUSG 464287671 $30.4M 12.36% 161,629 SH
2 GOLDMAN SACHS ETF TR GSLC 381430503 $26.0M 10.58% 183,381 SH
3 NVIDIA CORPORATION NVDA 67066G104 $15.2M 6.17% 75,839 SH
4 VANGUARD INDEX FDS VOT 922908538 $14.6M 5.94% 47,729 SH
5 VANGUARD TAX-MANAGED FDS VEA 921943858 $9.0M 3.67% 126,873 SH
6 APPLE INC AAPL 037833100 $8.4M 3.42% 29,044 SH
7 ISHARES TR ILCV 464288109 $7.6M 3.10% 75,407 SH
8 GOLDMAN SACHS ETF TR GBIL 381430529 $7.4M 3.00% 73,605 SH
9 ISHARES TR ISCG 464288604 $7.3M 2.99% 112,064 SH
10 ISHARES TR SCZ 464288273 $6.8M 2.76% 82,601 SH
11 AMERICAN CENTY ETF TR AVEM 025072604 $5.8M 2.36% 60,075 SH
12 ISHARES TR IVV 464287200 $5.4M 2.19% 7,204 SH
13 VANGUARD INDEX FDS VUG 922908736 $5.4M 2.19% 62,623 SH
14 VANGUARD INDEX FDS VTV 922908744 $5.0M 2.05% 23,163 SH
15 INVESCO QQQ TR QQQ 46090E103 $5.0M 2.02% 6,751 SH
16 ALPHABET INC GOOG 02079K107 $4.2M 1.72% 12,004 SH
17 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $4.1M 1.68% 8,265 SH
18 ISHARES INC CEMB 464286251 $4.0M 1.64% 88,130 SH
19 AMAZON COM INC AMZN 023135106 $3.8M 1.56% 16,107 SH
20 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $3.5M 1.42% 4,688 SH
21 COSTCO WHOLESALE CORPORATION COST 22160K105 $3.5M 1.41% 3,704 SH
22 ELI LILLY & CO LLY 532457108 $3.1M 1.26% 2,587 SH
23 JPMORGAN CHASE & CO JPM 46625H100 $3.1M 1.24% 9,326 SH
24 MICROSOFT CORP MSFT 594918104 $3.0M 1.20% 7,913 SH
25 PALO ALTO NETWORKS INC PANW 697435105 $2.5M 1.00% 7,239 SH
26 ALPHABET INC GOOGL 02079K305 $2.2M 0.91% 6,250 SH
27 ISHARES TR AOA 464289859 $2.2M 0.91% 2,194,162 SH
28 ISHARES TR SOXX 464287523 $2.2M 0.90% 3,443 SH
29 META PLATFORMS INC META 30303M102 $2.1M 0.86% 3,745 SH
30 VANGUARD INDEX FDS VBK 922908595 $1.7M 0.68% 4,554 SH
31 INVESCO EXCH TRADED FD TR II IDHQ 46138E214 $1.7M 0.67% 37,942 SH
32 MICRON TECHNOLOGY INC MU 595112103 $1.5M 0.62% 1,319 SH
33 JOHNSON & JOHNSON JNJ 478160104 $1.5M 0.61% 5,922 SH
34 PHILIP MORRIS INTL INC PM 718172109 $1.5M 0.59% 8,048 SH
35 VANGUARD INDEX FDS VB 922908751 $1.4M 0.59% 4,775 SH
36 ISHARES TR SHYG 46434V407 $1.3M 0.54% 31,516 SH
37 ISHARES TR IEFA 46432F842 $1.3M 0.51% 13,069 SH
38 CATERPILLAR INC CAT 149123101 $1.2M 0.49% 1,127 SH
39 ADVANCED MICRO DEVICES INC AMD 007903107 $1.2M 0.47% 1,988 SH
40 BROADCOM INC AVGO 11135F101 $1.1M 0.46% 2,996 SH
41 VANGUARD INTL EQUITY INDEX F VWO 922042858 $1.1M 0.45% 18,521 SH
42 ALTRIA GROUP INC MO 02209S103 $950.8K 0.39% 13,215 SH
43 SCHWAB STRATEGIC TR SCHG 808524300 $929.1K 0.38% 27,455 SH
44 SCHWAB STRATEGIC TR SCHV 808524409 $916.1K 0.37% 26,316 SH
45 VISA INC V 92826C839 $912.4K 0.37% 2,659 SH
46 ONEOK INC NEW OKE 682680103 $880.5K 0.36% 10,128 SH
47 EXXON MOBIL CORP XOM 30231G102 $872.7K 0.35% 6,383 SH
48 ABBVIE INC ABBV 00287Y109 $806.2K 0.33% 3,204 SH
49 PROFESIONALLY MANAGED PORTFO AKRE 74316P579 $784.0K 0.32% 14,740 SH
50 CHEVRON CORPORATION CVX 166764100 $756.6K 0.31% 4,564 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-05 $246.0M 106 0002011587-26-000004
2026-03-31 2026-05-08 $207.1M 96 0002011587-26-000002
2025-12-31 2026-02-10 $222.3M 108 0002011587-26-000001
Filer Information
Address
200 CONNELL DRIVE, SUITE 1000
BERKELEY HEIGHTS, NJ 07922
Phone
(908) 850-9991
Filing Manager
NorthStar Asset Management LLC /NJ/
BERKELEY HEIGHTS, NJ
Signatory
Andrew J. Peters
Partner, Chief Executive Officer