KEELER & NADLER FINANCIAL PLANNING & WEALTH MANAGEMENT — 13F Holdings & Portfolio
CIK 2035883 · latest 13F-HR filed 2026-07-24
KEELER & NADLER FINANCIAL PLANNING & WEALTH MANAGEMENT manages $352.3M in 13F-reported U.S. long-equity assets across 85 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are FNDF (8.49%), SCHG (8.28%), SPYM (7.11%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 5 new positions and exited 2; 52 existing positions rose in reported value and 12 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-07-24
vs 2026-03-31
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q2 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q1 26 → Q2 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
3 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 57.6%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Jul 21, 2026.
SUITE 280
DUBLIN, OH 43017
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| ANDREW P. KEELER LIVING TRUST Control | OWNER/MEMBER since Nov 2014 | 75% or more | Domestic Entity |
| BEAVER, MARK, D Control | PARTNER/SENIOR FINANCIAL ADVISOR/TRUSTEE since Jan 2020 | Less than 5% | Individual |
| Burkett, Timothy, Joseph Control | DIRECTOR OF OPERATIONS since Nov 2020 | Less than 5% | Individual |
| KEELER, ANDREW, PAUL Control | PRESIDENT, CHIEF COMPLIANCE OFFICER AND MANAGER since Sep 2014 | Less than 5% | Individual |
| THE BEAVER FAMILY TRUST DTD 10/31/2018 | OWNER since Dec 2024 | 10–25% | Domestic Entity |
| BEAVER, MARK, D Control Indirect owner via THE BEAVER FAMILY TRUST DTD 10/31/2018 | TRUSTEE since Oct 2018 | General partner, trustee or manager | Individual |
| KEELER, ANDREW, PAUL Control Indirect owner via ANDREW P. KEELER LIVING TRUST | TRUSTEE since Jul 2007 | General partner, trustee or manager | Individual |
| KEELER, JANINE, JENNIFER Control Indirect owner via ANDREW P. KEELER LIVING TRUST | TRUSTEE since Jul 2007 | General partner, trustee or manager | Individual |
| BEAVER, SARAH Indirect owner via THE BEAVER FAMILY TRUST DTD 10/31/2018 | TRUSTEE since Oct 2018 | General partner, trustee or manager | Individual |
Ownership & leadership changes · 9 filings with changes since Sep 19, 2014
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- ChangedBEAVER, MARK, D · ownership 10–25% → Less than 5%
- ChangedTHE BEAVER FAMILY TRUST DTD 10/31/2018 · ownership 5–10% → 10–25%
- ChangedBEAVER, MARK, D · ownership Less than 5% → 10–25%
- AddedBEAVER, MARK, D · PARTNER/SENIOR FINANCIAL ADVISOR/TRUSTEE · Less than 5% · control person
- AddedBEAVER, MARK, D · TRUSTEE · General partner, trustee or manager · indirect via THE BEAVER FAMILY TRUST DTD 10/31/2018 · control person
- AddedBEAVER, SARAH · TRUSTEE · General partner, trustee or manager · indirect via THE BEAVER FAMILY TRUST DTD 10/31/2018
- AddedBurkett, Timothy, Joseph · DIRECTOR OF OPERATIONS · Less than 5% · control person
- AddedTHE BEAVER FAMILY TRUST DTD 10/31/2018 · OWNER · 5–10%
- No longer listedNADLER, RICHARD, DONALD · SECRETARY, TREASURER AND MANAGER · 25–50% · control person · listed since Sep 2014
- ChangedANDREW P. KEELER LIVING TRUST · ownership 50–75% → 75% or more
- AddedANDREW P. KEELER LIVING TRUST · OWNER/MEMBER · 50–75% · control person
- AddedKEELER, ANDREW, PAUL · TRUSTEE · General partner, trustee or manager · indirect via ANDREW P. KEELER LIVING TRUST · control person
- AddedKEELER, JANINE, JENNIFER · TRUSTEE · General partner, trustee or manager · indirect via ANDREW P. KEELER LIVING TRUST · control person
- ChangedKEELER, ANDREW, PAUL · ownership 25–50% → Less than 5%
- No longer listedROOT, WILLIAM, KEITH · INVESTMENT ADVISOR REPRESENTATIVE · 10–25% · control person · listed since Sep 2014
- ChangedNADLER, RICHARD, DONALD · title TREASURER AND MANAGER → SECRETARY, TREASURER AND MANAGER
- ChangedROOT, WILLIAM, KEITH · title SECRETARY AND MANAGER → INVESTMENT ADVISOR REPRESENTATIVE
- ChangedKEELER, ANDREW, PAUL · title PRESIDENT AND MANAGER → PRESIDENT, CHIEF COMPLIANCE OFFICER AND MANAGER
- ChangedROOT, WILLIAM, KEITH · title CHIEF COMPLIANCE OFFICER, SECRETARY, AND MANAGER → SECRETARY AND MANAGER
- ChangedKEELER, ANDREW, PAUL · title PRESIDENT → PRESIDENT AND MANAGER
- ChangedNADLER, RICHARD, DONALD · title TREASURER → TREASURER AND MANAGER
- ChangedROOT, WILLIAM, KEITH · title CHIEF COMPLIANCE OFFICER AND SECRETARY → CHIEF COMPLIANCE OFFICER, SECRETARY, AND MANAGER
- ListedKEELER, ANDREW, PAUL · PRESIDENT · 25–50% · control person
- ListedNADLER, RICHARD, DONALD · TREASURER · 25–50% · control person
- ListedROOT, WILLIAM, KEITH · CHIEF COMPLIANCE OFFICER AND SECRETARY · 10–25% · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- SCHWAB STRATEGIC TR$8.8M +247.7%
- BLACKROCK ETF TRUST$8.0M +99.4%
- VANGUARD STAR FDS$5.1M +82.2%
- SCHWAB STRATEGIC TR$4.5M +18.5%
- BLACKROCK ETF TRUST$4.5M +56.3%
Top Trims
- ISHARES TR-$3.5M -19.8%
- VANGUARD WHITEHALL FDS-$2.6M -24.3%
- VISA INC-$303.3K -53.3%
- ISHARES TR-$147.4K -15.3%
- VANGUARD BD INDEX FDS-$124.7K -14.9%
New Positions
- SCHWAB STRATEGIC TR$560.0K
- MICRON TECHNOLOGY INC$251.2K
- CISCO SYS INC$237.0K
- ISHARES TR$231.6K
- UPSTART HLDGS INC$212.8K
KEELER & NADLER FINANCIAL PLANNING & WEALTH MANAGEMENT Holdings (2026-06-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | SCHWAB STRATEGIC TR | FNDF | 808524755 | $29.9M | 8.49% | 566,686 | SH |
| 2 | SCHWAB STRATEGIC TR | SCHG | 808524300 | $29.2M | 8.28% | 862,230 | SH |
| 3 | SPDR SERIES TRUST | SPYM | 78464A854 | $25.0M | 7.11% | 284,987 | SH |
| 4 | SCHWAB STRATEGIC TR | SCHV | 808524409 | $24.4M | 6.92% | 699,917 | SH |
| 5 | VANGUARD INDEX FDS | VUG | 922908736 | $19.6M | 5.56% | 227,328 | SH |
| 6 | VANGUARD MALVERN FDS | VCRB | 922020748 | $19.2M | 5.44% | 248,157 | SH |
| 7 | BLACKROCK ETF TRUST | DYNF | 09290C103 | $16.1M | 4.57% | 236,828 | SH |
| 8 | ISHARES TR | QUAL | 46432F339 | $14.0M | 3.98% | 63,933 | SH |
| 9 | VANGUARD INDEX FDS | VTV | 922908744 | $13.3M | 3.77% | 60,981 | SH |
| 10 | BLACKROCK ETF TRUST | BAI | 09290C780 | $12.4M | 3.52% | 235,240 | SH |
| 11 | SCHWAB STRATEGIC TR | FNDX | 808524771 | $12.3M | 3.50% | 396,028 | SH |
| 12 | VANGUARD STAR FDS | VXUS | 921909768 | $11.4M | 3.23% | 133,048 | SH |
| 13 | ISHARES INC | IEMG | 46434G103 | $11.2M | 3.17% | 134,601 | SH |
| 14 | ISHARES TR | IJR | 464287804 | $9.7M | 2.76% | 65,616 | SH |
| 15 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $9.6M | 2.73% | 12,900 | SH |
| 16 | VANGUARD WHITEHALL FDS | VIGI | 921946810 | $8.1M | 2.29% | 86,451 | SH |
| 17 | NVIDIA CORPORATION | NVDA | 67066G104 | $6.9M | 1.97% | 34,645 | SH |
| 18 | ISHARES TR | USMV | 46429B697 | $6.9M | 1.96% | 71,589 | SH |
| 19 | SCHWAB STRATEGIC TR | SCHD | 808524797 | $5.3M | 1.49% | 166,018 | SH |
| 20 | APPLE INC | AAPL | 037833100 | $4.8M | 1.37% | 16,738 | SH |
| 21 | ISHARES TR | MTUM | 46432F396 | $4.4M | 1.25% | 12,824 | SH |
| 22 | VANGUARD WORLD FD | VDC | 92204A207 | $3.9M | 1.11% | 17,316 | SH |
| 23 | SCHWAB STRATEGIC TR | SCHF | 808524805 | $3.4M | 0.96% | 121,475 | SH |
| 24 | SPDR SERIES TRUST | SPSM | 78468R853 | $3.2M | 0.91% | 55,631 | SH |
| 25 | CAPITAL GRP FIXED INCM ETF T | CGSM | 14020Y607 | $3.0M | 0.86% | 115,067 | SH |
| 26 | SPDR SERIES TRUST | SLYV | 78464A300 | $2.4M | 0.69% | 22,434 | SH |
| 27 | VANGUARD INDEX FDS | VBK | 922908595 | $2.4M | 0.69% | 6,672 | SH |
| 28 | ISHARES TR | MUB | 464288414 | $2.3M | 0.65% | 21,125 | SH |
| 29 | CAPITAL GRP FIXED INCM ETF T | CGMU | 14020Y201 | $2.1M | 0.60% | 77,402 | SH |
| 30 | SCHWAB STRATEGIC TR | SCHB | 808524102 | $2.0M | 0.56% | 67,727 | SH |
| 31 | VANGUARD SPECIALIZED FUNDS | VIG | 921908844 | $1.6M | 0.45% | 6,666 | SH |
| 32 | ISHARES TR | IYW | 464287721 | $1.5M | 0.43% | 6,029 | SH |
| 33 | AMAZON COM INC | AMZN | 023135106 | $1.5M | 0.42% | 6,212 | SH |
| 34 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $1.4M | 0.40% | 2,796 | SH |
| 35 | VANGUARD INDEX FDS | VOO | 922908363 | $1.4M | 0.39% | 1,983 | SH |
| 36 | T ROWE PRICE EXCHANGE-TRADED | TGRW | 87283Q305 | $1.2M | 0.34% | 25,285 | SH |
| 37 | SCHWAB STRATEGIC TR | SCHA | 808524607 | $1.2M | 0.34% | 33,340 | SH |
| 38 | SPDR SERIES TRUST | SLYG | 78464A201 | $1.2M | 0.34% | 10,041 | SH |
| 39 | T ROWE PRICE EXCHANGE-TRADED | TCAF | 87283Q867 | $1.2M | 0.33% | 28,074 | SH |
| 40 | FIDELITY COVINGTON TRUST | FTEC | 316092808 | $1.1M | 0.32% | 4,000 | SH |
| 41 | ALPHABET INC | GOOGL | 02079K305 | $1.1M | 0.31% | 3,043 | SH |
| 42 | BROADCOM INC | AVGO | 11135F101 | $955.0K | 0.27% | 2,528 | SH |
| 43 | CORNING INC | GLW | 219350105 | $923.4K | 0.26% | 3,615 | SH |
| 44 | MICROSOFT CORP | MSFT | 594918104 | $915.5K | 0.26% | 2,454 | SH |
| 45 | ISHARES INC | EMXC | 46434G764 | $854.6K | 0.24% | 8,354 | SH |
| 46 | VANGUARD INDEX FDS | VBR | 922908611 | $849.0K | 0.24% | 3,494 | SH |
| 47 | ISHARES TR | EFAV | 46429B689 | $817.1K | 0.23% | 9,316 | SH |
| 48 | VANGUARD BD INDEX FDS | BND | 921937835 | $710.3K | 0.20% | 9,676 | SH |
| 49 | RICHMOND MUT BANCORPORATION | RMBI | 76525P100 | $682.9K | 0.19% | 43,004 | SH |
| 50 | VANGUARD INDEX FDS | VB | 922908751 | $665.3K | 0.19% | 2,195 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-07-24 | $352.3M | 85 | 0001214659-26-008871 |
| 2026-03-31 | 2026-05-04 | $294.8M | 82 | 0001214659-26-005467 |
| 2025-12-31 | 2026-01-27 | $288.4M | 79 | 0001214659-26-000861 |
DUBLIN, OH 43017