Sun Financial Inc — 13F Holdings & Portfolio
CIK 2067342 · latest 13F-HR filed 2026-08-12
Sun Financial Inc manages $212.0M in 13F-reported U.S. long-equity assets across 161 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are FTHI (4.78%), BUFR (4.16%), SCHV (3.94%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 18 new positions and exited 16; 64 existing positions rose in reported value and 37 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-08-12
vs 2026-03-31
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q2 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q1 26 → Q2 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
3 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 30.4%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Jun 23, 2026.
4TH FLOOR
BOCA RATON, FL 33486-1015
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| COUCH, C. DERYL Control | MANAGING DIRECTOR AND GENERAL COUNSEL since May 2000 | Less than 5% | Individual |
| KROUSE, RODGER, RUSSELL Control | DIRECTOR AND CO-CEO since May 1995 | Less than 5% | Individual |
| KROUSE, RODGER, RUSSELL Control | TRUSTEE OF RRK LIVING TRUST since Sep 2017 | 25–50% | Individual |
| LEDER, MARC, JAY Control | DIRECTOR AND CO-CEO since May 1995 | Less than 5% | Individual |
| LEDER, MARC, JAY Control | TRUSTEE OF MJL LIVING TRUST since Sep 2017 | 25–50% | Individual |
| MAISEL, ALEXANDRA, RAE Control | CHIEF COMPLIANCE OFFICER since Oct 2023 | Less than 5% | Individual |
| MJL LIVING TRUST Control | LIMITED PARTNER since Sep 2021 | 25–50% | Domestic Entity |
| RRK LIVING TRUST Control | LIMITED PARTNER since Sep 2021 | 25–50% | Domestic Entity |
| SC ADVISORS II, INC. Control | GENERAL PARTNER since Sep 2021 | Less than 5% | Domestic Entity |
| WILLIAMS, ANGELA, JEANNE Control | CHIEF FINANCIAL OFFICER since Jul 2025 | Less than 5% | Individual |
| KROUSE, RODGER, RUSSELL Control Indirect owner via RRK LIVING TRUST | TRUSTEE since Sep 2017 | 75% or more | Individual |
| LEDER, MARC, JAY Control Indirect owner via MJL LIVING TRUST | TRUSTEE since Sep 2017 | 75% or more | Individual |
| MJL LIVING TRUST Control Indirect owner via SC ADVISORS II, INC. | SHAREHOLDER since Sep 2021 | 50–75% | Domestic Entity |
| RRK LIVING TRUST Control Indirect owner via SC ADVISORS II, INC. | SHAREHOLDER since Sep 2021 | 50–75% | Domestic Entity |
Ownership & leadership changes · 12 filings with changes since Feb 9, 2012
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- No longer listedKEIRSTEAD, MARC, ALBERT · CHIEF FINANCIAL OFFICER · Less than 5% · control person · listed since Jan 2023
- No longer listedPGI PARTNERS LP · LIMITED PARTNER · 5–10% · listed since Sep 2021
- AddedWILLIAMS, ANGELA, JEANNE · CHIEF FINANCIAL OFFICER · Less than 5% · control person
- ChangedCOUCH, C. DERYL · now a control person
- ChangedKROUSE, RODGER, RUSSELL · title DIRECTOR AND CO-CEO → DIRECTOR AND CO-CEO / TRUSTEE OF RRK LIVING TRUST; ownership Less than 5% → 25–50%
- ChangedLEDER, MARC, JAY · title DIRECTOR AND CO-CEO → DIRECTOR AND CO-CEO / TRUSTEE OF MJL LIVING TRUST; ownership Less than 5% → 25–50%
- ChangedMAISEL, ALEXANDRA, RAE · now a control person
- No longer listedLIFF, MARK, STEVEN · PARTNER · 75% or more · indirect via PGI PARTNERS LP · control person · listed since Sep 2021
- ChangedMAISEL, ALEXANDRA, RAE · no longer a control person
- No longer listedKURZWEIL, DAVID, AUBREY · CHIEF COMPLIANCE OFFICER, REGISTRANT AND RELYING ADVISERS · Less than 5% · listed since Mar 2011
- AddedMAISEL, ALEXANDRA, RAE · CHIEF COMPLIANCE OFFICER · Less than 5% · control person
- AddedKEIRSTEAD, MARC, ALBERT · CHIEF FINANCIAL OFFICER · Less than 5% · control person
- No longer listedBER GP PARTNERS LP · LIMITED PARNTER · 5–10% · listed since Sep 2021
- No longer listedROBERSON, BRUCE, EDWARD · PARTNER · 75% or more · indirect via BER GP PARTNERS LP · control person · listed since Sep 2021
- No longer listedTURNER, KELLI, SUE · MANAGING DIRECTOR AND CHIEF FINANCIAL OFFICER · Less than 5% · listed since Sep 2021
- AddedMJL LIVING TRUST · SHAREHOLDER · 50–75% · indirect via SC ADVISORS II, INC. · control person
- AddedRRK LIVING TRUST · SHAREHOLDER · 50–75% · indirect via SC ADVISORS II, INC. · control person
- AddedBER GP PARTNERS LP · LIMITED PARNTER · 5–10%
- AddedLIFF, MARK, STEVEN · PARTNER · 75% or more · indirect via PGI PARTNERS LP · control person
- AddedPGI PARTNERS LP · LIMITED PARTNER · 5–10%
- AddedROBERSON, BRUCE, EDWARD · PARTNER · 75% or more · indirect via BER GP PARTNERS LP · control person
- ChangedMJL LIVING TRUST · ownership 50–75% → 25–50%
- ChangedRRK LIVING TRUST · ownership 50–75% → 25–50%
- AddedSC ADVISORS II, INC. · GENERAL PARTNER · Less than 5% · control person
- ChangedMJL LIVING TRUST · title SHAREHOLDER → LIMITED PARTNER
- ChangedRRK LIVING TRUST · title SHAREHOLDER → LIMITED PARTNER
- No longer listedKLAFTER, MELISSA, RAE · MANAGING DIRECTOR AND CFO · Less than 5% · listed since Mar 2019
- AddedTURNER, KELLI, SUE · MANAGING DIRECTOR AND CHIEF FINANCIAL OFFICER · Less than 5%
- No longer listedCALHOUN, KEVIN, J. · MANAGING DIRECTOR AND CFO · Less than 5% · listed since Dec 2004
- AddedKLAFTER, MELISSA, RAE · MANAGING DIRECTOR AND CFO · Less than 5%
Older changes (3 more filings)
- No longer listedKROUSE, RODGER, RUSSELL · SETTLOR · 75% or more · indirect via RODGER R. KROUSE REVOCABLE TRUST · control person · listed since Sep 2010
- No longer listedLEDER, LISA, J · MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LP · 10–25% · listed since May 2004
- No longer listedLEDER, MARC, JAY · SETTLOR · 75% or more · indirect via MARC J. LEDER REVOCABLE TRUST · control person · listed since Feb 2010
- No longer listedMARC J. LEDER REVOCABLE TRUST · LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MEMBER AND MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LP / SHAREHOLDER, SUN CAPITAL ADVISORS, INC. · 50–75% · control person · listed since Jan 2011
- No longer listedMARC J. LEDER REVOCABLE TRUST · MEMBER AND MANAGER · 50–75% · indirect via SUN CAPITAL SECURITIES III, LLC · control person · listed since Jan 2011
- No longer listedRODGER R. KROUSE AND HILLARY KROUSE, AS TENANTS BY THE ENTIRETIES · MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LP · 25–50% · listed since May 2004
- No longer listedRODGER R. KROUSE REVOCABLE TRUST · LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LP / SHAREHOLDER, SUN CAPITAL ADVISORS, INC. · 50–75% · control person · listed since Jan 2011
- No longer listedRODGER R. KROUSE REVOCABLE TRUST · MEMBER AND MANAGER · 50–75% · indirect via SUN CAPITAL SECURITIES III, LLC · control person · listed since Jan 2011
- No longer listedSUN CAPITAL SECURITIES III, LLC · GENERAL PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP · Less than 5% · control person · listed since Apr 2008
- AddedKROUSE, RODGER, RUSSELL · TRUSTEE · 75% or more · indirect via RRK LIVING TRUST · control person
- AddedLEDER, MARC, JAY · TRUSTEE · 75% or more · indirect via MJL LIVING TRUST · control person
- AddedMJL LIVING TRUST · SHAREHOLDER · 50–75% · control person
- AddedRRK LIVING TRUST · SHAREHOLDER · 50–75% · control person
- ChangedCALHOUN, KEVIN, J. · title MANAGING DIRECTOR AND CFO, SUN CAPITAL ADVISORS, INC. → MANAGING DIRECTOR AND CFO
- ChangedCOUCH, C. DERYL · title MANAGING DIRECTOR AND GENERAL COUNSEL, SUN CAPITAL ADVISORS, INC. → MANAGING DIRECTOR AND GENERAL COUNSEL
- ChangedKROUSE, RODGER, RUSSELL · title DIRECTOR AND CO-CEO, SUN CAPITAL ADVISORS, INC. → DIRECTOR AND CO-CEO
- ChangedLEDER, MARC, JAY · title DIRECTOR AND CO-CEO, SUN CAPITAL ADVISORS, INC. → DIRECTOR AND CO-CEO
- ChangedLEDER, LISA, J · title MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LLC → MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LP
- ChangedMARC J. LEDER REVOCABLE TRUST · title LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MEMBER AND MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LLC / SHAREHOLDER, SUN CAPITAL ADVISORS, INC. → LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MEMBER AND MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LP / SHAREHOLDER, SUN CAPITAL ADVISORS, INC.
- ChangedRODGER R. KROUSE AND HILLARY KROUSE, AS TENANTS BY THE ENTIRETIES · title MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LLC → MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LP
- ChangedRODGER R. KROUSE REVOCABLE TRUST · title LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LLC / SHAREHOLDER, SUN CAPITAL ADVISORS, INC. → LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LP / SHAREHOLDER, SUN CAPITAL ADVISORS, INC.
- ListedCALHOUN, KEVIN, J. · MANAGING DIRECTOR AND CFO, SUN CAPITAL ADVISORS, INC. · Less than 5%
- ListedCOUCH, C. DERYL · MANAGING DIRECTOR AND GENERAL COUNSEL, SUN CAPITAL ADVISORS, INC. · Less than 5%
- ListedKROUSE, RODGER, RUSSELL · DIRECTOR AND CO-CEO, SUN CAPITAL ADVISORS, INC. · Less than 5% · control person
- ListedKROUSE, RODGER, RUSSELL · SETTLOR · 75% or more · indirect via RODGER R. KROUSE REVOCABLE TRUST · control person
- ListedKURZWEIL, DAVID, AUBREY · CHIEF COMPLIANCE OFFICER, REGISTRANT AND RELYING ADVISERS · Less than 5%
- ListedLEDER, LISA, J · MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LLC · 10–25%
- ListedLEDER, MARC, JAY · DIRECTOR AND CO-CEO, SUN CAPITAL ADVISORS, INC. · Less than 5% · control person
- ListedLEDER, MARC, JAY · SETTLOR · 75% or more · indirect via MARC J. LEDER REVOCABLE TRUST · control person
- ListedMARC J. LEDER REVOCABLE TRUST · LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MEMBER AND MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LLC / SHAREHOLDER, SUN CAPITAL ADVISORS, INC. · 50–75% · control person
- ListedMARC J. LEDER REVOCABLE TRUST · MEMBER AND MANAGER · 50–75% · indirect via SUN CAPITAL SECURITIES III, LLC · control person
- ListedRODGER R. KROUSE AND HILLARY KROUSE, AS TENANTS BY THE ENTIRETIES · MEMBER, SUN CAPITAL SECURITIES MANAGEMENT, LLC · 25–50%
- ListedRODGER R. KROUSE REVOCABLE TRUST · LIMITED PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP / MANAGER, SUN CAPITAL SECURITIES MANAGEMENT, LLC / SHAREHOLDER, SUN CAPITAL ADVISORS, INC. · 50–75% · control person
- ListedRODGER R. KROUSE REVOCABLE TRUST · MEMBER AND MANAGER · 50–75% · indirect via SUN CAPITAL SECURITIES III, LLC · control person
- ListedSUN CAPITAL SECURITIES III, LLC · GENERAL PARTNER, SUN CAPITAL SECURITIES MANAGEMENT III, LP · Less than 5% · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- FIRST TR EXCHNG TRADED FD VI$1.4M +18.4%
- NORTHROP GRUMMAN CORP$1.3M +346.4%
- ELI LILLY & CO$1.2M +361.3%
- TIDAL TRUST III$1.1M +19.3%
- UNION PAC CORP$1.1M +193.6%
Top Trims
- LAM RESEARCH CORP-$1.5M -82.1%
- CROWDSTRIKE HLDGS INC-$931.3K -55.0%
- ADVANCED MICRO DEVICES INC-$904.3K -32.3%
- EMERSON ELEC CO-$895.3K -70.3%
- PALO ALTO NETWORKS INC-$883.0K -52.7%
New Positions
- SERVICENOW INC$1.4M
- CF INDUSTRIES HOLD$1.3M
- AIR PRODUCTS AND CHEMICALS I$1.2M
- PACKAGING CORP AMER$1.2M
- UNITEDHEALTH GROUP INC$1.1M
Exited Positions
- S&P GLOBAL INC$939.4K
- EXPEDIA GROUP INC$814.4K
- SOFI TECHNOLOGIES INC$694.0K
- HONEYWELL INTL INC$562.2K
- ISHARES TR$540.1K
Sun Financial Inc Holdings (2026-06-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | FIRST TR EXCHANGE TRADED FD | FTHI | 33738R308 | $10.1M | 4.78% | 422,859 | SH |
| 2 | FIRST TR EXCHNG TRADED FD VI | BUFR | 33740F755 | $8.8M | 4.16% | 236,154 | SH |
| 3 | SCHWAB STRATEGIC TR | SCHV | 808524409 | $8.4M | 3.94% | 239,789 | SH |
| 4 | TIDAL TRUST III | GRNJ | 45259A258 | $6.8M | 3.22% | 223,077 | SH |
| 5 | FIRST TR EXCHANGE TRADED FD | FTQI | 33738R407 | $5.9M | 2.79% | 266,320 | SH |
| 6 | J P MORGAN EXCHANGE TRADED F | JPST | 46641Q837 | $5.3M | 2.48% | 104,291 | SH |
| 7 | ISHARES TR | IEF | 464287440 | $5.2M | 2.45% | 56,033 | SH |
| 8 | FIRST TR EXCHANGE-TRADED FD | FTCB | 33738D788 | $5.0M | 2.38% | 245,184 | SH |
| 9 | TIDAL TRUST I | GRNY | 886364231 | $4.6M | 2.18% | 165,189 | SH |
| 10 | NVIDIA CORPORATION | NVDA | 67066G104 | $4.2M | 1.98% | 19,327 | SH |
| 11 | ALPHABET INC | GOOGL | 02079K305 | $4.1M | 1.94% | 11,486 | SH |
| 12 | FIRST TR EXCHANGE-TRADED FD | QTEC | 337345102 | $3.7M | 1.77% | 11,851 | SH |
| 13 | APPLE INC | AAPL | 037833100 | $3.7M | 1.72% | 11,847 | SH |
| 14 | FIRST TR EXCHANGE TRADED FD | AIRR | 33738R704 | $3.3M | 1.56% | 26,974 | SH |
| 15 | FIRST TR EXCHANGE-TRADED FD | FTCS | 33733E104 | $3.2M | 1.51% | 31,741 | SH |
| 16 | FIRST TR EXCHANGE TRADED FD | RDVY | 33738R506 | $3.2M | 1.51% | 38,401 | SH |
| 17 | MICROSOFT CORP | MSFT | 594918104 | $3.1M | 1.46% | 6,133 | SH |
| 18 | AMAZON COM INC | AMZN | 023135106 | $3.0M | 1.42% | 10,788 | SH |
| 19 | FIRST TR EXCHNG TRADED FD VI | BUFD | 33740U703 | $2.9M | 1.37% | 95,987 | SH |
| 20 | SCHWAB STRATEGIC TR | SCHX | 808524201 | $2.7M | 1.28% | 89,001 | SH |
| 21 | JPMORGAN CHASE & CO | JPM | 46625H100 | $2.3M | 1.11% | 6,529 | SH |
| 22 | ARISTA NETWORKS INC | ANET | 040413205 | $2.3M | 1.09% | 12,058 | SH |
| 23 | META PLATFORMS INC | META | 30303M102 | $2.1M | 1.01% | 3,607 | SH |
| 24 | J P MORGAN EXCHANGE TRADED F | HELO | 46654Q724 | $2.0M | 0.93% | 28,267 | SH |
| 25 | PALANTIR TECHNOLOGIES INC | PLTR | 69608A108 | $2.0M | 0.92% | 11,131 | SH |
| 26 | FIRST TR EXCHANGE-TRADED FD | FVD | 33734H106 | $1.9M | 0.91% | 38,124 | SH |
| 27 | COSTCO WHOLESALE CORPORATION | COST | 22160K105 | $1.9M | 0.91% | 2,019 | SH |
| 28 | ADVANCED MICRO DEVICES INC | AMD | 007903107 | $1.9M | 0.89% | 4,031 | SH |
| 29 | MONSTER BEVERAGE CORP NEW | MNST | 61174X109 | $1.9M | 0.87% | 40,496 | SH |
| 30 | GOLDMAN SACHS GROUP INC | GS | 38141G104 | $1.7M | 0.81% | 1,653 | SH |
| 31 | NORTHROP GRUMMAN CORP | NOC | 666807102 | $1.7M | 0.79% | 2,893 | SH |
| 32 | SPDR SERIES TRUST | SPYG | 78464A409 | $1.7M | 0.78% | 13,502 | SH |
| 33 | INVESCO QQQ TR | QQQ | 46090E103 | $1.6M | 0.77% | 2,260 | SH |
| 34 | BANK OF NY MELLON CORP | BNY | 064058100 | $1.6M | 0.77% | 10,215 | SH |
| 35 | FIRST TR EXCHANGE-TRADED ALP | FYX | 33734Y109 | $1.6M | 0.77% | 11,270 | SH |
| 36 | UNION PAC CORP | UNP | 907818108 | $1.6M | 0.76% | 5,505 | SH |
| 37 | BROADCOM INC | AVGO | 11135F101 | $1.6M | 0.76% | 3,805 | SH |
| 38 | EATON CORP PLC | ETN | G29183103 | $1.6M | 0.74% | 3,533 | SH |
| 39 | CATERPILLAR INC | CAT | 149123101 | $1.6M | 0.74% | 1,865 | SH |
| 40 | CAPITAL GROUP CORE BALANCED | CGBL | 14021D107 | $1.6M | 0.74% | 40,726 | SH |
| 41 | GE VERNOVA INC | GEV | 36828A101 | $1.5M | 0.72% | 1,548 | SH |
| 42 | GE AEROSPACE | GE | 369604301 | $1.5M | 0.72% | 4,176 | SH |
| 43 | TJX COS INC NEW | TJX | 872540109 | $1.5M | 0.72% | 9,597 | SH |
| 44 | ISHARES TR | AGG | 464287226 | $1.5M | 0.72% | 15,669 | SH |
| 45 | PACER FDS TR | COWZ | 69374H881 | $1.5M | 0.72% | 21,670 | SH |
| 46 | QUANTA SVCS INC | PWR | 74762E102 | $1.5M | 0.71% | 2,273 | SH |
| 47 | ELI LILLY & CO | LLY | 532457108 | $1.5M | 0.70% | 1,208 | SH |
| 48 | AMERICAN EXPRESS CO | AXP | 025816109 | $1.5M | 0.70% | 4,358 | SH |
| 49 | FIRST TR EXCHANGE-TRADED FD | HYLS | 33738D408 | $1.5M | 0.70% | 36,257 | SH |
| 50 | KLA CORP | KLAC | 482480100 | $1.4M | 0.68% | 7,520 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-08-12 | $212.0M | 161 | 0002067342-26-000005 |
| 2026-03-31 | 2026-05-15 | $199.6M | 159 | 0002067342-26-000003 |
| 2025-12-31 | 2026-02-02 | $179.4M | 157 | 0002067342-26-000001 |
MIDVALE, UT 84047