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WOODARD & CO ASSET MANAGEMENT GROUP INC /ADV — 13F Holdings & Portfolio

CIK 771118 · latest 13F-HR filed 2026-07-29

Backtest portfolio

WOODARD & CO ASSET MANAGEMENT GROUP INC /ADV manages $693.9M in 13F-reported U.S. long-equity assets across 172 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are BKLC (8.07%), SPY (6.60%), IWF (6.15%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 9 new positions and exited 9; 94 existing positions rose in reported value and 36 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

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AUM
$693.9M

Long-equity book

Holdings
172

Distinct positions

Period
2026-06-30

Filed 2026-07-29

Q/Q Activity
+9 / −9 / ↑94 / ↓36

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26
BKLC8.1% · +52%SPY6.6% · -2%IWF6.2% · +276%SPTM5.5% · +2%VV4.1% · -30%FDVV3.8% · -1%UTEN3.7% · +1%ILCV3.4% · -1%IWD3.3% · -0%VMBS2.9% · +2%SPYV2.7% · -51%SPYG2.7% · -53%MGV2.7% · +27824%MGK2.6% · +114837%MGNR2.6% · -0%RSP2.0% · -29%IWL1.9% · +0%QQQM1.8% · -16%MU1.5% · -19%CLIP1.5% · +0%AAPL1.5% · +1%BALT1.4% · -3%NVDA1.3% · +1%GOOG1.2% · +1%AMZN1.2% · +2%ILCG1.1% · +0%AVGO0.9% · +1%GE0.9% · +3%MSFT0.9% · +3%SNDK0.8% · +2%GS0.7% · -24%DUK0.7% · +10%AMGN0.7% · +4%CAT0.6% · +1%USFR0.6% · +1%NUE0.6% · -4%AGG0.6% · +40%AMD0.6% · +0%PG0.5% · -22%LLY0.5% · +3%MA0.5% · -17%CVS0.5% · +2%MPC0.5% · -0%FCX0.5% · +0%JPM0.5% · +4%HD0.4% · -48%XOM0.4% · -1%COST0.4% · +4%JNJ0.4% · -0%TER0.4% · +9%MS0.4% · newCEG0.4% · +226%WMT0.4% · +4%XLK0.4% · -65%CSCO0.3% · +8%SPCX0.3% · newMETA0.3% · +8%CBZ0.3% · 0%RTX0.3% · +0%NFLX0.2% · +11%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 47.5%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Apr 30, 2026.

Assets Under Management
$1.17B
Discretionary
$1.14B
Employees
5
Accounts
1,832
Address
117 KINDERTON BOULEVARD
BERMUDA RUN, NC 27006
Phone
(336) 998-7000
Website
Name Title / Status Ownership Type
WOODARD, JOAN, HOLLAND ControlTREASURER
since Jan 1998
Less than 5%Individual
WOODARD, JOHN, BENNETT ControlPRESIDENT
since Jan 1998
75% or moreIndividual
WOODARD, JOHN, BENNETT ControlINVESTMENT ADVISOR REPRESENTATIVE
since Jan 2026
10–25%Individual
SENTER, TODD, FRANKLINDIR. OF OPS. & CCO
since Jan 2018
Less than 5%Individual
Ownership & leadership changes · 3 filings with changes since Jan 25, 2012

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Mar 31, 2026 filing
  • AddedWOODARD, JOHN, BENNETT · INVESTMENT ADVISOR REPRESENTATIVE · 10–25% · control person
Mar 25, 2019 filing
  • ChangedSENTER, TODD, FRANKLIN · title CHIEF COMPLIANCE OFFICER → DIR. OF OPS. & CCO
Mar 28, 2018 filing
  • ChangedWOODARD, JOAN, HOLLAND · now a control person
Jan 25, 2012 filing (earliest on record)
  • ListedSENTER, TODD, FRANKLIN · CHIEF COMPLIANCE OFFICER · Less than 5%
  • ListedWOODARD, JOAN, HOLLAND · TREASURER · Less than 5%
  • ListedWOODARD, JOHN, BENNETT · PRESIDENT · 75% or more · control person

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

WOODARD & CO ASSET MANAGEMENT GROUP INC /ADV Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 BNY MELLON ETF TRUST BKLC 09661T107 $56.0M 8.07% 390,319 SH
2 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $45.8M 6.60% 61,350 SH
3 ISHARES TR IWF 464287614 $42.7M 6.15% 343,894 SH
4 SPDR SERIES TRUST SPTM 78464A805 $38.1M 5.50% 420,062 SH
5 VANGUARD INDEX FDS VV 922908637 $28.1M 4.05% 81,738 SH
6 FIDELITY COVINGTON TRUST FDVV 316092840 $26.2M 3.77% 433,835 SH
7 RBB FD INC UTEN 74933W536 $25.8M 3.73% 598,332 SH
8 ISHARES TR ILCV 464288109 $23.9M 3.44% 236,017 SH
9 ISHARES TR IWD 464287598 $22.6M 3.26% 93,413 SH
10 VANGUARD SCOTTSDALE FDS VMBS 92206C771 $20.4M 2.95% 436,568 SH
11 SPDR SERIES TRUST SPYV 78464A508 $19.1M 2.75% 313,553 SH
12 SPDR SERIES TRUST SPYG 78464A409 $19.0M 2.74% 159,963 SH
13 VANGUARD WORLD FD MGV 921910840 $18.5M 2.66% 113,093 SH
14 VANGUARD WORLD FD MGK 921910816 $18.2M 2.62% 206,887 SH
15 AMERICAN BEACON SELECT FUNDS MGNR 02368W408 $18.1M 2.60% 372,259 SH
16 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $14.1M 2.03% 66,209 SH
17 ISHARES TR IWL 464289446 $13.5M 1.95% 72,990 SH
18 INVESCO EXCH TRADED FD TR II QQQM 46138G649 $12.5M 1.81% 41,422 SH
19 MICRON TECHNOLOGY INC MU 595112103 $10.6M 1.52% 9,150 SH
20 GLOBAL X FDS CLIP 37960A438 $10.1M 1.46% 100,926 SH
21 APPLE INC AAPL 037833100 $10.1M 1.45% 34,800 SH
22 INNOVATOR ETFS TRUST BALT 45783Y855 $9.5M 1.36% 276,044 SH
23 NVIDIA CORPORATION NVDA 67066G104 $8.9M 1.29% 44,654 SH
24 ALPHABET INC GOOG 02079K107 $8.2M 1.18% 23,175 SH
25 AMAZON COM INC AMZN 023135106 $8.1M 1.17% 33,923 SH
26 ISHARES TR ILCG 464287119 $7.6M 1.09% 64,730 SH
27 BROADCOM INC AVGO 11135F101 $6.4M 0.92% 16,978 SH
28 GE AEROSPACE GE 369604301 $6.2M 0.89% 16,534 SH
29 MICROSOFT CORP MSFT 594918104 $6.0M 0.87% 16,215 SH
30 SANDISK CORP SNDK 80004C200 $5.6M 0.81% 2,475 SH
31 GOLDMAN SACHS GROUP INC GS 38141G104 $4.8M 0.69% 4,715 SH
32 DUKE ENERGY CORP NEW DUK 26441C204 $4.7M 0.67% 36,961 SH
33 AMGEN INC AMGN 031162100 $4.6M 0.67% 12,746 SH
34 CATERPILLAR INC CAT 149123101 $4.4M 0.64% 4,164 SH
35 WISDOMTREE TR USFR 97717Y527 $4.4M 0.63% 87,482 SH
36 NUCOR CORP NUE 670346105 $4.3M 0.62% 19,264 SH
37 ISHARES TR AGG 464287226 $4.3M 0.61% 43,025 SH
38 ADVANCED MICRO DEVICES INC AMD 007903107 $4.2M 0.60% 7,170 SH
39 PROCTER & GAMBLE CO PG 742718109 $3.7M 0.53% 25,308 SH
40 ELI LILLY & CO LLY 532457108 $3.7M 0.53% 3,052 SH
41 MASTERCARD INCORPORATED MA 57636Q104 $3.6M 0.52% 7,051 SH
42 CVS HEALTH CORP CVS 126650100 $3.5M 0.50% 33,392 SH
43 MARATHON PETE CORP MPC 56585A102 $3.4M 0.48% 13,107 SH
44 FREEPORT MCMORAN INC FCX 35671D857 $3.2M 0.46% 50,409 SH
45 JPMORGAN CHASE & CO JPM 46625H100 $3.1M 0.45% 9,594 SH
46 HOME DEPOT INC HD 437076102 $2.9M 0.42% 8,337 SH
47 EXXON MOBIL CORP XOM 30231G102 $2.9M 0.41% 20,874 SH
48 COSTCO WHOLESALE CORPORATION COST 22160K105 $2.8M 0.41% 3,039 SH
49 JOHNSON & JOHNSON JNJ 478160104 $2.8M 0.40% 10,862 SH
50 TERADYNE INC TER 880770102 $2.7M 0.39% 5,660 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-29 $693.9M 172 0001398344-26-012960
2026-03-31 2026-04-28 $624.9M 176 0001398344-26-007408
2025-12-31 2026-02-02 $632.1M 171 0001398344-26-001830
Filer Information
Address
117 KINDERTON BLVD
BERMUDA RUN, NC 27006
Phone
(336) 998-7000
Filing Manager
WOODARD & CO ASSET MANAGEMENT GROUP INC /ADV
BERMUDA RUN, NC
Signatory
John B. Woodard
President