WENDELL DAVID ASSOCIATES INC — 13F Holdings & Portfolio
CIK 878228 · latest 13F-HR filed 2026-07-27
WENDELL DAVID ASSOCIATES INC manages $946.7K in 13F-reported U.S. long-equity assets across 155 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are AAPL (7.77%), MA (5.88%), TJX (5.76%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 7 new positions, exited 3, added to 65, and trimmed 48.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
PORTSMOUTH, NH 03801-2904
$946.7K
Long-equity book
155
Distinct positions
2026-06-30
Filed 2026-07-27
+7 / −3 / ↑65 / ↓48
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- Eli Lilly$13.0K +32.2%
- Apple$9.5K +14.8%
- Alphabet Class A$7.2K +22.2%
- Amphenol 'A'$3.7K +51.2%
- Automatic Data Processing$3.6K +10.2%
Top Trims
- Intuit-$7.0K -40.9%
- Broadridge Financial Solutions-$4.5K -32.0%
- Abbott Labs-$3.2K -14.9%
- TJX Companies-$3.0K -5.2%
- ExxonMobil-$3.0K -19.1%
New Positions
- Honeywell Aerospace$1.5K
- Marvell Technology$484
- Intel$482
- Schneider Electric SE$351
- Bio-Techne$233
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | Apple | AAPL | 037833100 | $73.5K | 7.77% | 254,154 | SH |
| 2 | Mastercard | MA | 57636Q104 | $55.6K | 5.88% | 108,351 | SH |
| 3 | TJX Companies | TJX | 872540109 | $54.6K | 5.76% | 360,164 | SH |
| 4 | Eli Lilly | LLY | 532457108 | $53.3K | 5.63% | 44,419 | SH |
| 5 | Microsoft | MSFT | 594918104 | $48.9K | 5.16% | 131,068 | SH |
| 6 | Alphabet Class A | GOOGL | 02079K305 | $39.4K | 4.16% | 110,181 | SH |
| 7 | Automatic Data Processing | ADP | 053015103 | $38.7K | 4.09% | 172,935 | SH |
| 8 | Stryker | SYK | 863667101 | $35.1K | 3.71% | 111,616 | SH |
| 9 | Johnson & Johnson | JNJ | 478160104 | $25.5K | 2.70% | 100,552 | SH |
| 10 | AbbVie | ABBV | 00287Y109 | $24.2K | 2.56% | 96,228 | SH |
| 11 | NextEra Energy | NEE | 65339F101 | $21.7K | 2.30% | 247,598 | SH |
| 12 | Ecolab | ECL | 278865100 | $21.0K | 2.21% | 75,205 | SH |
| 13 | Marathon Petroleum | MPC | 56585A102 | $19.5K | 2.06% | 76,329 | SH |
| 14 | McDonald's | MCD | 580135101 | $19.3K | 2.04% | 71,366 | SH |
| 15 | Abbott Labs | ABT | 002824100 | $18.4K | 1.94% | 202,659 | SH |
| 16 | Costco Wholesale | COST | 22160K105 | $16.6K | 1.76% | 17,775 | SH |
| 17 | Coca-Cola | KO | 191216100 | $13.7K | 1.44% | 168,150 | SH |
| 18 | Procter & Gamble | PG | 742718109 | $12.9K | 1.36% | 88,035 | SH |
| 19 | Watsco | WSO | 942622200 | $12.6K | 1.33% | 30,149 | SH |
| 20 | ExxonMobil | XOM | 30231G102 | $12.6K | 1.33% | 91,891 | SH |
| 21 | Church & Dwight | CHD | 171340102 | $11.5K | 1.22% | 119,166 | SH |
| 22 | Amphenol 'A' | APH | 032095101 | $10.8K | 1.14% | 61,475 | SH |
| 23 | Amazon.com | AMZN | 023135106 | $10.6K | 1.12% | 44,584 | SH |
| 24 | Intuit | INTU | 461202103 | $10.2K | 1.07% | 38,906 | SH |
| 25 | PepsiCo | PEP | 713448108 | $9.7K | 1.03% | 71,867 | SH |
| 26 | Broadridge Financial Solutions | BR | 11133T103 | $9.6K | 1.01% | 70,042 | SH |
| 27 | Walmart | WMT | 931142103 | $8.8K | 0.93% | 77,479 | SH |
| 28 | Danaher | DHR | 235851102 | $8.6K | 0.91% | 45,350 | SH |
| 29 | Home Depot | HD | 437076102 | $8.4K | 0.89% | 23,760 | SH |
| 30 | RTX Corporation | RTX | 75513E101 | $8.2K | 0.87% | 43,314 | SH |
| 31 | Sherwin-Williams | SHW | 824348106 | $7.5K | 0.79% | 21,814 | SH |
| 32 | Merck | MRK | 58933Y105 | $7.2K | 0.77% | 56,376 | SH |
| 33 | Berkshire Hathaway 'B' | BRK.B | 084670702 | $7.0K | 0.74% | 13,975 | SH |
| 34 | Colgate-Palmolive | CL | 194162103 | $6.7K | 0.71% | 72,984 | SH |
| 35 | Casey's General Stores | CASY | 147528103 | $6.7K | 0.71% | 8,416 | SH |
| 36 | Visa | V | 92826C839 | $6.2K | 0.66% | 18,178 | SH |
| 37 | IDEXX Labs | IDXX | 45168D104 | $6.0K | 0.63% | 11,363 | SH |
| 38 | QUALCOMM | QCOM | 747525103 | $6.0K | 0.63% | 32,227 | SH |
| 39 | Cisco Systems | CSCO | 17275R102 | $5.5K | 0.58% | 46,528 | SH |
| 40 | Grainger, W.W. | GWW | 384802104 | $5.3K | 0.56% | 3,884 | SH |
| 41 | Analog Devices | ADI | 032654105 | $5.2K | 0.55% | 13,129 | SH |
| 42 | McCormick | MKC | 579780206 | $5.2K | 0.54% | 102,193 | SH |
| 43 | Sysco | SYY | 871829107 | $5.0K | 0.52% | 59,349 | SH |
| 44 | O'Reilly Automotive | ORLY | 67103H107 | $4.8K | 0.51% | 52,662 | SH |
| 45 | Emerson Electric | EMR | 291011104 | $4.8K | 0.50% | 33,356 | SH |
| 46 | Arthur J. Gallagher | AJG | 363576109 | $4.7K | 0.50% | 20,660 | SH |
| 47 | Air Products & Chemicals | APD | 009158106 | $4.6K | 0.48% | 15,610 | SH |
| 48 | Deere & Company | DE | 244199105 | $4.3K | 0.46% | 6,853 | SH |
| 49 | Veeva Systems 'A' | VEEV | 922475108 | $4.3K | 0.45% | 24,174 | SH |
| 50 | Lowe's | LOW | 548661107 | $4.3K | 0.45% | 19,282 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-07-27 | $946.7K | 155 | 0000878228-26-000007 |
| 2026-03-31 | 2026-04-23 | $918.9K | 151 | 0000878228-26-000005 |
| 2025-12-31 | 2026-01-30 | $984.3K | 149 | 0000878228-26-000002 |