Bedel Financial Consulting, Inc. — 13F Holdings & Portfolio
CIK 1730511 · latest 13F-HR filed 2026-05-04
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
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AUM
$888.1M
Long-equity book
Holdings
300
Distinct positions
Period
2026-03-31
Filed 2026-05-04
Q/Q Activity
+17 / −13 / ↑92 / ↓75
vs 2025-12-31
Firm Profile & Key People
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- DIMENSIONAL ETF TRUST$4.0M +7.1%
- AMERICAN CENTY ETF TR$2.2M +14.6%
- DIMENSIONAL ETF TRUST$2.1M +8.9%
- EXXON MOBIL CORP$1.2M +40.5%
- SSGA ACTIVE ETF TR$889.6K +9.7%
Top Trims
- ELI LILLY & CO-$51.2M -14.5%
- VANGUARD WELLINGTON FD-$13.2M -79.0%
- MICROSOFT CORP-$3.8M -23.3%
- APPLE INC-$1.6M -7.7%
- FIRST TR EXCHANGE-TRADED FD-$1.0M -79.9%
New Positions
- AMERICAN CENTY ETF TR$1.1M
- ISHARES TR$660.1K
- ISHARES TR$275.9K
- QNITY ELECTRONICS INC$275.5K
- ISHARES INC$261.4K
Exited Positions
- CINTAS CORP$716.9K
- INVESCO EXCHANGE TRADED FD T$587.5K
- WATERS CORP$227.9K
- D-WAVE QUANTUM INC$227.4K
- ASTRAZENECA PLC$220.6K
All Holdings
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | ELI LILLY & CO | LLY | 532457108 | $301.3M | 33.92% | 327,576 | SH |
| 2 | DIMENSIONAL ETF TRUST | DFAI | 25434V203 | $59.5M | 6.70% | 1,528,044 | SH |
| 3 | VANGUARD MUN BD FDS | VTEB | 922907746 | $35.1M | 3.95% | 703,776 | SH |
| 4 | DIMENSIONAL ETF TRUST | DFAE | 25434V302 | $26.2M | 2.95% | 773,996 | SH |
| 5 | APPLE INC | AAPL | 037833100 | $19.5M | 2.20% | 76,889 | SH |
| 6 | AMERICAN CENTY ETF TR | AVDV | 025072802 | $17.2M | 1.94% | 172,112 | SH |
| 7 | ISHARES TR | EFG | 464288885 | $13.7M | 1.55% | 123,400 | SH |
| 8 | ISHARES TR | IMCG | 464288307 | $13.0M | 1.46% | 165,140 | SH |
| 9 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $12.6M | 1.42% | 19,331 | SH |
| 10 | MICROSOFT CORP | MSFT | 594918104 | $12.5M | 1.40% | 33,704 | SH |
| 11 | CAPITAL GROUP GROWTH ETF | CGGR | 14020G101 | $11.6M | 1.31% | 289,582 | SH |
| 12 | ELI LILLY & CO Put | LLY | 532457108 | $10.9M | 1.23% | 11,900 | SH |
| 13 | SSGA ACTIVE ETF TR | TOTL | 78467V848 | $10.1M | 1.13% | 253,475 | SH |
| 14 | INNOVATOR ETFS TRUST | PAPR | 45782C870 | $9.4M | 1.06% | 235,927 | SH |
| 15 | JPMORGAN CHASE & CO | JPM | 46625H100 | $9.3M | 1.04% | 31,500 | SH |
| 16 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $8.9M | 1.00% | 18,486 | SH |
| 17 | ISHARES TR | IVV | 464287200 | $7.8M | 0.87% | 11,889 | SH |
| 18 | ISHARES TR | IMCV | 464288406 | $7.7M | 0.87% | 91,324 | SH |
| 19 | FIRST TR EXCHANGE-TRADED ALP | FYC | 33737M300 | $7.5M | 0.84% | 77,173 | SH |
| 20 | AMERICAN CENTY ETF TR | FLV | 025072794 | $6.8M | 0.76% | 88,099 | SH |
| 21 | ALPHABET INC | GOOGL | 02079K305 | $6.1M | 0.68% | 21,117 | SH |
| 22 | VANGUARD SCOTTSDALE FDS | VCSH | 92206C409 | $6.0M | 0.67% | 75,457 | SH |
| 23 | VANGUARD INDEX FDS | VTI | 922908769 | $5.6M | 0.63% | 17,321 | SH |
| 24 | ISHARES TR | ISCF | 46434V266 | $5.1M | 0.57% | 121,055 | SH |
| 25 | BERKSHIRE HATHAWAY INC DEL | BRK.A | 084670108 | $5.0M | 0.57% | 7 | SH |
| 26 | ISHARES TR | IMCB | 464288208 | $5.0M | 0.56% | 59,645 | SH |
| 27 | PACER FDS TR | COWZ | 69374H881 | $4.9M | 0.55% | 77,825 | SH |
| 28 | DIMENSIONAL ETF TRUST | DFAT | 25434V609 | $4.7M | 0.53% | 75,161 | SH |
| 29 | DIMENSIONAL ETF TRUST | DFIV | 25434V807 | $4.6M | 0.52% | 87,418 | SH |
| 30 | NVIDIA CORPORATION | NVDA | 67066G104 | $4.4M | 0.50% | 25,258 | SH |
| 31 | ALPHABET INC | GOOG | 02079K107 | $4.2M | 0.48% | 14,790 | SH |
| 32 | ISHARES TR | IWR | 464287499 | $4.2M | 0.47% | 42,895 | SH |
| 33 | EXXON MOBIL CORP | XOM | 30231G102 | $4.1M | 0.46% | 23,917 | SH |
| 34 | CUMMINS INC | CMI | 231021106 | $3.6M | 0.41% | 6,763 | SH |
| 35 | GLOBAL X FDS | PFFV | 37954Y376 | $3.6M | 0.41% | 166,527 | SH |
| 36 | SPDR GOLD TR | GLD | 78463V107 | $3.6M | 0.40% | 8,319 | SH |
| 37 | VANGUARD WELLINGTON FD | VTES | 921935870 | $3.5M | 0.40% | 34,807 | SH |
| 38 | ISHARES TR | QUAL | 46432F339 | $3.4M | 0.39% | 17,902 | SH |
| 39 | VANGUARD INDEX FDS | VOO | 922908363 | $3.3M | 0.37% | 5,462 | SH |
| 40 | JOHNSON & JOHNSON | JNJ | 478160104 | $3.2M | 0.36% | 13,199 | SH |
| 41 | JANUS DETROIT STR TR | VNLA | 47103U886 | $3.2M | 0.36% | 64,776 | SH |
| 42 | WALMART INC | WMT | 931142103 | $3.1M | 0.35% | 25,279 | SH |
| 43 | APPLIED MATLS INC | AMAT | 038222105 | $3.1M | 0.35% | 9,160 | SH |
| 44 | ISHARES TR | IWM | 464287655 | $3.0M | 0.33% | 11,924 | SH |
| 45 | AMAZON COM INC | AMZN | 023135106 | $2.9M | 0.33% | 14,091 | SH |
| 46 | ELI LILLY & CO Put | LLY | 532457108 | $2.8M | 0.31% | 3,000 | SH |
| 47 | INNOVATOR ETFS TRUST | IJUL | 45782C722 | $2.8M | 0.31% | 81,624 | SH |
| 48 | AMERICAN CENTY ETF TR | QGRO | 025072307 | $2.6M | 0.30% | 25,184 | SH |
| 49 | ISHARES TR | EFA | 464287465 | $2.6M | 0.29% | 26,857 | SH |
| 50 | ABBVIE INC | ABBV | 00287Y109 | $2.6M | 0.29% | 11,748 | SH |
Filing History
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-05-04 | $888.1M | 300 | 0001765380-26-000143 |
| 2025-12-31 | 2026-01-28 | $929.3M | 293 | 0001765380-26-000047 |