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RDA Financial Network — 13F Holdings & Portfolio

CIK 1774086 · latest 13F-HR filed 2026-10-15

Backtest portfolio

RDA Financial Network manages $459.0M in 13F-reported U.S. long-equity assets across 267 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are NVDA (4.93%), MSFT (3.80%), GOOGL (3.15%). Quarter over quarter (versus its 2026-06-30 filing) the fund opened 15 new positions and exited 33; 62 existing positions rose in reported value and 108 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM
$459.0M

Long-equity book

Holdings
267

Distinct positions

Period
2026-09-30

Filed 2026-10-15

Q/Q Activity
+15 / −33 / ↑62 / ↓108

vs 2026-06-30

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q3 26
NVDA4.9% · +0%MSFT3.8% · -6%GOOGL3.1% · -5%AAPL3.1% · -3%META3.1% · +3%AMZN3.0% · +0%AVGO3.0% · -2%QQQ3.0% · +4%VYM2.1% · +3%JPM2.1% · -1%V2.1% · -3%MU1.6% · +46%ASML1.5% · -0%TSM1.3% · -4%ANET1.3% · -5%SPYG1.2% · +4%FBND1.2% · +1%PVAL1.2% · -4%LLY1.1% · -2%IJH1.1% · +2%JEPI1.1% · +13%BRK.B1.1% · +4%RECS1.0% · -2%SPYM1.0% · -1%FLOT1.0% · +340%COST0.9% · +1%MOAT0.9% · +4%ISRG0.8% · +12%IDMO0.8% · +5%WMT0.8% · -1%DNP0.8% · +10%ACWI0.8% · -3%IUSB0.7% · +28%VRTX0.7% · -23%XLF0.7% · +0%BDYN0.7% · +4%NET0.7% · -44%BIL0.7% · -16%CRWD0.7% · +246%XLK0.7% · -7%AVUV0.6% · -6%ACWX0.6% · +90%QQQM0.6% · -7%ELV0.6% · +0%BFLX0.6% · +195%GOOG0.6% · +3%QYLD0.6% · 0%SCHZ0.6% · +20%PAAA0.5% · newAFIF0.5% · +2%SCHD0.5% · -5%SCHG0.5% · +17%GE0.5% · +0%OUNZ0.5% · -19%MA0.5% · +4%WM0.5% · -4%HDV0.4% · +5%BDVL0.4% · -2%VHT0.4% · -3%PFE0.4% · -3%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q2 26 → Q3 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

4 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 31.4%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Jul 15, 2026.

Assets Under Management
$675.2M
Discretionary
$675.2M
Employees
17
Accounts
1,522
Address
321 REED STREET
SUITE #2
AKRON, IA 51001
Phone
(888) 300-4975
Website
Mailing Address
321 REED STREET SUITE #2, AKRON, IA, 51001
This firm reports 2 disclosure items on its registration.
Name Title / Status Ownership Type
ERICSON, CHAD, DAVID ControlPRESIDENT/CISO
since Jan 2021
75% or moreIndividual
BRANNEN, MICHAEL, ANNECHIEF COMPLIANCE OFFICER
since Oct 2020
Less than 5%Individual
Ownership & leadership changes · 7 filings with changes since Mar 20, 2012

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Nov 4, 2022 filing
  • No longer listedARTHUR, JOHN, WAYNE · INVESTMENT ADVISOR REPRESENTATIVE · Less than 5% · listed since May 2008
Apr 27, 2021 filing
  • ChangedARTHUR, JOHN, WAYNE · ownership 75% or more → Less than 5%; no longer a control person
  • ChangedERICSON, CHAD, DAVID · ownership Less than 5% → 75% or more; now a control person
Apr 1, 2021 filing
  • ChangedARTHUR, JOHN, WAYNE · title PRESIDENT → INVESTMENT ADVISOR REPRESENTATIVE
  • ChangedERICSON, CHAD, DAVID · title EXECUTIVE VICE PRESIDENT → PRESIDENT/CISO
Oct 22, 2020 filing
  • No longer listedBAEDKE, REBECCA, ANN · CHIEF COMPLIANCE OFFICER / VICE PRESIDENT OF OPERATIONS · Less than 5% · listed since Sep 2014
  • AddedBRANNEN, MICHAEL, ANNE · CHIEF COMPLIANCE OFFICER · Less than 5%
Mar 25, 2020 filing
  • No longer listedARTHUR, CHRISTOPHER, WAYNE · CHIEF COMPLIANCE OFFICER · Less than 5% · listed since Nov 2010
  • No longer listedJOHNSON, WADE, MICHAEL · VICE PRESIDENT OF BUSINESS DEVELOPMENT · Less than 5% · listed since Sep 2017
  • AddedERICSON, CHAD, DAVID · EXECUTIVE VICE PRESIDENT · Less than 5%
  • ChangedBAEDKE, REBECCA, ANN · title DIRECTOR OF OPERATIONS → CHIEF COMPLIANCE OFFICER / VICE PRESIDENT OF OPERATIONS
Mar 28, 2019 filing
  • AddedJOHNSON, WADE, MICHAEL · VICE PRESIDENT OF BUSINESS DEVELOPMENT · Less than 5%
Mar 31, 2015 filing
  • AddedBAEDKE, REBECCA, ANN · DIRECTOR OF OPERATIONS · Less than 5%
Mar 20, 2012 filing (earliest on record)
  • ListedARTHUR, CHRISTOPHER, WAYNE · CHIEF COMPLIANCE OFFICER · Less than 5%
  • ListedARTHUR, JOHN, WAYNE · PRESIDENT · 75% or more · control person

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Top Adds (vs prior quarter)

Show all 62 →

Top Trims

Show all 108 →

New Positions

Show all 15 →

Exited Positions

Show all 33 →

RDA Financial Network Holdings (2026-09-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 NVIDIA CORPORATION NVDA 67066G104 $22.6M 4.93% 99,081 SH
2 MICROSOFT CORP MSFT 594918104 $17.5M 3.80% 34,046 SH
3 ALPHABET INC GOOGL 02079K305 $14.5M 3.15% 42,012 SH
4 APPLE INC AAPL 037833100 $14.4M 3.13% 43,202 SH
5 META PLATFORMS INC META 30303M102 $14.1M 3.08% 19,470 SH
6 AMAZON COM INC AMZN 023135106 $13.9M 3.04% 55,930 SH
7 BROADCOM INC AVGO 11135F101 $13.7M 2.99% 39,111 SH
8 INVESCO QQQ TR QQQ 46090E103 $13.6M 2.97% 18,422 SH
9 VANGUARD WHITEHALL FDS VYM 921946406 $9.8M 2.14% 63,211 SH
10 JPMORGAN CHASE & CO JPM 46625H100 $9.8M 2.13% 29,614 SH
11 VISA INC V 92826C839 $9.6M 2.10% 26,814 SH
12 MICRON TECHNOLOGY INC MU 595112103 $7.4M 1.62% 6,990 SH
13 ASML HLDG NV ASML N07059210 $6.9M 1.51% 3,831 SH
14 TAIWAN SEMICONDUCTOR MANUFAC TSM 874039100 $6.1M 1.33% 13,376 SH
15 ARISTA NETWORKS INC ANET 040413205 $6.0M 1.30% 29,350 SH
16 SPDR SERIES TRUST SPYG 78464A409 $5.7M 1.24% 46,099 SH
17 FIDELITY MERRIMACK STR TR FBND 316188309 $5.6M 1.22% 129,794 SH
18 PUTNAM ETF TRUST PVAL 746729300 $5.4M 1.19% 103,562 SH
19 ELI LILLY & CO LLY 532457108 $5.1M 1.12% 4,434 SH
20 ISHARES TR IJH 464287507 $5.0M 1.10% 69,907 SH
21 J P MORGAN EXCHANGE TRADED F JEPI 46641Q332 $5.0M 1.09% 89,036 SH
22 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $4.8M 1.05% 9,674 SH
23 COLUMBIA ETF TR I RECS 19761L706 $4.8M 1.04% 106,304 SH
24 SPDR SERIES TRUST SPYM 78464A854 $4.5M 0.98% 50,264 SH
25 ISHARES TR FLOT 46429B655 $4.4M 0.95% 85,820 SH
26 COSTCO WHOLESALE CORPORATION COST 22160K105 $4.0M 0.86% 4,358 SH
27 VANECK ETF TRUST MOAT 92189F643 $3.9M 0.85% 36,988 SH
28 INTUITIVE SURGICAL INC ISRG 46120E602 $3.9M 0.84% 9,528 SH
29 INVESCO EXCH TRADED FD TR II IDMO 46138E222 $3.9M 0.84% 63,341 SH
30 WALMART INC WMT 931142103 $3.8M 0.83% 36,816 SH
31 DNP SELECT INCOME FD INC DNP 23325P104 $3.6M 0.79% 379,075 SH
32 ISHARES TR ACWI 464288257 $3.6M 0.78% 22,586 SH
33 ISHARES TR IUSB 46434V613 $3.4M 0.75% 77,772 SH
34 VERTEX PHARMACEUTICALS INC VRTX 92532F100 $3.4M 0.74% 6,477 SH
35 SELECT SECTOR SPDR TR XLF 81369Y605 $3.4M 0.74% 63,303 SH
36 BLACKROCK ETF TRUST BDYN 09290C723 $3.3M 0.72% 118,292 SH
37 CLOUDFLARE INC NET 18915M107 $3.2M 0.70% 9,224 SH
38 SPDR SERIES TRUST BIL 78468R663 $3.1M 0.69% 34,326 SH
39 CROWDSTRIKE HLDGS INC CRWD 22788C105 $3.1M 0.68% 11,740 SH
40 SELECT SECTOR SPDR TR XLK 81369Y803 $3.0M 0.66% 15,543 SH
41 AMERICAN CENTY ETF TR AVUV 025072877 $3.0M 0.64% 25,082 SH
42 ISHARES TR ACWX 464288240 $2.8M 0.61% 37,136 SH
43 INVESCO EXCH TRADED FD TR II QQQM 46138G649 $2.8M 0.60% 9,111 SH
44 ELEVANCE HEALTH INC FORMERLY ELV 036752103 $2.7M 0.59% 6,940 SH
45 BLACKROCK ETF TRUST BFLX 09290C590 $2.7M 0.59% 104,963 SH
46 ALPHABET INC GOOG 02079K107 $2.7M 0.59% 7,903 SH
47 GLOBAL X FDS QYLD 37954Y483 $2.6M 0.57% 141,212 SH
48 SCHWAB STRATEGIC TR SCHZ 808524839 $2.6M 0.56% 115,920 SH
49 PGIM ETF TR PAAA 69344A834 $2.5M 0.55% 48,851 SH
50 HORIZON FDS AFIF 44053A440 $2.5M 0.54% 268,991 SH
Filing History
Period Filed AUM Holdings Accession
2026-09-30 2026-10-15 $459.0M 267 0001774086-26-000005
2026-06-30 2026-07-06 $458.8M 286 0001774086-26-000003
2026-03-31 2026-04-08 $399.6M 273 0001774086-26-000002
2025-12-31 2026-01-06 $415.4M 265 0001774086-26-000001
Filer Information
Address
321 REED STREET
SUITE #2
AKRON, IA 51001
Phone
(888) 300-4975
Filing Manager
RDA Financial Network
AKRON, IA
Signatory
Michael A Brannen
CCO