Founders Financial Alliance, LLC — 13F Holdings & Portfolio

CIK 1832190 · latest 13F-HR filed 2026-08-04

Founders Financial Alliance, LLC manages $754.5M in 13F-reported U.S. long-equity assets across 779 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are AAPL (4.81%), IVV (3.93%), NVDA (3.60%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 91 new positions, exited 47, added to 385, and trimmed 133.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
9212 FALLS OF NEUSE RD., SUITE 221
RALEIGH, NC 27615
Phone
(855) 860-5940
Filing Manager
Founders Financial Alliance, LLC
RALEIGH, NC
Signatory
James Sloop
CCO
Loading holdings…
AUM

$754.5M

Long-equity book

Holdings

779

Distinct positions

Period

2026-06-30

Filed 2026-08-04

Q/Q Activity

+91 / −47 / ↑385 / ↓133

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • ISHARES TR$20.9M +238.9%
  • ISHARES TR$14.7M +5791.5%
  • ISHARES TR$10.5M +3648.1%
  • ISHARES TR$10.4M +3979.1%
  • BLACKROCK ETF TRUST$9.8M +11399.1%
Show all 385 →

Top Trims

  • PGIM ETF TR-$9.3M -97.0%
  • WISDOMTREE TR-$4.8M -94.6%
  • SPDR SERIES TRUST-$3.5M -71.2%
  • WISDOMTREE TR-$2.8M -96.2%
  • VANGUARD WHITEHALL FDS-$2.6M -77.3%
Show all 133 →

New Positions

  • SSGA ACTIVE TR$2.5M
  • BLACKROCK ETF TRUST II$2.2M
  • SSGA ACTIVE TR$1.8M
  • TRUST FOR PROFESSIONAL MANAG$1.7M
  • HONEYWELL INTL INC$1.2M
Show all 91 →

Exited Positions

  • LEGG MASON ETF INVT$2.6M
  • HONEYWELL INTL INC$2.4M
  • CALUMET INC$2.0M
  • CVR PARTNERS LP/CVR NITROGEN$1.9M
  • PEABODY ENGR CORP$828.0K
Show all 47 →
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 APPLE INC AAPL 037833100 $36.3M 4.81% 125,514 SH
2 ISHARES TR IVV 464287200 $29.7M 3.93% 39,635 SH
3 NVIDIA CORPORATION NVDA 67066G104 $27.2M 3.60% 135,794 SH
4 ISHARES TR IUSB 46434V613 $15.0M 1.99% 324,785 SH
5 MICROSOFT CORP MSFT 594918104 $12.9M 1.71% 34,673 SH
6 AMAZON COM INC AMZN 023135106 $11.7M 1.55% 49,077 SH
7 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $11.6M 1.54% 15,535 SH
8 ISHARES TR IVW 464287309 $10.8M 1.43% 78,327 SH
9 ISHARES TR IVE 464287408 $10.7M 1.41% 46,961 SH
10 ALPHABET INC GOOGL 02079K305 $10.5M 1.39% 29,437 SH
11 JPMORGAN CHASE & CO JPM 46625H100 $10.2M 1.35% 31,144 SH
12 BLACKROCK ETF TRUST DYNF 09290C103 $9.9M 1.32% 146,083 SH
13 ISHARES INC IEMG 46434G103 $9.8M 1.29% 117,934 SH
14 PIMCO ETF TR PYLD 72201R585 $9.1M 1.21% 344,308 SH
15 BROADCOM INC AVGO 11135F101 $8.9M 1.18% 23,485 SH
16 WISDOMTREE TR DGRW 97717X669 $8.5M 1.13% 89,162 SH
17 DUKE ENERGY CORP NEW DUK 26441C204 $7.8M 1.04% 61,987 SH
18 FIRST BANCORP N C FBNC 318910106 $7.6M 1.01% 119,089 SH
19 GOLDMAN SACHS ETF TR GSUS 381430123 $7.4M 0.98% 71,909 SH
20 INVESCO QQQ TR QQQ 46090E103 $7.3M 0.97% 9,943 SH
21 T ROWE PRICE EXCHANGE-TRADED TCAF 87283Q867 $7.2M 0.95% 174,970 SH
22 CAPITAL GROUP DIVIDEND GROWE CGDG 14021L109 $7.1M 0.95% 190,204 SH
23 CAPITAL GROUP GROWTH ETF CGGR 14020G101 $7.0M 0.93% 148,267 SH
24 J P MORGAN EXCHANGE TRADED F JGRO 46654Q609 $6.8M 0.90% 68,988 SH
25 SPDR SERIES TRUST BIL 78468R663 $6.7M 0.89% 73,394 SH
26 ISHARES TR EFV 464288877 $6.6M 0.88% 86,813 SH
27 BLACKROCK ETF TRUST BAI 09290C780 $6.4M 0.85% 121,741 SH
28 ISHARES TR MTUM 46432F396 $5.9M 0.79% 17,340 SH
29 ADVANCED MICRO DEVICES INC AMD 007903107 $5.9M 0.78% 10,190 SH
30 FRANKLIN TEMPLETON ETF TR FLHY 35473P629 $5.5M 0.73% 227,041 SH
31 MORGAN STANLEY ETF TRUST EVLN 61774R833 $5.4M 0.71% 110,537 SH
32 STATE STR SPDR DOW JONES IND DIA 78467X109 $5.3M 0.70% 10,084 SH
33 RBB FD INC TBIL 74933W452 $5.3M 0.70% 105,550 SH
34 ISHARES TR EFG 464288885 $5.2M 0.70% 42,169 SH
35 J P MORGAN EXCHANGE TRADED F JPST 46641Q837 $5.2M 0.69% 103,383 SH
36 ALPHABET INC GOOG 02079K107 $5.2M 0.69% 14,699 SH
37 FIDELITY COVINGTON TRUST FESM 31609A206 $5.2M 0.68% 106,996 SH
38 ISHARES TR TLH 464288653 $5.1M 0.68% 50,776 SH
39 ISHARES TR QUAL 46432F339 $4.9M 0.65% 22,432 SH
40 ALTRIA GROUP INC MO 02209S103 $4.8M 0.64% 66,684 SH
41 EXXON MOBIL CORP XOM 30231G102 $4.7M 0.63% 34,503 SH
42 ISHARES TR MBB 464288588 $4.6M 0.61% 48,826 SH
43 ISHARES TR GOVT 46429B267 $4.5M 0.59% 196,465 SH
44 ABBVIE INC ABBV 00287Y109 $4.3M 0.57% 17,208 SH
45 BLACKROCK ETF TRUST THRO 09290C806 $4.3M 0.57% 99,491 SH
46 FIDELITY COVINGTON TRUST FMDE 31609A503 $4.3M 0.57% 105,643 SH
47 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $4.3M 0.57% 8,544 SH
48 JOHNSON & JOHNSON JNJ 478160104 $4.3M 0.56% 16,743 SH
49 ISHARES TR IWF 464287614 $4.2M 0.56% 34,182 SH
50 ISHARES U S ETF TR LQDH 46431W705 $4.1M 0.54% 43,652 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-04 $754.5M 779 0001398344-26-013459
2026-03-31 2026-05-11 $554.9M 735 0001398344-26-008920
2025-12-31 2026-02-12 $529.8M 607 0001398344-26-002808
2025-09-30 2025-11-07 $530.9M 713 0001398344-25-020494