Heritage Wealth Management, Inc. — 13F Holdings & Portfolio

CIK 1944755 · latest 13F-HR filed 2026-07-28

Heritage Wealth Management, Inc. manages $400.8M in 13F-reported U.S. long-equity assets across 272 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are AAPL (4.75%), PG (4.59%), USB (4.15%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 120 new positions and exited 5; 97 existing positions rose in reported value and 24 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM
$400.8M

Long-equity book

Holdings
272

Distinct positions

Period
2026-06-30

Filed 2026-07-28

Q/Q Activity
+120 / −5 / ↑97 / ↓24

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 28.5%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Jul 30, 2026.

Assets Under Management
$4.86B
Discretionary
$4.71B
Employees
36
Accounts
1,616
Address
919 EAST MAIN STREET
SUITE 950
RICHMOND, VA 23219
Phone
(804) 643-4080
Name Title / Status Ownership Type
BARONIAN, CAROLINE, ELIZABETH ControlMANAGING DIRECTOR OF INVESTMENTS
since Jan 2025
5–10%Individual
CHAMBERS, MARSHALL, OGDEN ControlDIRECTOR OF CLIENT STRATEGY AND DEVELOPMENT
since Jan 2011
5–10%Individual
HILL, CHARLES, THOMAS ControlCHIEF FINANCIAL OFFICER AND SENIOR WEALTH ADVISOR
since Jan 2006
10–25%Individual
JORDAN, JOHN, GWYN ControlCHIEF INVESTMENT OFFICER, CHIEF COMPLIANCE OFFICER AND MANAGING DIRECTOR
since Oct 2012
10–25%Individual
REMO HERITAGE VENTURE, LLC ControlMEMBER
since Aug 2022
25–50%Domestic Entity
REMO, DELORES, ANN ControlCHIEF EXECUTIVE OFFICER AND MANAGING DIRECTOR
since Sep 2005
10–25%Individual
Roberts, Meagan, Elizabeth ControlMANAGING DIRECTOR OF FINANCIAL PLANNING AND TAX
since Jan 2025
Less than 5%Individual
SIMMER, SARAH, CHRISTINE ControlMANAGING DIRECTOR OF CLIENT EXPERIENCE
since Jan 2022
5–10%Individual
HENDERSON, STEVEN, COLESMANAGING DIRECTOR OF PRIVATE INVESTMENTS AND FOUNDATION STRATEGIES
since Jan 2025
Less than 5%Individual
REMO, DELORES, ANN Control
Indirect owner via REMO HERITAGE VENTURE, LLC
MANAGING MEMBER
since Jul 2021
50–75%Individual
Remo, James, Frank Control
Indirect owner via REMO HERITAGE VENTURE, LLC
MEMBER
since Jul 2021
50–75%Individual
Ownership & leadership changes · 16 filings with changes since Mar 21, 2012

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Jul 30, 2026 filing
  • No longer listedGOCHENOUR, SARA, FRAZIER · CHIEF OPERATING OFFICER · Less than 5% · control person · listed since Mar 2024
  • No longer listedLEITER, TINA, MARIE · CHIEF COMPLIANCE OFFICER · Less than 5% · control person · listed since Mar 2024
  • ChangedJORDAN, JOHN, GWYN · title CHIEF INVESTMENT OFFICER AND MANAGING DIRECTOR → CHIEF INVESTMENT OFFICER, CHIEF COMPLIANCE OFFICER AND MANAGING DIRECTOR
Mar 26, 2026 filing
  • ChangedHILL, CHARLES, THOMAS · title DIRECTOR OF TAX SERVICES → CHIEF FINANCIAL OFFICER AND SENIOR WEALTH ADVISOR
  • ChangedJORDAN, JOHN, GWYN · title CHIEF INVESTMENT OFFICER → CHIEF INVESTMENT OFFICER AND MANAGING DIRECTOR
  • ChangedLEITER, TINA, MARIE · title CHIEF COMPLIANCE OFFICER AND CHIEF ADMINISTRATIVE OFFICER → CHIEF COMPLIANCE OFFICER
  • ChangedRoberts, Meagan, Elizabeth · title MANAGING DIRECTOR CLIENT SERVICES → MANAGING DIRECTOR OF FINANCIAL PLANNING AND TAX
Mar 27, 2025 filing
  • AddedRoberts, Meagan, Elizabeth · MANAGING DIRECTOR CLIENT SERVICES · Less than 5% · control person
  • ChangedBARONIAN, CAROLINE, ELIZABETH · title DIRECTOR OF INVESTMENTS → MANAGING DIRECTOR OF INVESTMENTS
  • ChangedHENDERSON, STEVEN, COLES · title DIRECTOR OF PRIVATE INVESTMENTS AND FOUNDATION STRATEGIES → MANAGING DIRECTOR OF PRIVATE INVESTMENTS AND FOUNDATION STRATEGIES
  • ChangedSIMMER, SARAH, CHRISTINE · title PARTNER AND SENIOR WEALTH ADVISER → MANAGING DIRECTOR OF CLIENT EXPERIENCE
Mar 27, 2024 filing
  • AddedGOCHENOUR, SARA, FRAZIER · CHIEF OPERATING OFFICER · Less than 5% · control person
  • AddedHENDERSON, STEVEN, COLES · DIRECTOR OF PRIVATE INVESTMENTS AND FOUNDATION STRATEGIES · Less than 5%
  • AddedLEITER, TINA, MARIE · CHIEF COMPLIANCE OFFICER AND CHIEF ADMINISTRATIVE OFFICER · Less than 5% · control person
  • ChangedBARONIAN, CAROLINE, ELIZABETH · title DIRECTOR OF RESEARCH → DIRECTOR OF INVESTMENTS; ownership Less than 5% → 5–10%
  • ChangedJORDAN, JOHN, GWYN · title CHIEF INVESTMENT OFFICER, CHIEF COMPLIANCE OFFICER → CHIEF INVESTMENT OFFICER; ownership 25–50% → 10–25%
  • ChangedREMO, DELORES, ANN · title CHIEF EXECUTIVE OFFICER, MANAGING DIRECTOR → CHIEF EXECUTIVE OFFICER AND MANAGING DIRECTOR
  • ChangedSIMMER, SARAH, CHRISTINE · ownership Less than 5% → 5–10%
Apr 4, 2023 filing
  • ChangedBARONIAN, CAROLINE, ELIZABETH · title RESEARCH MANAGER → DIRECTOR OF RESEARCH
  • ChangedCHAMBERS, MARSHALL, OGDEN · title LEAD ADVISOR → DIRECTOR OF CLIENT STRATEGY AND DEVELOPMENT
  • ChangedHILL, CHARLES, THOMAS · title DIRECTOR OF CLIENT SERVICES → DIRECTOR OF TAX SERVICES
Mar 29, 2023 filing
  • ChangedBARONIAN, CAROLINE, ELIZABETH · now a control person
  • ChangedCHAMBERS, MARSHALL, OGDEN · ownership Less than 5% → 5–10%
  • ChangedSIMMER, SARAH, CHRISTINE · now a control person
Aug 22, 2022 filing
  • AddedREMO HERITAGE VENTURE, LLC · MEMBER · 25–50% · control person
  • AddedREMO, DELORES, ANN · MANAGING MEMBER · 50–75% · indirect via REMO HERITAGE VENTURE, LLC · control person
  • AddedRemo, James, Frank · MEMBER · 50–75% · indirect via REMO HERITAGE VENTURE, LLC · control person
  • ChangedREMO, DELORES, ANN · ownership 50–75% → 10–25%
Mar 17, 2022 filing
  • AddedSIMMER, SARAH, CHRISTINE · PARTNER AND SENIOR WEALTH ADVISER · Less than 5%
  • ChangedCHAMBERS, MARSHALL, OGDEN · now a control person
Aug 12, 2020 filing
  • No longer listedFORTIN, JONATHAN, MICHAEL · TAX DIRECTOR · Less than 5% · listed since Jan 2019
Mar 4, 2020 filing
  • AddedBARONIAN, CAROLINE, ELIZABETH · RESEARCH MANAGER · Less than 5%
  • AddedFORTIN, JONATHAN, MICHAEL · TAX DIRECTOR · Less than 5%
Older changes (7 more filings)
Mar 30, 2018 filing
  • No longer listedBACON, LAURA, BENTLEY · CHIEF OPERATING OFFICER · Less than 5% · control person · listed since Feb 2016
Oct 4, 2016 filing
  • No longer listedPROUTT, MARTHA, ORR · DIRECTOR OF MARKETING AND SPECIAL PROJECTS, LEAD ADVISOR · 5–10% · listed since Jan 2007
Mar 28, 2016 filing
  • AddedBACON, LAURA, BENTLEY · CHIEF OPERATING OFFICER · Less than 5% · control person
  • ChangedCHAMBERS, MARSHALL, OGDEN · title SENIOR RELATIONSHIP MANAGER → LEAD ADVISOR
  • ChangedHILL, CHARLES, THOMAS · title SENIOR RELATIONSHIP MANAGER, CHIEF OPERATING OFFICER → DIRECTOR OF CLIENT SERVICES
  • ChangedJORDAN, JOHN, GWYN · title INVESTMENT MANAGEMENT DIRECTOR, CHIEF COMPLIANCE OFFICER → CHIEF INVESTMENT OFFICER, CHIEF COMPLIANCE OFFICER
  • ChangedPROUTT, MARTHA, ORR · title SENIOR RELATIONSHIP MANAGER → DIRECTOR OF MARKETING AND SPECIAL PROJECTS, LEAD ADVISOR
  • ChangedREMO, DELORES, ANN · title MANAGING DIRECTOR → CHIEF EXECUTIVE OFFICER, MANAGING DIRECTOR
Mar 26, 2015 filing
  • No longer listedSISISKY, MARK, BROWN · MANAGING DIRECTOR · Less than 5% · listed since Jul 2013
  • ChangedCHAMBERS, MARSHALL, OGDEN · title RELATIONSHIP MANAGER → SENIOR RELATIONSHIP MANAGER
  • ChangedHILL, CHARLES, THOMAS · title SENIOR RELATIONSHIP MANAGER, CHIEF OPERATING OFFICER, CHIEF COMPLIANCE OFFICER → SENIOR RELATIONSHIP MANAGER, CHIEF OPERATING OFFICER
  • ChangedJORDAN, JOHN, GWYN · title INVESTMENT MANAGEMENT DIRECTOR → INVESTMENT MANAGEMENT DIRECTOR, CHIEF COMPLIANCE OFFICER
  • ChangedPROUTT, MARTHA, ORR · title RELATIONSHIP MANAGER → SENIOR RELATIONSHIP MANAGER
Mar 10, 2014 filing
  • AddedJORDAN, JOHN, GWYN · INVESTMENT MANAGEMENT DIRECTOR · 25–50% · control person
  • AddedSISISKY, MARK, BROWN · MANAGING DIRECTOR · Less than 5%
  • ChangedHILL, CHARLES, THOMAS · title CHIEF COMPLIANCE OFFICER → SENIOR RELATIONSHIP MANAGER, CHIEF OPERATING OFFICER, CHIEF COMPLIANCE OFFICER; ownership 5–10% → 10–25%
  • ChangedPROUTT, MARTHA, ORR · ownership Less than 5% → 5–10%
  • ChangedREMO, DELORES, ANN · ownership 75% or more → 50–75%
Mar 26, 2013 filing
  • AddedPROUTT, MARTHA, ORR · RELATIONSHIP MANAGER · Less than 5%
Mar 21, 2012 filing (earliest on record)
  • ListedCHAMBERS, MARSHALL, OGDEN · RELATIONSHIP MANAGER · Less than 5%
  • ListedHILL, CHARLES, THOMAS · CHIEF COMPLIANCE OFFICER · 5–10% · control person
  • ListedREMO, DELORES, ANN · MANAGING DIRECTOR · 75% or more · control person

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Top Adds (vs prior quarter)

Show all 97 →

Top Trims

Show all 24 →

Heritage Wealth Management, Inc. Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 APPLE INC AAPL 037833100 $19.0M 4.75% 65,777 SH
2 PROCTER & GAMBLE CO PG 742718109 $18.4M 4.59% 125,340 SH
3 US BANCORP USB 902973304 $16.6M 4.15% 275,102 SH
4 MICROSOFT CORP MSFT 594918104 $13.3M 3.33% 35,768 SH
5 JPMORGAN CHASE & CO JPM 46625H100 $9.6M 2.40% 29,383 SH
6 ELI LILLY & CO LLY 532457108 $9.6M 2.39% 7,987 SH
7 WALMART INC WMT 931142103 $8.0M 1.99% 70,520 SH
8 JOHNSON & JOHNSON JNJ 478160104 $6.8M 1.71% 26,961 SH
9 CISCO SYS INC CSCO 17275R102 $6.4M 1.59% 54,397 SH
10 J P MORGAN EXCHANGE TRADED F JCPB 46641Q670 $6.3M 1.58% 135,075 SH
11 CATERPILLAR INC CAT 149123101 $6.2M 1.54% 5,813 SH
12 CINCINNATI FINL CORP CINF 172062101 $6.0M 1.50% 32,430 SH
13 ABBVIE INC ABBV 00287Y109 $5.3M 1.33% 21,218 SH
14 VALERO ENERGY CORP VLO 91913Y100 $4.5M 1.11% 17,147 SH
15 ALLSTATE CORP ALL 020002101 $4.3M 1.08% 18,268 SH
16 CHUBB LIMITED CB H1467J104 $4.3M 1.08% 12,687 SH
17 ADVANCED MICRO DEVICES INC AMD 007903107 $4.3M 1.06% 7,344 SH
18 NVIDIA CORPORATION NVDA 67066G104 $4.2M 1.05% 20,956 SH
19 MORGAN STANLEY ETF TRUST EVTR 61774R841 $4.1M 1.03% 81,742 SH
20 KLA CORP KLAC 482480100 $4.1M 1.02% 13,569 SH
21 ANALOG DEVICES INC ADI 032654105 $4.0M 1.00% 10,132 SH
22 CHEVRON CORPORATION CVX 166764100 $3.9M 0.97% 23,561 SH
23 AMERICAN CENTY ETF TR AVUV 025072877 $3.9M 0.97% 31,256 SH
24 ALPHABET INC GOOGL 02079K305 $3.8M 0.96% 10,760 SH
25 ALPHABET INC GOOG 02079K107 $3.8M 0.94% 10,630 SH
26 MERCK & CO INC MRK 58933Y105 $3.7M 0.92% 28,609 SH
27 INNOVATOR ETFS TRUST BUFB 45783Y756 $3.3M 0.83% 85,010 SH
28 DEERE & CO DE 244199105 $3.3M 0.82% 5,192 SH
29 EATON CORP PLC ETN G29183103 $3.3M 0.81% 7,666 SH
30 MICRON TECHNOLOGY INC MU 595112103 $3.2M 0.81% 2,807 SH
31 FIRST TR EXCHANGE TRADED FD AIRR 33738R704 $3.1M 0.77% 23,232 SH
32 CAMECO CORP CCJ 13321L108 $3.1M 0.77% 30,125 SH
33 BROADCOM INC AVGO 11135F101 $3.0M 0.74% 7,847 SH
34 VANGUARD INDEX FDS VOO 922908363 $2.9M 0.72% 4,186 SH
35 SCHWAB STRATEGIC TR FNDF 808524755 $2.9M 0.71% 54,177 SH
36 ETF SER SOLUTIONS SMIG 26922B832 $2.8M 0.70% 85,820 SH
37 EXXON MOBIL CORP XOM 30231G102 $2.8M 0.69% 20,220 SH
38 CAPITAL GRP FIXED INCM ETF T CGCB 14020Y508 $2.7M 0.68% 103,408 SH
39 TAIWAN SEMICONDUCTOR MANUFAC TSM 874039100 $2.7M 0.67% 5,646 SH
40 MCDONALDS CORP MCD 580135101 $2.6M 0.65% 9,672 SH
41 T ROWE PRICE EXCHANGE-TRADED TMSL 87283Q826 $2.5M 0.63% 57,938 SH
42 J P MORGAN EXCHANGE TRADED F JEPI 46641Q332 $2.5M 0.63% 44,650 SH
43 J P MORGAN EXCHANGE TRADED F JSCP 46641Q274 $2.5M 0.62% 52,686 SH
44 ISHARES TR AGG 464287226 $2.5M 0.61% 24,779 SH
45 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $2.4M 0.61% 11,447 SH
46 AMAZON COM INC AMZN 023135106 $2.4M 0.60% 10,156 SH
47 COCA COLA CO KO 191216100 $2.2M 0.56% 27,612 SH
48 PHILIP MORRIS INTL INC PM 718172109 $2.2M 0.55% 12,184 SH
49 PACER FDS TR COWZ 69374H881 $2.2M 0.55% 35,251 SH
50 J P MORGAN EXCHANGE TRADED F JGRO 46654Q609 $2.1M 0.52% 21,094 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-28 $400.8M 272 0001944755-26-000003
2026-03-31 2026-04-20 $202.0M 157 0001944755-26-000002
2025-12-31 2026-01-26 $359.6M 258 0001944755-26-000001
Filer Information
Address
9110 MONTGOMERY RD
CINCINNATI, OH 45242
Phone
(513) 440-5057
Filing Manager
Heritage Wealth Management, Inc.
CINCINNATI, OH
Signatory
Desaree Tatum
Consultant, Compliance Services