Heritage Wealth Management, Inc. — 13F Holdings & Portfolio
CIK 1944755 · latest 13F-HR filed 2026-04-20
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
$202.0M
Long-equity book
157
Distinct positions
2026-03-31
Filed 2026-04-20
+7 / −108 / ↑68 / ↓47
vs 2025-12-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- VALERO ENERGY CORPORATION$1.5M +50.6%
- EXXON MOBIL CORPORATION$1.0M +41.4%
- CONOCOPHILLIPS$704.2K +36.6%
- META PLATFORMS INCORPORATED CLASS A$605.2K +250.5%
- JPMORGAN CORE PLUS BOND ETF$568.4K +10.5%
Top Trims
- APPLE INCORPORATED-$1.4M -7.8%
- JPMORGAN CHASE & COMPANY-$1.1M -10.8%
- SALESFORCE INCORPORATED-$1.0M -49.8%
- ORACLE CORPORATION-$605.6K -23.1%
- ABBOTT LABORATORIES-$395.7K -20.7%
New Positions
- SERVICENOW INCORPORATED$520.7K
- VERTIV HOLDINGS COMPANY COM CLASS A$264.6K
- INVESCO AEROSPACE & DEFENSE ETF$206.1K
- CARRIER GLOBAL CORPORATION$205.3K
- TD SYNNEX CORPORATION$202.6K
Exited Positions
- PROCTER AND GAMBLE CO$20.5M
- MICROSOFT CORP$17.2M
- US BANCORP DEL$14.8M
- ELI LILLY & CO$9.0M
- WALMART INC$8.1M
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | APPLE INCORPORATED | AAPL | 037833100 | $17.1M | 8.46% | 67,304 | SH |
| 2 | JPMORGAN CHASE & COMPANY | JPM | 46625H100 | $8.7M | 4.32% | 29,685 | SH |
| 3 | JPMORGAN CORE PLUS BOND ETF | JCPB | 46641Q670 | $6.0M | 2.97% | 127,338 | SH |
| 4 | ABBVIE INCORPORATED | ABBV | 00287Y109 | $4.7M | 2.32% | 21,567 | SH |
| 5 | CISCO SYSTEMS INCORPORATED | CSCO | 17275R102 | $4.4M | 2.20% | 57,303 | SH |
| 6 | VALERO ENERGY CORPORATION | VLO | 91913Y100 | $4.4M | 2.18% | 17,800 | SH |
| 7 | CHUBB LIMITED SWITZ (SWITZERLAND) | CB | H1467J104 | $4.2M | 2.07% | 12,837 | SH |
| 8 | ALLSTATE CORPORATION | ALL | 020002101 | $3.8M | 1.89% | 18,399 | SH |
| 9 | EATON VANCE TOTAL RETURN BOND ETF | EVTR | 61774R841 | $3.8M | 1.86% | 74,035 | SH |
| 10 | NVIDIA CORPORATION | NVDA | 67066G104 | $3.6M | 1.80% | 20,838 | SH |
| 11 | EXXON MOBIL CORPORATION | XOM | 30231G102 | $3.5M | 1.72% | 20,421 | SH |
| 12 | MERCK & COMPANY INCORPORATED | MRK | 58933Y105 | $3.4M | 1.71% | 28,639 | SH |
| 13 | AVANTIS U.S. SMALL CAP VALUE ETF | AVUV | 025072877 | $3.4M | 1.69% | 30,892 | SH |
| 14 | CAMECO CORPORATION (CANADA) | CCJ | 13321L108 | $3.3M | 1.63% | 30,325 | SH |
| 15 | ANALOG DEVICES INCORPORATED | ADI | 032654105 | $3.3M | 1.62% | 10,303 | SH |
| 16 | ALPHABET INCORPORATED CAP STK CLASS C | GOOG | 02079K107 | $3.1M | 1.54% | 10,875 | SH |
| 17 | ALPHABET INCORPORATED CAP STK CLASS A | GOOGL | 02079K305 | $3.0M | 1.49% | 10,490 | SH |
| 18 | EATON CORPORATION PLC SHS (IRELAND) | ETN | G29183103 | $2.8M | 1.37% | 7,763 | SH |
| 19 | AT&T INCORPORATED | T | 00206R102 | $2.7M | 1.33% | 92,360 | SH |
| 20 | INNOVATOR ETFS TR LADDERED ALLOCATION BUFFER | BUFB | 45783Y756 | $2.6M | 1.30% | 73,323 | SH |
| 21 | CONOCOPHILLIPS | COP | 20825C104 | $2.6M | 1.30% | 19,891 | SH |
| 22 | FIRST TRUST RBA AMERICAN INDUSTRIAL RENAISSANCE ETF | AIRR | 33738R704 | $2.6M | 1.27% | 23,230 | SH |
| 23 | BAHL & GAYNOR SMALL/MID CAP INCOME GROWTH ETF | SMIG | 26922B832 | $2.5M | 1.25% | 85,820 | SH |
| 24 | BROADCOM INCORPORATED | AVGO | 11135F101 | $2.5M | 1.23% | 8,004 | SH |
| 25 | JPMORGAN EQUITY PREMIUM INCOME ETF | JEPI | 46641Q332 | $2.5M | 1.23% | 43,667 | SH |
| 26 | J P MORGAN SHORT DURATION CORE PLUS ETF | JSCP | 46641Q274 | $2.4M | 1.19% | 50,915 | SH |
| 27 | CAPITAL GROUP CORE BOND ETF | CGCB | 14020Y508 | $2.3M | 1.16% | 89,185 | SH |
| 28 | DUKE ENERGY CORPORATION NEW COM NEW | DUK | 26441C204 | $2.1M | 1.05% | 16,208 | SH |
| 29 | INVESCO S&P 500 EQUAL WEIGHT ETF | RSP | 46137V357 | $2.1M | 1.04% | 10,992 | SH |
| 30 | PACER US CASH COWS 100 ETF | COWZ | 69374H881 | $2.1M | 1.03% | 33,177 | SH |
| 31 | AMAZON COM INCORPORATED | AMZN | 023135106 | $2.1M | 1.03% | 9,947 | SH |
| 32 | RTX CORPORATION | RTX | 75513E101 | $2.1M | 1.02% | 10,700 | SH |
| 33 | ORACLE CORPORATION | ORCL | 68389X105 | $2.0M | 1.00% | 13,668 | SH |
| 34 | T ROWE PRICE ETF SMALL MID CAP ETF | TMSL | 87283Q826 | $1.9M | 0.96% | 53,141 | SH |
| 35 | J P MORGAN ETF ACTIVE VALUE ETF | JAVA | 46641Q167 | $1.8M | 0.91% | 25,705 | SH |
| 36 | MARATHON PETE CORPORATION | MPC | 56585A102 | $1.8M | 0.90% | 7,404 | SH |
| 37 | JP MORGAN ETF ACTIVE GROWTH ETF | JGRO | 46654Q609 | $1.8M | 0.88% | 21,078 | SH |
| 38 | BAHL & GAYNOR INCOME GROWTH ETF | BGIG | 26922B527 | $1.8M | 0.87% | 53,000 | SH |
| 39 | COSTCO WHOLESALE CORPORATION | COST | 22160K105 | $1.7M | 0.86% | 1,749 | SH |
| 40 | FREEPORT MCMORAN INCORPORATED CLASS B | FCX | 35671D857 | $1.7M | 0.86% | 29,510 | SH |
| 41 | ADVANCED MICRO DEVICES INCORPORATED | AMD | 007903107 | $1.6M | 0.77% | 7,687 | SH |
| 42 | ABBOTT LABORATORIES | ABT | 002824100 | $1.5M | 0.75% | 14,728 | SH |
| 43 | JOHNSON CONTROLS INTERNATION SHS (IRELAND) | JCI | G51502105 | $1.5M | 0.74% | 11,465 | SH |
| 44 | BERKSHIRE HATHAWAY INCORPORATED DEL CLASS B NEW | BRK.B | 084670702 | $1.5M | 0.72% | 3,029 | SH |
| 45 | DAVIS SELECT WORLDWIDE ETF | DWLD | 23908L306 | $1.4M | 0.70% | 32,272 | SH |
| 46 | ENCOMPASS HEALTH CORPORATION | EHC | 29261A100 | $1.4M | 0.67% | 14,086 | SH |
| 47 | FT VEST LADDERED BUFFER ETF | BUFR | 33740F755 | $1.3M | 0.65% | 38,884 | SH |
| 48 | SPROTT ASSET MANAGEMENT LP PHYSICAL SILVER (CANADA) | PSLV | 85207K107 | $1.3M | 0.62% | 51,540 | SH |
| 49 | BANK NEW YORK MELLON CORPORATION | BK | 064058100 | $1.2M | 0.59% | 10,000 | SH |
| 50 | WASTE MGMT INCORPORATED DEL | WM | 94106L109 | $1.2M | 0.59% | 5,162 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-04-20 | $202.0M | 157 | 0001944755-26-000002 |
| 2025-12-31 | 2026-01-26 | $359.6M | 258 | 0001944755-26-000001 |