WFA Asset Management Corp — 13F Holdings & Portfolio

CIK 1994434 · latest 13F-HR filed 2025-10-30

WFA Asset Management Corp manages $184.0M in 13F-reported U.S. long-equity assets across 196 reported positions as of its 2025-09-30 13F-HR filing. Its largest disclosed positions are SCHD (14.72%), SPYG (10.55%), XMHQ (9.54%). Quarter over quarter (versus its 2025-06-30 filing) the fund opened 3 new positions and exited 16; 119 existing positions rose in reported value and 35 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM
$184.0M

Long-equity book

Holdings
196

Distinct positions

Period
2025-09-30

Filed 2025-10-30

Q/Q Activity
+3 / −16 / ↑119 / ↓35

vs 2025-06-30

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q3 25

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q2 25 → Q3 25

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

2 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 74.1%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Mar 24, 2025.

Assets Under Management
$439.3M
Discretionary
$424.9M
Employees
8
Accounts
1,447
Address
633 E. HENRY CLAY STREET
WHITEFISH BAY, WI 53217
Phone
(414) 727-8181
Mailing Address
P.O. BOX 170020, WHITEFISH BAY, WI, 53217
Name Title / Status Ownership Type
Davido, Marilou ControlVICE PRESIDENT AND CHIEF COMPLIANCE OFFICER
since Jan 2018
10–25%Individual
ENEA, NICHOLAS ControlPRESIDENT
since Jul 1993
75% or moreIndividual
Ownership & leadership changes · 3 filings with changes since Mar 2, 2012

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Mar 28, 2024 filing
  • ChangedDavido, Marilou · title CHIEF COMPLIANCE OFFICER → VICE PRESIDENT AND CHIEF COMPLIANCE OFFICER
Apr 30, 2021 filing
  • ChangedDavido, Marilou · ownership Less than 5% → 10–25%
Mar 28, 2018 filing
  • AddedDavido, Marilou · CHIEF COMPLIANCE OFFICER · Less than 5% · control person
  • ChangedENEA, NICHOLAS · title PRESIDENT/CHIEF COMPLIANCE OFFICER → PRESIDENT
Mar 2, 2012 filing (earliest on record)
  • ListedENEA, NICHOLAS · PRESIDENT/CHIEF COMPLIANCE OFFICER · 75% or more · control person

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

Top Adds (vs prior quarter)

Show all 119 →

Top Trims

Show all 35 →

New Positions

Show all 3 →

WFA Asset Management Corp Holdings (2025-09-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 SCHWAB STRATEGIC TR SCHD 808524797 $27.1M 14.72% 320,401 SH
2 SPDR SER TR SPYG 78464A409 $19.4M 10.55% 234,077 SH
3 INVESCO EXCHANGE TRADED FD T XMHQ 46137V472 $17.5M 9.54% 171,079 SH
4 EA SERIES TRUST BBLU 02072L714 $15.3M 8.34% 1,207,052 SH
5 ISHARES TR IWL 464289446 $12.6M 6.87% 90,048 SH
6 INVESCO EXCH TRADED FD TR II RWJ 46138G664 $10.4M 5.63% 226,568 SH
7 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $9.6M 5.24% 53,760 SH
8 SELECT SECTOR SPDR TR XLP 81369Y308 $9.6M 5.22% 115,719 SH
9 APPLE INC AAPL 037833100 $8.0M 4.33% 34,161 SH
10 ISHARES INC ACWV 464286525 $6.7M 3.66% 58,709 SH
11 DBX ETF TR DBEF 233051200 $6.1M 3.31% 145,036 SH
12 VANGUARD WORLD FD VFH 92204A405 $6.0M 3.27% 54,723 SH
13 INVESCO QQQ TR QQQ 46090E103 $3.5M 1.88% 7,096 SH
14 AT&T INC T 00206R102 $3.2M 1.75% 146,117 SH
15 CITIGROUP INC C 172967424 $2.0M 1.07% 31,562 SH
16 AMAZON COM INC AMZN 023135106 $1.6M 0.85% 8,360 SH
17 ALTRIA GROUP INC MO 02209S103 $1.5M 0.79% 28,595 SH
18 ABBVIE INC ABBV 00287Y109 $1.4M 0.75% 7,003 SH
19 VERIZON COMMUNICATIONS INC VZ 92343V104 $1.1M 0.60% 24,507 SH
20 APPLIED MATLS INC AMAT 038222105 $1.1M 0.57% 5,209 SH
21 CHEVRON CORP NEW CVX 166764100 $802.4K 0.44% 5,449 SH
22 FEDEX CORP FDX 31428X106 $663.1K 0.36% 2,423 SH
23 PROCTER AND GAMBLE CO PG 742718109 $643.9K 0.35% 3,718 SH
24 UNION PAC CORP UNP 907818108 $618.9K 0.34% 2,511 SH
25 VISA INC V 92826C839 $576.8K 0.31% 2,098 SH
26 TRAVELERS COMPANIES INC TRV 89417E109 $547.7K 0.30% 2,339 SH
27 ISHARES TR SOXX 464287523 $541.3K 0.29% 2,348 SH
28 VANGUARD INDEX FDS VTV 922908744 $528.3K 0.29% 3,026 SH
29 HOME DEPOT INC HD 437076102 $516.8K 0.28% 1,275 SH
30 NEW MTN FIN CORP NMFC 647551100 $487.7K 0.27% 40,706 SH
31 ASSURANT INC AIZ 04621X108 $447.6K 0.24% 2,251 SH
32 KIMBERLY-CLARK CORP KMB 494368103 $446.7K 0.24% 3,140 SH
33 SPDR SER TR CWB 78464A359 $446.6K 0.24% 5,832 SH
34 SPDR SER TR ONEV 78468R754 $442.3K 0.24% 3,408 SH
35 GUGGENHEIM STRATEGIC OPPORTU GOF 40167F101 $426.1K 0.23% 27,038 SH
36 ISHARES TR IGRO 46435G524 $418.9K 0.23% 5,616 SH
37 MICROSOFT CORP MSFT 594918104 $412.2K 0.22% 958 SH
38 BROADCOM INC AVGO 11135F101 $365.7K 0.20% 2,120 SH
39 NVIDIA CORPORATION NVDA 67066G104 $360.5K 0.20% 2,968 SH
40 MCDONALDS CORP MCD 580135101 $321.7K 0.17% 1,056 SH
41 HONEYWELL INTL INC HON 438516106 $315.8K 0.17% 1,528 SH
42 WEC ENERGY GROUP INC WEC 92939U106 $297.1K 0.16% 3,089 SH
43 PEPSICO INC PEP 713448108 $295.6K 0.16% 1,739 SH
44 FORD MTR CO F 345370860 $294.7K 0.16% 27,905 SH
45 PHILIP MORRIS INTL INC PM 718172109 $290.3K 0.16% 2,391 SH
46 VANGUARD WORLD FD VHT 92204A504 $278.0K 0.15% 985 SH
47 GE AEROSPACE GE 369604301 $277.6K 0.15% 1,472 SH
48 ENTERPRISE PRODS PARTNERS L EPD 293792107 $275.6K 0.15% 9,469 SH
49 TARGET CORP TGT 87612E106 $272.3K 0.15% 1,747 SH
50 GENTEX CORP GNTX 371901109 $267.2K 0.15% 8,998 SH
Filing History
Period Filed AUM Holdings Accession
2025-09-30 2025-10-30 $184.0M 196 0001994434-25-000010
2025-06-30 2025-07-31 $176.9M 209 0001994434-25-000006