William Howard & Co Financial Advisors Inc — 13F Holdings & Portfolio

CIK 2023493 · latest 13F-HR filed 2026-07-09

William Howard & Co Financial Advisors Inc manages $128.6M in 13F-reported U.S. long-equity assets across 54 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are IVV (23.37%), IWM (11.12%), IEF (9.46%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 1 new position, exited 1, added to 39, and trimmed 0.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
6410 POPLAR AVENUE
SUITE 330
MEMPHIS, TN 38119
Phone
(901) 761-5038
Filing Manager
William Howard & Co Financial Advisors Inc
MEMPHIS, TN
Signatory
Jim Cullen
Chief Compliance Officer
Loading holdings…
AUM

$128.6M

Long-equity book

Holdings

54

Distinct positions

Period

2026-06-30

Filed 2026-07-09

Q/Q Activity

+1 / −1 / ↑39 / ↓0

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • ISHARES TR$3.7M +14.1%
  • ISHARES TR$2.4M +19.9%
  • ISHARES TR$929.3K +9.3%
  • ISHARES TR$768.8K +15.1%
  • ISHARES TR$744.2K +21.3%
Show all 39

Top Trims

  • No decreased positions.
Show all 0

New Positions

  • MARVELL TECHNOLOGY INC$286.0K
Show all 1

Exited Positions

  • ISHARES TR$204.9K
Show all 1
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 ISHARES TR IVV 464287200 $30.0M 23.37% 40,126 SH
2 ISHARES TR IWM 464287655 $14.3M 11.12% 47,589 SH
3 ISHARES TR IEF 464287440 $12.2M 9.46% 128,576 SH
4 ISHARES TR ICF 464287564 $10.9M 8.46% 160,922 SH
5 ISHARES TR IWV 464287689 $5.9M 4.57% 13,778 SH
6 ISHARES TR IEFA 46432F842 $5.4M 4.21% 56,013 SH
7 VANGUARD BD INDEX FDS BND 921937835 $4.6M 3.54% 62,085 SH
8 ISHARES TR IUSG 464287671 $4.2M 3.30% 22,566 SH
9 ISHARES TR IEI 464288661 $3.4M 2.67% 29,180 SH
10 ISHARES TR EFA 464287465 $3.1M 2.39% 29,595 SH
11 VANGUARD TAX-MANAGED FDS VEA 921943858 $2.6M 2.03% 36,641 SH
12 AMPHENOL CORP APH 032095101 $2.3M 1.81% 13,198 SH
13 APPLE INC AAPL 037833100 $1.8M 1.42% 6,307 SH
14 STRYKER CORPORATION SYK 863667101 $1.7M 1.34% 5,490 SH
15 ISHARES TR SHY 464287457 $1.7M 1.31% 20,523 SH
16 VANGUARD INDEX FDS VNQ 922908553 $1.5M 1.20% 16,038 SH
17 ISHARES TR TIP 464287176 $1.5M 1.15% 13,542 SH
18 ISHARES INC IEMG 46434G103 $1.3M 1.05% 16,267 SH
19 INVESCO QQQ TR QQQ 46090E103 $1.2M 0.95% 1,662 SH
20 EA SERIES TRUST FRDM 02072L607 $1.2M 0.90% 15,885 SH
21 COMMUNITY TR BANCORP INC CTBI 204149108 $1.1M 0.88% 15,557 SH
22 VANGUARD INTL EQUITY INDEX F VNQI 922042676 $1.0M 0.79% 22,558 SH
23 ISHARES TR IWF 464287614 $1.0M 0.78% 8,102 SH
24 ISHARES TR IWD 464287598 $940.0K 0.73% 3,878 SH
25 ISHARES TR AGG 464287226 $924.5K 0.72% 9,340 SH
26 ISHARES TR IUSV 464287663 $887.4K 0.69% 8,056 SH
27 ISHARES TR PFF 464288687 $867.6K 0.67% 28,454 SH
28 ISHARES TR SCZ 464288273 $694.9K 0.54% 8,447 SH
29 ISHARES TR ITOT 464287150 $679.9K 0.53% 4,139 SH
30 VANGUARD BD INDEX FDS VUSB 92203C303 $621.1K 0.48% 12,476 SH
31 ISHARES TR IJH 464287507 $620.3K 0.48% 8,044 SH
32 VANGUARD INDEX FDS VOO 922908363 $619.6K 0.48% 902 SH
33 FIDELITY MERRIMACK STR TR FBND 316188309 $589.7K 0.46% 12,964 SH
34 CROWDSTRIKE HLDGS INC CRWD 22788C105 $518.9K 0.40% 680 SH
35 VANGUARD INDEX FDS VTI 922908769 $467.1K 0.36% 1,262 SH
36 ISHARES TR IJR 464287804 $460.2K 0.36% 3,103 SH
37 SCHWAB STRATEGIC TR SCHA 808524607 $417.2K 0.32% 11,547 SH
38 SCHWAB STRATEGIC TR FNDF 808524755 $415.0K 0.32% 7,866 SH
39 VISA INC V 92826C839 $371.2K 0.29% 1,082 SH
40 VANGUARD INDEX FDS VV 922908637 $363.4K 0.28% 1,057 SH
41 AMAZON COM INC AMZN 023135106 $355.1K 0.28% 1,490 SH
42 AMERICAN CENTY ETF TR AVLV 025072349 $346.0K 0.27% 3,793 SH
43 VANGUARD INTL EQUITY INDEX F VWO 922042858 $333.1K 0.26% 5,580 SH
44 NVIDIA CORPORATION NVDA 67066G104 $330.2K 0.26% 1,650 SH
45 ISHARES TR IWO 464287648 $320.7K 0.25% 814 SH
46 SCHWAB STRATEGIC TR SCHX 808524201 $317.3K 0.25% 10,781 SH
47 MARVELL TECHNOLOGY INC MRVL 573874104 $286.0K 0.22% 960 SH
48 VANGUARD ADMIRAL FDS INC VIOO 921932828 $277.0K 0.22% 2,014 SH
49 ISHARES TR EEM 464287234 $273.8K 0.21% 4,003 SH
50 SCHWAB STRATEGIC TR SCHG 808524300 $265.9K 0.21% 7,857 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-09 $128.6M 54 0002063364-26-000188
2026-03-31 2026-04-30 $115.8M 54 0002063364-26-000138
2025-12-31 2026-01-21 $118.6M 57 0002063364-26-000012