Coyle Financial Counsel LLC — 13F Holdings & Portfolio
CIK 1593038 · latest 13F-HR filed 2026-05-12
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
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AUM
$472.8M
Long-equity book
Holdings
113
Distinct positions
Period
2026-03-31
Filed 2026-05-12
Q/Q Activity
+8 / −9 / ↑22 / ↓44
vs 2025-12-31
Firm Profile & Key People
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- EA SERIES TRUST$2.1M +7.2%
- ISHARES TR$1.8M +8.7%
- DIMENSIONAL ETF TRUST$1.6M +17.5%
- KNIGHT-SWIFT TRANSN HLDGS IN$598.0K +116.6%
- CLEAN HARBORS INC$255.4K +13.2%
Top Trims
- VANGUARD INDEX FDS-$871.0K -6.7%
- CIENA CORP-$786.2K -35.7%
- MICROSOFT CORP-$682.8K -17.0%
- SOMNIGROUP INTERNATIONAL INC-$535.1K -26.7%
- NVIDIA CORPORATION-$486.2K -7.9%
New Positions
- PINNACLE FINL PARTNERS INC$871.0K
- GENERAC HLDGS INC$373.9K
- PHILIP MORRIS INTL INC$236.8K
- SUNCOR ENERGY INC NEW$215.2K
- LOCKHEED MARTIN CORP$204.9K
Exited Positions
- PINNACLE FINL PARTNERS INC$1.1M
- ISHARES TR$309.6K
- QUALCOMM INC$254.4K
- SERVICENOW INC$245.9K
- DOLLAR GEN CORP NEW$235.7K
All Holdings
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | ISHARES TR | IVV | 464287200 | $78.1M | 16.53% | 119,618 | SH |
| 2 | VANGUARD TAX-MANAGED FDS | VEA | 921943858 | $63.8M | 13.50% | 995,981 | SH |
| 3 | FIDELITY MERRIMACK STR TR | FBND | 316188309 | $36.3M | 7.67% | 794,794 | SH |
| 4 | EA SERIES TRUST | FRDM | 02072L607 | $31.9M | 6.75% | 583,848 | SH |
| 5 | INVESCO QQQ TR | QQQ | 46090E103 | $28.0M | 5.92% | 48,506 | SH |
| 6 | VANGUARD SCOTTSDALE FDS | VCSH | 92206C409 | $25.1M | 5.30% | 316,139 | SH |
| 7 | ISHARES TR | IJH | 464287507 | $22.5M | 4.76% | 333,196 | SH |
| 8 | VANGUARD INTL EQUITY INDEX F | VT | 922042742 | $20.0M | 4.23% | 144,690 | SH |
| 9 | VANGUARD BD INDEX FDS | VUSB | 92203C303 | $18.4M | 3.90% | 369,912 | SH |
| 10 | VANGUARD SCOTTSDALE FDS | VCIT | 92206C870 | $15.3M | 3.23% | 184,572 | SH |
| 11 | VANGUARD INDEX FDS | VOO | 922908363 | $12.1M | 2.57% | 20,318 | SH |
| 12 | DIMENSIONAL ETF TRUST | DFAI | 25434V203 | $10.9M | 2.30% | 279,126 | SH |
| 13 | VANGUARD STAR FDS | VXUS | 921909768 | $6.8M | 1.44% | 88,471 | SH |
| 14 | NVIDIA CORPORATION | NVDA | 67066G104 | $5.7M | 1.20% | 32,428 | SH |
| 15 | VANGUARD INDEX FDS | VTI | 922908769 | $5.5M | 1.17% | 17,219 | SH |
| 16 | DIMENSIONAL ETF TRUST | DFIC | 25434V799 | $5.5M | 1.16% | 154,270 | SH |
| 17 | APPLE INC | AAPL | 037833100 | $4.8M | 1.02% | 18,983 | SH |
| 18 | VANGUARD INDEX FDS | VXF | 922908652 | $4.3M | 0.92% | 21,042 | SH |
| 19 | AMAZON COM INC | AMZN | 023135106 | $3.8M | 0.80% | 18,050 | SH |
| 20 | FIDELITY COVINGTON TRUST | FENI | 31609A404 | $3.7M | 0.77% | 98,347 | SH |
| 21 | MICROSOFT CORP | MSFT | 594918104 | $3.3M | 0.70% | 8,980 | SH |
| 22 | ALPHABET INC | GOOG | 02079K107 | $3.1M | 0.66% | 10,958 | SH |
| 23 | ALPHABET INC | GOOGL | 02079K305 | $2.5M | 0.52% | 8,620 | SH |
| 24 | ISHARES TR | SCZ | 464288273 | $2.4M | 0.50% | 30,044 | SH |
| 25 | SPDR SERIES TRUST | BIL | 78468R663 | $2.3M | 0.48% | 24,718 | SH |
| 26 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $2.2M | 0.47% | 3,408 | SH |
| 27 | CLEAN HARBORS INC | CLH | 184496107 | $2.2M | 0.46% | 7,626 | SH |
| 28 | CRH PLC | CRH | G25508105 | $1.8M | 0.38% | 17,085 | SH |
| 29 | VANGUARD INTL EQUITY INDEX F | VWO | 922042858 | $1.8M | 0.37% | 32,401 | SH |
| 30 | STATE STR SPDR S&P MIDCAP 40 | MDY | 78467Y107 | $1.7M | 0.36% | 2,747 | SH |
| 31 | ABBVIE INC | ABBV | 00287Y109 | $1.7M | 0.35% | 7,675 | SH |
| 32 | SOMNIGROUP INTERNATIONAL INC | SGI | 88023U101 | $1.5M | 0.31% | 19,918 | SH |
| 33 | AUTOZONE INC | AZO | 053332102 | $1.4M | 0.30% | 423 | SH |
| 34 | CIENA CORP | CIEN | 171779309 | $1.4M | 0.30% | 3,652 | SH |
| 35 | META PLATFORMS INC | META | 30303M102 | $1.3M | 0.28% | 2,338 | SH |
| 36 | BROADCOM INC | AVGO | 11135F101 | $1.2M | 0.26% | 3,925 | SH |
| 37 | KIRBY CORP | KEX | 497266106 | $1.2M | 0.25% | 8,858 | SH |
| 38 | SELECT SECTOR SPDR TR | XLK | 81369Y803 | $1.1M | 0.24% | 8,638 | SH |
| 39 | JPMORGAN CHASE & CO | JPM | 46625H100 | $1.1M | 0.24% | 3,894 | SH |
| 40 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $1.1M | 0.24% | 2,341 | SH |
| 41 | KNIGHT-SWIFT TRANSN HLDGS IN | KNX | 499049104 | $1.1M | 0.23% | 19,295 | SH |
| 42 | LKQ CORP | LKQ | 501889208 | $1.1M | 0.23% | 37,426 | SH |
| 43 | DELL TECHNOLOGIES INC | DELL | 24703L202 | $992.5K | 0.21% | 6,047 | SH |
| 44 | RB GLOBAL INC | RBA | 74935Q107 | $989.5K | 0.21% | 10,323 | SH |
| 45 | CATERPILLAR INC | CAT | 149123101 | $987.6K | 0.21% | 1,394 | SH |
| 46 | ISHARES TR | IWV | 464287689 | $911.9K | 0.19% | 2,460 | SH |
| 47 | MASCO CORP | MAS | 574599106 | $907.1K | 0.19% | 15,026 | SH |
| 48 | HEALTHEQUITY INC | HQY | 42226A107 | $896.4K | 0.19% | 10,726 | SH |
| 49 | PINNACLE FINL PARTNERS INC | PNFP | 72348N109 | $871.0K | 0.18% | 10,112 | SH |
| 50 | DECKERS OUTDOOR CORP | DECK | 243537107 | $860.9K | 0.18% | 8,601 | SH |
Filing History
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-05-12 | $472.8M | 113 | 0001104659-26-059200 |
| 2025-12-31 | 2026-02-10 | $467.9M | 114 | 0001104659-26-012393 |
| 2025-09-30 | 2025-11-10 | $433.8M | 97 | 0001104659-25-108808 |