SWMG, LLC — 13F Holdings & Portfolio

CIK 1839255 · latest 13F-HR filed 2026-07-15

SWMG, LLC manages $424.5M in 13F-reported U.S. long-equity assets across 100 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are IVV (26.86%), IVW (8.19%), SPSB (5.65%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 14 new positions, exited 34, added to 52, and trimmed 22.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
101 SUMMIT AVE., SUITE 910
FORT WORTH, TX 76102
Phone
(817) 210-3444
Filing Manager
SWMG, LLC
FORT WORTH, TX
Signatory
Teresa Douberly
Compliance Consultant
Loading holdings…
AUM

$424.5M

Long-equity book

Holdings

100

Distinct positions

Period

2026-06-30

Filed 2026-07-15

Q/Q Activity

+14 / −34 / ↑52 / ↓22

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • ISHARES TR$49.0M +75.3%
  • ISHARES TR$10.4M +42.4%
  • BLACKROCK ETF TRUST$5.5M +31.7%
  • ISHARES TR$5.1M +86.5%
  • BLACKROCK ETF TRUST$2.8M +47.0%
Show all 52

Top Trims

  • ISHARES TR-$7.7M -52.9%
  • BLACKROCK ETF TRUST-$1.6M -18.7%
  • ISHARES INC-$1.3M -6.4%
  • ISHARES TR-$632.0K -17.8%
  • APPLE INC-$583.6K -32.4%
Show all 22

New Positions

  • BLACKROCK ETF TRUST$8.9M
  • BLACKROCK ETF TRUST$1.6M
  • SPDR SERIES TRUST$1.2M
  • BLACKROCK ETF TRUST II$966.9K
  • VANECK ETF TRUST$850.1K
Show all 14

Exited Positions

  • ISHARES TR$8.5M
  • ISHARES TR$1.4M
  • CENCORA INC$1.4M
  • MICROSOFT CORP$1.1M
  • PIMCO ETF TR$936.1K
Show all 34
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 ISHARES TR IVV 464287200 $114.0M 26.86% 151,003 SH
2 ISHARES TR IVW 464287309 $34.8M 8.19% 252,257 SH
3 SPDR SERIES TRUST SPSB 78464A474 $24.0M 5.65% 802,312 SH
4 BLACKROCK ETF TRUST DYNF 09290C103 $23.0M 5.41% 337,488 SH
5 ISHARES TR IVE 464287408 $20.5M 4.82% 88,953 SH
6 ISHARES INC IEMG 46434G103 $19.3M 4.54% 241,823 SH
7 VANGUARD INDEX FDS VTI 922908769 $12.2M 2.87% 32,787 SH
8 ISHARES TR EFG 464288885 $12.1M 2.85% 99,544 SH
9 ISHARES TR IEFA 46432F842 $11.3M 2.66% 116,366 SH
10 ISHARES TR IYW 464287721 $10.9M 2.57% 43,987 SH
11 BLACKROCK ETF TRUST BAI 09290C780 $10.7M 2.53% 230,059 SH
12 ISHARES TR MTUM 46432F396 $9.3M 2.20% 29,179 SH
13 BLACKROCK ETF TRUST CORO 09290C764 $8.9M 2.10% 248,754 SH
14 ISHARES TR IXUS 46432F834 $8.9M 2.10% 94,284 SH
15 BLACKROCK ETF TRUST BLCR 09290C855 $8.9M 2.10% 178,642 SH
16 BLACKROCK ETF TRUST IDEF 09290C699 $8.5M 1.99% 268,814 SH
17 ISHARES TR IUSB 46434V613 $6.9M 1.63% 151,734 SH
18 ISHARES TR EFV 464288877 $6.9M 1.63% 87,886 SH
19 BLACKROCK ETF TRUST THRO 09290C806 $6.8M 1.61% 158,534 SH
20 VANGUARD TAX-MANAGED FDS VEA 921943858 $5.4M 1.28% 77,165 SH
21 ISHARES TR GOVT 46429B267 $4.2M 0.99% 185,862 SH
22 ISHARES TR MBB 464288588 $3.0M 0.71% 32,262 SH
23 ISHARES TR TLH 464288653 $2.9M 0.69% 29,673 SH
24 ISHARES TR VLUE 46432F388 $2.6M 0.61% 13,181 SH
25 SELECT SECTOR SPDR TR XLK 81369Y803 $2.0M 0.46% 10,646 SH
26 ADVANCED MICRO DEVICES INC AMD 007903107 $1.8M 0.42% 3,260 SH
27 SPDR SERIES TRUST BIL 78468R663 $1.7M 0.41% 19,030 SH
28 NVIDIA CORPORATION NVDA 67066G104 $1.7M 0.40% 8,087 SH
29 VANGUARD INTL EQUITY INDEX F VWO 922042858 $1.6M 0.38% 27,649 SH
30 BLACKROCK ETF TRUST IALT 09290C665 $1.6M 0.37% 55,045 SH
31 APPLE INC AAPL 037833100 $1.2M 0.29% 3,863 SH
32 INVESCO ACTIVELY MANAGED EXC GSY 46090A887 $1.2M 0.28% 23,898 SH
33 SPDR SERIES TRUST FLRN 78468R200 $1.2M 0.28% 38,853 SH
34 VANGUARD BD INDEX FDS BND 921937835 $1.2M 0.27% 15,867 SH
35 SPDR SERIES TRUST SPSM 78468R853 $1.1M 0.27% 20,261 SH
36 NOVO-NORDISK A S NVO 670100205 $1.1M 0.26% 22,122 SH
37 ISHARES GOLD TR IAU 464285204 $983.6K 0.23% 12,896 SH
38 BLACKROCK ETF TRUST II GGOV 092528835 $966.9K 0.23% 19,287 SH
39 ISHARES TR IJH 464287507 $928.2K 0.22% 12,283 SH
40 ISHARES TR IFRA 46435U713 $926.9K 0.22% 14,945 SH
41 VANECK ETF TRUST MOAT 92189F643 $868.5K 0.20% 8,208 SH
42 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $853.0K 0.20% 1,135 SH
43 VANECK ETF TRUST CLOI 92189H748 $850.1K 0.20% 16,091 SH
44 TESLA INC TSLA 88160R101 $820.9K 0.19% 2,072 SH
45 INNOVATOR ETFS TRUST DDTZ 45784N213 $803.1K 0.19% 41,258 SH
46 INNOVATOR ETFS TRUST DDTL 45784N510 $792.4K 0.19% 35,898 SH
47 QUEST DIAGNOSTICS INC DGX 74834L100 $771.7K 0.18% 3,746 SH
48 FIRST TR EXCHNG TRADED FD VI FSEP 33740U307 $755.1K 0.18% 13,621 SH
49 FIRST TR EXCHNG TRADED FD VI FJUN 33740F722 $734.1K 0.17% 12,178 SH
50 VICTORY PORTFOLIOS II USTB 92647N535 $675.4K 0.16% 13,392 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-15 $424.5M 100 0001839255-26-000003
2026-03-31 2026-04-24 $350.2M 120 0001839255-26-000002
2025-12-31 2026-02-10 $360.2M 120 0001839255-26-000001