UP STRATEGIC WEALTH INVESTMENT ADVISORS LLC — 13F Holdings & Portfolio

CIK 2011649 · latest 13F-HR filed 2026-08-07

UP STRATEGIC WEALTH INVESTMENT ADVISORS LLC manages $167.9M in 13F-reported U.S. long-equity assets across 104 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VEA (18.35%), SCHX (14.08%), VCRB (5.77%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 10 new positions, exited 4, added to 52, and trimmed 13.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
444 LIBERTY AVE
SUITE 1400
PITTSBURGH, PA 15222
Phone
(412) 586-2060
Filing Manager
UP STRATEGIC WEALTH INVESTMENT ADVISORS LLC
PITTSBURGH, PA
Signatory
Elizabeth Urish
Chief Compliance Officer
Loading holdings…
AUM

$167.9M

Long-equity book

Holdings

104

Distinct positions

Period

2026-06-30

Filed 2026-08-07

Q/Q Activity

+10 / −4 / ↑52 / ↓13

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • VANGUARD TAX-MANAGED FDS$2.1M +7.2%
  • SCHWAB STRATEGIC TR$1.7M +7.5%
  • MICRON TECHNOLOGY INC$690.4K +54.6%
  • MICROSOFT CORP$644.3K +16.0%
  • APPLE INC$565.9K +9.0%
Show all 52

Top Trims

  • VANGUARD MUN BD FDS-$1.3M -43.8%
  • NVIDIA CORPORATION-$1.1M -12.2%
  • ALPHABET INC-$421.8K -8.9%
  • TESLA INC-$245.4K -21.2%
  • WALMART INC-$238.2K -15.6%
Show all 13

New Positions

  • SNOWFLAKE INC$400.5K
  • PHILIP MORRIS INTL INC$240.5K
  • SERVICENOW INC$239.8K
  • GOLDMAN SACHS GROUP INC$223.7K
  • PNC FINL SVCS GROUP INC$211.4K
Show all 10

Exited Positions

  • AXT INC$286.6K
  • STRATEGY INC$250.5K
  • PEPSICO INC$200.2K
  • CONSTELLATION ENERGY CORP$200.2K
Show all 4
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD TAX-MANAGED FDS VEA 921943858 $30.8M 18.35% 425,817 SH
2 SCHWAB STRATEGIC TR SCHX 808524201 $23.6M 14.08% 778,611 SH
3 VANGUARD MALVERN FDS VCRB 922020748 $9.7M 5.77% 127,301 SH
4 ISHARES TR IWB 464287622 $9.1M 5.39% 21,509 SH
5 NVIDIA CORPORATION NVDA 67066G104 $7.8M 4.66% 35,735 SH
6 APPLE INC AAPL 037833100 $6.8M 4.07% 21,972 SH
7 ISHARES TR ITOT 464287150 $5.5M 3.30% 32,902 SH
8 MICROSOFT CORP MSFT 594918104 $4.7M 2.78% 9,592 SH
9 ALPHABET INC GOOGL 02079K305 $4.3M 2.56% 11,861 SH
10 DIMENSIONAL ETF TRUST DFVX 25434V641 $3.8M 2.25% 44,209 SH
11 AMAZON COM INC AMZN 023135106 $3.7M 2.18% 13,447 SH
12 JPMORGAN CHASE & CO JPM 46625H100 $2.3M 1.39% 6,494 SH
13 SCHWAB STRATEGIC TR SCHE 808524706 $2.0M 1.20% 55,104 SH
14 MICRON TECHNOLOGY INC MU 595112103 $2.0M 1.16% 2,189 SH
15 DIMENSIONAL ETF TRUST DFEM 25434V732 $1.8M 1.08% 46,304 SH
16 BROADCOM INC AVGO 11135F101 $1.7M 1.03% 4,121 SH
17 VANGUARD MUN BD FDS VCRM 922907712 $1.6M 0.96% 21,459 SH
18 VANGUARD INDEX FDS VOO 922908363 $1.6M 0.93% 2,217 SH
19 ELI LILLY & CO LLY 532457108 $1.6M 0.93% 1,328 SH
20 ALPHABET INC GOOG 02079K107 $1.3M 0.78% 3,630 SH
21 ADVANCED MICRO DEVICES INC AMD 007903107 $1.3M 0.78% 2,700 SH
22 WALMART INC WMT 931142103 $1.3M 0.77% 11,492 SH
23 COSTCO WHOLESALE CORPORATION COST 22160K105 $1.3M 0.75% 1,340 SH
24 VANGUARD INTL EQUITY INDEX F VEU 922042775 $1.3M 0.75% 14,858 SH
25 META PLATFORMS INC META 30303M102 $1.2M 0.73% 2,085 SH
26 MASTERCARD INCORPORATED MA 57636Q104 $1.2M 0.70% 2,053 SH
27 STATE STR SPDR S&P MIDCAP 40 MDY 78467Y107 $1.1M 0.64% 1,537 SH
28 INVESCO QQQ TR QQQ 46090E103 $1.0M 0.61% 1,418 SH
29 VISA INC V 92826C839 $973.7K 0.58% 2,642 SH
30 HOME DEPOT INC HD 437076102 $952.8K 0.57% 2,698 SH
31 TESLA INC TSLA 88160R101 $911.0K 0.54% 2,833 SH
32 APPLIED MATLS INC AMAT 038222105 $849.4K 0.51% 1,590 SH
33 ABBVIE INC ABBV 00287Y109 $811.0K 0.48% 3,294 SH
34 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $811.0K 0.48% 1,563 SH
35 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $791.2K 0.47% 3,601 SH
36 JOHNSON & JOHNSON JNJ 478160104 $726.9K 0.43% 2,822 SH
37 TEXAS INSTRS INC TXN 882508104 $726.2K 0.43% 2,615 SH
38 ISHARES TR IVV 464287200 $723.1K 0.43% 935 SH
39 CISCO SYS INC CSCO 17275R102 $711.1K 0.42% 5,853 SH
40 SELECT SECTOR SPDR TR XLF 81369Y605 $684.9K 0.41% 11,809 SH
41 ISHARES TR IDEV 46435G326 $671.9K 0.40% 7,276 SH
42 INVESCO EXCH TRD SLF IDX FD OMFL 46138J619 $658.8K 0.39% 9,300 SH
43 GILEAD SCIENCES INC GILD 375558103 $619.3K 0.37% 4,700 SH
44 CATERPILLAR INC CAT 149123101 $616.7K 0.37% 708 SH
45 INVESCO EXCH TRADED FD TR II EQAL 46138E420 $589.9K 0.35% 9,757 SH
46 ISHARES TR IWM 464287655 $587.5K 0.35% 1,960 SH
47 STATE STR SPDR S&P 500 ETF T SPY 78462F103 $585.7K 0.35% 761 SH
48 UNITEDHEALTH GROUP INC UNH 91324P102 $572.1K 0.34% 1,386 SH
49 VANGUARD INDEX FDS VTI 922908769 $566.4K 0.34% 1,492 SH
50 RTX CORPORATION RTX 75513E101 $541.1K 0.32% 2,434 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-08-07 $167.9M 104 0002011649-26-000003
2026-03-31 2026-05-12 $158.8M 98 0002011649-26-000002
2025-12-31 2026-02-10 $137.7M 87 0002011649-26-000001
2025-09-30 2025-11-19 $133.4M 87 0002011649-25-000008