Asset Planning,Inc — 13F Holdings & Portfolio
CIK 2048547 · latest 13F-HR filed 2026-07-27
Asset Planning,Inc manages $154.4M in 13F-reported U.S. long-equity assets across 336 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are LLY (10.27%), AMZN (9.43%), TDG (7.56%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 42 new positions, exited 7, added to 162, and trimmed 70.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
SUITE 203
LOS ALAMITOS, CA 90720
$154.4M
Long-equity book
336
Distinct positions
2026-06-30
Filed 2026-07-27
+42 / −7 / ↑162 / ↓70
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- Eli Lilly & Co$3.5M +27.9%
- Allstate Corp.$1.8M +19.0%
- Amazon.Com Inc.$1.4M +10.4%
- Transdigm Group Inc$1.2M +11.6%
- Apple Computer Inc$1.0M +12.8%
Top Trims
- Costco Wholesale Corp - New-$1.3M -17.1%
- Netflix Inc-$613.8K -29.3%
- Mc Donalds Corp-$595.0K -14.7%
- Verizon Communications-$456.5K -18.1%
- Honeywell International Inc-$429.6K -49.3%
New Positions
- Honeywell Aerospace Inc$436.4K
- Credo Technologies$266.5K
- Elevance Health Inc$66.9K
- Space Ex Tech Spacex$66.3K
- Canadian Nat Res Ltd$35.5K
Exited Positions
- Sprott Physical Silver E$85.4K
- Danaher Corp$55.0K
- KKR & Co Inc$23.8K
- Coterra Energy Inc$18.6K
- Revvity Inc$8.8K
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | Eli Lilly & Co | LLY | 532457108 | $15.9M | 10.27% | 13,230 | SH |
| 2 | Amazon.Com Inc. | AMZN | 023135106 | $14.6M | 9.43% | 61,085 | SH |
| 3 | Transdigm Group Inc | TDG | 893641100 | $11.7M | 7.56% | 8,766 | SH |
| 4 | Alphabet (Google Inc) CL A | ALL | 020002101 | $11.3M | 7.33% | 31,672 | SH |
| 5 | Apple Computer Inc | AAPL | 037833100 | $8.9M | 5.75% | 30,667 | SH |
| 6 | Costco Wholesale Corp - New | COST | 22160K105 | $6.1M | 3.96% | 6,545 | SH |
| 7 | NVIDIA Corp | NVDA | 67066G104 | $4.8M | 3.08% | 23,781 | SH |
| 8 | Welltower Inc | WELL | 95040Q104 | $4.6M | 3.01% | 20,453 | SH |
| 9 | Mc Donalds Corp | MCD | 580135101 | $3.5M | 2.24% | 12,799 | SH |
| 10 | Altria Group Inc. | MO | 02209S103 | $3.4M | 2.21% | 47,370 | SH |
| 11 | Realty Income Corp | O | 756109104 | $3.1M | 1.99% | 49,693 | SH |
| 12 | Edwards Lifesciences Cp | EW | 28176E108 | $2.4M | 1.54% | 26,366 | SH |
| 13 | Verizon Communications | VZ | 92343V104 | $2.1M | 1.34% | 48,894 | SH |
| 14 | Alphabet (Google Inc.) Class C | GOOG | 02079K107 | $1.9M | 1.26% | 5,497 | SH |
| 15 | Microsoft Corp | MSFT | 594918104 | $1.9M | 1.23% | 5,102 | SH |
| 16 | Sempra Energy | SRE | 816851109 | $1.9M | 1.21% | 20,203 | SH |
| 17 | Chevrontexaco Corp | CVX | 166764100 | $1.7M | 1.08% | 10,030 | SH |
| 18 | Berkshire Hathaway Cl B | BRK.B | 084670702 | $1.6M | 1.01% | 3,126 | SH |
| 19 | Starbucks Corp | SBUX | 855244109 | $1.5M | 1.00% | 15,038 | SH |
| 20 | Chubb Limited | CB | H1467J104 | $1.5M | 0.97% | 4,397 | SH |
| 21 | Netflix Inc | NFLX | 64110L106 | $1.5M | 0.96% | 20,720 | SH |
| 22 | Advanced Micro Devices | AMD | 007903107 | $1.5M | 0.95% | 2,526 | SH |
| 23 | Caterpillar Inc | CAT | 149123101 | $1.4M | 0.94% | 1,358 | SH |
| 24 | Procter & Gamble Co | PG | 742718109 | $1.4M | 0.88% | 9,308 | SH |
| 25 | Mastercard Inc A | MA | 57636Q104 | $1.3M | 0.86% | 2,588 | SH |
| 26 | Exxon Mobil Corporation | XOM | 30231G102 | $1.3M | 0.84% | 9,513 | SH |
| 27 | Southern Co. | SO | 842587107 | $1.3M | 0.82% | 13,242 | SH |
| 28 | Johnson & Johnson | JNJ | 478160104 | $1.2M | 0.78% | 4,722 | SH |
| 29 | Cisco Systems Inc | CSCO | 17275R102 | $1.2M | 0.77% | 10,139 | SH |
| 30 | Citigroup Inc. | C | 172967424 | $1.1M | 0.73% | 8,070 | SH |
| 31 | Edison International | EIX | 281020107 | $1.1M | 0.72% | 14,865 | SH |
| 32 | Royal Caribbean Cruises | RCL | V7780T103 | $1.0M | 0.68% | 3,300 | SH |
| 33 | Bristol Myers Squibb Co. | BMY | 110122108 | $1.0M | 0.65% | 17,382 | SH |
| 34 | Tesla Motors Inc | TSLA | 88160R101 | $993.0K | 0.64% | 2,361 | SH |
| 35 | Consolidated Edison Inc | ED | 209115104 | $984.5K | 0.64% | 8,899 | SH |
| 36 | Lockheed Martin Corp | LMT | 539830109 | $974.1K | 0.63% | 1,912 | SH |
| 37 | J P Morgan Chase & Co. | JPM | 46625H100 | $925.3K | 0.60% | 2,827 | SH |
| 38 | Raytheon Technologies Co | RTX | 75513E101 | $898.8K | 0.58% | 4,738 | SH |
| 39 | Home Depot Inc. | HD | 437076102 | $777.2K | 0.50% | 2,204 | SH |
| 40 | Waste Management | WM | 94106L109 | $762.1K | 0.49% | 3,419 | SH |
| 41 | Abbvie Inc | ABBV | 00287Y109 | $749.1K | 0.49% | 2,977 | SH |
| 42 | Viking Hldgs Ltd | VIK | G93A5A101 | $684.0K | 0.44% | 6,535 | SH |
| 43 | NextEra Energy Inc | NEE | 65339F101 | $570.4K | 0.37% | 6,499 | SH |
| 44 | Simon Property Group Inc. | SPG | 828806109 | $567.0K | 0.37% | 2,535 | SH |
| 45 | Marriott International Inc Cl | MAR | 571903202 | $561.4K | 0.36% | 1,515 | SH |
| 46 | Coca Cola Company | KO | 191216100 | $555.9K | 0.36% | 6,841 | SH |
| 47 | Micron Technology Inc. | MU | 595112103 | $510.1K | 0.33% | 442 | SH |
| 48 | QualCom Inc. | QCOM | 747525103 | $466.7K | 0.30% | 2,526 | SH |
| 49 | Wal-Mart Stores Inc. | WMT | 931142103 | $444.3K | 0.29% | 3,923 | SH |
| 50 | Honeywell International Inc | HON | 438516106 | $442.0K | 0.29% | 1,974 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-07-27 | $154.4M | 336 | 0002048547-26-000003 |
| 2026-03-31 | 2026-04-23 | $140.7M | 301 | 0002048547-26-000002 |
| 2025-12-31 | 2026-02-03 | $142.3M | 296 | 0002048547-26-000001 |