Madson Wealth Advisors Inc — 13F Holdings & Portfolio

CIK 2129795 · latest 13F-HR filed 2026-07-21

Madson Wealth Advisors Inc manages $147.1M in 13F-reported U.S. long-equity assets across 97 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VIG (6.29%), SGOV (6.24%), VIGI (6.11%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 17 new positions, exited 4, added to 49, and trimmed 22.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Filer Information
Address
1160 NORTH DUTTON AVE STE 210
SANTA ROSA, CA 95401
Phone
(707) 578-6850
Filing Manager
Madson Wealth Advisors Inc
SANTA ROSA, CA
Signatory
Maxwell Madson
CEO
Loading holdings…
AUM

$147.1M

Long-equity book

Holdings

97

Distinct positions

Period

2026-06-30

Filed 2026-07-21

Q/Q Activity

+17 / −4 / ↑49 / ↓22

vs 2026-03-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • ISHARES TR$1.5M +19.5%
  • ISHARES TR$1.4M +28.1%
  • ISHARES TR$1.3M +19.4%
  • VANGUARD INTL EQUITY INDEX F$1.2M +31.6%
  • ISHARES TR$1.1M +28.3%
Show all 49

Top Trims

  • ISHARES TR-$360.8K -34.8%
  • BLACKROCK ETF TRUST-$285.8K -30.4%
  • ISHARES TR-$269.3K -35.4%
  • ISHARES TR-$260.3K -20.5%
  • ISHARES TR-$245.6K -9.5%
Show all 22

New Positions

  • DIMENSIONAL ETF TRUST$3.7M
  • APPLIED MATLS INC$3.7M
  • DIMENSIONAL ETF TRUST$1.8M
  • VANGUARD WORLD FD$500.7K
  • DIMENSIONAL ETF TRUST$474.3K
Show all 17

Exited Positions

  • HONEYWELL INTL INC$598.0K
  • INVESCO QQQ TR$276.6K
  • EXXON MOBIL CORP$233.7K
  • NETFLIX INC.$201.9K
Show all 4
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 VANGUARD SPECIALIZED FUNDS VIG 921908844 $9.3M 6.29% 39,095 SH
2 ISHARES TR SGOV 46436E718 $9.2M 6.24% 91,162 SH
3 VANGUARD WHITEHALL FDS VIGI 921946810 $9.0M 6.11% 96,283 SH
4 ISHARES TR DGRO 46434V621 $9.0M 6.11% 118,526 SH
5 ISHARES TR GOVT 46429B267 $8.3M 5.62% 362,918 SH
6 J P MORGAN EXCHANGE TRADED F JQUA 46641Q761 $7.7M 5.21% 105,969 SH
7 ISHARES TR IJR 464287804 $6.3M 4.32% 42,805 SH
8 ISHARES TR IVV 464287200 $5.9M 3.98% 7,820 SH
9 ISHARES TR IJH 464287507 $5.0M 3.37% 64,300 SH
10 VANGUARD INTL EQUITY INDEX F VPL 922042866 $5.0M 3.37% 42,807 SH
11 ISHARES TR TIP 464287176 $4.5M 3.09% 41,552 SH
12 DIMENSIONAL ETF TRUST DFUS 25434V401 $3.7M 2.53% 45,490 SH
13 APPLIED MATLS INC AMAT 038222105 $3.7M 2.52% 5,123 SH
14 VANGUARD INTL EQUITY INDEX F VGK 922042874 $3.6M 2.42% 40,199 SH
15 TAIWAN SEMICONDUCTOR MANUFAC TSM 874039100 $3.0M 2.06% 6,349 SH
16 ISHARES TR IXUS 46432F834 $2.7M 1.84% 28,407 SH
17 ISHARES TR SHV 464288679 $2.3M 1.59% 21,156 SH
18 ISHARES TR IUSB 46434V613 $2.2M 1.47% 47,003 SH
19 BROADCOM INC AVGO 11135F101 $2.1M 1.40% 5,468 SH
20 ALPHABET INC GOOGL 02079K305 $2.0M 1.37% 5,651 SH
21 JOHNSON & JOHNSON JNJ 478160104 $1.9M 1.31% 7,597 SH
22 DIMENSIONAL ETF TRUST DFAI 25434V203 $1.8M 1.26% 44,791 SH
23 MICROSOFT CORP MSFT 594918104 $1.5M 1.01% 3,968 SH
24 COSTCO WHOLESALE CORPORATION COST 22160K105 $1.3M 0.87% 1,369 SH
25 ISHARES TR IGSB 464288646 $1.2M 0.85% 23,768 SH
26 ELI LILLY & CO LLY 532457108 $1.2M 0.80% 986 SH
27 APPLE INC AAPL 037833100 $1.2M 0.80% 4,083 SH
28 HOME DEPOT INC HD 437076102 $1.2M 0.79% 3,306 SH
29 NOVARTIS AG NVS 66987V109 $1.1M 0.78% 7,299 SH
30 ISHARES TR MBB 464288588 $1.0M 0.69% 10,693 SH
31 ASML HLDG NV ASML N07059210 $972.8K 0.66% 489 SH
32 TEXAS INSTRS INC TXN 882508104 $945.6K 0.64% 3,173 SH
33 EMERSON ELEC CO EMR 291011104 $942.6K 0.64% 6,585 SH
34 KLA CORP KLAC 482480100 $929.3K 0.63% 3,080 SH
35 VISA INC V 92826C839 $865.1K 0.59% 2,521 SH
36 ISHARES TR IWF 464287614 $750.5K 0.51% 6,045 SH
37 MERCK & CO INC MRK 58933Y105 $736.4K 0.50% 5,730 SH
38 ISHARES TR IVE 464287408 $677.2K 0.46% 2,982 SH
39 ISHARES TR IGEB 46435G219 $670.4K 0.46% 14,861 SH
40 MICRON TECHNOLOGY INC MU 595112103 $660.4K 0.45% 572 SH
41 BLACKROCK ETF TRUST DYNF 09290C103 $653.0K 0.44% 9,601 SH
42 ASTRAZENECA PLC AZN G0593M107 $610.2K 0.41% 3,218 SH
43 CATERPILLAR INC CAT 149123101 $607.0K 0.41% 570 SH
44 CHEVRON CORPORATION CVX 166764100 $602.3K 0.41% 3,634 SH
45 ISHARES INC IEMG 46434G103 $581.2K 0.40% 7,016 SH
46 ETFS GOLD TR SGOL 00326A104 $565.8K 0.38% 14,800 SH
47 ISHARES TR IVW 464287309 $547.0K 0.37% 3,978 SH
48 ISHARES TR IYW 464287721 $529.3K 0.36% 2,098 SH
49 ISHARES TR TLH 464288653 $511.1K 0.35% 5,094 SH
50 ISHARES GOLD TR IAU 464285204 $510.0K 0.35% 6,754 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-21 $147.1M 97 0002129795-26-000002
2026-03-31 2026-04-21 $120.3M 84 0002129795-26-000001