PLANNING ALTERNATIVES LTD /ADV — 13F Holdings & Portfolio
CIK 712011 · latest 13F-HR filed 2026-05-07
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
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AUM
$774.8M
Long-equity book
Holdings
111
Distinct positions
Period
2026-03-31
Filed 2026-05-07
Q/Q Activity
+22 / −9 / ↑42 / ↓21
vs 2025-12-31
Firm Profile & Key People
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- INVESCO EXCH TRADED FD TR II$11.2M +15.5%
- COLUMBIA ETF TR II$3.3M +26.3%
- META PLATFORMS INC$739.8K +149.8%
- NVIDIA CORPORATION$681.2K +18.4%
- ISHARES BITCOIN TRUST ETF$653.8K +55.9%
Top Trims
- VANGUARD SPECIALIZED FUNDS-$54.7M -93.1%
- VANGUARD INDEX FDS-$2.0M -11.4%
- MICROSOFT CORP-$793.8K -18.1%
- VISA INC-$767.2K -78.2%
- SCHWAB STRATEGIC TR-$761.4K -8.0%
New Positions
- INVESCO EXCH TRADED FD TR II$26.5M
- APPLIED MATLS INC$383.8K
- GE VERNOVA INC$381.5K
- PFIZER INC$308.5K
- SALESFORCE INC$285.4K
Exited Positions
- SCHWAB STRATEGIC TR$1.7M
- INTUITIVE SURGICAL INC$758.9K
- MOODYS CORP$620.7K
- ISHARES TR$355.4K
- ORACLE CORP$268.7K
All Holdings
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | ISHARES TR | IVV | 464287200 | $271.5M | 35.04% | 415,589 | SH |
| 2 | ISHARES TR | IJH | 464287507 | $87.8M | 11.33% | 1,299,753 | SH |
| 3 | INVESCO EXCH TRADED FD TR II | SPMO | 46138E339 | $83.5M | 10.77% | 744,409 | SH |
| 4 | VANGUARD TAX-MANAGED FDS | VEA | 921943858 | $79.5M | 10.26% | 1,240,204 | SH |
| 5 | ISHARES TR | IJR | 464287804 | $43.8M | 5.66% | 352,704 | SH |
| 6 | INVESCO EXCH TRADED FD TR II | IDMO | 46138E222 | $26.5M | 3.42% | 482,978 | SH |
| 7 | APPLE INC | AAPL | 037833100 | $16.5M | 2.14% | 65,180 | SH |
| 8 | SCHWAB STRATEGIC TR | SCHF | 808524805 | $16.5M | 2.13% | 667,274 | SH |
| 9 | VANGUARD INDEX FDS | VUG | 922908736 | $15.8M | 2.04% | 36,104 | SH |
| 10 | COLUMBIA ETF TR II | XCEM | 19762B202 | $15.7M | 2.03% | 385,033 | SH |
| 11 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $10.6M | 1.37% | 16,365 | SH |
| 12 | VANGUARD INDEX FDS | VTV | 922908744 | $9.1M | 1.17% | 46,198 | SH |
| 13 | SCHWAB STRATEGIC TR | SCHX | 808524201 | $8.8M | 1.13% | 342,298 | SH |
| 14 | ISHARES TR | ESGU | 46435G425 | $4.6M | 0.59% | 32,560 | SH |
| 15 | NVIDIA CORPORATION | NVDA | 67066G104 | $4.4M | 0.57% | 25,192 | SH |
| 16 | VANGUARD INDEX FDS | VOO | 922908363 | $4.3M | 0.56% | 7,272 | SH |
| 17 | VANGUARD SPECIALIZED FUNDS | VIG | 921908844 | $4.1M | 0.52% | 18,883 | SH |
| 18 | SCHWAB STRATEGIC TR | SCHB | 808524102 | $4.0M | 0.51% | 157,971 | SH |
| 19 | MICROSOFT CORP | MSFT | 594918104 | $3.6M | 0.46% | 9,691 | SH |
| 20 | ISHARES TR | IWV | 464287689 | $2.8M | 0.36% | 7,556 | SH |
| 21 | ISHARES TR | EAGG | 46435U549 | $2.3M | 0.30% | 48,262 | SH |
| 22 | DTE ENERGY CO | DTE | 233331107 | $2.3M | 0.30% | 15,654 | SH |
| 23 | ISHARES BITCOIN TRUST ETF | IBIT | 46438F101 | $1.8M | 0.24% | 47,435 | SH |
| 24 | ISHARES TR | ESGD | 46435G516 | $1.8M | 0.23% | 18,918 | SH |
| 25 | AMAZON COM INC | AMZN | 023135106 | $1.8M | 0.23% | 8,677 | SH |
| 26 | VANGUARD BD INDEX FDS | BND | 921937835 | $1.8M | 0.23% | 24,268 | SH |
| 27 | PHILIP MORRIS INTL INC | PM | 718172109 | $1.7M | 0.22% | 10,117 | SH |
| 28 | ISHARES TR | IWF | 464287614 | $1.6M | 0.21% | 3,855 | SH |
| 29 | LAM RESEARCH CORP | LRCX | 512807306 | $1.6M | 0.21% | 7,535 | SH |
| 30 | ALPHABET INC | GOOGL | 02079K305 | $1.6M | 0.21% | 5,588 | SH |
| 31 | ISHARES TR | MUB | 464288414 | $1.4M | 0.18% | 13,501 | SH |
| 32 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $1.4M | 0.18% | 2,952 | SH |
| 33 | BROADCOM INC | AVGO | 11135F101 | $1.4M | 0.18% | 4,486 | SH |
| 34 | ISHARES TR | IEFA | 46432F842 | $1.3M | 0.17% | 14,217 | SH |
| 35 | ISHARES TR | ESML | 46435U663 | $1.3M | 0.16% | 26,814 | SH |
| 36 | CATERPILLAR INC | CAT | 149123101 | $1.3M | 0.16% | 1,774 | SH |
| 37 | META PLATFORMS INC | META | 30303M102 | $1.2M | 0.16% | 2,156 | SH |
| 38 | ISHARES TR | IJS | 464287879 | $1.2M | 0.16% | 10,251 | SH |
| 39 | JPMORGAN CHASE & CO | JPM | 46625H100 | $1.2M | 0.15% | 3,985 | SH |
| 40 | ALPHABET INC | GOOG | 02079K107 | $1.2M | 0.15% | 4,080 | SH |
| 41 | ISHARES U S ETF TR | NEAR | 46431W507 | $1.1M | 0.14% | 21,997 | SH |
| 42 | J P MORGAN EXCHANGE TRADED F | JPUS | 46641Q407 | $1.1M | 0.14% | 8,523 | SH |
| 43 | INVESCO MUN OPPORTUNIT TR | VMO | 46132C107 | $979.5K | 0.13% | 103,000 | SH |
| 44 | TESLA INC | TSLA | 88160R101 | $910.0K | 0.12% | 2,448 | SH |
| 45 | VANGUARD INDEX FDS | VTI | 922908769 | $904.4K | 0.12% | 2,819 | SH |
| 46 | ELI LILLY & CO | LLY | 532457108 | $903.2K | 0.12% | 982 | SH |
| 47 | JOHNSON & JOHNSON | JNJ | 478160104 | $835.7K | 0.11% | 3,419 | SH |
| 48 | INTERNATIONAL BUSINESS MACHS | IBM | 459200101 | $830.2K | 0.11% | 3,425 | SH |
| 49 | COSTCO WHOLESALE CORPORATION | COST | 22160K105 | $816.1K | 0.11% | 819 | SH |
| 50 | MONDELEZ INTL INC | MDLZ | 609207105 | $794.7K | 0.10% | 13,787 | SH |
Filing History
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-05-07 | $774.8M | 111 | 0001765380-26-000187 |
| 2025-12-31 | 2026-02-06 | $793.9M | 98 | 0001765380-26-000076 |