Price Financial Group Wealth Management, Inc — 13F Holdings & Portfolio
CIK 2107127 · latest 13F-HR filed 2026-11-02
Price Financial Group Wealth Management, Inc manages $8.2M in 13F-reported U.S. long-equity assets across 22 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are SCHWAB US TREASURY MONEY INVESTOR (15.02%), SCHWAB PRIME ADVANTAGE MONEY ULTRA (13.85%), NVDA (6.80%). Quarter over quarter (versus its 2026-06-30 filing) the fund opened 7 new positions and exited 2; 9 existing positions rose in reported value and 3 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-11-02
vs 2026-06-30
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q3 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q2 26 → Q3 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
4 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 68.8%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Apr 30, 2020.
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| PRICE, ERIC, MONTGOMERY Control | PRESIDENT since May 2004 | 75% or more | Individual |
| WITTLIFF, SUSAN, LEONARD Control | SENIOR WEALTH ADVISOR/CHIEF COMPLIANCE OFFICER since Mar 2018 | 5–10% | Individual |
Ownership & leadership changes · 4 filings with changes since Mar 29, 2012
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- ChangedWITTLIFF, SUSAN, LEONARD · title WEALTH ADVISOR/CHIEF COMPLIANCE OFFICER → SENIOR WEALTH ADVISOR/CHIEF COMPLIANCE OFFICER
- ChangedWITTLIFF, SUSAN, LEONARD · title CHIEF OPERATING OFFICER/CHIEF COMPLIANCE OFFICER → WEALTH ADVISOR/CHIEF COMPLIANCE OFFICER; ownership Less than 5% → 5–10%
- ChangedPRICE, ERIC, MONTGOMERY · title PRESIDENT/CHIEF COMPLIANCE OFFICER → PRESIDENT
- ChangedWITTLIFF, SUSAN, LEONARD · title CHIEF OPERATING OFFICER → CHIEF OPERATING OFFICER/CHIEF COMPLIANCE OFFICER
- AddedWITTLIFF, SUSAN, LEONARD · CHIEF OPERATING OFFICER · Less than 5% · control person
- ListedPRICE, ERIC, MONTGOMERY · PRESIDENT/CHIEF COMPLIANCE OFFICER · 75% or more · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- SCHWAB US TREASURY MONEY INVESTOR$970.4K +372.2%
- MICROSOFT CORP$144.8K +49.4%
- NVIDIA CORP$103.8K +22.9%
- ADVANCED MICRO DEVICES I$45.2K +16.1%
- PALO ALTO NETWORKS INC$42.0K +15.0%
Top Trims
- SCHWAB PRIME ADVANTAGE MONEY ULTRA-$98.8K -8.0%
- XCEL ENERGY INC-$18.4K -8.4%
- UNITEDHEALTH GROUP INC-$16.0K -7.2%
New Positions
- CHEVRON CORP NEW$257.5K
- APPLE INC$231.5K
- GE AEROSPACE$226.5K
- STATE STREET SPDR PORTFOLIO S&P 500 ETF$216.6K
- META PLATFORMS INC CLASS A$213.7K
Exited Positions
Show all 2 →Price Financial Group Wealth Management, Inc Holdings (2026-09-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | SCHWAB US TREASURY MONEY INVESTOR | — | 808515548 | $1.2M | 15.02% | 1,231,092 | SH |
| 2 | SCHWAB PRIME ADVANTAGE MONEY ULTRA | — | 808515696 | $1.1M | 13.85% | 1,134,953 | SH |
| 3 | NVIDIA CORP | NVDA | 67066G104 | $557.6K | 6.80% | 2,455 | SH |
| 4 | ALPHABET INC CLASS A | GOOGL | 02079K305 | $544.5K | 6.64% | 1,538 | SH |
| 5 | AFLAC INC | AFL | 001055102 | $496.2K | 6.05% | 4,258 | SH |
| 6 | MICROSOFT CORP | MSFT | 594918104 | $438.0K | 5.34% | 802 | SH |
| 7 | ADVANCED MICRO DEVICES I | AMD | 007903107 | $326.8K | 3.99% | 548 | SH |
| 8 | PALO ALTO NETWORKS INC | PANW | 697435105 | $322.2K | 3.93% | 805 | SH |
| 9 | COSTCO WHSL CORP NEW | COST | 22160K105 | $299.1K | 3.65% | 312 | SH |
| 10 | AMAZON.COM INC | AMZN | 023135106 | $290.6K | 3.54% | 1,121 | SH |
| 11 | SCHWAB FUNDAMENTAL EMERGING MARKETS EQUITY ETF | FNDE | 808524730 | $264.9K | 3.23% | 6,164 | SH |
| 12 | CHEVRON CORP NEW | CVX | 166764100 | $257.5K | 3.14% | 1,181 | SH |
| 13 | VANGUARD S&P 500 ETF | VOO | 922908363 | $256.5K | 3.13% | 359 | SH |
| 14 | GE VERNOVA INC | GEV | 36828A101 | $243.0K | 2.96% | 245 | SH |
| 15 | APPLE INC | AAPL | 037833100 | $231.5K | 2.82% | 676 | SH |
| 16 | GE AEROSPACE | GE | 369604301 | $226.5K | 2.76% | 733 | SH |
| 17 | STATE STREET SPDR PORTFOLIO S&P 500 ETF | SPYM | 78464A854 | $216.6K | 2.64% | 2,367 | SH |
| 18 | META PLATFORMS INC CLASS A | META | 30303M102 | $213.7K | 2.61% | 280 | SH |
| 19 | UNITEDHEALTH GROUP INC | UNH | 91324P102 | $204.4K | 2.49% | 541 | SH |
| 20 | XCEL ENERGY INC | XEL | 98389B100 | $200.6K | 2.45% | 2,689 | SH |
| 21 | NORTHWEST BANCSHARES INC | NWBI | 667340103 | $164.6K | 2.01% | 11,205 | SH |
| 22 | SCHWAB PRIME ADVANTAGE MONEY INVESTOR | — | 808515605 | $76.5K | 0.93% | 76,473 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-09-30 | 2026-11-02 | $8.2M | 22 | 0002107127-26-000005 |
| 2026-06-30 | 2026-08-03 | $6.0M | 17 | 0002107127-26-000004 |
| 2026-03-31 | 2026-05-08 | $6.1M | 28 | 0002107127-26-000002 |
| 2025-12-31 | 2026-02-17 | $3.2M | 10 | 0002107127-26-000001 |
PORTLAND, OR 97223