Asset Advisory Group, Inc. — 13F Holdings & Portfolio
CIK 2110402 · latest 13F-HR filed 2026-07-09
Asset Advisory Group, Inc. manages $228.8M in 13F-reported U.S. long-equity assets across 125 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are AAPL (8.14%), VCSH (5.19%), BRK.B (5.08%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 10 new positions, exited 1, added to 73, and trimmed 19.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
KINNELON, NJ 07405
$228.8M
Long-equity book
125
Distinct positions
2026-06-30
Filed 2026-07-09
+10 / −1 / ↑73 / ↓19
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- APPLE INC$2.0M +12.1%
- SELECT SECTOR SPDR TR$1.9M +49.4%
- DIMENSIONAL ETF TRUST$1.9M +25.7%
- KEYCORP$1.4M +14.7%
- INVESCO QQQ TR$1.4M +37.8%
Top Trims
- EXXON MOBIL CORP-$289.6K -19.4%
- LOCKHEED MARTIN CORP-$158.1K -15.7%
- AT&T INC-$142.8K -28.6%
- ACCENTURE PLC IRELAND-$126.1K -37.2%
- NORTHROP GRUMMAN CORP-$116.3K -25.6%
New Positions
- PUBLIC STORAGE OPER CO$862.2K
- CORNING INC$339.0K
- NETFLIX INC.$288.5K
- IRON MTN INC DEL$234.3K
- ISHARES TR$223.9K
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | APPLE INC | AAPL | 037833100 | $18.6M | 8.14% | 64,371 | SH |
| 2 | VANGUARD SCOTTSDALE FDS | VCSH | 92206C409 | $11.9M | 5.19% | 150,258 | SH |
| 3 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $11.6M | 5.08% | 23,248 | SH |
| 4 | KEYCORP | KEY | 493267108 | $11.0M | 4.83% | 479,123 | SH |
| 5 | DIMENSIONAL ETF TRUST | DFAC | 25434V708 | $9.3M | 4.05% | 209,020 | SH |
| 6 | VANGUARD INDEX FDS | VUG | 922908736 | $8.7M | 3.81% | 101,152 | SH |
| 7 | VANGUARD SPECIALIZED FUNDS | VIG | 921908844 | $8.5M | 3.71% | 35,826 | SH |
| 8 | SCHWAB STRATEGIC TR | SCHD | 808524797 | $7.7M | 3.37% | 242,951 | SH |
| 9 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $7.3M | 3.18% | 9,740 | SH |
| 10 | PIMCO ETF TR | PYLD | 72201R585 | $7.0M | 3.06% | 264,308 | SH |
| 11 | J P MORGAN EXCHANGE TRADED F | JPIE | 46641Q159 | $7.0M | 3.04% | 151,112 | SH |
| 12 | SCHWAB STRATEGIC TR | SCHB | 808524102 | $6.7M | 2.91% | 229,821 | SH |
| 13 | SELECT SECTOR SPDR TR | XLK | 81369Y803 | $5.7M | 2.51% | 30,107 | SH |
| 14 | INVESCO QQQ TR | QQQ | 46090E103 | $4.9M | 2.16% | 6,715 | SH |
| 15 | TESLA INC | TSLA | 88160R101 | $4.5M | 1.96% | 10,674 | SH |
| 16 | AMAZON COM INC | AMZN | 023135106 | $4.1M | 1.80% | 17,246 | SH |
| 17 | ALPHABET INC | GOOGL | 02079K305 | $3.7M | 1.62% | 10,340 | SH |
| 18 | MICROSOFT CORP | MSFT | 594918104 | $3.6M | 1.58% | 9,691 | SH |
| 19 | ALPHABET INC | GOOG | 02079K107 | $3.3M | 1.45% | 9,371 | SH |
| 20 | VANGUARD INDEX FDS | VNQ | 922908553 | $3.3M | 1.44% | 34,112 | SH |
| 21 | VANGUARD STAR FDS | VXUS | 921909768 | $3.1M | 1.35% | 36,219 | SH |
| 22 | ISHARES TR | IEFA | 46432F842 | $3.1M | 1.34% | 31,741 | SH |
| 23 | ISHARES INC | URTH | 464286392 | $2.7M | 1.19% | 13,435 | SH |
| 24 | JPMORGAN CHASE & CO | JPM | 46625H100 | $2.7M | 1.16% | 8,142 | SH |
| 25 | SCHWAB STRATEGIC TR | FNDX | 808524771 | $2.5M | 1.11% | 81,671 | SH |
| 26 | VANGUARD INDEX FDS | VTV | 922908744 | $2.5M | 1.10% | 11,599 | SH |
| 27 | NVIDIA CORPORATION | NVDA | 67066G104 | $2.3M | 1.00% | 11,388 | SH |
| 28 | VANGUARD INDEX FDS | VTI | 922908769 | $2.3M | 0.99% | 6,099 | SH |
| 29 | CATERPILLAR INC | CAT | 149123101 | $2.2M | 0.96% | 2,055 | SH |
| 30 | META PLATFORMS INC | META | 30303M102 | $2.0M | 0.89% | 3,629 | SH |
| 31 | ISHARES TR | IWM | 464287655 | $2.0M | 0.85% | 6,495 | SH |
| 32 | HOME DEPOT INC | HD | 437076102 | $1.9M | 0.82% | 5,322 | SH |
| 33 | JOHNSON & JOHNSON | JNJ | 478160104 | $1.9M | 0.81% | 7,326 | SH |
| 34 | DIMENSIONAL ETF TRUST | DFAS | 25434V500 | $1.6M | 0.71% | 19,696 | SH |
| 35 | DEERE & CO | DE | 244199105 | $1.5M | 0.64% | 2,296 | SH |
| 36 | ISHARES TR | DVY | 464287168 | $1.4M | 0.63% | 9,194 | SH |
| 37 | ISHARES TR | PFF | 464288687 | $1.3M | 0.59% | 44,082 | SH |
| 38 | DIMENSIONAL ETF TRUST | DFIC | 25434V799 | $1.3M | 0.57% | 34,989 | SH |
| 39 | EXXON MOBIL CORP | XOM | 30231G102 | $1.2M | 0.53% | 8,807 | SH |
| 40 | PHILIP MORRIS INTL INC | PM | 718172109 | $1.2M | 0.52% | 6,622 | SH |
| 41 | INTEL CORP | INTC | 458140100 | $1.1M | 0.48% | 7,824 | SH |
| 42 | ISHARES TR | IWR | 464287499 | $1.1M | 0.46% | 9,558 | SH |
| 43 | CENCORA INC | COR | 03073E105 | $929.3K | 0.41% | 3,284 | SH |
| 44 | BRISTOL-MYERS SQUIBB CO | BMY | 110122108 | $925.0K | 0.40% | 16,054 | SH |
| 45 | VANGUARD INDEX FDS | VO | 922908629 | $924.5K | 0.40% | 11,474 | SH |
| 46 | PUBLIC STORAGE OPER CO | PSA | 74460D109 | $862.2K | 0.38% | 2,709 | SH |
| 47 | LOCKHEED MARTIN CORP | LMT | 539830109 | $848.8K | 0.37% | 1,666 | SH |
| 48 | TJX COS INC NEW | TJX | 872540109 | $845.5K | 0.37% | 5,581 | SH |
| 49 | DIMENSIONAL ETF TRUST | DFAX | 25434V880 | $764.6K | 0.33% | 20,756 | SH |
| 50 | ROCKWELL AUTOMATION INC | ROK | 773903109 | $754.0K | 0.33% | 1,523 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-07-09 | $228.8M | 125 | 0002063364-26-000193 |
| 2026-03-31 | 2026-04-16 | $199.3M | 116 | 0002063364-26-000095 |
| 2025-12-31 | 2026-02-12 | $200.2M | 120 | 0002063364-26-000070 |