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Dan Jedda

CIK 1834902 · CFO & COO · last filed 2026-09-03

Dan Jedda is a CFO & COO who has filed 79 SEC Form 4 insider transactions across 3 companies since 2020. The most recent filing, for ROKU, was dated Sep 15, 2026. Across all open-market trades the lifetime net is −$11.1M, making them a net seller over the disclosed history. Current disclosed insider exposure totals $15.2M across reported positions. 8 SEC filings were submitted jointly with YELP INC.

"Disclosed insider exposure" sums this person's most-recently-reported share counts across each company they're an insider in, multiplied by the current underlying price. It is not net worth — it misses retail holdings, private investments, real estate, index funds, and any company where the person isn't an SEC-reporting insider. For informational purposes only.

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Disclosed Exposure

$15.17M

Companies

3

Total Filings

79

Lifetime Open-Market Net

-$11.06M

Filer Profile

Reported Address
C/O STITCH FIX, INC.
1 MONTGOMERY STREET, SUITE 1500
SAN FRANCISCO, CA 94104
Related Filers
YELP INC — 8 joint filings, latest 2026-06-09
Profile details as reported on the filer's SEC submissions — for individual insiders the address is often in care of the issuer. Related filers are identified from jointly filed SEC submissions and shared reported addresses. View filings on SEC EDGAR.

Holdings By Company

Latest on-record share count from this person's most recent non-derivative Form 4 transaction in each company. Disclosed exposure = shares × current underlying price.
Symbol Role Shares Price Disclosed Exposure Lifetime OM Net Filings Latest Filed
ROKU CFO & COO 81,811 $156.62 $12.81M -$10.93M 36 2026-09-03
YELP Director 27,746 $21.14 $586.6K -$130.5K 5 2026-06-09
SFIX Chief Financial Officer 603,072 $2.94 $1.77M $0 10 2023-03-16

Recent Filings

79 filings
Insider activity across all companies, newest first. Form 4 rows are post-trade confirmations (buys, sells, grants, exercises). Notice (144) rows are pre-trade notices of intent to sell restricted or control stock under Rule 144 — they may not all execute. Compare adjacent dates to see which notices became actual sales.
Filed Symbol Action Net Shares Net $ Link
2026-09-15 ROKU Notice (144) −7,000 -$1.10M EDGAR
2026-09-03 ROKU Mixed +15,848 -$1.60M EDGAR
2026-08-17 ROKU Notice (144) −7,000 -$1.10M EDGAR
2026-08-17 ROKU Mixed −7,000 -$1.10M EDGAR
2026-07-16 ROKU Sell (S) −7,000 -$993.3K EDGAR
2026-07-15 ROKU Notice (144) −7,000 -$993.3K EDGAR
2026-06-16 ROKU Sell (S) −7,000 -$1.01M EDGAR
2026-06-15 ROKU Notice (144) −7,000 -$1.01M EDGAR
2026-06-09 YELP Grant (A) +10,646 $0 EDGAR
2026-06-03 ROKU Mixed +15,848 -$1.33M EDGAR
Showing 1–10 of 79
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Form 4 codes: P = open-market purchase · S = open-market sale · A = grant/award · M = option exercise · F = tax withholding at vest · G = bona-fide gift · D = disposition to issuer · J = other (see filing footnote). Only P / S codes carry directional signal.
Notice (144 / 144/A): Form 144 is a notice of intent to sell restricted/control stock under Rule 144, filed before the sale; 144/A is an amendment. Many notices are pre-scheduled under Rule 10b5-1 plans. A Form 4 with code S typically follows within a few days when the planned sale executes; missing follow-up Form 4s suggest the notice was cancelled or modified.