BIRINYI ASSOCIATES INC — 13F Holdings & Portfolio
CIK 1079738 · latest 13F-HR filed 2026-05-04
BIRINYI ASSOCIATES INC manages $367.2K in 13F-reported U.S. long-equity assets across 60 reported positions as of its 2026-03-31 13F-HR filing. Its largest disclosed positions are AAPL (22.87%), GOOGL (11.25%), SPY (8.86%). Quarter over quarter (versus its 2025-12-31 filing) the fund opened 5 new positions, exited 3, added to 12, and trimmed 34.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
$367.2K
Long-equity book
60
Distinct positions
2026-03-31
Filed 2026-05-04
+5 / −3 / ↑12 / ↓34
vs 2025-12-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- American Express Co$754 +28.1%
- Caterpillar Inc$406 +23.6%
- Walmart Inc$377 +11.6%
- Lam Research Corp$298 +24.9%
- AutoZone Inc$285 +13.5%
Top Trims
- Apple Inc-$6.1K -6.7%
- Alphabet Inc-$3.8K -8.3%
- Microsoft Corp-$3.5K -21.3%
- Vanguard S&P 500 ETF-$3.4K -44.0%
- Mastercard Inc-$3.3K -12.8%
New Positions
- Johnson & Johnson$4.2K
- Boeing Co/The$3.1K
- Invesco S&P 500 Equal Weight ETF$2.9K
- Charles Schwab Corp/The$1.1K
- Altria Group Inc$212
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | Apple Inc | AAPL | 037833100 | $84.0K | 22.87% | 330,879 | SH |
| 2 | Alphabet Inc | GOOGL | 02079K305 | $41.3K | 11.25% | 143,611 | SH |
| 3 | State Street SPDR S&P 500 ETF Trust | SPY | 78462F103 | $32.5K | 8.86% | 50,015 | SH |
| 4 | Amazon.com Inc | AMZN | 023135106 | $28.9K | 7.86% | 138,638 | SH |
| 5 | Mastercard Inc | MA | 57636Q104 | $22.4K | 6.10% | 44,857 | SH |
| 6 | NVIDIA Corp | NVDA | 67066G104 | $18.8K | 5.12% | 107,765 | SH |
| 7 | Microsoft Corp | MSFT | 594918104 | $12.8K | 3.49% | 34,633 | SH |
| 8 | Citigroup Inc | C | 172967424 | $11.8K | 3.21% | 103,897 | SH |
| 9 | Booking Holdings Inc | BKNG | 09857L108 | $10.4K | 2.82% | 2,460 | SH |
| 10 | Goldman Sachs Group Inc/The | GS | 38141G104 | $8.6K | 2.33% | 10,111 | SH |
| 11 | Alphabet Inc | GOOG | 02079K107 | $8.0K | 2.18% | 27,923 | SH |
| 12 | Berkshire Hathaway Inc | BRK.B | 084670702 | $7.3K | 2.00% | 15,337 | SH |
| 13 | Broadcom Inc | AVGO | 11135F101 | $6.6K | 1.80% | 21,401 | SH |
| 14 | International Business Machines Corp | IBM | 459200101 | $5.8K | 1.59% | 24,059 | SH |
| 15 | State Street SPDR Dow Jones Industrial Average ETF Trust | DIA | 78467X109 | $5.3K | 1.45% | 11,521 | SH |
| 16 | Berkshire Hathaway Inc | BRK.A | 084670108 | $4.3K | 1.17% | 6 | SH |
| 17 | Vanguard S&P 500 ETF | VOO | 922908363 | $4.3K | 1.17% | 7,199 | SH |
| 18 | Johnson & Johnson | JNJ | 478160104 | $4.2K | 1.13% | 17,029 | SH |
| 19 | Walmart Inc | WMT | 931142103 | $3.6K | 0.99% | 29,300 | SH |
| 20 | American Express Co | AXP | 025816109 | $3.4K | 0.94% | 11,360 | SH |
| 21 | Dell Technologies Inc | DELL | 24703L202 | $3.2K | 0.87% | 19,490 | SH |
| 22 | JPMorgan Chase & Co | JPM | 46625H100 | $3.2K | 0.86% | 10,723 | SH |
| 23 | Boeing Co/The | BA | 097023105 | $3.1K | 0.85% | 15,600 | SH |
| 24 | Invesco S&P 500 Equal Weight ETF | RSP | 46137V357 | $2.9K | 0.78% | 14,944 | SH |
| 25 | Constellation Energy Corp | CEG | 21037T109 | $2.4K | 0.65% | 8,585 | SH |
| 26 | AutoZone Inc | AZO | 053332102 | $2.4K | 0.65% | 708 | SH |
| 27 | Caterpillar Inc | CAT | 149123101 | $2.1K | 0.58% | 3,000 | SH |
| 28 | McDonald's Corp | MCD | 580135101 | $1.9K | 0.51% | 6,006 | SH |
| 29 | Lam Research Corp | LRCX | 512807306 | $1.5K | 0.41% | 7,000 | SH |
| 30 | Micron Technology Inc | MU | 595112103 | $1.4K | 0.37% | 4,050 | SH |
| 31 | Chipotle Mexican Grill Inc | CMG | 169656105 | $1.4K | 0.37% | 42,500 | SH |
| 32 | Amgen Inc | AMGN | 031162100 | $1.3K | 0.37% | 3,827 | SH |
| 33 | State Street Health Care Select Sector SPDR ETF | XLV | 81369Y209 | $1.2K | 0.33% | 8,164 | SH |
| 34 | Costco Wholesale Corp | COST | 22160K105 | $1.1K | 0.31% | 1,150 | SH |
| 35 | Eli Lilly & Co | LLY | 532457108 | $1.1K | 0.30% | 1,191 | SH |
| 36 | Charles Schwab Corp/The | SCHW | 808513105 | $1.1K | 0.29% | 11,281 | SH |
| 37 | Home Depot Inc/The | HD | 437076102 | $987 | 0.27% | 3,000 | SH |
| 38 | Deere & Co | DE | 244199105 | $873 | 0.24% | 1,550 | SH |
| 39 | Visa Inc | V | 92826C839 | $748 | 0.20% | 2,476 | SH |
| 40 | Procter & Gamble Co/The | PG | 742718109 | $732 | 0.20% | 5,068 | SH |
| 41 | Chevron Corp | CVX | 166764100 | $683 | 0.19% | 3,300 | SH |
| 42 | Lockheed Martin Corp | LMT | 539830109 | $604 | 0.16% | 1,000 | SH |
| 43 | Salesforce Inc | CRM | 79466L302 | $599 | 0.16% | 3,208 | SH |
| 44 | Starbucks Corp | SBUX | 855244109 | $560 | 0.15% | 6,250 | SH |
| 45 | Tesla Inc | TSLA | 88160R101 | $558 | 0.15% | 1,500 | SH |
| 46 | MSCI Inc | MSCI | 55354G100 | $539 | 0.15% | 1,000 | SH |
| 47 | Blackstone Inc | BX | 09260D107 | $538 | 0.15% | 4,676 | SH |
| 48 | Global X Artificial Intelligence & Technology ETF | AIQ | 37954Y632 | $516 | 0.14% | 11,048 | SH |
| 49 | Netflix Inc | NFLX | 64110L106 | $490 | 0.13% | 5,100 | SH |
| 50 | Meta Platforms Inc | META | 30303M102 | $421 | 0.11% | 735 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-05-04 | $367.2K | 60 | 0001079738-26-000006 |
| 2025-12-31 | 2026-02-10 | $399.9K | 58 | 0001079738-26-000004 |