Profit Investment Management, LLC — 13F Holdings & Portfolio

CIK 1286295 · latest 13F-HR filed 2026-01-08

Profit Investment Management, LLC manages $24.7M in 13F-reported U.S. long-equity assets across 35 reported positions as of its 2025-12-31 13F-HR filing. Its largest disclosed positions are GOOGL (6.96%), AAPL (5.51%), NVDA (5.46%). Quarter over quarter (versus its 2025-09-30 filing) the fund opened 0 new positions, exited 34, added to 6, and trimmed 16.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

Loading holdings…
AUM

$24.7M

Long-equity book

Holdings

35

Distinct positions

Period

2025-12-31

Filed 2026-01-08

Q/Q Activity

+0 / −34 / ↑6 / ↓16

vs 2025-09-30

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • ALPHABET INC$384.4K +28.8%
  • AMERICAN EXPRESS CO$130.9K +11.1%
  • GOLDMAN SACHS GROUP INC$124.6K +10.4%
  • APPLE INC$86.4K +6.8%
  • CISCO SYS INC$85.7K +12.6%
Show all 6

Top Trims

  • BOX INC-$1.8M -79.4%
  • BRINKS CO-$1.4M -75.9%
  • VIKING THERAPEUTICS INC-$1.4M -68.5%
  • GLOBUS MED INC-$550.5K -50.6%
  • NETFLIX INC-$256.6K -21.8%
Show all 16

New Positions

  • No new positions this quarter.
Show all 0

Exited Positions

  • KRATOS DEFENSE & SEC SOLUTIO$3.7M
  • FIRSTCASH HOLDINGS INC$2.6M
  • OPPENHEIMER HLDGS INC$2.5M
  • SALLY BEAUTY HLDGS INC$2.4M
  • PLEXUS CORP$2.4M
Show all 34
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 ALPHABET INC GOOGL 02079K305 $1.7M 6.96% 5,500 SH
2 APPLE INC AAPL 037833100 $1.4M 5.51% 5,014 SH
3 NVIDIA CORPORATION NVDA 67066G104 $1.3M 5.46% 7,236 SH
4 GOLDMAN SACHS GROUP INC GS 38141G104 $1.3M 5.36% 1,507 SH
5 AMERICAN EXPRESS CO AXP 025816109 $1.3M 5.29% 3,541 SH
6 MICROSOFT CORP MSFT 594918104 $1.1M 4.55% 2,327 SH
7 ABBVIE INC ABBV 00287Y109 $987.1K 3.99% 4,320 SH
8 INTEL CORP INTC 458140100 $976.7K 3.95% 26,469 SH
9 JPMORGAN CHASE & CO. JPM 46625H100 $961.5K 3.89% 2,984 SH
10 NETFLIX INC NFLX 64110L106 $920.7K 3.72% 9,820 SH
11 COSTCO WHSL CORP NEW COST 22160K105 $892.5K 3.61% 1,035 SH
12 ROLLINS INC ROL 775711104 $831.7K 3.36% 13,857 SH
13 VISA INC V 92826C839 $817.2K 3.30% 2,330 SH
14 CISCO SYS INC CSCO 17275R102 $766.4K 3.10% 9,950 SH
15 RELIANCE INC RS 759509102 $713.5K 2.89% 2,470 SH
16 TAKE-TWO INTERACTIVE SOFTWAR TTWO 874054109 $669.8K 2.71% 2,616 SH
17 HOME DEPOT INC HD 437076102 $642.8K 2.60% 1,868 SH
18 VIKING THERAPEUTICS INC VKTX 92686J106 $633.1K 2.56% 17,995 SH
19 UNITED RENTALS INC URI 911363109 $623.2K 2.52% 770 SH
20 DISNEY WALT CO DIS 254687106 $599.1K 2.42% 5,266 SH
21 GLOBUS MED INC GMED 379577208 $536.9K 2.17% 6,149 SH
22 AMGEN INC AMGN 031162100 $517.8K 2.09% 1,582 SH
23 BOX INC BOX 10316T104 $457.5K 1.85% 15,295 SH
24 BRINKS CO BCO 109696104 $448.0K 1.81% 3,838 SH
25 UNITEDHEALTH GROUP INC UNH 91324P102 $430.5K 1.74% 1,304 SH
26 FORD MTR CO F 345370860 $425.4K 1.72% 32,425 SH
27 STARBUCKS CORP SBUX 855244109 $349.8K 1.41% 4,154 SH
28 PROCTER AND GAMBLE CO PG 742718109 $344.8K 1.39% 2,406 SH
29 MCCORMICK & CO INC MKC 579780206 $341.2K 1.38% 5,010 SH
30 PFIZER INC PFE 717081103 $288.7K 1.17% 11,595 SH
31 PEPSICO INC PEP 713448108 $288.6K 1.17% 2,011 SH
32 BLOCK INC XYZ 852234103 $288.2K 1.17% 4,428 SH
33 FACTSET RESH SYS INC FDS 303075105 $287.9K 1.16% 992 SH
34 NIKE INC NKE 654106103 $265.4K 1.07% 4,165 SH
35 EASTMAN CHEM CO EMN 277432100 $231.8K 0.94% 3,631 SH
Filing History
Period Filed AUM Holdings Accession
2025-12-31 2026-01-08 $24.7M 35 0001286295-26-000001
2025-09-30 2025-10-14 $79.5M 69 0001085146-25-005928