Strategic Planning, Inc. — 13F Holdings & Portfolio
CIK 1925220 · latest 13F-HR filed 2026-05-18
Strategic Planning, Inc. manages $199.3M in 13F-reported U.S. long-equity assets across 54 reported positions as of its 2026-03-31 13F-HR filing. Its largest disclosed positions are AMZN (11.88%), DOW (10.84%), AAPL (10.19%). Quarter over quarter (versus its 2025-12-31 filing) the fund opened 10 new positions, exited 8, added to 19, and trimmed 15.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
$199.3M
Long-equity book
54
Distinct positions
2026-03-31
Filed 2026-05-18
+10 / −8 / ↑19 / ↓15
vs 2025-12-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- MICROSOFT CORP$11.0M +1303.0%
- AMAZON.COM INC$9.1M +62.7%
- EXXON MOBIL CORP$1.4M +40.9%
- ALTRIA GROUP INC$742.2K +16.1%
- FORTINET INC$358.7K +10.3%
Top Trims
- DOW INC-$1.6M -7.0%
- APPLE INC-$1.6M -7.3%
- FORD MTR CO DEL-$1.0M -9.1%
- CVS HEALTH CORP-$965.9K -8.4%
- NOVO-NORDISK A S FSPONSORED ADR 1 ADR REPS 1 ORD SHS-$935.4K -26.0%
New Positions
- WORKDAY INC CLASS A$5.9M
- VERIZON COMMUNICATIONS I$5.7M
- SANOFI FSPONSORED ADR 1 ADR REPS 0.5 ORD SHS$3.5M
- ISHARES RUSSELL 2000 ETF$813.4K
- BOEING CO$363.0K
Exited Positions
- PNC FINL SERVICES$7.2M
- AMEREN CORP$4.3M
- HUNTINGTON BANCSHARES IN$3.4M
- CHIPOTLE MEXICAN GRILL I$2.9M
- HILLENBRAND INC$587.8K
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | AMAZON.COM INC | AMZN | 023135106 | $23.7M | 11.88% | 115,509 | SH |
| 2 | DOW INC | DOW | 260557103 | $21.6M | 10.84% | 518,674 | SH |
| 3 | APPLE INC | AAPL | 037833100 | $20.3M | 10.19% | 79,986 | SH |
| 4 | NVIDIA CORP | NVDA | 67066G104 | $14.9M | 7.48% | 85,461 | SH |
| 5 | MICROSOFT CORP | MSFT | 594918104 | $11.9M | 5.97% | 32,115 | SH |
| 6 | CVS HEALTH CORP | CVS | 126650100 | $10.5M | 5.27% | 146,342 | SH |
| 7 | FORD MTR CO DEL | F | 345370860 | $10.0M | 5.02% | 867,340 | SH |
| 8 | KRAFT HEINZ CO | KHC | 500754106 | $6.2M | 3.13% | 277,613 | SH |
| 9 | WORKDAY INC CLASS A | WDAY | 98138H101 | $5.9M | 2.95% | 45,328 | SH |
| 10 | VERIZON COMMUNICATIONS I | VZ | 92343V104 | $5.7M | 2.86% | 113,705 | SH |
| 11 | ALTRIA GROUP INC | MO | 02209S103 | $5.4M | 2.69% | 81,214 | SH |
| 12 | ALPHABET INC CLASS C | GOOG | 02079K107 | $5.3M | 2.66% | 18,487 | SH |
| 13 | DOMINION ENERGY INC | D | 25746U109 | $4.8M | 2.42% | 77,972 | SH |
| 14 | EXXON MOBIL CORP | XOM | 30231G102 | $4.8M | 2.39% | 28,082 | SH |
| 15 | UNITED PARCEL SVC INC CLASS B | UPS | 911312106 | $4.6M | 2.33% | 47,167 | SH |
| 16 | STATE STREET SPDR S&P 500 ETF TRUST | SPY | 78462F103 | $4.1M | 2.06% | 6,325 | SH |
| 17 | NIKE INC CLASS CLASS B | NKE | 654106103 | $3.9M | 1.94% | 73,364 | SH |
| 18 | FORTINET INC | FTNT | 34959E109 | $3.8M | 1.93% | 46,951 | SH |
| 19 | TAIWAN SEMICONDUCTOR M FSPONSORED ADR 1 ADR REPS 5 ORD SHS | TSM | 874039100 | $3.8M | 1.92% | 11,332 | SH |
| 20 | SANOFI FSPONSORED ADR 1 ADR REPS 0.5 ORD SHS | SNY | 80105N105 | $3.5M | 1.75% | 72,259 | SH |
| 21 | PROCTER & GAMBLE CO | PG | 742718109 | $2.7M | 1.37% | 18,848 | SH |
| 22 | NOVO-NORDISK A S FSPONSORED ADR 1 ADR REPS 1 ORD SHS | NVO | 670100205 | $2.7M | 1.33% | 72,366 | SH |
| 23 | EXELON CORP | EXC | 30161N101 | $2.4M | 1.22% | 49,697 | SH |
| 24 | GENERAL MILLS INC | GIS | 370334104 | $2.0M | 0.99% | 52,751 | SH |
| 25 | TESLA INC | TSLA | 88160R101 | $1.2M | 0.62% | 3,303 | SH |
| 26 | GE AEROSPACE | GE | 369604301 | $1.2M | 0.59% | 4,175 | SH |
| 27 | US FOODS HLDG CORP | USFD | 912008109 | $895.6K | 0.45% | 9,713 | SH |
| 28 | GE VERNOVA INC | GEV | 36828A101 | $887.6K | 0.45% | 1,017 | SH |
| 29 | ISHARES RUSSELL 2000 ETF | IWM | 464287655 | $813.4K | 0.41% | 3,280 | SH |
| 30 | AMERICAN ELEC PWR CO INC | AEP | 025537101 | $767.7K | 0.39% | 5,856 | SH |
| 31 | COSTCO WHSL CORP NEW | COST | 22160K105 | $755.1K | 0.38% | 758 | SH |
| 32 | WALMART INC | WMT | 931142103 | $697.1K | 0.35% | 5,609 | SH |
| 33 | CORTEVA INC | CTVA | 22052L104 | $587.9K | 0.29% | 7,023 | SH |
| 34 | TRX GOLD CORP F | TRX | 87283P109 | $493.7K | 0.25% | 329,133 | SH |
| 35 | JOHNSON CONTROLS INT F | JCI | G51502105 | $472.2K | 0.24% | 3,606 | SH |
| 36 | VANGUARD TOTAL STOCK MARKET INDEX FUND ETF SHARES | VTI | 922908769 | $436.5K | 0.22% | 1,360 | SH |
| 37 | GUIDEWIRE SOFTWARE INC | GWRE | 40171V100 | $430.6K | 0.22% | 2,879 | SH |
| 38 | CARRIER GLOBAL CORP | CARR | 14448C104 | $426.7K | 0.21% | 7,578 | SH |
| 39 | GENERAL DYNAMICS CORP | GD | 369550108 | $399.2K | 0.20% | 1,163 | SH |
| 40 | BERKSHIRE HATHAWAY CLASS B | BRK.B | 084670702 | $368.5K | 0.18% | 769 | SH |
| 41 | BOEING CO | BA | 097023105 | $363.0K | 0.18% | 1,824 | SH |
| 42 | SIEMENS A G FSPONSORED ADR 1 ADR REPS 0.5 ORD SHS | SMMNY | 826197501 | $322.6K | 0.16% | 2,647 | SH |
| 43 | VANGUARD LARGE-CAP INDEXFUND ETF SHARES | VV | 922908637 | $321.0K | 0.16% | 1,074 | SH |
| 44 | ARAMARK | ARMK | 03852U106 | $310.8K | 0.16% | 7,666 | SH |
| 45 | META PLATFORMS INC CLASS A | META | 30303M102 | $308.5K | 0.15% | 539 | SH |
| 46 | HP INC | HPQ | 40434L105 | $304.9K | 0.15% | 15,873 | SH |
| 47 | ISHARES MSCI EAFE ETF | EFA | 464287465 | $304.1K | 0.15% | 3,130 | SH |
| 48 | BORGWARNER INC | BWA | 099724106 | $279.3K | 0.14% | 5,148 | SH |
| 49 | OTIS WORLDWIDE CORP | OTIS | 68902V107 | $258.4K | 0.13% | 3,352 | SH |
| 50 | CITIGROUP INC | C | 172967424 | $256.8K | 0.13% | 2,265 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-03-31 | 2026-05-18 | $199.3M | 54 | 0001213900-26-058124 |
| 2025-12-31 | 2026-02-18 | $185.6M | 53 | 0001213900-26-017626 |
| 2025-09-30 | 2025-10-20 | $172.8M | 59 | 0001213900-25-100168 |