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EDWARD J HEFFERNAN

CIK 1158371 · President and CEO · last filed 2019-02-20

EDWARD J HEFFERNAN is a President and CEO who has filed 36 SEC Form 4 insider transactions across 1 company since 2007. The most recent filing, for ADS, was dated Feb 20, 2019. Across all open-market trades the lifetime net is −$35.2M, making them a net seller over the disclosed history.

"Disclosed insider exposure" sums this person's most-recently-reported share counts across each company they're an insider in, multiplied by the current underlying price. It is not net worth — it misses retail holdings, private investments, real estate, index funds, and any company where the person isn't an SEC-reporting insider. For informational purposes only.

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Disclosed Exposure

$0

Companies

1

Total Filings

36

Lifetime Open-Market Net

-$35.20M

Holdings By Company

Latest on-record share count from this person's most recent non-derivative Form 4 transaction in each company. Disclosed exposure = shares × current underlying price.
Symbol Role Shares Price Disclosed Exposure Lifetime OM Net Filings Latest Filed
BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted President and CEO 237,333 $56.80 $13.48M -$35.20M 36 2019-02-20

Recent Filings

36 filings
Insider activity across all companies, newest first. Form 4 rows are post-trade confirmations (buys, sells, grants, exercises). Notice (144) rows are pre-trade notices of intent to sell restricted or control stock under Rule 144 — they may not all execute. Compare adjacent dates to see which notices became actual sales.
Filed Symbol Action Net Shares Net $ Link
2019-02-20 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Mixed +37,544 -$1.26M EDGAR
2018-02-21 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Mixed −25,369 -$6.21M EDGAR
2018-02-20 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Mixed +29,661 -$702.9K EDGAR
2017-02-22 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Tax (F) −6,079 -$1.42M EDGAR
2017-02-17 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Mixed +31,917 -$446.9K EDGAR
2016-11-22 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Mixed — -$2.35M EDGAR
2016-02-24 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Tax (F) −5,227 -$1.10M EDGAR
2016-02-19 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Tax (F) −5,975 -$1.17M EDGAR
2016-02-17 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Grant (A) +25,130 $0 EDGAR
2015-10-28 BREAD FINANCIAL HOLDINGS, INC. (ADS) Delisted Mixed — -$5.41M EDGAR
Showing 1–10 of 36
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Form 4 codes: P = open-market purchase · S = open-market sale · A = grant/award · M = option exercise · F = tax withholding at vest · G = bona-fide gift · D = disposition to issuer · J = other (see filing footnote). Only P / S codes carry directional signal.
Notice (144 / 144/A): Form 144 is a notice of intent to sell restricted/control stock under Rule 144, filed before the sale; 144/A is an amendment. Many notices are pre-scheduled under Rule 10b5-1 plans. A Form 4 with code S typically follows within a few days when the planned sale executes; missing follow-up Form 4s suggest the notice was cancelled or modified.