Lucinda M Baier
CIK 1259765 · President and CEO · last filed 2025-04-15
Lucinda M Baier is a President and CEO who has filed 53 SEC Form 4 insider transactions across 4 companies since 2007. The most recent filing, for BKD, was dated Jul 10, 2025. Across all open-market trades the lifetime net is −$242.2K, making them a net seller over the disclosed history. Current disclosed insider exposure totals $29.5M across reported positions. 38 SEC filings were submitted jointly with Brookdale Senior Living Inc.
"Disclosed insider exposure" sums this person's most-recently-reported share counts across each company they're an insider in, multiplied by the current underlying price. It is not net worth — it misses retail holdings, private investments, real estate, index funds, and any company where the person isn't an SEC-reporting insider. For informational purposes only.
Charts
Trading activity, where the exposure sits, and each trade against the stock price.
BKD price and trades
Daily close with each Form 4 filing on this company marked: green = open-market buy, red = open-market sale, purple = grants, exercises, gifts and other non-market transactions. Marker size scales with the dollar value.
Shares held
Shares owned after each reported transaction on this company (direct holdings as reported).
Open-market buying and selling
by monthDollar value of open-market purchases (code P, up) and sales (code S, down) across all companies, by filing month. Grants, exercises and gifts are excluded.
Exposure by company
latestMost recently reported shares × current price. Faded bars (*) have had no filing in 3 years, so the person may no longer hold them. Click a bar to chart that company.
Filer Profile
SUITE 400
BRENTWOOD, TN 37027
Holdings By Company
| Symbol | Role | Shares | Price | Disclosed Exposure | Lifetime OM Net | Filings | Latest Filed |
|---|---|---|---|---|---|---|---|
| BKD | President and CEO | 2,992,838 | $9.86 | $29.51M | -$292.1K | 22 | 2025-04-15 |
| Brookdale Senior Living Inc. (BKDT) Delisted | President and CEO | 3,234,809 | $77.60 | $251.02M | $0 | 6 | 2025-03-03 |
| BON TON STORES INC (BONT) Delisted | Director | 94,815 | — | — | $50.0K | 10 | 2015-06-18 |
| NCI | EVP & CFO | 784 | $0.65 | $509 | $0 | 4 | 2015-03-18 |
Recent Filings
53 filings| Filed | Symbol | Action | Net Shares | Net $ | Link |
|---|---|---|---|---|---|
| 2025-07-10 | BKD | Notice (144) | −165,370 | -$1.24M | EDGAR |
| 2025-07-09 | BKD | Notice (144) | −128,293 | -$907.0K | EDGAR |
| 2025-07-07 | BKD | Notice (144/A) | −151,286 | -$1.03M | EDGAR |
| 2025-07-07 | BKD | Notice (144) | −151,286 | -$10.29M | EDGAR |
| 2025-06-24 | BKD | Notice (144) | −142,926 | -$976.2K | EDGAR |
| 2025-06-20 | BKD | Notice (144) | −130,039 | -$884.3K | EDGAR |
| 2025-06-12 | BKD | Notice (144) | −82,011 | -$567.4K | EDGAR |
| 2025-06-10 | BKD | Notice (144) | −76,261 | -$544.8K | EDGAR |
| 2025-06-06 | BKD | Notice (144) | −26,500 | -$178.5K | EDGAR |
| 2025-04-15 | BKD | Mixed | −900,199 | -$1.39M | EDGAR |
Notice (144 / 144/A): Form 144 is a notice of intent to sell restricted/control stock under Rule 144, filed before the sale; 144/A is an amendment. Many notices are pre-scheduled under Rule 10b5-1 plans. A Form 4 with code S typically follows within a few days when the planned sale executes; missing follow-up Form 4s suggest the notice was cancelled or modified.