Gregory R Goff

CIK 1530634 · President · last filed 2024-12-02

Gregory R Goff is a President who has filed 36 SEC Form 4 insider transactions across 2 companies since 2011. The most recent filing shows the insider sold $2.0M of ALIT on Dec 2, 2024. Across all open-market trades the lifetime net is −$2.0M, making them a net seller over the disclosed history. Current disclosed insider exposure totals $4.6M across reported positions.

"Disclosed insider exposure" sums this person's most-recently-reported share counts across each company they're an insider in, multiplied by the current underlying price. It is not net worth — it misses retail holdings, private investments, real estate, index funds, and any company where the person isn't an SEC-reporting insider. For informational purposes only.

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Disclosed Exposure

$4.58M

Companies

2

Total Filings

36

Lifetime Open-Market Net

-$2.00M

Filer Profile

Reported Address
C/O MORNINGSTAR, INC.
22 WEST WASHINGTON STREET
CHICAGO, IL 60602
Profile details as reported on the filer's SEC submissions — for individual insiders the address is often in care of the issuer. Related filers are identified from jointly filed SEC submissions and shared reported addresses. View filings on SEC EDGAR.

Holdings By Company

Latest on-record share count from this person's most recent non-derivative Form 4 transaction in each company. Disclosed exposure = shares × current underlying price.
Symbol Role Shares Price Disclosed Exposure Lifetime OM Net Filings Latest Filed
ALIT President 42,635 $14.95 $637.4K -$2.00M 11 2024-12-02
MORN Chief Technology Officer 18,161 $217.03 $3.94M $0 24 2015-11-16

Recent Filings

36 filings
Insider activity across all companies, newest first. Form 4 rows are post-trade confirmations (buys, sells, grants, exercises). Notice (144) rows are pre-trade notices of intent to sell restricted or control stock under Rule 144 — they may not all execute. Compare adjacent dates to see which notices became actual sales.
Filed Symbol Action Net Shares Net $ Link
2024-12-02 ALIT Sell (S) −250,000 -$2.00M EDGAR
2024-11-27 ALIT Notice (144) −250,000 -$2.00M EDGAR
2024-07-05 ALIT Exer (M) +2,130 $0 EDGAR
2024-03-18 ALIT Grant (A) +131,428 $0 EDGAR
2024-03-12 ALIT Tax (F) −25,525 -$232.5K EDGAR
2024-01-18 ALIT Mixed +408,463 -$2.19M EDGAR
2024-01-03 ALIT Tax (F) −35,415 -$302.1K EDGAR
2023-03-14 ALIT Mixed +183,287 -$127.6K EDGAR
2023-01-04 ALIT Tax (F) −35,415 -$296.1K EDGAR
2022-03-16 ALIT Grant (A) +109,769 $0 EDGAR
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Form 4 codes: P = open-market purchase · S = open-market sale · A = grant/award · M = option exercise · F = tax withholding at vest · G = bona-fide gift · D = disposition to issuer · J = other (see filing footnote). Only P / S codes carry directional signal.
Notice (144 / 144/A): Form 144 is a notice of intent to sell restricted/control stock under Rule 144, filed before the sale; 144/A is an amendment. Many notices are pre-scheduled under Rule 10b5-1 plans. A Form 4 with code S typically follows within a few days when the planned sale executes; missing follow-up Form 4s suggest the notice was cancelled or modified.